Uprising Food
Uprising Food is a Cincinnati-based CPG company founded in 2019 that makes keto-friendly chips and bread formulated with 2 net carbs, targeting low-carb, ketogenic, and health-conscious consumers through direct e-commerce and specialty retail channels.
- Company typePrivate
- Founded2019
- HeadquartersCincinnati, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Uprising Food does
Uprising Food is a Cincinnati, Ohio-based consumer packaged goods company founded in 2019 that manufactures and sells low-carbohydrate food products positioned in the "superfood keto" category. Its core product line consists of keto-friendly chips and keto bread formulated to contain 2 net carbs per serving, targeting consumers following ketogenic, low-carb, paleo, or sugar-conscious diets. The company operates at a small scale (1-10 employees) and is led by co-founders William Schumacher (CEO) and Kristen Schumacher (Chief Brand Officer), a husband-and-wife team pairing operational and brand leadership.
The business model is consumer goods retail: Uprising Food sells branded packaged food SKUs (chips and bread) to end consumers, with its website (uprisingfood.com) serving as a direct channel and likely supplemented by specialty retail and online marketplaces typical of niche CPG brands. Revenue derives from unit sales at consumer price points, though no public pricing data is disclosed. In January 2021 the company raised $1.25M in seed/early-stage funding led by Trousdale Ventures, providing initial institutional capital for product development, inventory, and go-to-market activities.
The company competes in the fragmented U.S. specialty low-carb CPG segment, where differentiation rests on nutritional claims (specifically the "2 net carbs" positioning and "superfood" framing) and brand identity rather than proprietary technology, scale manufacturing, or distribution depth. Limited disclosure of retail partnerships, customer concentration, unit economics, and downstream expansion signals leaves the company's current commercial trajectory and unit-level performance difficult to verify.
Uprising Food firmographics
Firmographics- Name
- Uprising Food
- Website
- https://uprisingfood.com
- Company type
- Private
- Founded year
- 2019
- Headcount range
- 1–10 employees
- Short description
- Uprising Food is a Cincinnati-based CPG company founded in 2019 that makes keto-friendly chips and bread formulated with 2 net carbs, targeting low-carb, ketogenic, and health-conscious consumers through direct e-commerce and specialty retail channels.
- Ownership category
- akta.pro rank
Uprising Food industry classification
Industry- Product category
- Keto Baked Goods
- NAICS
- Other Snack Food Manufacturing (311919), Bakeries and Tortilla Manufacturing (3118)
- SIC
- Cookies & Crackers (2052), Bakery Products (2050)
- akta.pro primary industry
- Better-for-You / Functional Snacks (Low Sugar, Keto, Probiotic, Fortified) (CRADABAM)
- akta.pro secondary industry
- Specialty Snack Foods Manufacturing (Ethnic/Regional, Gourmet, Functional) (AFAKAIAO)
Keywords
Where Uprising Food is headquartered
LocationHeadquarters
- HQ city
- Cincinnati
- HQ country
- United States
- HQ region
- North America
Markets served
Uprising Food business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel
Uprising Food product offering
Product offeringCore offering
Uprising Food manufactures and sells keto-friendly baked snack products, specifically superfood keto chips and keto bread, each formulated to contain only 2 net carbs per serving. The products are positioned for consumers following ketogenic, low-carb, or grain-free diets seeking convenient, healthier alternatives to traditional chips and bread.
Differentiator
Problem solved
Functional benefit
Products and services
- Superfood Keto Chips Keto-friendly chips made with superfood ingredients and formulated to contain only 2 net carbs per serving, designed for consumers following ketogenic or low-carb diets seeking a snack alternative to traditional high-carb chips.
- Keto Bread Keto-friendly bread formulated with 2 net carbs per serving, positioned as a low-carb bread substitute for consumers on ketogenic, low-carb, or grain-free diets.
Companies that use Uprising Food
Customer profileIdeal customer profiles1 record
Uprising Food technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Uprising Food partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights3 records
Uprising Food competitors and assessment
Company assessmentDirect peers
- Quest Nutrition: Quest is a leading better-for-you snack brand with deep keto positioning (protein bars, chips, tortillas). Directly comparable to Uprising Food's low-carb chip and bread portfolio targeting the same keto/low-carb shopper.
- Magic Spoon: Magic Spoon is a better-for-you cereal brand with explicit low-carb / high-protein formulation. Comparable as a digitally-native, formulation-led better-for-you CPG brand pursuing similar health-conscious shoppers.
- Julian Bakery: Julian Bakery specializes in keto, paleo, and low-carb breads and baked goods — the most direct comparable to Uprising Food's keto bread line.
- Simple Mills: Simple Mills makes better-for-you crackers, cookies, and baking mixes using almond flour and other alternative ingredients — closely aligned with Uprising Food's keto-friendly chips and bread positioning.
- HighKey Snacks: HighKey makes keto-friendly cookies, granola, and other low-carb snacks, directly overlapping with Uprising Food's low-net-carb positioning and target consumer.
Emerging players
- Chomps: Chomps is a better-for-you meat snack brand. Comparable as a digitally-native CPG brand pursuing health-conscious consumers, though in a different snack subcategory.
- Outer Aisle: Outer Aisle makes low-carb, cauliflower-based sandwich thins and wraps — a direct adjacent comparable for Uprising Food's keto bread positioning.
- Base Culture: Base Culture makes grain-free, paleo, and keto-friendly breads and baked goods. Comparable product line to Uprising Food's keto bread, with overlapping target consumer.
Broad incumbents
- Atkins: Atkins is the legacy low-carb/keto nutrition brand with broad product lines (bars, shakes, meals). It serves the same end consumer need-state as Uprising Food and is the incumbent reference point for the keto shopper.
- Primal Kitchen: Primal Kitchen is a well-funded, broad better-for-you brand (condiments, sauces, snacks) operating in the same keto/paleo consumer conversation as Uprising Food.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Uprising Food financial estimates
Financial estimateRevenue estimate
Valuation estimate
Uprising Food leadership team
Management profileNumber of profiles
Profiles2 records
Uprising Food funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Uprising Food M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Uprising Food
What does Uprising Food do?
Uprising Food manufactures and sells keto-friendly baked snack products, specifically superfood keto chips and keto bread, each formulated to contain only 2 net carbs per serving. The products are positioned for consumers following ketogenic, low-carb, or grain-free diets seeking convenient, healthier alternatives to traditional chips and bread.
When was Uprising Food founded?
Uprising Food was founded in 2019. It employs 1 to 10 people.
Where is Uprising Food based?
Uprising Food is headquartered in Cincinnati, United States, in the North America region.
Who are Uprising Food's main competitors?
Direct peers on record are Quest Nutrition, Magic Spoon, Julian Bakery, Simple Mills and HighKey Snacks. Emerging players are Chomps, Outer Aisle and Base Culture. Broad incumbents are Atkins and Primal Kitchen.
Does Uprising Food have an API?
No public API is recorded for Uprising Food.
What industry is Uprising Food in?
Uprising Food's product category is Keto Baked Goods. Its primary akta.pro industry code is CRADABAM, Better-for-You / Functional Snacks (Low Sugar, Keto, Probiotic, Fortified), with a secondary code of AFAKAIAO, Specialty Snack Foods Manufacturing (Ethnic/Regional, Gourmet, Functional). Its NAICS code is 311919 and its SIC code is 2052.