Earth Brands
Earth Brands (DBA: Earth Store) is a US sustainable food-service products company, founded 2021, selling compostable cups, lids, containers, ware, and custom-branded packaging to restaurants, venues, corporate offices, and campus organizations via an e-commerce platform, mobile app, management portal, and nationwide warehouse (Earth Base KC).
- Company typePrivate
- Founded2021
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What Earth Brands does
Earth Brands Inc. (DBA: Earth Store) is a US-based sustainable food-service product company founded in 2021 and headquartered in New York. It sells compostable and reusable cups, lids, containers, and ware, alongside custom-branded and co-branded packaging solutions, to restaurants, cafes, venues, offices, and food-service operators across the United States. The company operates a single warehouse, Earth Base KC, in Kansas City that provides inventory management and nationwide shipping under its distribution model.
The core technology layer is a cloud-based e-commerce platform consisting of the Earth Store web storefront, an iOS mobile app (Earth Store App), a Management Portal for contracts/invoices/inventory/reordering, and a Location Management System for multi-site ordering and per-location budget controls. These software modules are sold alongside physical products as part of an integrated platform rather than as standalone SaaS, and no AI/ML capabilities, APIs, SDKs, or proprietary models are disclosed in the input.
Earth Brands generates revenue primarily through hardware sales (sustainable cups, lids, containers, ware, and custom-branded packaging), with quote-based pricing for enterprise and custom solutions and pay-as-you-go unit pricing for the Earth Cups Ambassador Program (3¢/cup for student organizations). A secondary, subscription-style revenue stream comes from the Management Portal and Location Management modules, which provide recurring access to procurement and multi-site budget tooling. The go-to-market combines product-led self-serve e-commerce (website and mobile app) with an enterprise field-sales motion (a 'Contact Sales' channel targeting large accounts), and a grassroots student Ambassador program to seed long-tail campus demand. As of the latest data, the company has raised approximately $9.4–10.4 million cumulatively across 2022 and 2023 SEC Form D filings and operates with 1–10 employees.
Earth Brands firmographics
Firmographics- Name
- Earth Brands
- Legal name
- Earth Brands Inc.
- Website
- https://earthbrands.earth
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Earth Brands (DBA: Earth Store) is a US sustainable food-service products company, founded 2021, selling compostable cups, lids, containers, ware, and custom-branded packaging to restaurants, venues, corporate offices, and campus organizations via an e-commerce platform, mobile app, management portal, and nationwide warehouse (Earth Base KC).
- Ownership category
- akta.pro rank
Earth Brands industry classification
Industry- Product category
- Sustainable Food Service Packaging
- NAICS
- Other Paperboard Container Manufacturing (322219), Packaging and Labeling Services (56191)
- SIC
- Papers & Allied Products (2600), Paperboard Containers & Boxes (2650)
- akta.pro primary industry
- Foodservice Disposables (cups, plates, bowls, trays, clamshells) (IMAMAHAI)
- akta.pro secondary industries
- Compostable & Bio-Based Packaging (PLA/PHA, Starch Blends, Cellulose Films) (IMALAMAB), Paper-Based Foodservice Packaging (Cups, Lids, Trays, Takeout Containers) (IMALACAJ), Disposable Tableware (Plates, Cups, Cutlery) (CRAJAGAG)
Keywords
Where Earth Brands is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Earth Brands business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Product Sales (Cups, Lids, Containers, Ware): Sale of sustainable food service supplies including cups, lids, containers, and ware. Products available for individual purchase or in bulk through e-commerce platform. Custom branded packaging available for enterprise customers.
- Custom Branded Packaging: Co-branded custom packaging solutions for business customers requiring branded sustainable products. Premium service for enterprise accounts.
- Software/Management Services: Management portal for contracts, invoices, inventory, and reordering. Location management for multi-site operations. SaaS-style recurring access to business tools.
- Warehousing and Logistics Services: Storage, inventory management, and nationwide shipping from company facilities. Fulfills B2B ordering and distribution needs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Student Ambassador Program - 3¢ per cup with free delivery |
| Other | Multi-year contract | Enterprise/Custom Products - Quote-based pricing |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Earth Brands product offering
Product offeringCore offering
Earth Brands manufactures and distributes sustainable food service products — compostable cups, lids, containers, ware, and custom-branded packaging — sold primarily to restaurants, cafes, venues, corporate offices, and food service operators in the United States. The company combines these physical products with a software platform (Management Portal, Location Management) for contracts, inventory, and multi-site ordering, plus its own warehousing and nationwide shipping (Earth Base KC). It also runs the Earth Cups Ambassador Program offering co-branded cups at 3 cents each with free delivery to student organizations.
Product overview
Earth Brands operates as a unified platform combining sustainable food service product offerings with logistics and software services. The core product portfolio includes sustainable cups, lids, containers, and ware, along with custom-branded packaging options. These physical products are complemented by the Earth Store software platform featuring the Management Portal for contracts and inventory management, Location Management for multi-site operations, and the Earth Store mobile app for on-the-go ordering. The company also provides warehousing services through Earth Base KC and operates the Earth Cups Ambassador Program targeting student organizations. The platform is designed as a full-service solution for venues, offices, and food-service teams seeking sustainable packaging.
Differentiator
Problem solved
Functional benefit
Brands
- Earth Cups: Sustainable cups product line including the Earth Cups Ambassador Program for students offering campus cups at 3 cents each with free delivery.
Quantifiable outcome
- Campus organizations receive cups at 3¢ each with free delivery
Companies that use Earth Brands
Customer profileNamed customers19 records
Segments4 records
Ideal customer profiles3 records
Earth Brands technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Earth Brands partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights6 records
Earth Brands competitors and assessment
Company assessmentDirect peers
- Eco-Products (Novolex): Largest US-based brand of compostable and renewable foodservice disposables including cups, lids, containers, and cutlery. Closest like-for-like competitor to Earth Brands in sustainable foodservice packaging, though operating at much larger scale.
- World Centric: Certified compostable foodservice packaging brand selling cups, containers, and cutlery to food service operators, universities, and enterprise accounts. Highly comparable product mix and target customer base to Earth Brands.
- BioPak: Sustainable foodservice packaging brand offering cups, containers, and custom-branded solutions for cafes, restaurants, and corporate customers. Directly comparable positioning on compostable products with similar enterprise focus.
- Vegware: UK-based maker of compostable foodservice packaging including cups, lids, containers, and cutlery. Comparable sustainable product portfolio and foodservice customer base, with additional geographic reach in Europe.
- Repurpose: Compostable tableware and foodservice packaging brand with a strong sustainability narrative and retail + foodservice distribution. Highly comparable mission-driven positioning and product range to Earth Brands.
- GoodStart Packaging: US distributor of compostable and sustainable foodservice disposables (cups, containers, cutlery) targeting food service operators. Direct competitor in sustainable foodservice supply with overlapping customer segments.
Broad incumbents
- Pactiv Evergreen: Large-scale foodservice and beverage packaging manufacturer with both conventional and sustainable product lines including cups, lids, and containers. Competes in the same category at far greater scale and with manufacturing integration.
- Sabert: Foodservice packaging manufacturer offering sustainable and compostable product lines alongside conventional disposables. Broader portfolio and deeper customer relationships in foodservice, partially overlapping Earth Brands' target accounts.
- Huhtamaki: Global foodservice packaging manufacturer with sustainable product lines and a major US foodservice footprint. Competes broadly in cups, lids, and containers, and represents the type of incumbent that could acquire Earth Brands.
Emerging players
- Loliware: Early-stage sustainable foodservice and consumer packaging brand focusing on compostable materials. Comparable sustainability positioning and emerging-stage scale, though more consumer-oriented than Earth Brands' B2B model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Earth Brands social profiles
Digital presenceEarth Brands financial estimates
Financial estimateRevenue estimate
Valuation estimate
Earth Brands leadership team
Management profileNumber of profiles
Earth Brands funding detail
Funding detailFunding overview
Funding rounds3 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Earth Brands M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Earth Brands
What does Earth Brands do?
Earth Brands manufactures and distributes sustainable food service products — compostable cups, lids, containers, ware, and custom-branded packaging — sold primarily to restaurants, cafes, venues, corporate offices, and food service operators in the United States. The company combines these physical products with a software platform (Management Portal, Location Management) for contracts, inventory, and multi-site ordering, plus its own warehousing and nationwide shipping (Earth Base KC). It also runs the Earth Cups Ambassador Program offering co-branded cups at 3 cents each with free delivery to student organizations.
Is Earth Brands a public or private company?
Earth Brands is a private company. It is classified as unknown and is currently operating.
When was Earth Brands founded?
Earth Brands was founded in 2021. It employs 1 to 10 people.
Where is Earth Brands based?
Earth Brands is headquartered in New York, United States, in the North America region.
How does Earth Brands make money?
Four revenue lines are on record. Product Sales (Cups, Lids, Containers, Ware) is the primary driver. The others are custom Branded Packaging, software/Management Services and warehousing and Logistics Services.
Who are Earth Brands's main competitors?
Direct peers on record are Eco-Products (Novolex), World Centric, BioPak, Vegware, Repurpose and GoodStart Packaging. Broad incumbents are Pactiv Evergreen, Sabert and Huhtamaki. Loliware is listed as an emerging player.
Does Earth Brands have an API?
No public API is recorded for Earth Brands.
What industry is Earth Brands in?
Earth Brands's product category is Sustainable Food Service Packaging. Its primary akta.pro industry code is IMAMAHAI, Foodservice Disposables (cups, plates, bowls, trays, clamshells), with a secondary code of IMALAMAB, Compostable & Bio-Based Packaging (PLA/PHA, Starch Blends, Cellulose Films). Its NAICS code is 322219 and its SIC code is 2600.