Cake Bikes

What Cake Bikes does

CAKE is a Swedish premium electric motorcycle and moped manufacturer, headquartered in Stockholm, that designs and sells lightweight, high-performance off-road and urban electric two-wheelers under the CAKE brand. Its product portfolio spans the Makka urban commuter moped, the Kalk off-road platform (with INK, OR, Race, and AP variants), the Ösa modular utility motorcycle with power-station functionality, the next-generation Bukk off-road motorcycle launched in 2023, the Åik cargo e-bike, and a Kids line (Tripp, Trapp, Trull). The company vertically integrates core drivetrain technology through its in-house developed Jante IPM (Internal Permanent Magnet) motor with radial flux architecture, a proprietary battery system with tool-free sub-30-second hot-swap capability, and purpose-built forged 6061 aluminum frames, with several patents and patent pendings protecting the technology stack.

Revenue is generated primarily through direct-to-consumer hardware sales via the ridecake.com storefront and the Stockholm brand store, supplemented by an authorized dealer network across Sweden, Norway, the Netherlands, Belgium, the UK, France, Switzerland, Italy, Portugal, and the US. A dedicated B2B channel sells fleet-configured :work variants to commercial customers in last-mile delivery, municipal services, and conservation, with financing available through Affirm. Supporting revenue streams include the re:CAKE certified pre-owned program, accessories and gear, and service and warranty contracts. The company raised approximately $74M in cumulative funding (2019 Series A, 2021 Series B) before filing for bankruptcy in February 2024; the brand and intellectual property were subsequently acquired by Norwegian company Brages Holding AS in March 2024, with a small core team led by former CTO Petra Färm continuing operations.

Name

Cake Bikes

Legal name

CAKE 0 Emission AB

Website

https://ridecake.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

101–250 employees

Short description

CAKE is a Swedish manufacturer of premium lightweight electric motorcycles, mopeds, and e-bikes, serving urban commuters, off-road enthusiasts, commercial fleets, and conservation applications through proprietary drivetrain technology, a European and US dealer network, and direct-to-consumer sales.

Ownership category

akta.pro rank

Product category

Electric Motorcycles and Mopeds

NAICS

Motorcycle, Bicycle, and Parts Manufacturing (336991), Motorcycle, Boat, and Other Motor Vehicle Dealers (44122)

SIC

Motorcycles, Bicycles & Parts (3751)

akta.pro primary industry

Dirt Bike / Motocross / Enduro Motorcycle Manufacturing (IMACAEAH)

akta.pro secondary industries

E-Mopeds & Light Electric Motorbikes (Consumer) (CRACASAG), Cargo & Utility Bike Retail (CRAMAHAF), E-Bikes & Electric Bicycles (CRACASAA)

Keywords

• Lightweight electric motorcycles
• Electric mopeds
• Electric off-road vehicles
• Cargo electric bikes
• Commercial fleet vehicles

Headquarters

HQ city

Stockholm

HQ country

Sweden

HQ region

Europe

Offices19 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Electric Motorcycle Sales: Direct sales of lightweight electric motorcycles and mopeds to consumers and businesses through owned storefront, website, and dealer network. One-time hardware purchase with optional financing.
2. Certified Pre-Owned (re:CAKE): Certified pre-owned bike program extending product lifecycle by refurbishing and reselling demo units and returned bikes at discounted prices.
3. Accessories & Gear: Spare parts, accessories, apparel, and protection gear sales through online store and dealers.
4. Business Fleet Solutions: Customized fleet sales and leasing options for commercial customers including delivery services, municipalities, and conservation organizations.
5. Service & Warranty: Service support, warranty programs, and maintenance services for CAKE bikes.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels8 records

Core offering

CAKE designs, manufactures and sells premium lightweight electric motorcycles, mopeds, and cargo e-bikes for urban commuting, off-road recreation, and commercial fleet applications. Its lineup includes the Makka urban moped, Kalk off-road platform, Ösa modular utility motorcycle, Bukk next-generation off-road motorcycle, Åik pedal-assist cargo e-bike, and a Kids line, supported by proprietary drivetrain and battery technology and distributed through its own e-commerce site, Stockholm brand store, and authorized dealer network across Europe and North America.

Product overview

CAKE is a Scandinavian maker of premium lightweight electric motorcycles and mopeds, organized as a multi-platform product portfolio spanning distinct bike categories. The lineup consists of: the Makka (lightweight electric moped for urban commuting, also available in :work commercial variant), the Kalk (the original lightweight electric off-road platform with multiple variants including INK, OR, Race, and AP for wildlife conservation), the Ösa (high-performance modular utility motorcycle with power-station capability, also available as :work for commercial fleets), the Bukk (next-generation lightweight off-road motorcycle launched in 2023 with forged aluminum frame and 456 Nm torque), the Åik (cargo e-bike with pedal assist launched at CES 2023), and a Kids line (Tripp balance bike, Trapp mountain bike, Trull electric motorcycle). Supporting the hardware are proprietary in-house developed components including the Jante IPM motor, advanced battery system with fast-swap capability, and connected drivetrain technology. CAKE also operates a certified pre-owned program (re:CAKE), a brand store and dealer network across Europe and North America, and the CAKE Track Concept for dedicated riding infrastructure. The company was founded in Sweden in 2016/2018, filed for bankruptcy in February 2024, and was acquired by Norwegian company Brages Holding AS in March 2024.

Differentiator

Problem solved

Functional benefit

Brands

• :work: Electric mopeds and motorbikes optimized for mobile workforces and business fleets
• re:CAKE
• Kids bikes

Products and services

• Makka Lightweight, nimble and quiet electric moped designed for convenient urban commuting and short-haul travel. Top speed 15-28 mph, range 34-41 miles, peak power 1/2.8 kW, weight 154 lbs, street-legal with Car / M1 / M2 license. Starting at $3,800 / $158 per month financing.
• Kalk The original CAKE platform — a lightweight, torquey, and quiet electric off-road motorcycle introduced January 2018, with multiple variants including INK, INK Race, INK&, OR, OR Race, &, and AP (anti-poaching). Torque 252-280 Nm, weight 69-83 kg, peak power 10-11 kW, top speed 56+ mph.
• Ösa High-performance modular utility motorcycle with over 1,000 accessory combinations clamped onto the unibar frame. Doubles as a power station on wheels with integrated 5V and 12V power outlets. Top speeds 28-56 mph, range 57-68 miles, 2.5-3.5 kWh battery. Starting at $5,900 / $246 per month financing.
• Bukk Next-generation lightweight electric off-road motorcycle launched in 2023. Built lighter and tougher with forged 6061 aluminum frame and purpose-engineered components. 196 lbs, 456 Nm torque, 16 kW peak power, 0-28 mph in 2.15 seconds. Tool-free battery swap under 30 seconds and CAKE Connect app integration. $9,470 / $395 per month financing.
• Makka :work Urban shuttle / commercial delivery variant of the Makka, optimized for short-haul transits and quick city deliveries. Features double battery capacity, top speed 28 mph, range up to 62 miles, and max load up to 540 lbs. LTE-connected out of the box for remote fleet management. $4,840 / $202 per month financing.
• Ösa :work Professional utility variant of the Ösa, built for heavy-duty commercial use. Peak power 6-10 kW, range 68-80 miles, max load 573 lbs. Features integrated power outlets for tools including drills and welding machines. LTE-connected for fleet management. $6,730 / $280 per month financing.
• Kids Bikes (Tripp, Trapp, Trull) Three bikes for young riders: Tripp (12-inch balance bike for ages 1.5-4, $200), Trapp (16-inch single-speed mountain bike for ages 3.5-7, $300), and Trull (electric off-road motorcycle for ages 6+, up to 40 km/h, from $2,500).
• Åik First pedal-equipped cargo e-bike introduced at CES 2023. Capable of long-distance load lugging with modular parts for multipurpose use. Does not require a driver's license in many markets.
• Makka Polestar Edition Limited edition collaboration between Makka and Polestar. Pure, progressive design with top speed 28 mph, range 34 miles, street-legal. $4,200 / $175 per month financing.
• re:CAKE (Certified Pre-Owned) Certified pre-owned bike program. Pre-owned CAKE motorcycles undergo thorough assessment, rating, and refurbishment by CAKE maintenance technicians. Each comes with an individual warranty. Sourced from demo units and internal bikes. Prices range from $5,990 to $7,500.
• CAKE Track Concept Customized track format designed specifically for lightweight electric motorbikes. Built to serve accessible urban riding with a racing format. Tracks can be built in urban spaces, rooftops, warehouses, or backyards. 75x50m with limestone base and rock flour top layer.

Quantifiable outcome

• Up to 3x more deliveries per hour compared to other vehicles (Bzzt)
• +3 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

13 partnerships are on record, tiered minor and core.

• Volta TrucksminorStrategic or Co-development Partner · 15 November 2022Joint initiative to provide world's first electric microhub for last-mile deliveries, combining CAKE bikes with Volta Trucks electric delivery vehicles.
• StreetsLAminorStrategic or Co-development Partner · 11 August 2022Partnership to monitor bike lanes in Los Angeles using CAKE motorcycles, supporting urban mobility infrastructure.
• Ghana Health ServicesminorStrategic or Co-development Partner · 16 June 2022Vaccine distribution program in Ghana using CAKE electric motorbikes for healthcare logistics in remote areas.
• PolestarcoreStrategic or Co-development Partner · 6 September 2021First-ever electric mobility bundle collaboration combining CAKE motorcycles with Polestar vehicles. Expanded brand partnership including the Makka Polestar edition with coordinated design language.
• FIMcoreStrategic or Co-development Partner · 1 June 2021Joint venture with Fédération Internationale de Motocyclisme (motorcycling governing body) for sustainable mobility initiatives at motorsport events and FIM Sustainability Commission.
• VattenfallcoreStrategic or Co-development Partner · 1 June 2021Letter of intent for developing the world's first fossil-free motorcycle, addressing sustainability in production and operations. Collaboration on CO2 visualization initiatives.
• M - Volvo Car MobilityminorChannel Partner/ Reseller/ Distributor · 21 April 2021Partnership with Volvo's mobility subsidiary for vehicle sharing and integration opportunities.
• West Coast EVminorChannel Partner/ Reseller/ Distributor · 10 March 2021Joint venture for West Coast distribution and sales partnership.
• DometicminorStrategic or Co-development Partner · 11 January 2021Collaboration to launch electric food delivery box, combining CAKE bikes with Dometic cooling solutions for last-mile food delivery.
• Southern African Wildlife CollegecoreStrategic or Co-development Partner · 16 December 2020Partnership to combat poaching in Africa using electric motorcycles and solar power. Kalk AP anti-poaching bush bikes deployed for wildlife rangers.
• NorthvoltcoreTechnology or Integration · 24 November 2020Collaboration on battery technology and sustainable electric mobility solutions, supporting CAKE's goal of fossil-free production.
• Gotland RingminorStrategic or Co-development Partner · 7 October 2020Partnership with Gotland Ring race track for CAKE track development and exclusive riding events.
• Tom DixonminorGTM or Marketing Partner · 12 August 2020Brand collaboration with British designer Tom Dixon for limited edition products and brand marketing.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Super73: Premium electric urban bikes positioned for lifestyle consumers and last-mile mobility. Comparable to CAKE's Makka and Åik on price tier, design-led branding, and DTC-led distribution.
• Sur-Ron: Lightweight electric off-road motorcycles (Light Bee, Ultra Bee) directly competing with CAKE's Kalk and Bukk in the same enthusiast and recreational off-road segment. Closest comparable on product and target rider.
• NIU: Global leader in smart electric mopeds and scooters. Directly comparable to CAKE's Makka urban commuter in target customer and use case, with much larger scale and broader retail footprint.
• VanMoof: Premium urban e-bike brand emphasizing design, integrated connectivity, and direct sales. Comparable to CAKE on design-led premium positioning and connected product narrative, though VanMoof is bicycle-only.
• ZERO Motorcycles: Established US-based electric motorcycle maker with broader street and off-road lineups. Overlaps with CAKE on electric drivetrain technology and premium motorcycle positioning, though ZERO is larger and more street-focused.
• Talaria: Manufacturer of high-performance electric dirt bikes (Sting, X3) targeting the same light electric off-road category CAKE pioneered with the Kalk platform. Directly comparable on specs, price, and use case.

Broad incumbents

• Specialized: Major premium bicycle brand with extensive e-bike lineup (Turbo series). Comparable on premium positioning, design-led branding, and dealer network, though broader and more established.
• BMW Motorrad: Premium motorcycle manufacturer with the CE 04 electric scooter and electric concept bikes. Comparable on premium electric two-wheeler positioning and global dealer footprint, but at much higher scale and price.
• KTM (Husqvarna Motorcycles): Major motorcycle manufacturer whose Husqvarna subsidiary produces the electric FE-E and TC-E off-road motorcycles, directly adjacent to CAKE's Kalk/Bukk segment but backed by much larger OEM scale and dealer network.
• Husqvarna E-Bicycles: Premium e-mountain bike and urban e-bike line sharing brand DNA with Husqvarna Motorcycles. Comparable to CAKE on Scandinavian design heritage and premium off-road/utility positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCuAGrZIk_kidOrU_5GNlUng
• Facebookfacebook.com/ridecake
• LinkedInlinkedin.com/company/cake-%E2%80%93-ridecake.com
• Instagraminstagram.com/ridecake
• TikToktiktok.com/@ridecake
• Pinterestpinterest.se/35442fad9a59186b034329007991c9/_created

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds4 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cake Bikes