Zip
- Company typePublic
- Founded2013
- HeadquartersSydney, Australia
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
Zip firmographics
Firmographics- Name
- Zip
- Legal name
- Zip Co Limited
- Website
- https://zip.co
- Company type
- Public
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Zip industry classification
Industry- Product category
- Buy Now Pay Later Services
- NAICS
- Nondepository Credit Intermediation (5222), Sales Financing (52222)
- SIC
- Personal Credit Institutions (6141)
- akta.pro primary industry
- Merchant-Integrated BNPL (Online Checkout) (FSAKACAA)
- akta.pro secondary industries
- Buy Now, Pay Later (BNPL) Platforms (BPAMAFAG), In-Store / In-Person BNPL (POS) (FSAKACAB)
Keywords
Where Zip is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices3 records
Markets served
Zip business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- Merchant Transaction Fees: Zip charges merchants a fee for each transaction processed through its platform, providing full upfront payment to merchants while consumers pay in installments
- Consumer Origination Fees: Fees charged to consumers for using Zip's installment services, with examples showing $7.50-$18.97 origination fees depending on purchase amount and repayment structure, representing APRs of 34-35%
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | ANZ: 4 interest-free installments over 6 weeks |
| Transaction based/ take rate | Pay-as-you-go | US: 4 bi-weekly installments with origination fee |
| Transaction based/ take rate | Pay-as-you-go | US Pay in 2: Two-installment option |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels4 records
Zip product offering
Product offeringCore offering
Zip is a Buy Now Pay Later (BNPL) and digital financial services provider that lets consumers split purchases into interest-free installments and offers merchants a payment-processing integration. Its core consumer products include Zip Pay (four installments over six weeks), Zip Money (larger purchases with flexible terms), Pay in 2 (two-installment option), and the Zip Card (virtual and physical, accepted via Visa). The company also provides SME financing (Zip Business, Zip Capital), mobile telecom service (ZMobile via TPG Telecom), and gift card BNPL via InComm Payments, while serving merchants through API integrations with Shopify, Stripe, BigCommerce, and other platforms.
Product overview
Zip is a multi-product BNPL and digital financial services company operating across Australia, New Zealand, and the United States. The core offering consists of Zip Pay and Zip Money for consumer BNPL installments, supplemented by the Pay in 2 two-installment option and the Zip Card for in-store and online purchases. Beyond consumer finance, Zip has expanded into business solutions (Zip Business, Zip Capital for SME lending), mobile services (ZMobile via TPG Telecom partnership), and gift card installments. The company has built the Unified Trust Layer framework with IXOPAY for AI agentic commerce, and operates acquired brands including QuadPay (US), Twisto Payments (Europe), Spotii (Middle East), and PayFlex (South Africa). The portfolio also includes merchant-facing products with extensive e-commerce platform integrations (Shopify, BigCommerce, WooCommerce, Magento, Salesforce) and payment gateway connections (Stripe, Adyen).
Differentiator
Problem solved
Functional benefit
Brands
- ZMobile: Mobile service offering 4G/5G network access, data rollover, global roaming, and international calling in partnership with TPG Telecom.
- Unified Trust Layer
- Pay in 2
Products and services
- Zip Pay
Quantifiable outcome
- 98% of Zip transactions are repaid in full
- +2 more outcomes
Companies that use Zip
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Zip technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
AI capability4 records
Feature3 records
Zip partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- InComm PaymentscorePartnership to bring BNPL functionality to gift cards, allowing eligible Zip customers to purchase gift cards through the Zip app and pay in interest-free installments over six weeks. InComm provides access to 525,000 retail points of distribution.
- FirstmacminorHigh Court of Australia ruled in favor of Firstmac in a decade-long trademark dispute over the 'Zip' name. Firstmac registered the Zip trademark in 2004 for home loan products, before the BNPL business was founded. Zip will be forced to rebrand its Australian business.
- TPG TelecomcorePartnership to launch ZMobile, a mobile service for Australian customers using TPG Telecom's network covering 98.5% of the Australian population. Includes 4G/5G access, data rollover, global roaming, and international calling.
- IXOPAYcoreJoint initiative to develop a Unified Trust Layer framework addressing trust and liability challenges in AI-agent-initiated commerce. Three capabilities: Agent Identity Validation, Intent Capture and Preservation, and Contextual Trust Signaling.
- ForageminorCollaboration to offer temporary relief to Americans impacted by government shutdown, providing no-fee installment payment options to households when SNAP benefits are delayed.
- StripecoreExpanded partnership integrating Zip's BNPL services into Stripe's checkout interfaces, enabling US merchants to offer flexible payment options. Zip assumes payment risk and provides full upfront payment to merchants.
- ShopifycoreE-commerce platform integration allowing merchants to seamlessly enable Zip payment methods through pre-built platform integrations. Zip provides plugins for Shopify merchants in AU/NZ markets.
- BigCommercecoreE-commerce platform integration for BigCommerce merchants in Australia and New Zealand to accept Zip payments.
- VisacoreZip's single-use card works wherever Visa is accepted in the US market, providing broad payment acceptance through Visa's global network.
Scale indicators11 records
Recent moves6 records
Expansion highlights6 records
Zip competitors and assessment
Company assessmentDirect peers
- Klarna: Klarna is a global BNPL provider operating across the US, Europe, and other markets where Zip has presence (ANZ, EU via Twisto). Klarna competes with Zip on merchant integrations, app-led consumer experience, and longer-term installment products.
- Sezzle: Sezzle is a US/Canada-listed BNPL provider offering Pay-in-4 and longer-term installment products. Listed alongside Zip on Target's checkout, Sezzle directly competes with Zip on US merchant integrations and consumer mindshare.
- Afterpay (Block, Inc.): Afterpay is the closest direct competitor to Zip, offering BNPL installments in ANZ and US markets. Acquired by Block (Square) in 2022, it now competes head-to-head with Zip on merchant checkout and consumer wallet share across Zip's core geographies.
- Affirm: Affirm is a leading US BNPL provider competing directly with Zip across checkout, longer-term installment financing, and merchant integrations. Affirm's Pay-in-2 product directly competes with Zip's newly launched Pay in 2 option.
Regional players
- Openpay: Openpay is an ANZ BNPL provider focused on larger-ticket, longer-term installment plans in healthcare, automotive, and home improvement. It competes with Zip's Zip Money product in Australia and New Zealand for the higher-ticket BNPL segment.
- LatitudePay (Latitude Financial Services): LatitudePay is an ANZ-focused BNPL provider owned by KKR/Deutsche Bank consortium. It competes directly with Zip in Australian and NZ retail checkout, including at major retailers, making it a key regional competitor to Zip's ANZ core business.
Emerging players
- Splitit: Splitit offers installment payments on existing credit cards, positioning itself as a card-network-based BNPL alternative. While not a direct checkout competitor, it overlaps with Zip's longer-term installment use cases and merchant integrations.
Broad incumbents
- Cash App (Block, Inc.): Cash App is Block's consumer finance super-app offering P2P payments, banking, and now BNPL features. As a broader fintech incumbent with massive US consumer reach, it represents an adjacent competitive threat to Zip's US mobile-first BNPL model.
- PayPal Pay Later: PayPal offers Pay-in-4 and Pay Monthly BNPL products natively inside its checkout. As a broad incumbent with massive merchant distribution, PayPal is the dominant BNPL provider where merchant integrations exist and competes with Zip on checkout default positioning.
- Apple Pay Later: Apple's Pay Later offering (built on Mastercard installment rails) competed with Zip in the US BNPL segment before being wound down. Apple's potential re-entry represents a structural incumbent threat given device-level integration advantages Zip cannot match.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Zip social profiles
Digital presenceZip compliance and trust
Trust signalCompliance1 record
Zip financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zip leadership team
Management profileNumber of profiles
Profiles10 records
Zip subsidiaries and ownership
Company hierarchySubsidiaries4 records
Zip funding detail
Funding detailFunding overview
Funding rounds12 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zip M&A and investment
M&A and investmentM&A7 records
Investments5 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zip
What does Zip do?
Zip is a Buy Now Pay Later (BNPL) and digital financial services provider that lets consumers split purchases into interest-free installments and offers merchants a payment-processing integration. Its core consumer products include Zip Pay (four installments over six weeks), Zip Money (larger purchases with flexible terms), Pay in 2 (two-installment option), and the Zip Card (virtual and physical, accepted via Visa). The company also provides SME financing (Zip Business, Zip Capital), mobile telecom service (ZMobile via TPG Telecom), and gift card BNPL via InComm Payments, while serving merchants through API integrations with Shopify, Stripe, BigCommerce, and other platforms.
Is Zip a public or private company?
Zip is a public company. It is classified as public and is currently operating.
When was Zip founded?
Zip was founded in 2013. It employs 501 to 1,000 people.
Where is Zip based?
Zip is headquartered in Sydney, Australia, in the Oceania region.
How does Zip make money?
Two revenue lines are on record. Merchant Transaction Fees are the primary driver. The others are consumer Origination Fees.
Who are Zip's main competitors?
Direct peers on record are Klarna, Sezzle, Afterpay (Block, Inc.) and Affirm. Regional players are Openpay and LatitudePay (Latitude Financial Services). Splitit is listed as an emerging player. Broad incumbents are Cash App (Block, Inc.), PayPal Pay Later and Apple Pay Later.
Does Zip have an API?
Yes. Zip offers a Web API and in-store API for merchant integrations. The API enables merchants to integrate Zip payment methods into online checkout, create orders, process authorized sales, handle refunds, and access settlement reports. Supports both REST API and webhook integrations. Developer documentation includes SDK references and sandbox testing capabilities. Developer documentation is at developers.zip.co.
What industry is Zip in?
Zip's product category is Buy Now Pay Later Services. Its primary akta.pro industry code is FSAKACAA, Merchant-Integrated BNPL (Online Checkout), with a secondary code of BPAMAFAG, Buy Now, Pay Later (BNPL) Platforms. Its NAICS code is 5222 and its SIC code is 6141.