CGTrader
CGTrader is a Vilnius-based online marketplace for 3D digital assets serving game developers, AR/VR creators, architects, e-commerce businesses, and 3D printing users, monetizing through marketplace commissions, a $9.99/month subscription, and custom modeling services.
- Company typePrivate
- Founded2011
- HeadquartersVilnius, Lithuania
- Headcount101–250
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What CGTrader does
CGTrader, founded in 2011 in Vilnius, Lithuania, operates what it describes as the world's largest online marketplace for 3D digital content, serving game developers, AR/VR creators, e-commerce businesses, architects, interior designers, and 3D printing enthusiasts globally. The platform hosts more than 600,000 3D models across dozens of categories (interior, exterior, architectural, character, car, furniture, food, plant, animal, military, electronics, and more), distributed through a self-serve marketplace, a $9.99/month subscription tier (CGTrader Subscription) offering up to 25 premium downloads per month, and a custom 3D modeling jobs marketplace connecting clients with freelance designers. A proprietary CGT Standard automated quality verification system checks models across geometry, UVs, texturing, scene setup, and naming against major DCC and game engines (Blender, Maya, Unreal Engine, Unity).
The company monetizes primarily through marketplace commissions on individual model transactions, recurring subscription revenue, and fees on custom 3D modeling services, with additional enterprise revenue from custom 3D datasets and API integrations. Its technology stack has been extended via a March 2026 strategic partnership with Tencent Cloud to integrate Tencent's HY 3D Global generative AI engine, enabling 2D-to-3D asset conversion directly within the marketplace workflow, and an October 2025 partnership with Canva to embed more than 1,200 3D models into Canva's design platform, reaching 260 million Canva users. Adjacent AI capabilities are delivered through sub-brands Modelry and CGDream.
CGTrader is privately held, largely bootstrapped, and reported $70.4 million in annual recurring revenue and a $211.1 million valuation as of 2024, with historical venture backing limited to a $9.5 million growth round led by Evli Growth Partners in 2021 and an earlier $2.35 million round in 2017 led by Karma Ventures with Intel Capital and Practica Capital. The company is led by co-founder and CEO Dalia Lasaite, founder and COO Marius Kalytis, chairman Mikael Hed, CFO Ignas Murauskas, and CCO Justas Janciauskas.
CGTrader firmographics
Firmographics- Name
- CGTrader
- Legal name
- UAB CGTrader
- Website
- https://cgtrader.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- CGTrader is a Vilnius-based online marketplace for 3D digital assets serving game developers, AR/VR creators, architects, e-commerce businesses, and 3D printing users, monetizing through marketplace commissions, a $9.99/month subscription, and custom modeling services.
- Ownership category
- akta.pro rank
CGTrader industry classification
Industry- Product category
- 3D Model Marketplace
- NAICS
- Hobby, Toy, and Game Retailers (45912), Art Dealers (459920), Software Publishers (51321)
- SIC
- Retail-Computer & Computer Software Stores (5734), Retail-Hobby, Toy & Game Shops (5945)
- akta.pro primary industry
- Digital Game Marketplaces & Item Economies (NFT/Skins/Trading) (BPAMAKAJ)
- akta.pro secondary industry
- Collectibles, Art & Antiques C2C (CRAFAKAG)
Keywords
Where CGTrader is headquartered
LocationHeadquarters
- HQ city
- Vilnius
- HQ country
- Lithuania
- HQ region
- Europe
Offices1 record
Markets served
CGTrader business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure
Revenue model
- Marketplace Commission: CGTrader operates a 3D model marketplace where designers sell models to buyers. The company earns commission on each transaction between model creators and consumers. Supported by individual model purchases across 85K+ categories.
- Subscription (CGTrader Subscription): Monthly subscription at $9.99 offering up to 25 premium 3D model downloads per month with access to 600K+ royalty-free models. The subscription tier targets frequent users and designers with everyday 3D model needs.
- Custom 3D Modeling Services: Platform connecting customers with freelance 3D designers for custom projects including 3D printing and animation. CGTrader earns a fee or service charge for facilitating these custom modeling job requests.
- Enterprise 3D Solutions: Business account services and 3D datasets for enterprise customers. The Canva integration (260M users) and Tencent partnership demonstrate enterprise-scale distribution capabilities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | CGTrader Subscription - $9.99/month for 25 premium downloads |
| Transaction based/ take rate | Pay-as-you-go | Individual Model Purchases - Variable pricing per model |
| Other | Multi-year contract | Enterprise / Business Account - Custom pricing |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
CGTrader product offering
Product offeringCore offering
CGTrader operates the world's largest online marketplace for buying and selling 3D models, offering 600K+ royalty-free assets across categories including characters, furniture, architecture, vehicles, and 3D printing. The platform also provides a $9.99/month subscription for 25 premium downloads, custom 3D modeling services connecting clients with freelance designers, dedicated 3D printing model sections, and an AI-powered 2D-to-3D asset creation workflow powered by Tencent Cloud's HY 3D Global generative AI.
Product overview
CGTrader operates as a multi-product 3D content platform centered on its marketplace for buying and selling 3D models. The core offering is the 3D Model Marketplace, complemented by a Subscription service ($9.99/mo for 25 premium downloads and 600K+ models), a Custom 3D Modeling Jobs service for bespoke commissions, and a 3D Printing Models category. The platform also includes AI-powered capabilities through Tencent Cloud's HY 3D Global generative AI engine (an AI-Powered 3D Creation Workflow that converts 2D images to 3D assets) and an AI image generation sub-brand called CGDream. The portfolio extends through partnerships such as a Canva 3D library integration reaching 260 million Canva users.
Differentiator
Problem solved
Functional benefit
Brands
- Modelry: AI image generation platform offering 3D asset creation tools
- CGDream
Products and services
- CGTrader 3D Model Marketplace Online marketplace enabling 3D model creators to sell and buyers to purchase digital 3D assets across categories including character, interior, furniture, architectural, car, military, and food, supporting file formats FBX, OBJ, MAX, 3DS, and C4D.
- CGTrader Subscription Subscription service offering up to 25 premium 3D model downloads per month for $9.99, including access to 600K+ models with royalty-free licensing and no AI license restrictions, with new models added daily.
- Custom 3D Modeling Jobs Service connecting clients with freelance 3D designers for custom model creation projects, including bespoke 3D models for 3D printing, animation, and other applications.
- 3D Printing Models Dedicated section of the marketplace offering 3D models optimized for 3D printing, including printable models for toys, tools, functional objects, gadgets, and creative designs.
- AI-Powered 3D Creation Workflow AI-powered workflow that converts 2D reference images into production-ready 3D assets with precise geometry and PBR (Physically Based Rendering) textures, powered by Tencent Cloud's HY 3D Global generative AI engine via API-based services.
- CGDream AI image generation tool branded under CGTrader's ecosystem, offering 3D asset creation tools as a sub-brand.
Quantifiable outcome
- Enables creation of 3D models more efficiently by reducing technical barriers and automating the 3D modeling lifecycle
- +1 more outcomes
Companies that use CGTrader
Customer profileNamed customers1 record
Segments6 records
Ideal customer profiles5 records
CGTrader technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature4 records
CGTrader partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered flagship.
- Tencent CloudflagshipStrategic partnership announced at MWC 2026 in Barcelona integrates Tencent's HY 3D Global generative AI model into CGTrader's platform. CGTrader becomes the first 3D model marketplace to offer a dedicated AI-powered creation workflow that converts 2D reference images into production-ready 3D assets with precise geometry and PBR textures. The collaboration aims to accelerate production cycles for 3D content creators while reinforcing CGTrader's position as a leading AI-powered 3D content platform.
- CanvaflagshipCGTrader powers Canva's new 3D Library, enabling Canva's 260 million users to access and customize over 1,200 3D models directly within the Canva design platform. The integration democratizes 3D content creation by embedding CGTrader's marketplace directly into Canva's user interface, allowing designers to incorporate 3D elements without separate software or workflow changes.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
CGTrader competitors and assessment
Company assessmentDirect peers
- Sketchfab: Acquired by Epic Games, Sketchfab is one of the largest 3D model marketplaces with strong overlap in gaming, AR/VR, and architecture verticals. It is the closest direct competitor to CGTrader in 3D model discovery and licensing.
- Turbosquid: Owned by Shutterstock, Turbosquid is a long-standing 3D model marketplace serving game developers, architects, and 3D printing users — directly comparable to CGTrader's core offering across catalog, pricing, and audience.
- Unity Asset Store: Unity's official Asset Store sells 3D models, textures, and tools directly to game developers — a primary use case segment for CGTrader and a structural competitor given Unity's toolchain lock-in.
- Unreal Engine Marketplace: Epic's Unreal Engine Marketplace distributes 3D assets optimized for Unreal, overlapping directly with CGTrader's game developer and visualization customer base.
- Thingiverse: Owned by MakerBot/Stratasys, Thingiverse is the largest free 3D printing model repository and competes with CGTrader's 3D printing category, especially among hobbyist and prosumer printer users.
- MyMiniFactory: A curated 3D printing model marketplace with a strong designer community, directly comparable to CGTrader's 3D printing vertical and premium model positioning.
- Cults3D: A European-based 3D printing marketplace with a designer payout model similar to CGTrader's — competes head-on in the printable models category.
- Cubebrush: A digital marketplace for 3D models, textures, and assets used by game developers and digital artists — overlaps with CGTrader's creator base and indie gaming segments.
Broad incumbents
- Adobe Stock 3D: Adobe bundles 3D asset distribution within its Creative Cloud subscription, leveraging an installed base of millions of designers. It competes with CGTrader by making 3D content an adjacent feature of a larger creative platform.
- Shutterstock: Parent of TurboSquid and a major stock media platform, Shutterstock competes broadly via its 3D offering bundled with images, video, and audio subscriptions aimed at the same creative buyer persona.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
CGTrader social profiles
Digital presenceCGTrader financial estimates
Financial estimateRevenue estimate
Valuation estimate
CGTrader leadership team
Management profileNumber of profiles
Profiles5 records
CGTrader funding detail
Funding detailFunding overview
Funding rounds5 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CGTrader M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CGTrader
What does CGTrader do?
CGTrader operates the world's largest online marketplace for buying and selling 3D models, offering 600K+ royalty-free assets across categories including characters, furniture, architecture, vehicles, and 3D printing. The platform also provides a $9.99/month subscription for 25 premium downloads, custom 3D modeling services connecting clients with freelance designers, dedicated 3D printing model sections, and an AI-powered 2D-to-3D asset creation workflow powered by Tencent Cloud's HY 3D Global generative AI.
Is CGTrader a public or private company?
CGTrader is a private company. It is classified as venture growth investor backed and is currently operating.
When was CGTrader founded?
CGTrader was founded in 2011. It employs 101 to 250 people.
Where is CGTrader based?
CGTrader is headquartered in Vilnius, Lithuania, in the Europe region.
How does CGTrader make money?
Four revenue lines are on record. Marketplace Commission is the primary driver. The others are subscription (CGTrader Subscription), custom 3D Modeling Services and enterprise 3D Solutions.
Who are CGTrader's main competitors?
Direct peers on record are Sketchfab, Turbosquid, Unity Asset Store, Unreal Engine Marketplace, Thingiverse, MyMiniFactory, Cults3D and Cubebrush. Broad incumbents are Adobe Stock 3D and Shutterstock.
Does CGTrader have an API?
No public API is recorded for CGTrader.
What industry is CGTrader in?
CGTrader's product category is 3D Model Marketplace. Its primary akta.pro industry code is BPAMAKAJ, Digital Game Marketplaces & Item Economies (NFT/Skins/Trading), with a secondary code of CRAFAKAG, Collectibles, Art & Antiques C2C. Its NAICS code is 45912 and its SIC code is 5734.