ValueBlue
ValueBlue is a Dutch SaaS company whose BlueDolphin platform provides AI-native enterprise architecture, solution design, and strategic planning tools for CIOs, enterprise architects, and business leaders managing complex business transformation programs.
- Company typePrivate
- Founded2013
- HeadquartersUtrecht, Netherlands
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What ValueBlue does
ValueBlue B.V. is a Dutch SaaS company headquartered in Utrecht, Netherlands, founded in 2011, that develops and markets the BlueDolphin platform—an AI-native business transformation workspace used by CIOs, enterprise architects, and business leadership. The platform unifies three core modules: Deliver (Solution Design) for building transformation project plans with collaboration features; Unite (Architecture Management) for maintaining a single source of truth across processes, data points, and relationships; and Navigate (Strategic Planning) for linking goals, investments, and roadmaps into a coherent path. AI capabilities include an AI Navigator search bar (NLP-based), an AI Modeling Assistant that supports conversational BPMN diagram creation, and an AI Agents framework for governance and orchestration of transformation workflows. The company holds SOC 2 Type II and ISO 27001 certifications.
The company operates a subscription-based SaaS revenue model with a free trial self-serve tier and an enterprise field-sales motion, distributing BlueDolphin globally through direct enterprise sales complemented by product-led growth via free trial sign-up. Customers span enterprise organizations across industries including staffing (Randstad), railway logistics (Green Cargo), healthcare (Pacific Dental Services), and banking/financial services/insurance, with named enterprise logos supporting use cases such as capability assessment, application portfolio management, business process management, and strategic portfolio management. The company also offers Professional Services for implementation support and the BlueDolphin Academy for training and certification.
ValueBlue has raised approximately $14M+ cumulatively across its funding history, anchored by an $11M Series B in January 2022 led by Octopus Ventures and Newion Partners with participation from ABN AMRO, at a post-money valuation of $55M. The company maintains offices in Utrecht (Nijverheidsweg 16A) and New York (369 Lexington Ave) to serve EMEA, UK, and North American markets, with 51-100 employees and 10,000+ transformation projects reported as managed on the platform.
ValueBlue firmographics
Firmographics- Name
- ValueBlue
- Legal name
- ValueBlue B.V.
- Website
- https://valueblue.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- ValueBlue is a Dutch SaaS company whose BlueDolphin platform provides AI-native enterprise architecture, solution design, and strategic planning tools for CIOs, enterprise architects, and business leaders managing complex business transformation programs.
- Ownership category
- akta.pro rank
ValueBlue industry classification
Industry- Product category
- Enterprise Architecture Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Enterprise Work Management & Collaborative Workflow Platforms (HDAEAHAI)
- akta.pro secondary industry
- iBPMS (Intelligent BPM Suites) & Process Automation Suites (HDAEAHAG)
Keywords
Where ValueBlue is headquartered
LocationHeadquarters
- HQ city
- Utrecht
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
ValueBlue business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Subscription: Subscription-based SaaS model providing access to the BlueDolphin platform for business transformation, architecture management, and strategic planning. Platform offers tiered access with free trial option.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Platform access with free trial available |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
ValueBlue product offering
Product offeringCore offering
ValueBlue sells BlueDolphin, an AI-native SaaS business transformation platform that combines solution design (Deliver), enterprise architecture management (Unite) and strategic planning (Navigate) in a single collaborative workspace. The platform is targeted at enterprise CIOs, enterprise architects, IT leaders and business strategists who need to plan, design and deliver complex transformation initiatives. Additional paid offerings include Professional Services for implementation support and the BlueDolphin Academy training program.
Product overview
BlueDolphin is an AI-native business transformation platform offered as a unified workspace with three core integrated modules: Deliver (Solution Design) for building transformation project plans, Unite (Architecture Management) for maintaining organizational architecture as a single source of truth, and Navigate (Strategic Planning) for AI-powered strategic planning linking goals to roadmaps. Additional services include Professional Services for implementation support and BlueDolphin Academy for training. The platform combines design, data, collaboration, and AI intelligence to help organizations manage complex transformation initiatives.
Differentiator
Problem solved
Functional benefit
Brands
- BlueDolphin: AI-native business transformation platform providing enterprise architecture management, solution design, and strategic planning tools for organizations undergoing digital transformation.
Products and services
- Deliver (Solution Design) A BlueDolphin platform module that enables enterprise architects and transformation teams to define and visualize transformation projects with context and collaboration features designed to avoid delays and rework. For enterprise architecture, IT and business leadership teams executing complex change programs.
- Unite (Architecture Management) A BlueDolphin platform module that consolidates all processes, data points and relationships into a live single source of truth so enterprise architecture teams can plan, design and deliver from the same organizational reality. For enterprise architects and IT leadership managing organizational complexity.
- Navigate (Strategic Planning) An AI-powered BlueDolphin module that links goals, investments and roadmaps into one clear strategic path forward, enabling capability-based planning and strategic portfolio management. For business leadership, CIOs and enterprise strategy teams.
- Professional Services Expert advisory and hands-on implementation support for BlueDolphin onboarding, solution architecture and transformation program execution. For enterprise customers deploying BlueDolphin.
- BlueDolphin Academy A paid training and certification program that teaches users platform capabilities, enterprise architecture best practices and transformation methodologies. For BlueDolphin customers and partners.
Quantifiable outcome
- 10,000+ transformation projects managed on the platform
- +2 more outcomes
Companies that use ValueBlue
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
ValueBlue technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature5 records
ValueBlue partnerships and signals
Strategic signalScale indicators5 records
Recent moves7 records
Expansion highlights6 records
ValueBlue competitors and assessment
Company assessmentDirect peers
- LeanIX: LeanIX is a leading SaaS platform for enterprise architecture management and application portfolio rationalization. It directly competes with BlueDolphin's Unite (Architecture Management) module and was acquired by SAP in 2023, now competing from a much larger distribution footprint.
- BiZZdesign: BiZZdesign offers enterprise architecture, business process design, and strategy execution software, including ArchiMate and BPMN tooling. It competes directly with BlueDolphin's architecture management and solution design modules in mid-to-large enterprises.
- Ardoq: Ardoq provides a data-driven enterprise architecture platform with strong visualization and collaboration features, serving large enterprise EA teams. It is one of the closest functional competitors to BlueDolphin's collaborative architecture management capability.
- MEGA International (HOPEX): MEGA International's HOPEX platform provides enterprise architecture, governance, risk, and compliance functionality. It competes with BlueDolphin in the EA tools market, particularly with large European multinational customers.
- BOC Group (ADOit): BOC Group's ADOit is an established enterprise architecture management suite used widely in European enterprises. It competes directly with BlueDolphin's Unite module and overlaps in target buyer (CIO/EA teams).
Broad incumbents
- Planview: Planview offers strategic portfolio management, enterprise architecture, and work management as part of a broader enterprise platform. Its LeanKit and Projectplace products overlap with BlueDolphin's strategic planning and transformation capabilities.
- ServiceNow Enterprise Architecture: ServiceNow's Strategic Portfolio Management (SPM) and Application Portfolio Management modules offer EA capabilities as part of a much broader enterprise workflow platform. It competes with BlueDolphin from a hyperscaler position with deep enterprise distribution.
- Alfabet (Software AG): Alfabet is Software AG's enterprise architecture and IT portfolio management platform. It is a longstanding incumbent in the EA tools market and a direct competitor for large enterprise EA team buyers.
- SAP Signavio: SAP Signavio is a business process management and transformation suite acquired by SAP. It overlaps with BlueDolphin's solution design and BPMN capabilities and competes for the same enterprise transformation budget.
Emerging players
- Miro: Miro is a leading collaborative whiteboard platform frequently used for transformation workshops and architecture diagramming. ValueBlue explicitly positions against Miro's data limitations, making it a key competitive reference point in the same buyer conversation.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
ValueBlue social profiles
Digital presenceValueBlue compliance and trust
Trust signalCompliance2 records
ValueBlue financial estimates
Financial estimateRevenue estimate
Valuation estimate
ValueBlue leadership team
Management profileNumber of profiles
ValueBlue subsidiaries and ownership
Company hierarchySubsidiaries1 record
ValueBlue funding detail
Funding detailFunding overview
Funding rounds4 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ValueBlue M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ValueBlue
What does ValueBlue do?
ValueBlue sells BlueDolphin, an AI-native SaaS business transformation platform that combines solution design (Deliver), enterprise architecture management (Unite) and strategic planning (Navigate) in a single collaborative workspace. The platform is targeted at enterprise CIOs, enterprise architects, IT leaders and business strategists who need to plan, design and deliver complex transformation initiatives. Additional paid offerings include Professional Services for implementation support and the BlueDolphin Academy training program.
Is ValueBlue a public or private company?
ValueBlue is a private company. It is classified as venture growth investor backed and is currently operating.
When was ValueBlue founded?
ValueBlue was founded in 2013. It employs 51 to 100 people.
Where is ValueBlue based?
ValueBlue is headquartered in Utrecht, Netherlands, in the Europe region.
How does ValueBlue make money?
One revenue line is on record: saaS Subscription.
Who are ValueBlue's main competitors?
Direct peers on record are LeanIX, BiZZdesign, Ardoq, MEGA International (HOPEX) and BOC Group (ADOit). Broad incumbents are Planview, ServiceNow Enterprise Architecture, Alfabet (Software AG) and SAP Signavio. Miro is listed as an emerging player.
Does ValueBlue have an API?
No public API is recorded for ValueBlue.
What industry is ValueBlue in?
ValueBlue's product category is Enterprise Architecture Software. Its primary akta.pro industry code is HDAEAHAI, Enterprise Work Management & Collaborative Workflow Platforms, with a secondary code of HDAEAHAG, iBPMS (Intelligent BPM Suites) & Process Automation Suites. Its NAICS code is 5132 and its SIC code is 7372.