Olympus Pines
Olympus Pines is a Washington, US-based private equity firm founded in 2020 that develops, acquires, and manages retail businesses, primarily the Tommy's Express car wash franchise, with $400M deployed across 60+ transactions and 29 operating locations.
- Company typePrivate
- Founded2020
- HeadquartersWashington, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Olympus Pines does
Olympus Pines is a privately held private equity firm founded in 2020 and headquartered in Washington, United States, that develops, acquires, and manages retail businesses, with a stated mission of creating the best jobs in the retail industry. The firm invests capital on behalf of individuals, family offices, and private equity firms, and has deployed $400M in capital, closed 60+ transactions, and created 300+ jobs across its portfolio since inception.
Its core operating asset is the Tommy's Express Car Wash franchise, positioned as the largest car wash franchise in America. As of early 2024, Tommy's Express had 29 operating locations and 70+ projects under development across 10 US states, with active development markets in the greater Washington DC area, greater Philadelphia area, Charleston SC, and San Antonio TX. Olympus Pines complements this franchise platform with three service lines: retail development (site identification, design, and build-out), retail acquisition, and retail management (operational and managerial oversight of portfolio businesses).
The firm's revenue model combines two streams: (1) capital allocation and investment management, raising and deploying capital from individuals, family offices, and private equity firms into retail businesses, and (2) direct retail operations revenue generated through wholly owned and operated Tommy's Express car wash sites, including franchise fees, membership revenue, and wash transactions. Capital is sourced through fundraises; the most recent disclosed round was a $105M debt and equity raise in February 2024 co-led by Keystone National Group and The Real Asset Investor, followed by a $35M round in May 2025. The firm is led by co-founder and CEO Trevor Sperry (ex-BCG, MIT MBA, Harvard Kennedy MPA) and co-founder and COO Michael Cianelli (ex-Navy fighter pilot, Apple supply chain, Harvard MBA), with a leadership bench that includes a General Counsel who closed over $8B in transactions at AmLaw 100 firms. There is no proprietary technology platform disclosed; operations rely on standard retail and franchise management systems rather than in-house software or AI tooling.
Olympus Pines firmographics
Firmographics- Name
- Olympus Pines
- Legal name
- Olympus Pines
- Website
- https://olympuspines.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Olympus Pines is a Washington, US-based private equity firm founded in 2020 that develops, acquires, and manages retail businesses, primarily the Tommy's Express car wash franchise, with $400M deployed across 60+ transactions and 29 operating locations.
- Ownership category
- akta.pro rank
Where Olympus Pines is headquartered
LocationHeadquarters
- HQ city
- Washington
- HQ country
- United States
- HQ region
- North America
Markets served
Olympus Pines business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Capital Allocation and Investment Management: Olympus Pines invests capital on behalf of individuals, family offices, and private equity firms into retail businesses. They generate returns through development, acquisition, and execution of retail operations.
- Retail Operations: Direct ownership and operation of retail businesses including car wash franchise operations under Tommy's Express brand.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels2 records
Olympus Pines product offering
Product offeringCore offering
Olympus Pines is a private equity firm that develops, acquires, and manages retail businesses on behalf of investors such as individuals, family offices, and private equity firms. Its core operating business is the Tommy's Express Car Wash franchise — the largest car wash franchise in America — with 29 operating locations and 70+ projects under development across 10 states. The firm complements this with retail development, acquisition, and management services.
Product overview
Olympus Pines is a private equity firm that operates a platform of retail businesses, with its core focus being the development and acquisition of Tommy's Express car washes. The company offers complementary services including retail development, retail acquisition, and retail management. The flagship product is Tommy's Express Car Wash, the largest car wash franchise in America, currently operating 29 locations across 10 states with 70+ projects under development.
Differentiator
Problem solved
Functional benefit
Brands
- Tommy's Express Car Wash: Olympus Pines' car wash brand and the largest car wash franchise in America, with 29 operating locations, 70+ projects under development, and presence across 10 states.
Products and services
- Tommy's Express Car Wash
- Retail Development Retail Development is a service in which Olympus Pines' team of experts leverages industry insights and data-driven approaches to develop retail spaces that thrive, serving retail operators and investors in target markets.
- Retail Acquisition Retail Acquisition is a service in which Olympus Pines' team of designers and strategists work together to deliver unique and engaging retail spaces by acquiring retail businesses and sites for the firm's portfolio.
- Retail Management Retail Management is a comprehensive retail management service offered by Olympus Pines to enhance profitability and customer satisfaction across its portfolio companies, including Tommy's Express Car Wash.
Companies that use Olympus Pines
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Olympus Pines technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Olympus Pines partnerships and signals
Strategic signalScale indicators9 records
Recent moves6 records
Expansion highlights5 records
Olympus Pines competitors and assessment
Company assessmentBroad incumbents
- Driven Brands: Public multi-brand automotive services franchisor (car wash, quick lube, paint/protection, glass); the parent franchisor behind car wash brands competing in the same consumer car wash market Olympus Pines is developing via Tommy's Express. Comparable as the dominant scaled player in the U.S. car wash franchise category.
Direct peers
- ZIPS Car Wash: Multi-unit express car wash operator backed by private equity; operates and develops express-format car washes nationally. Closely comparable to Olympus Pines' Tommy's Express operations in unit format, customer base, and growth-by-development model.
- Quick Quack Car Wash: Large, PE-backed express car wash franchise system with hundreds of units across the U.S. Directly comparable to Olympus Pines/Tommy's Express in service format, target customer, subscription model, and PE-sponsored multi-state expansion strategy.
- Take 5 Car Wash: One of the largest express car wash chains in North America, owned by Roark Capital's Driven Brands platform. Comparable to Olympus Pines as a scaled, PE-backed express car wash operator competing for the same consumer and same greenfield sites.
- Mammoth Holdings: PE-backed car wash operator and consolidator that owns/operates multiple regional car wash brands across the U.S. Directly comparable to Olympus Pines in operating model (PE-sponsored multi-unit car wash developer) and target asset class, and a likely competitor for sites and capital.
Emerging players
- ModWash: Fast-growing, PE-backed express car wash operator expanding across the Southeastern U.S. Comparable to Olympus Pines in development velocity and Sun Belt geographic focus, and a likely direct competitor for new sites and labor in overlapping states.
- Whistle Express Car Wash: Mid-Atlantic and Southeast-focused express car wash operator with significant multi-unit development. Comparable to Olympus Pines in target markets (Mid-Atlantic and Southeast overlap) and as a similarly staged PE-backed growth platform.
- Club Car Wash: PE-backed express car wash operator expanding through acquisitions and greenfield development, primarily in the Midwest and Mid-South. Comparable to Olympus Pines in PE-sponsored roll-up strategy and subscription-driven car wash unit economics.
Others
- Roark Capital: Large consumer- and franchise-focused private equity firm with significant car wash exposure (e.g., Driven Brands/Take 5). Comparable to Olympus Pines as a PE capital allocator targeting franchise-based consumer/retail businesses, though at materially larger scale.
- Tommy's Express (Franchisor / TommyCar LLC): Corporate franchisor and licensor of the Tommy's Express Car Wash brand. Olympus Pines is one of its largest franchisees/developers; the franchisor is comparable as the brand and system that Olympus Pines' portfolio is built around, and as a counterparty to the franchise relationship that defines Olympus Pines' economics.
Market position
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Olympus Pines social profiles
Digital presenceOlympus Pines financial estimates
Financial estimateRevenue estimate
Valuation estimate
Olympus Pines leadership team
Management profileNumber of profiles
Profiles7 records
Olympus Pines subsidiaries and ownership
Company hierarchySubsidiaries1 record
Olympus Pines funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Olympus Pines M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Olympus Pines
What does Olympus Pines do?
Olympus Pines is a private equity firm that develops, acquires, and manages retail businesses on behalf of investors such as individuals, family offices, and private equity firms. Its core operating business is the Tommy's Express Car Wash franchise — the largest car wash franchise in America — with 29 operating locations and 70+ projects under development across 10 states. The firm complements this with retail development, acquisition, and management services.
Is Olympus Pines a public or private company?
Olympus Pines is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Olympus Pines founded?
Olympus Pines was founded in 2020. It employs 1 to 10 people.
Where is Olympus Pines based?
Olympus Pines is headquartered in Washington, United States, in the North America region.
How does Olympus Pines make money?
Two revenue lines are on record. Capital Allocation and Investment Management is the primary driver. The others are retail Operations.
Who are Olympus Pines's main competitors?
Driven Brands is listed as a broad incumbent. Direct peers are ZIPS Car Wash, Quick Quack Car Wash, Take 5 Car Wash and Mammoth Holdings. Emerging players are ModWash, Whistle Express Car Wash and Club Car Wash. Others are Roark Capital and Tommy's Express (Franchisor / TommyCar LLC).
Does Olympus Pines have an API?
No public API is recorded for Olympus Pines.