Verde Farms
Verde Farms is a privately held US supplier of organic, 100% grass-fed and grass-finished beef, founded in 2005 and majority-owned by Manna Tree Partners, distributing ground beef, steaks, burgers, and stew meat through national grocery chains, club stores, e-commerce, and foodservice operators.
- Company typePrivate
- Founded2005
- HeadquartersWoburn, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Verde Farms does
Verde Farms is a privately held US supplier of organic, 100% grass-fed and grass-finished beef, founded in 2005 and majority-owned by Manna Tree Partners since July 2024. The company sources cattle from Uruguay, Australia, and North America, operates owned slaughter plants in Uruguay, and routes processing through the Port of Philadelphia — a three-continent supply model designed to hedge regional weather, disease, and currency risk. Its product portfolio is narrow and premium-positioned: ground beef (80/85/93% lean), pre-formed 5oz burger patties, whole-muscle steaks (filet mignon, strip, ribeye, sirloin), and stew meat. All products carry stacked certifications including USDA Organic, Non-GMO Project Verified, 100% Grass-Fed & Finished, Humanely Raised (Temple Grandin-approved standards), and exclusive Land to Market regenerative verification from the Savory Institute.
The company generates revenue through three channels: branded retail distribution in major grocery and club chains (Publix, Target, BJ's, Wegmans, Walmart, Aldi, Harris Teeter, Schnuck's, Shaw's, The Fresh Market), e-commerce direct-to-consumer sales via Amazon Fresh and the company website, and foodservice supply to operators such as True Food Kitchen. Verde sells at premium per-pound or per-unit prices with no disclosed subscription or recurring component; the revenue model is one-time transactional. Pricing is not publicly disclosed and varies by cut, lean percentage, and channel. Founder Pablo Garbarino remains in an operating role (Chief Supply Officer following February 2026 promotions) alongside CEO Brad Johnson, with senior leadership drawn from Pepsi, Stonyfield Farm, and Teton Waters.
Manna Tree Partners provided a $15 million minority investment in February 2020, acquired a controlling stake in July 2024, and the company reported a further funding round in August 2025. Verde is described as profitable, with revenue reportedly growing more than 35% cumulatively since 2016 and retail distribution doubling to include additional Albertsons divisions and Publix stores following the Series B round.
Verde Farms firmographics
Firmographics- Name
- Verde Farms
- Legal name
- Verde Farms, LLC
- Website
- https://verdefarms.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Verde Farms is a privately held US supplier of organic, 100% grass-fed and grass-finished beef, founded in 2005 and majority-owned by Manna Tree Partners, distributing ground beef, steaks, burgers, and stew meat through national grocery chains, club stores, e-commerce, and foodservice operators.
- Ownership category
- akta.pro rank
Verde Farms industry classification
Industry- Product category
- Organic Grass-Fed Beef
- NAICS
- Beef Cattle Ranching and Farming (112111), Animal Slaughtering and Processing (3116), Meat Processed from Carcasses (311612)
- SIC
- Agricultural Prod-Livestock & Animal Specialties (200), Meat Packing Plants (2011)
- akta.pro primary industry
- Organic Beef Cattle Production (AFAEAMAA)
- akta.pro secondary industries
- Ground Beef Production (Grinding, Blending, Forming) (AFANAAAC), Beef Cattle Grazing & Pasture-Based Operations (AFAEABAG)
Keywords
Where Verde Farms is headquartered
LocationHeadquarters
- HQ city
- Woburn
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Verde Farms business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Retail Beef Products: Sale of organic, 100% grass-fed beef products including steaks, ground beef, burgers, stew meat, roasts, hot dogs, and sausages through retail grocery stores and club stores. Products are sold as value-added branded items at premium price points.
- E-commerce Direct Sales: Direct-to-consumer sales through company website and Amazon Fresh platform, reaching customers who prefer online grocery shopping for premium beef products.
- Foodservice Distribution: Supply of beef products to foodservice operators including True Foods Kitchen and other restaurant chains, providing premium organic beef for restaurant menus.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Premium organic beef products sold at retail and foodservice |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Verde Farms product offering
Product offeringCore offering
Verde Farms produces and distributes a portfolio of organic, 100% grass-fed and grass-finished beef products including Ground Beef, Burger Patties, Steaks, and Stew Meat. Products are USDA Organic certified, humanely raised, Non-GMO verified, and carry Land to Market regenerative farming verification. Beef is sourced from cattle raised on pastures in Uruguay, Australia, and North America, with slaughter and processing handled through the company's integrated supply chain before being distributed to retail grocery, club stores, foodservice operators, and direct-to-consumer e-commerce channels.
Product overview
Verde Farms offers a focused portfolio of organic, 100% grass-fed and grass-finished beef products. The core product lineup consists of Ground Beef (available in 80%, 85%, and 93% lean varieties), Burger Patties (pre-formed 5oz ready-to-cook patties), Steaks (including Filet Mignon, Ribeye, Strip Steak, and Sirloin cuts), and Stew Meat (pre-cut for convenience). All products are USDA Organic certified, verified regenerative, free-range/pasture-raised, and carry humanely raised certifications with no antibiotics or added hormones. The products are distributed through major retail partners including Publix, Target, BJ's Wholesale Club, Amazon Fresh, and Harris Teeter.
Differentiator
Problem solved
Functional benefit
Products and services
- Ground Beef Organic, 100% grass-fed and finished ground beef available in 80%, 85%, and 93% lean varieties, sold by the pound for everyday recipes and distributed through retail grocery, club stores, and e-commerce channels.
- Burger Patties Ready-to-cook, refrigerated organic grass-fed beef burger patties, 5oz each at 80% lean, designed for quick meal preparation and sold to retail and foodservice customers.
- Steaks Organic, 100% grass-fed and grass-finished steaks including Filet Mignon, Strip Steak, Sirloin, and Ribeye cuts, sold as individual portions through retail grocery, club stores, and e-commerce channels.
- Stew Meat Pre-cut organic, 100% grass-fed stew beef designed for easy cooking in stews, kabobs, and other slow-cooked dishes, sold through retail and e-commerce channels.
Quantifiable outcome
- Up to 5x more omega-3 fatty acids than grain-fed beef with lower saturated fat
- +3 more outcomes
Companies that use Verde Farms
Customer profileNamed customers8 records
Segments3 records
Ideal customer profiles3 records
Verde Farms technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Verde Farms partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- Pine Street InnminorPine Street Inn is Boston's largest homeless shelter providing daily meals to over 1,900 individuals. Verde Farms has partnered with Pine Street Inn to provide protein for their meal program, supplying organic, grass-fed beef for over 270,000 meals to-date. This charitable partnership demonstrates community engagement and corporate social responsibility.
- Savory Institute (Land to Market)coreVerde Farms is the only organic beef company with official Land to Market verification from the Savory Institute. This regenerative farming verification program scientifically proves that Verde's farming practices heal the earth through carbon sequestration, soil health improvement, and biodiversity enhancement.
- Professor Temple GrandinminorVerde Farms uses animal welfare standards approved by Professor Temple Grandin, a world-renowned expert in animal science and behavior. This partnership ensures humane treatment of cattle throughout the supply chain.
Scale indicators6 records
Recent moves7 records
Expansion highlights6 records
Verde Farms competitors and assessment
Company assessmentDirect peers
- Niman Ranch: Niman Ranch is a leading branded supplier of sustainably and humanely raised meats including beef, pork, and lamb. Directly comparable to Verde Farms on premium, mission-driven sourcing, national retail distribution, and antibiotic-free/hormone-free positioning.
- Applegate Farms: Applegate is one of the largest natural and organic branded meat companies, offering organic grass-fed beef, pork, and poultry to national retailers and foodservice. Closest direct competitor to Verde in organic beef at retail scale.
- Thousand Hills Lifetime Grazed: Thousand Hills markets 100% grass-fed beef sourced from U.S. ranches with a focus on regenerative grazing. Comparable to Verde on regenerative/grass-fed messaging and direct-to-consumer plus retail channel mix.
- Meyer Natural Foods: Meyer Natural Foods produces premium natural and organic grass-fed beef under multiple brands, supplying retail and foodservice. Comparable as a multi-brand grass-fed beef supplier competing in similar banners as Verde.
- Laura's Lean Beef: Laura's Lean Beef sells premium, lean, hormone- and antibiotic-free beef to retail and foodservice. Comparable to Verde on value-added branded beef positioning, although with less emphasis on 100% grass-fed/regenerative sourcing.
- Country Natural Beef: Country Natural Beef is a rancher-owned cooperative producing natural and grass-fed beef for retail and foodservice, including Whole Foods and natural foods distributors. Comparable cooperative-style, sustainability-anchored beef supplier.
Emerging players
- US Wellness Meats (Grassland Beef): US Wellness Meats/Grassland Beef sells 100% grass-fed beef and other proteins online and via select retailers. Comparable on 100% grass-fed positioning, with a stronger direct-to-consumer and subscription orientation than Verde.
- Cooks Venture: Cooks Venture produces pasture-raised, regenerative poultry and has expanded into other regenerative meats. Comparable on regenerative verification narrative, though focused primarily on poultry rather than beef.
Broad incumbents
- Vital Farms: Vital Farms is the leading U.S. pasture-raised egg brand with a national retail footprint, expanding into butter. Comparable as a premium, mission-driven, ethically raised animal protein brand at scale in the same retail set as Verde.
- Organic Valley / Organic Prairie: Organic Prairie is the meat arm of Organic Valley, offering organic grass-fed beef and other proteins through natural and mainstream retail. Comparable as a cooperative-based organic meat supplier with broad distribution and similar certifications.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Verde Farms social profiles
Digital presenceVerde Farms compliance and trust
Trust signalCompliance6 records
Verde Farms financial estimates
Financial estimateRevenue estimate
Valuation estimate
Verde Farms leadership team
Management profileNumber of profiles
Profiles6 records
Verde Farms funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Verde Farms M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Verde Farms
What does Verde Farms do?
Verde Farms produces and distributes a portfolio of organic, 100% grass-fed and grass-finished beef products including Ground Beef, Burger Patties, Steaks, and Stew Meat. Products are USDA Organic certified, humanely raised, Non-GMO verified, and carry Land to Market regenerative farming verification. Beef is sourced from cattle raised on pastures in Uruguay, Australia, and North America, with slaughter and processing handled through the company's integrated supply chain before being distributed to retail grocery, club stores, foodservice operators, and direct-to-consumer e-commerce channels.
Is Verde Farms a public or private company?
Verde Farms is a private company. It is classified as private equity controlled and is currently operating.
When was Verde Farms founded?
Verde Farms was founded in 2005. It employs 11 to 50 people.
Where is Verde Farms based?
Verde Farms is headquartered in Woburn, United States, in the North America region.
How does Verde Farms make money?
Three revenue lines are on record. Retail Beef Products are the primary driver. The others are E-commerce Direct Sales and foodservice Distribution.
Who are Verde Farms's main competitors?
Direct peers on record are Niman Ranch, Applegate Farms, Thousand Hills Lifetime Grazed, Meyer Natural Foods, Laura's Lean Beef and Country Natural Beef. Emerging players are US Wellness Meats (Grassland Beef) and Cooks Venture. Broad incumbents are Vital Farms and Organic Valley / Organic Prairie.
Does Verde Farms have an API?
No public API is recorded for Verde Farms.
What industry is Verde Farms in?
Verde Farms's product category is Organic Grass-Fed Beef. Its primary akta.pro industry code is AFAEAMAA, Organic Beef Cattle Production, with a secondary code of AFANAAAC, Ground Beef Production (Grinding, Blending, Forming). Its NAICS code is 112111 and its SIC code is 200.