Wantedlab

What Wantedlab does

Wantedlab Inc. (주)원티드랩, operating under the brand "Wanted" (원티드), is a Seoul-headquartered, Korea-focused HR-technology company that operates a dual-sided recruitment and career development platform founded in 2015. The company connects Korean job seekers and freelancers with employers via its primary web platform wanted.co.kr and native iOS/Android applications, and monetizes through three streams: subscription-based job posting and employer branding services billed to corporate clients (including global tech firms such as xAI, Tesla, Google, Microsoft, NVIDIA, and OpenAI), transaction-fee commissions on its freelance marketplace Wanted Gigs (원티드긱스), and freemium AI-powered career services for individual professionals.

The platform's product surface has expanded well beyond a traditional job board into a career intelligence ecosystem. Core offerings include Wanted Agent (AI Resume Coaching, 이력서 코칭), Career Mate Agent (AI-powered 1:1 mentorship), AI Interview Coaching, Career Connect (career history visualization and salary benchmarking by 직군), and a content/events platform that publishes company profiles and career development content. The technology stack centers on a recommendation engine, NLP-based resume analysis, and integration with Google, Kakao, and Facebook OAuth for authentication. The company employs 101-250 staff, is led by CEO Lee Bok-gi, and operates as an independent private entity (no parent company disclosed) with cumulative disclosed funding of approximately $20.4M, last raised in a $10M round in 2019.

Wantedlab's go-to-market combines self-serve consumer acquisition (mobile/web, content marketing, Korean social channels such as Naver, Instagram, YouTube) with direct sales to enterprise employers. The company has executed two acquisitions — Kredit Job (2018, finance vertical) and Common Space (2021) — to extend category reach. In 2025, Wantedlab returned to net profitability with KRW 1.4 billion in net income on ~KRW 26.4 billion in revenue, marking a turnaround from prior losses after a multi-year revenue decline from a 2022 peak. The business remains single-geography (South Korea only) with global employer logos reflecting Korean tech-talent recruitment rather than geographic expansion.

Name

Wantedlab

Legal name

(주)원티드랩

Website

https://wanted.co.kr

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

101–250 employees

Short description

Wantedlab is a Seoul-based HR-tech company operating Wanted (원티드), Korea's dual-sided recruitment platform connecting professional job seekers and freelancers with 10,000+ corporate employers, monetized via subscription job postings, freelancer commissions, and AI-powered career coaching tools.

Ownership category

akta.pro rank

Product category

Online Recruitment Platform

NAICS

Employment Placement Agencies (561311), Employment Placement Agencies and Executive Search Services (56131), Temporary Help Services (561320)

SIC

Services-Employment Agencies (7361), Services-Help Supply Services (7363)

akta.pro primary industry

Talent Acquisition (Recruiting) & Applicant Tracking (ATS) (BPACAPAD)

akta.pro secondary industries

Gig / On-Demand Generalist Staffing Platforms (BPACACAK), Career Coaching, Mentoring & Placement Support Services (EDAAAKAO), Job Placement, Matching & Career Navigation Services (EDAAAOAL)

Keywords

• Online recruitment platform
• Job matching services
• AI resume coaching
• Freelancer marketplace
• Employer branding solutions

Headquarters

HQ city

Seoul

HQ country

South Korea

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Job Posting Services for Employers: Companies pay to post job listings and access recruitment tools on the Wanted platform. The platform acts as an intermediary connecting employers with job seekers.
2. Freelancer Platform (Wanted Gigs): Freelance project matching platform where professionals are matched with verified corporate projects. Platform takes commission on completed projects.
3. Premium Services for Job Seekers: AI-powered resume coaching and career coaching services that may include premium subscription features for enhanced job search capabilities

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Wantedlab operates a dual-sided online recruitment platform that connects job seekers with hiring companies, offering job listings, employer profiles, and application management. It supplements its core platform with AI-powered career tools (resume coaching, interview preparation, career mentorship, career tracking, and salary benchmarking) and a freelance project-matching marketplace (Wanted Gigs) connecting professionals with verified corporate clients.

Product overview

Wantedlab operates a unified HR-tech platform consisting of core recruitment platform 원티드 (Wanted) for job postings and applications, supplemented by freelancer marketplace 원티드긱스 (Wanted Gigs), AI-powered career coaching tools including 커리어 멘토 에이전트 (Career Mentor Agent) and 이력서 코칭 (Resume Coaching), career intelligence services such as 커리어 조회 (Career Connect) and 직군별 연봉 (Salary benchmarking), and career content platform 원티드.events. The platform connects approximately 10,000+ corporate clients with job seekers and freelancers.

Differentiator

Problem solved

Functional benefit

Brands

• 원티드긱스 (Wanted Gigs): Freelancer matching platform for professionals, offering project-based work matching with verified clients
• 원티드 에이전트 (Wanted Agent)

Products and services

• Wanted (원티드)

Quantifiable outcome

• Resume success rate improvement through AI coaching
• +1 more outcomes

Named customers12 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability3 records

Feature4 records

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Regional players

• Robert Walters Korea: Robert Walters operates a Korean executive search and permanent placement business that competes with Wanted for mid-to-senior professional placements, particularly for the multinational clients active on both platforms.
• Glints: Glints is Southeast Asia's leading recruitment and talent platform with similar employer job-posting and talent-matching services, serving as a regional peer for Wanted's potential Asia expansion path.

Direct peers

• Saramin: Saramin is one of Korea's two dominant job portals and Wantedlab's closest direct competitor, offering job listings, resume search, recruitment advertising, and corporate HR tools to the same Korean job seeker and employer base.
• JobKorea: JobKorea is the other leading Korean recruitment portal and direct competitor, providing job postings, resume database access, and recruitment services to Korean employers and professionals.
• ZipRecruiter: ZipRecruiter operates a similar AI-driven job marketplace model with subscription-based employer services and candidate matching, making it a closely comparable business model peer to Wanted.
• Wellfound: Wellfound (formerly AngelList Talent) is a tech-focused hiring marketplace targeting startups and tech talent, overlapping with the global premium tech employers (Tesla, Google, NVIDIA) actively recruiting on Wanted.
• Upwork: Upwork is the global leader in freelance/gig talent marketplaces and a direct comparable to Wanted Gigs in terms of platform take-rate model, project matching, and verified-client positioning.

Broad incumbents

• LinkedIn: LinkedIn is the global incumbent in professional networking and recruiting, increasingly active in Korea, offering job postings, talent search, and now AI-assisted candidate matching that competes with Wanted's core product.
• Indeed: Indeed is a global job search and recruitment advertising platform that competes with Wanted for employer job-posting budgets and job-seeker traffic, including in Korea.

Emerging players

• Toptal: Toptal is a premium freelancer marketplace serving enterprise clients with vetted talent, comparable to Wanted Gigs' positioning toward verified corporate projects and ranked freelancer benefits.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UC0tGZ6MqieGG2m5lA5PeQsw
• Facebookfacebook.com/419154638236158
• Instagraminstagram.com/wantedjobs.kr
• LinkedInlinkedin.com/company/10431988

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds5 records

Investors19 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments10 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wantedlab