Drive lah
Drive lah is a Singapore-based peer-to-peer car sharing marketplace founded in 2019, connecting private car owners with renters across Singapore, Malaysia, and Australia (as Drive mate). It serves over 150,000 users with 30-40% cheaper rentals than traditional car rental companies, monetizing via a 20% take rate and monthly subscription products.
- Company typePrivate
- Founded2019
- HeadquartersSingapore, Singapore
- Headcount51–100
- GTM typeB2C
- OfferingDigital Commerce or Content
What Drive lah does
Drive lah operates a peer-to-peer car sharing marketplace headquartered in Singapore, connecting private car owners (hosts) with consumers seeking short-term vehicle rentals (guests). Founded in 2019, the platform claims to be Singapore's largest car sharing community with over 150,000 cumulative users, offering rentals priced 30-40% below traditional car rental companies by eliminating fleet ownership overhead. The core platform handles identity verification, booking, payments, insurance coordination, and 24/7 customer support, accessible via web and native iOS/Android applications.
The company's product portfolio extends beyond the core marketplace. Drive lah Go™ is a commercial host program enabling verified commercial rental operators to list vehicles, with insurance provided either by the host or third-party insurers. Drive lah Flex and Flex+ offer monthly car subscriptions with bundled insurance, maintenance, road tax, and breakdown assistance, providing a recurring-revenue complement to transactional trip fees. Drive lah Protection™ is the proprietary insurance product underwritten in partnership with Tokio Marine Insurance Group and NTUC Income, offering unlimited third-party liability, up to US$5M property damage coverage, and personal accident benefits. The company also operates a referral program, home delivery service, and integrates within Grab's super-app in Singapore and Malaysia. International expansion runs under the white-label "Drive mate" brand in Australia.
Drive lah monetizes primarily through a 20% platform commission on the host's trip price, supplemented by age-based trip fees loaded with insurance and risk costs, payment processing fees, and Flex monthly subscriptions. Hosts set their own daily rates; the platform retains the 20% service fee plus ancillary charges (additional drivers, mileage overages, late returns, fuel, cleaning). Customers are segmented into private car owners (hosts) seeking to monetize idle vehicles — including Grab and Gojek private hire drivers — and renters (guests) seeking affordable, flexible vehicle access for daily needs, weekend trips, and cross-border travel to Malaysia. The company has raised approximately US$17M across multiple funding rounds between 2019 and 2026, with ComfortDelGro Ventures leading the 2023 and 2026 rounds.
Drive lah firmographics
Firmographics- Name
- Drive lah
- Legal name
- DRIVE LAH PTE. LTD.
- Website
- https://drivelah.sg
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Drive lah is a Singapore-based peer-to-peer car sharing marketplace founded in 2019, connecting private car owners with renters across Singapore, Malaysia, and Australia (as Drive mate). It serves over 150,000 users with 30-40% cheaper rentals than traditional car rental companies, monetizing via a 20% take rate and monthly subscription products.
- Ownership category
- akta.pro rank
Drive lah industry classification
Industry- Product category
- Peer-to-Peer Car Sharing Marketplace
- NAICS
- Automotive Equipment Rental and Leasing (5321), Passenger Car Rental (532111)
- SIC
- Services-Auto Rental & Leasing (No Drivers) (7510)
- akta.pro primary industry
- Peer-to-Peer (P2P) Carsharing (TLAFAMAC)
- akta.pro secondary industries
- Consumer P2P Car Sharing Marketplaces (THADABAA), P2P Car Sharing for Hosts (Owner Supply & Management Tools) (THADABAB)
Keywords
Where Drive lah is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices2 records
Markets served
Drive lah business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Platform Commission on Host Trip Price: Drive lah charges a 20% platform fee on the host's trip price for each completed rental. The host sets their daily rate and receives 80% of the trip price while Drive lah retains 20% as service fee. Additional credit card processing fees may apply on incidental charges.
- Trip Fees from Guests: Service fees charged to guests based on driver age and trip price to cover insurance, customer support, platform maintenance, risk mitigation, and dispute resolution. Young driver fees (under 25) incur higher trip fees due to increased insurance risk.
- Payment Processing Fees: Nominal fee applied to handle secure payment processing and fraud prevention on transactions.
- Flex Monthly Subscriptions: Long-term rental subscriptions through Drive lah Flex program, charging monthly packages that include comprehensive insurance, routine servicing, maintenance, vehicle tax, and breakdown assistance.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Host Daily Rate + Platform Fee model |
| Unit Pricing | Pay-as-you-go | Flexible Pricing Based on Vehicle Category |
| Usage-based | Pay-as-you-go | Fuel Package Rates |
| Subscription | Monthly | Drive lah Flex Monthly Subscription |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels5 records
Drive lah product offering
Product offeringCore offering
Drive lah operates a peer-to-peer car sharing marketplace that connects private car owners (hosts) with consumers needing temporary vehicle access (guests) in Singapore and Australia. The platform enables hosts to monetize idle vehicles while offering renters a 30-40% cheaper alternative to traditional car rental, with comprehensive insurance, 24/7 support, and flexible hourly/daily/monthly booking options.
Product overview
Drive lah operates as a peer-to-peer car sharing platform with a multi-product portfolio. The core platform connects car owners (hosts) with renters (guests) for vehicle rentals across Singapore and Australia. Supporting products include Drive lah Go (commercial host program with full insurance), Drive lah Flex/Flex+ (monthly car subscriptions with bundled insurance and maintenance), and Drive lah Protection (comprehensive insurance in partnership with Tokio Marine and NTUC Income). The brand extends to Australia under the Drive mate name. Additional offerings include a referral program, home delivery service, and 24/7 roadside assistance.
Differentiator
Problem solved
Functional benefit
Products and services
- Drive lah Core Platform Core peer-to-peer car sharing marketplace connecting car owners with renters for hourly, daily, and short-term vehicle rentals in Singapore, featuring comprehensive insurance, 24/7 support, and instant booking.
- Drive lah Go
Quantifiable outcome
- 30-40% cost savings compared to traditional car rental companies
- +3 more outcomes
Companies that use Drive lah
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles4 records
Drive lah technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Drive lah partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Tokio Marine Insurance GroupcorePrimary insurance partner providing comprehensive coverage including unlimited third-party liability (bodily injury), up to $5mn cover for property damage, and personal accident benefits up to $50,000. Part of Drive lah Protection™ offering.
- NTUC IncomecoreInsurance co-partner alongside Tokio Marine providing Drive lah Protection™ coverage. NTUC Income is a Singapore-based insurance cooperative offering comprehensive motor insurance through the platform.
- GrabcoreIntegration of Drive lah services within Grab's Partner Apps ecosystem, enabling Grab users in Singapore and Malaysia to access peer-to-peer car rental directly through the Grab app. Part of Grab's third-party service expansion strategy.
- Specialized Car Repair CentersminorNetwork of over 100 specialized car repair centers in Singapore and Malaysia, selected for quality, speed, and service to provide roadside assistance and repair coordination for Drive lah users.
Scale indicators7 records
Recent moves7 records
Expansion highlights6 records
Drive lah competitors and assessment
Company assessmentRegional players
- Car Next Door: Australia's leading peer-to-peer car sharing platform. Car Next Door is directly comparable to Drive lah's Drive mate brand, as it operates the same P2P host-to-guest model in Australia and is the most direct in-market competitor to Drive mate.
- GoGet: Singapore-headquartered (with Australia operations) car sharing service operating a station-based and free-float model. GoGet is a regional peer that competed with Drive lah in Singapore with a more traditional fleet-based car sharing approach.
Direct peers
- Hyrecar: US-based peer-to-peer car sharing marketplace purpose-built for rideshare and delivery drivers (Uber, Lyft, DoorDash). Highly comparable to Drive lah's PHV-focused host acquisition motion, which specifically targets Grab and Gojek drivers in Singapore.
- Getaround: Global peer-to-peer car sharing platform operating in the US and Europe, with a connected car technology stack enabling instant booking. Highly comparable to Drive lah in its two-sided marketplace model, host supply, and insurance-backed trip product.
- Socar: South Korea's leading car sharing platform that has expanded across Southeast Asia. Socar is comparable to Drive lah in its P2P and B2C shared mobility model, technology stack, and APAC regional focus.
- Kinto Share: Toyota's peer-to-peer car sharing service in Japan. Kinto Share uses a comparable host-supply marketplace model with insurance bundling and is a direct P2P car sharing peer in the Asia-Pacific region.
- Turo: The largest peer-to-peer car sharing marketplace globally, operating primarily in the US, Canada, UK, France, and Australia. Turo is the closest direct competitor to Drive lah, offering the same host-to-guest marketplace model with insurance-backed trips and a similar revenue model based on host trip-price commission.
Broad incumbents
- Zipcar: Established car sharing service owned by Avis Budget Group, operating in North America, Europe, and parts of Asia. Zipcar is a broad incumbent providing shared-mobility services with similar use cases (short-term car access without ownership) but with a fleet-based model.
- Uber Carshare: Uber's P2P car sharing product (rebranded from the former Car Next Door integration in Australia). Uber Carshare is a broad incumbent comparable in P2P marketplace mechanics, leveraging Uber's super-app distribution advantage — a useful analog for Drive lah's Grab integration.
Others
- ComfortDelGro Corporation: Singapore's largest land transport company and the parent of Drive lah's lead Series A investor (ComfortDelGro Ventures). ComfortDelGro is an adjacent strategic partner that could also represent a competitive threat through its own mobility, taxi, and leasing businesses.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Drive lah social profiles
Digital presenceDrive lah financial estimates
Financial estimateRevenue estimate
Valuation estimate
Drive lah leadership team
Management profileNumber of profiles
Profiles3 records
Drive lah subsidiaries and ownership
Company hierarchySubsidiaries1 record
Drive lah funding detail
Funding detailFunding overview
Funding rounds6 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Drive lah M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Drive lah
What does Drive lah do?
Drive lah operates a peer-to-peer car sharing marketplace that connects private car owners (hosts) with consumers needing temporary vehicle access (guests) in Singapore and Australia. The platform enables hosts to monetize idle vehicles while offering renters a 30-40% cheaper alternative to traditional car rental, with comprehensive insurance, 24/7 support, and flexible hourly/daily/monthly booking options.
Is Drive lah a public or private company?
Drive lah is a private company. It is classified as venture growth investor backed and is currently operating.
When was Drive lah founded?
Drive lah was founded in 2019. It employs 51 to 100 people.
Where is Drive lah based?
Drive lah is headquartered in Singapore, Singapore, in the Asia region.
How does Drive lah make money?
Four revenue lines are on record. Platform Commission on Host Trip Price is the primary driver. The others are trip Fees from Guests, payment Processing Fees and flex Monthly Subscriptions.
Who are Drive lah's main competitors?
Regional players on record are Car Next Door and GoGet. Direct peers are Hyrecar, Getaround, Socar, Kinto Share and Turo. Broad incumbents are Zipcar and Uber Carshare. ComfortDelGro Corporation is listed as an others.
Does Drive lah have an API?
No public API is recorded for Drive lah.
What industry is Drive lah in?
Drive lah's product category is Peer-to-Peer Car Sharing Marketplace. Its primary akta.pro industry code is TLAFAMAC, Peer-to-Peer (P2P) Carsharing, with a secondary code of THADABAA, Consumer P2P Car Sharing Marketplaces. Its NAICS code is 5321 and its SIC code is 7510.