Arctop
Arctop is a private San Francisco company that provides a real-time EEG cognitive state decoding API/SDK to consumer hardware OEMs and AI developers, with on-device processing across five cognitive dimensions and applied research in brain-feedback LLM training.
- Company typePrivate
- Founded2015
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Arctop does
Arctop is a San Francisco-based private company founded in 2015 that builds software infrastructure for real-time cognitive state decoding from consumer-grade EEG signals. Its core product is a Cognitive State API and accompanying SDK that processes raw EEG from wearable devices (headphones, earbuds, headbands, VR headsets) and emits continuous scores across five dimensions (enjoyment, cognitive workload, auditory focus, flow, and stress) at 1 Hz, with raw EEG processed on-device so neural data never leaves the hardware. The technology targets consumer EEG hardware OEMs as its primary go-to-market, with Master & Dynamic's MW75 Neuro headphones and Tone's CES 2025 brain-sensing earbuds as flagship integrations.
The company also operates an applied research arm that has produced the FCCA algorithm for memory decoding from consumer-grade EEG (published 2024) and the RLbF (Reinforcement Learning from Brain Feedback) framework with its proof-of-concept Isaac platform (introduced May 2026), which post-trains language models against continuous EEG-derived cognitive state rewards using a dual-agent POMDP architecture. A pending U.S. patent application (US20210390366A1) covers empathic computing methods for modulating content delivery via real-time brain-state decoding.
Revenue mechanics center on SDK/API licensing to hardware manufacturers and software developers, supplemented by direct government contracting. The only disclosed contract is a $1.25M AFWERX award (September 2024) to develop cognition-adaptive simulations for U.S. Air Force training. Arctop has raised approximately $15M in private funding across rounds in 2017, 2019, and 2023, and operates with a small team (11-50 employees) led by co-founders Dan Furman (CEO) and Eitan Kay (CTO).
Arctop firmographics
Firmographics- Name
- Arctop
- Legal name
- Arctop Inc.
- Website
- https://arctop.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Arctop is a private San Francisco company that provides a real-time EEG cognitive state decoding API/SDK to consumer hardware OEMs and AI developers, with on-device processing across five cognitive dimensions and applied research in brain-feedback LLM training.
- Ownership category
- akta.pro rank
Arctop industry classification
Industry- Product category
- Brain-Computer Interface Software
- NAICS
- Electromedical and Electrotherapeutic Apparatus Manufacturing (334510), Computer Terminal and Other Computer Peripheral Equipment Manufacturing (334118)
- SIC
- Electromedical & Electrotherapeutic Apparatus (3845), Services-Computer Programming Services (7371), Instruments For Meas & Testing Of Electricity & Elec Signals (3825)
- akta.pro primary industry
- Neurological Monitoring (EEG, Seizure/Sleep/Neuro Wearables) (HLAHACAE)
- akta.pro secondary industries
- On-Device Inference Runtimes & SDKs (mobile/embedded) (HDAAAJAB), Smart Fitness & Training Devices (Connected Fitness Sensors, Smart Jump Ropes, etc.) (CRACAQAH)
Keywords
Where Arctop is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Markets served
Arctop business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- SDK/API Licensing to Hardware Manufacturers: Arctop provides its cognitive state decoding SDK and API to consumer EEG hardware manufacturers (headphone, earbud, AR/VR companies) who embed the technology into their devices. Revenue likely comes from licensing fees, SDK access fees, or usage-based API pricing for hardware OEMs.
- Software Developer Access (SDK/API): Software developers and AI companies access cognitive state data via Arctop's API to build cognition-aware applications. The SDK enables plug-and-play integration of brain-computer interface capabilities without neuroscience expertise.
- Government / Defense Contracts: Arctop secured a $1.25M AFWERX contract to enhance Air Force training through cognition-adaptive simulations, representing a direct government contracting revenue stream.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Arctop product offering
Product offeringCore offering
Arctop provides a real-time cognitive state decoding platform delivered as an SDK and Cognitive State API. The technology processes raw EEG signals from consumer-grade wearable devices—including headphones, earbuds, and AR/VR headsets—and outputs continuous cognitive metrics (enjoyment, workload, focus, flow, stress) at 1 Hz. All EEG processing occurs on-device, ensuring raw brain data never leaves the hardware and preserving user privacy. The platform is licensed to hardware OEMs, AI developers, and government/defense customers.
Product overview
Arctop offers a cognitive intelligence platform centered on real-time EEG-derived cognitive state decoding. The core product is the Arctop Cognitive State API, which processes raw EEG signals from consumer-grade wearable devices (headphones, earbuds, headbands) and outputs continuous cognitive metrics including enjoyment, workload, focus, flow, and stress at 1 Hz. This is delivered via the Arctop SDK for easy developer integration. The Isaac Platform is a research implementation demonstrating closed-loop cognitive feedback with LLMs using the RLbF framework, which trains language models to adapt communication based on decoded cognitive states. Deep Dives provides published research on BCI technology, EEG hardware, and applications including the RLbF methodology.
Differentiator
Problem solved
Functional benefit
Brands
- Isaac: Proof-of-concept platform implementing the Reinforcement Learning from Brain Feedback (RLbF) closed-loop cognitive feedback architecture for training language models with neurophysiological signals. Named after Isaac Newton.
Products and services
- Arctop Cognitive State API A real-time API that decodes raw EEG signals into continuous cognitive metrics (enjoyment, workload, focus, flow, stress) at 1 Hz, designed for hardware OEMs, AI developers, and application builders who want to embed cognitive-state awareness into their products without building in-house neuroscience/ML infrastructure.
- Arctop SDK A developer SDK that enables hardware OEMs and application developers to integrate Arctop's real-time EEG cognitive-state decoding into consumer wearables (headphones, earbuds, AR/VR headsets) and downstream applications, with on-device processing to keep raw EEG data private.
- Isaac Platform A cognitive-insights platform built on a dual-agent POMDP architecture that interprets real-time cognitive state from EEG signals to deliver higher-level insights (e.g., engagement, focus, flow) for downstream applications such as education, productivity, and human-performance use cases.
- RLbF Framework A framework for training and aligning large language models and other AI systems using real-time, brain-derived cognitive feedback (e.g., engagement, workload) instead of purely behavioral reward signals, enabling AI products to optimize for human cognitive experience.
Quantifiable outcome
- FCCA algorithm outperforms all other known methods for memory decoding from consumer-grade EEG in home environments
- +1 more outcomes
Companies that use Arctop
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles4 records
Arctop technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability8 records
Feature6 records
Arctop partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and flagship.
- AFWERX (U.S. Air Force)coreArctop secured a $1.25M AFWERX contract to enhance Air Force training through cognition-adaptive simulations. The collaboration aims to develop training systems that adapt in real time to trainees' cognitive states, optimizing learning efficiency and outcomes for military personnel.
- Master & DynamicflagshipMaster & Dynamic integrated Arctop's EEG cognitive state decoding technology into the MW75 Neuro headphones, embedding multiple EEG electrodes in the ear cushions. The headphones look and feel like regular over-ear headphones while providing real-time cognitive state sensing (focus levels) and adaptive audio experiences. This represents a flagship OEM integration demonstrating Arctop's technology in a premium consumer product.
- Tone (EEG Earbuds)coreTone debuted brain-sensing wireless earbuds at CES 2025, measuring EEG from inside the ear canal and surrounding areas. The earbuds integrate Arctop-compatible or Arctop-powered cognitive state decoding to enable adaptive audio and brain-health features.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Arctop competitors and assessment
Company assessmentDirect peers
- Neurable: Neurable builds EEG-based brain-computer interface products for consumer applications (e.g., Enten headphones for focus tracking). Direct competitor in consumer EEG decoding and OEM integration, targeting the same headphone/wearable OEMs with on-device cognitive state APIs.
- Emotiv: Emotiv manufactures consumer EEG hardware (EPOC X headsets, new EEG earbuds) and offers its own EEG decoding APIs and developer tools. Direct competitor operating both as a hardware OEM and as an EEG software platform that overlaps with Arctop's SDK model.
- Muse (Interaxon): Muse sells consumer EEG meditation headbands and provides developer APIs for brain-signal-driven applications. Direct competitor in the consumer EEG + developer platform space, with overlapping use cases in focus, meditation, and adaptive audio.
- OpenBCI: OpenBCI provides open-source EEG hardware and software tools for researchers and developers building BCI applications. Direct competitor in the EEG platform/SDK category, with comparable developer-facing tooling and overlap with Arctop's hardware-agnostic positioning.
- Kernel: Kernel develops non-invasive brain-sensing hardware (Kernel Flow, Kernel Flux) and cognitive measurement APIs targeting both consumer and enterprise. Direct competitor in non-invasive consumer-grade cognitive state decoding, though with higher-end hardware positioning.
Emerging players
- Neurosity: Neurosity makes the Notion and Crown consumer EEG headsets aimed at focus and productivity, with developer APIs. Emerging competitor with narrower product line than Arctop's OEM licensing model but overlapping target use cases.
- Cognixion: Cognixion develops EEG-integrated AR headsets (Cognixion ONE) primarily for accessibility and communication applications. Emerging player with overlapping BCI + AR/VR + EEG technology, though focused on assistive use cases rather than Arctop's broader consumer/AI training positioning.
Broad incumbents
- NextMind (acquired by Snap): NextMind built EEG-based brain-computer interface hardware for AR/VR and was acquired by Snap in 2022. Now part of Snap's AR hardware roadmap — a broader incumbent that validates the consumer EEG-for-AR/VR thesis Arctop targets, while potentially competing in the same hardware-embedded BCI layer.
- Apple (Health / Vision Pro): Apple's health, AirPods, and Vision Pro divisions represent a broad incumbent with the resources and platform reach to integrate cognitive state sensing into mainstream consumer hardware. If Apple ships on-device cognitive metrics natively, it would compress the OEM licensing market Arctop depends on.
- Meta Reality Labs: Meta's Reality Labs division develops AR/VR hardware (Quest, Ray-Ban Meta) and has invested in neural interface research (EMG wristbands). Broad incumbent that could integrate EEG-based cognitive state decoding into its consumer hardware, representing both a major potential customer and a competing platform owner.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Arctop financial estimates
Financial estimateRevenue estimate
Valuation estimate
Arctop leadership team
Management profileNumber of profiles
Profiles2 records
Arctop funding detail
Funding detailFunding overview
Funding rounds3 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Arctop M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Arctop
What does Arctop do?
Arctop provides a real-time cognitive state decoding platform delivered as an SDK and Cognitive State API. The technology processes raw EEG signals from consumer-grade wearable devices—including headphones, earbuds, and AR/VR headsets—and outputs continuous cognitive metrics (enjoyment, workload, focus, flow, stress) at 1 Hz. All EEG processing occurs on-device, ensuring raw brain data never leaves the hardware and preserving user privacy. The platform is licensed to hardware OEMs, AI developers, and government/defense customers.
Is Arctop a public or private company?
Arctop is a private company. It is classified as venture growth investor backed and is currently operating.
When was Arctop founded?
Arctop was founded in 2015. It employs 11 to 50 people.
Where is Arctop based?
Arctop is headquartered in San Francisco, United States, in the North America region.
How does Arctop make money?
Three revenue lines are on record. SDK/API Licensing to Hardware Manufacturers are the primary driver. The others are software Developer Access (SDK/API) and government / Defense Contracts.
Who are Arctop's main competitors?
Direct peers on record are Neurable, Emotiv, Muse (Interaxon), OpenBCI and Kernel. Emerging players are Neurosity and Cognixion. Broad incumbents are NextMind (acquired by Snap), Apple (Health / Vision Pro) and Meta Reality Labs.
Does Arctop have an API?
Yes. Arctop provides an API and SDK for real-time cognitive state decoding from consumer-grade EEG data. The SDK enables developers to integrate cognitive state sensing (focus, enjoyment, workload, stress, flow) into applications with just a few lines of code, abstracting away the complex neuroscience and signal processing. The Isaac platform implements a closed-loop cognitive feedback architecture using this API. The API provides cognitive state scores emitted at 1 Hz from on-device EEG decoding. Developer documentation is at Not specified.
What industry is Arctop in?
Arctop's product category is Brain-Computer Interface Software. Its primary akta.pro industry code is HLAHACAE, Neurological Monitoring (EEG, Seizure/Sleep/Neuro Wearables), with a secondary code of HDAAAJAB, On-Device Inference Runtimes & SDKs (mobile/embedded). Its NAICS code is 334510 and its SIC code is 3845.