Avenue

Name

Avenue

Legal name

Avenue Holdings Inc.

Website

https://avenue.us

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

501–1,000 employees

Ownership category

akta.pro rank

Product category

Cross-Border Investment Platform

NAICS

Securities and Commodity Contracts Intermediation and Brokerage (5231), Portfolio Management and Investment Advice (523940)

SIC

Security Brokers, Dealers & Flotation Companies (6211), Investment Advice (6282)

akta.pro primary industry

Full-Service Retail Brokerage & Wealth Platforms (FSAAAAAA)

akta.pro secondary industries

Multi-Currency Accounts, Wallets & IBAN Services (FSAMAIAG), Embedded Card Issuing & Card-as-a-Service (FSAGALAC), On/Off-Ramp Providers (Fiat↔Crypto) & Cash-In/Cash-Out Networks (FSADAIAE)

Keywords

• Cross-border investment platform
• International brokerage services
• US securities trading
• Multi-currency banking accounts
• Currency exchange services

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Securities Brokerage Commissions: Tiered brokerage fees per equity/ETF trade: US$2.50 for orders up to $1,000; US$5.00 for $1,001–$2,000; US$7.50 for $2,001–$3,000; US$10.00 for orders above $3,000. Additional commissions for options, funds, and UCITS ETFs. Up to 10 free monthly trades for qualifying clients.
2. Currency Exchange Spread: Spread-based revenue on BRL-USD (regressive from 1.95% to 0.50% depending on volume) and BRL-EUR (1.8% for D+1 settlement). IOF tax passed through to clients. Instant settlement (D0) has variable higher spread.
3. Advisory and Banking Services: Three-tiered advisory service (Avenue up to $10k, Avenue Advance $10k–$200k, Avenue Singular above $200k) bundled with international current account, debit card, wire transfers, ACH, and USDC services. Revenue includes fixed monthly remuneration from Avenue Securities LLC for intermediation services, card issuance fees, wire transfer fees, and custody transfer fees.
4. Margin Account Interest: Interest charged on margin borrowing for leveraged positions in qualifying accounts.
5. Regulatory Pass-Through Charges: Administrative fees (Section 31, FINRA trading activity fee, options regulatory fees, ADR foreign transaction taxes) collected to compensate regulatory organization charges, passed through to clients.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Avenue operates a cross-border financial platform enabling Brazilian retail investors to open international accounts, exchange BRL to USD/EUR, and invest in US securities (stocks, ETFs, options, fixed income, funds, ADRs, UCITS ETFs). The platform combines a FINRA/SIPC-regulated US brokerage (Avenue Securities LLC), a Banco Central do Brasil/CVM-regulated Brazilian investment bank, an international checking account with Mastercard debit card, and USDC stablecoin trading — all delivered through a mobile-first app with full Portuguese-language support and tiered advisory services.

Product overview

Avenue is a comprehensive international investment platform designed for Brazilian investors seeking exposure to US markets. The platform operates as a multi-module ecosystem comprising an investment brokerage (Avenue Securities LLC) and an international banking solution (Avenue Cash). Core offerings include: an international checking account with USD and EUR support, a Mastercard debit card for global spending, USDC stablecoin trading via Circle, and a full suite of investment products including fixed income (700+ assets), stocks (8,000+ assets), funds (600+ managed funds), options, UCITS ETFs, and margin accounts. Advisory services are tiered across three levels: Avenue (up to US$10K custody), Avenue Advance (US$10K-US$200K), and Avenue Singular (above US$200K). The platform integrates with Apex Clearing for custody, Coastal Community Bank and JPMorgan Chase for banking, Mastercard for card services, and Circle for USDC transactions.

Differentiator

Problem solved

Functional benefit

Products and services

• Avenue International Investment Platform Core cross-border investment platform enabling Brazilian residents to invest in US equities, ETFs, options, funds, fixed income, ADRs, and UCITS ETFs through a single integrated mobile and web app with full Portuguese-language support. Operated by Avenue Securities LLC (FINRA/SIPC member) and Avenue Securities Banco de Investimento S.A. (BCB/CVM regulated).
• International Checking Account (Conta Corrente Internacional) International checking account denominated in US dollars and Euros, enabling global payments, international wire transfers, and currency exchange between US banks for Brazilian customers. FDIC-insured USD balances held at Coastal Community Bank and JPMorgan Chase Bank.
• International Debit Card (Cartão Internacional) Mastercard-branded international debit card usable in over 180 countries for purchases and ATM withdrawals, linked to USD and EUR balances on the Avenue international account. Issued by Coastal Community Bank, Member FDIC.
• USDC Stablecoin Trading Buy and sell USDC stablecoin (issued by Circle) with instant 24/7 conversion to US dollars in the international current account, providing a digital asset pathway for currency conversion and dollar access.
• Currency Exchange (Câmbio) Currency exchange service converting Brazilian Real (BRL) to US Dollar (USD) or Euro (EUR) with regressive spread starting at 1.95% down to 0.50% for BRL-USD (larger volumes) and 1.8% for BRL-EUR (D+1 settlement). Instant D0 settlement available with variable higher spread.
• US Fixed Income Trading (Renda Fixa) Fixed income investment offering more than 700 public and private fixed income assets denominated in US dollars, including US government and corporate bonds, traded on the Avenue platform.
• US Stock Trading (Bolsa Americana) Stock trading access to more than 8,000 global equities and sector assets on US exchanges, with tiered brokerage commissions (US$2.50 to US$10.00 per order) and up to 10 free monthly trades for qualifying clients.
• Investment Funds (Fundos) Access to over 600 investment funds managed by renowned international asset managers across multiple strategies, enabling diversified fund-of-funds exposure for Brazilian investors.
• Options Trading (Opções) Options trading allowing investors to buy or sell rights at predetermined prices to hedge positions or enhance portfolio returns, with additional commissions on options contracts.
• UCITS ETFs UCITS (Undertakings for Collective Investment in Transferable Securities) globally-recognized funds with favorable tax treatment for international investors, available on the Avenue platform.
• Margin Account (Conta Margem) Leveraged trading account allowing qualified investors to borrow funds for amplified trading positions, subject to margin requirements, risk disclosures, and borrowing costs.
• Recommended Portfolio (Carteira Recomendada) Model portfolios curated by Avenue strategists, providing recommended ETF and Fund allocations for different investor profiles, objectives, risk tolerances, and investment horizons.

Quantifiable outcome

• App rated 4.9 on App Store and 4.8 on Google Play from customer reviews

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature6 records

Partnerships

Four partnerships are on record, tiered flagship, core and minor.

• Itaú UnibancoflagshipStrategic or Co-development PartnerAvenue operates as an Itaú company, with the platform and the largest private bank in Latin America (per Forbes) united to expand the potential of Brazilian investors. The partnership provides Avenue with institutional credibility, distribution reach, and cross-selling opportunities with Itaú's customer base. Avenue describes the society as confirmation of its track record in ethics, transparency, and trust.
• Apex ClearingcoreTechnology or IntegrationApex Clearing serves as Avenue Securities' clearing broker, responsible for custody of client assets and the security of transactions and settlements of securities on the platform. This introducing broker/dealer to clearing relationship is standard in US brokerage operations.
• Coastal Community Bank (Member FDIC)coreTechnology or IntegrationInternational current account services and debit card (Mastercard) are provided in partnership with Coastal Community Bank, Member FDIC. Client dollar balances are held at Coastal Community Bank and JPMorgan Chase Bank, N.A., both FDIC members. Euro balances are held at J.P. Morgan Private Bank Frankfurt.
• myProfitminorImplementation/ SI/ Consulting PartnerAvenue offers tax reporting auxiliary reports (income statements, capital gains, annual reports) developed in partnership with myProfit, helping Brazilian clients comply with Brazilian Income Tax obligations on their international investments.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Nomad: US-based cross-border investment and banking platform targeting Brazilian investors with US securities trading, multi-currency accounts, and debit cards. Most direct head-to-head competitor to Avenue in the same customer segment.

Broad incumbents

• Inter & Co: Brazilian digital super-app with banking, payments, and an expanding international investment product. Competes with Avenue for Brazilian retail dollars seeking global exposure, though it spans a much broader product surface.
• XP Inc. Largest independent Brazilian investment platform with growing international product capabilities. Competes for the same Brazilian retail investor seeking offshore diversification but with a far broader domestic product suite.
• BTG Pactual: Latin America's largest independent investment bank with retail digital platforms and international trading access. Overlaps with Avenue on cross-border brokerage and wealth management for affluent Brazilian clients.
• Itaú Private Bank: Latin America's largest private bank and Avenue's strategic partner. Operates its own international investment and wealth management offering for high-net-worth Brazilian clients, making it both a distribution channel and a latent competitive threat.
• Interactive Brokers: Global multi-asset broker used by sophisticated Brazilian retail investors to access US markets. Competes for the higher-AUM self-directed segment Avenue targets with its Advance and Singular tiers.
• Charles Schwab: US incumbent broker with international account capabilities. Less directly competitive in Brazil, but the platform of choice for Brazilian retail who choose to bypass local intermediaries and open accounts directly.

Emerging players

• Wise: Global multi-currency account and cross-border payments platform. Competes with Avenue on the international account / FX corridor between Brazil and the US, though without the full securities brokerage stack.
• Bitso: Latin America's largest crypto exchange with on/off ramp capabilities for USD stablecoins in Brazil and other LatAm markets. Adjacent competitor on the USDC / digital dollar corridor Avenue has built into its product.

Regional players

• Stone Co. Brazilian fintech with SMB-focused banking and payments. While not a direct brokerage competitor, it represents the broader Brazilian fintech ecosystem where cross-border investment features are increasingly bundled.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/avenuesec
• YouTubeyoutube.com/c/AvenueSecurities
• LinkedInbr.linkedin.com/company/avenueus
• Instagraminstagram.com/avenue.us

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds3 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Avenue