JobKorea
JobKorea, rebranded as Worxphere, is South Korea's largest online recruitment marketplace, consolidating five platforms — JobKorea, Albamon, Ninehire, Jobplanet, and KLiK — into an AI-powered HR-tech ecosystem serving employers and job seekers across full-time, part-time, enterprise, and foreign-worker segments.
- Company typePrivate
- Founded1996
- HeadquartersSeocho, South Korea
- Headcount251–500
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What JobKorea does
JobKorea, operating under parent Worxphere LLC and backed by Australian-listed recruitment company SEEK, is South Korea's largest online recruitment marketplace by monthly active users. Founded in 1996, the company has evolved from a single vertical job board into a unified AI-driven HR-tech ecosystem consolidating five complementary platforms: JobKorea (general full-time hiring), Albamon (part-time/gig), Ninehire (enterprise recruitment), Jobplanet (company reviews and salary data, acquired from Braincommerce in December 2025), and KLiK (foreign-resident jobs). The platform processes over 95 million job applications and 12 million direct employer offers annually, serving both individual job seekers and corporate clients across SMB to enterprise.
The underlying technology stack rests on proprietary AI technologies branded Career Genome (AI-powered personalized job recommendations) and Context Link (contextual candidate-job matching), which together personalize job feeds, lift click-through rates, and unify data across the five platforms. Additional product modules include the Hiring Center (enterprise-facing integrated hiring workflow), Smart Fit (performance-based per-click recruitment pricing), OnePick (success-based hiring fees), headhunting services, and public recruitment APIs distributed to institutional partners. The platform also leverages multiple marketing and analytics integrations (Google Analytics, AppsFlyer, Braze, Criteo) and Korean payment gateways (Kakao Pay, Naver Pay, Toss, Samsung Pay) for monetization.
Revenue is generated through a layered model: recurring employer subscriptions for job postings and resume database access, transaction fees on headhunting and OnePick success-fee placements, performance-based per-click pricing through Smart Fit, and freemium on KLiK. Go-to-market combines enterprise field sales (Hiring Center, large employer accounts) with product-led growth via SEO, mobile apps, AI-driven recommendations, and an annual employer-ranking survey that reinforces brand authority. Infrastructure runs primarily on AWS with managed cloud services, and the company is headquartered in Seocho, Seoul, with an additional office in Gangnam.
JobKorea firmographics
Firmographics- Name
- JobKorea
- Legal name
- Worxphere LLC (웍스피어 유한책임회사)
- Website
- https://jobkorea.co.kr
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- JobKorea, rebranded as Worxphere, is South Korea's largest online recruitment marketplace, consolidating five platforms — JobKorea, Albamon, Ninehire, Jobplanet, and KLiK — into an AI-powered HR-tech ecosystem serving employers and job seekers across full-time, part-time, enterprise, and foreign-worker segments.
- Ownership category
- akta.pro rank
JobKorea industry classification
Industry- Product category
- Online Recruitment Platform
- NAICS
- Employment Placement Agencies (561311), Employment Placement Agencies and Executive Search Services (56131)
- SIC
- Services-Employment Agencies (7361)
- akta.pro primary industry
- Career Services & Job Placement Platforms (Jobs, Recruiting, Employer Networks) (EDAFAMAM)
- akta.pro secondary industries
- Job Market Intelligence & Employer Networking Services (BPACAOAJ), Remote & Global/Multilingual Direct Hire (BPACAFAO)
Keywords
Where JobKorea is headquartered
LocationHeadquarters
- HQ city
- Seocho
- HQ country
- South Korea
- HQ region
- Asia
Offices1 record
Markets served
JobKorea business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Job Posting / Recruitment Advertising: JobKorea generates revenue primarily from employers paying to post job listings and access recruitment services. The Hiring Center platform serves as a unified hiring tool for corporate clients.
- Smart Fit Performance-Based Recruitment: Recruiters and employers pay per click for job postings through the Smart Fit performance-based recruitment product, representing a usage or outcome-based revenue stream.
- Headhunting / Executive Search Services: JobKorea offers headhunting services through its platform, charging employers for matching with search firms that source candidates. Headhunting service fees are charged as a percentage of introduction fees paid by employers to headhunters.
- OnePick (합격축하금) Success-Based Hiring: JobKorea operates a success-fee hiring service where employers pay a hiring success fee when a candidate hired through the platform remains employed, providing a performance-based revenue stream.
- KLiK App for Foreign Residents: JobKorea operates the KLiK platform serving foreign residents in Korea, expanding the platform's addressable market to international workers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Smart Fit per-click job postings |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels6 records
JobKorea product offering
Product offeringCore offering
JobKorea operates Korea's largest online recruitment marketplace connecting employers with job seekers through job postings, resume search, and AI-powered matching. The platform has consolidated five services — JobKorea (general jobs), Albamon (part-time), Ninehire, Jobplanet (company reviews/salary data), and KLiK (foreign residents) — into the unified Worxphere AI-driven ecosystem. Revenue is generated primarily from employers paying for job postings and recruitment services, including performance-based Smart Fit and success-fee OnePick products.
Product overview
JobKorea operates as a unified AI-driven HR tech ecosystem under the Worxphere brand, consolidating multiple recruitment platforms into a single ecosystem. The core product JobKorea is Korea's largest online recruitment marketplace, complemented by Albamon for part-time/gig positions, Ninehire for additional recruitment services, KLiK for foreign job seekers, and the acquired Jobplanet for company reviews and salary data. The unified platform integrates AI technologies including Career Genome for personalized job recommendations and Context Link for contextual job matching. Additional offerings include Hiring Center for corporate recruitment management, Smart Fit for performance-based recruitment, and One Pick for hiring success rewards. The ecosystem serves both job seekers and employers with a target of over 60% of Korea's online HR market.
Differentiator
Problem solved
Functional benefit
Brands
- Career Genome: AI technology used to power the unified HR ecosystem of platforms including JobKorea, Albamon, Ninehire, Jobplanet, and KLiK.
- Context Link
Products and services
- JobKorea Korea's largest online job board marketplace that connects corporate employers with job seekers across general (full-time/experienced) positions, featuring job postings, resume management, AI-powered job recommendations, and direct job offers from employers.
- Albamon Part-time and hourly job platform under the Worxphere ecosystem, serving part-time workers and SMB employers with gig and hourly positions; recorded 95 million job applications on JobKorea and Albamon combined in 2025.
- Ninehire Recruitment platform integrated into the unified Worxphere ecosystem for streamlined hiring solutions, part of the consolidated AI-powered HR platform.
- KLiK Mobile application customized for foreign residents in Korea seeking employment; helps connect foreign job seekers with local companies through dedicated platform features, networking events, and community tools; partnered with Woori Bank and Hirediversity.
- Jobplanet Company review and salary data platform acquired from Braincommerce in December 2025; operates as a Worxphere subsidiary providing workplace reviews and salary information to complement JobKorea's recruitment services.
- Hiring Center Integrated enterprise hiring platform that consolidates multiple recruitment functions — job posting, resume search, direct candidate outreach, and hiring workflow management — into a single AI-powered interface for corporate clients.
- Smart Fit Performance-based recruitment product where recruiters and employers pay per click for job postings, enabling outcome-measured hiring efficiency for corporate clients.
- OnePick (합격축하금) Success-based hiring service offering monetary celebration rewards (합격축하금) when candidates get hired through the platform; employers pay a success fee only when hired candidates remain employed past the guarantee period.
- Worxphere Unified Ecosystem Parent brand and unified AI-driven HR tech ecosystem consolidating five platforms (JobKorea, Albamon, Ninehire, Jobplanet, KLiK) into a single ecosystem built around proprietary AI technologies, providing cross-platform hiring management and candidate sourcing.
- JobKorea API Public recruitment information API providing daily updated job posting data for registered public institutions, schools, and approved partners; includes Job Posting API (up to 500 listings, updates every 2 hours) and New Recruitment Calendar API with industry, occupation, region, and education filters.
- Headhunting / Executive Search Services Headhunting and executive search service that connects employers with search firms sourcing candidates through the JobKorea platform; fees charged as a percentage of introduction fees paid by employers to headhunters.
Quantifiable outcome
- 298% increase in click-through rates on AI-recommended postings on JobKorea; 158% increase on Albamon (late January results)
- +3 more outcomes
Companies that use JobKorea
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
JobKorea technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration23 records
AI capability8 records
Feature5 records
JobKorea partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Braincommerce (Jobplanet acquisition)coreJobKorea signed an agreement to acquire the platform and business operations of Jobplanet from Braincommerce through an asset purchase. The transaction includes the platform, personnel, and operations, with closing set for December 31. Jobplanet will operate as a subsidiary from January 1, integrating its company reviews and salary data into JobKorea's services.
- Woori BankminorWoori Bank partnered with JobKorea to help foreigners find jobs in Korea. The partnership leverages Woori Bank's financial services network and JobKorea's KLiK platform to serve the foreign resident community in Korea.
- HirediversityminorJobKorea partnered with Hirediversity to assist foreign job seekers in finding employment in Korea. The collaboration aims to expand JobKorea's reach among the growing foreign workforce in South Korea through Hirediversity's community and support services.
- Administrative Service Providers for International StudentsminorJobKorea partners with administrative service providers to serve international students seeking employment in Korea, extending the KLiK platform's reach through institutional partnerships.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
JobKorea competitors and assessment
Company assessmentBroad incumbents
- SEEK: SEEK is JobKorea's strategic parent and a global online recruitment marketplace leader. It is comparable as a parent business model and a reference point for how JobKorea's platform can scale globally over time.
- LinkedIn: LinkedIn is a global professional network with a significant presence in Korea, offering job postings, recruiter tools, and candidate search. It is a broader incumbent that competes with JobKorea for high-skill and multinational employer spend.
- Glassdoor: Glassdoor combines company reviews and salary data with job listings, comparable to the Jobplanet component now folded into Worxphere. It is a broader incumbent in employer branding and labor market intelligence.
- ZipRecruiter: ZipRecruiter is a US-based online employment marketplace using AI-driven matching and performance-based pricing. It is comparable to JobKorea on business model (marketplace + AI recommendations + performance-based employer pricing).
- Indeed: Indeed is a global job search engine operating in Korea, with pay-per-click job advertising models comparable to JobKorea's Smart Fit. It competes for SMB employer recruitment budgets across the Korean market.
Emerging players
- Jobplanet: Jobplanet is a Korean workplace review and salary data platform recently acquired by JobKorea. It overlaps in Korea-based HR data and employer branding and was a partial competitor/adjacent player before becoming part of the Worxphere ecosystem.
- Wanted: Wanted is a Korean tech-talent-focused job platform with strong product-led growth and employer branding features. It overlaps with JobKorea in white-collar tech recruiting but is differentiated toward startup and tech ecosystems.
Direct peers
- Saramin: Saramin is JobKorea's closest direct competitor in Korea, operating a leading online job board and recruitment marketplace with similar employer job-posting, resume search, and AI-matching capabilities. It is the primary head-to-head rival for Korean online recruitment share.
- Incruit: Incruit is one of Korea's established online job boards, offering job listings, resume searches, and recruitment advertising. It directly competes with JobKorea for Korean hiring volume across general employment.
Regional players
- 51job: 51job (now part of Kanzhun/BOSS Zhipin ecosystem) is a leading Chinese online recruitment platform. It is comparable as a large single-country recruitment marketplace, useful as a regional benchmark for monetization and ecosystem depth.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
JobKorea social profiles
Digital presenceJobKorea compliance and trust
Trust signalCompliance1 record
JobKorea financial estimates
Financial estimateRevenue estimate
Valuation estimate
JobKorea leadership team
Management profileNumber of profiles
Profiles1 record
JobKorea subsidiaries and ownership
Company hierarchySubsidiaries4 records
JobKorea funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
JobKorea M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about JobKorea
What does JobKorea do?
JobKorea operates Korea's largest online recruitment marketplace connecting employers with job seekers through job postings, resume search, and AI-powered matching. The platform has consolidated five services — JobKorea (general jobs), Albamon (part-time), Ninehire, Jobplanet (company reviews/salary data), and KLiK (foreign residents) — into the unified Worxphere AI-driven ecosystem. Revenue is generated primarily from employers paying for job postings and recruitment services, including performance-based Smart Fit and success-fee OnePick products.
Is JobKorea a public or private company?
JobKorea is a private company. It is classified as corporate owned and is currently operating.
When was JobKorea founded?
JobKorea was founded in 1996. It employs 251 to 500 people.
Where is JobKorea based?
JobKorea is headquartered in Seocho, South Korea, in the Asia region.
How does JobKorea make money?
Five revenue lines are on record. Job Posting / Recruitment Advertising is the primary driver. The others are smart Fit Performance-Based Recruitment, headhunting / Executive Search Services, onePick (합격축하금) Success-Based Hiring and KLiK App for Foreign Residents.
Who are JobKorea's main competitors?
Broad incumbents on record are SEEK, LinkedIn, Glassdoor, ZipRecruiter and Indeed. Emerging players are Jobplanet and Wanted. Direct peers are Saramin and Incruit. 51job is listed as a regional player.
Does JobKorea have an API?
Yes. JobKorea offers public recruitment information APIs for registered institutions. The APIs provide daily updated job posting data including job details, requirements, location, and salary information. Two main APIs exist: (1) Job Posting API - targets new/experienced positions, max 500 postings, updates every 2 hours, allows filtering by industry, occupation, region, and education level; (2) New Recruitment Calendar API - provides new graduate recruitment information with company type, job category, and major filters, no limit on postings. API availability is primarily for public institutions and schools; individual and general company applications undergo internal review. Documentation URL: https://www.jobkorea.co.kr/service/api Developer documentation is at www.jobkorea.co.kr/service/api.
What industry is JobKorea in?
JobKorea's product category is Online Recruitment Platform. Its primary akta.pro industry code is EDAFAMAM, Career Services & Job Placement Platforms (Jobs, Recruiting, Employer Networks), with a secondary code of BPACAOAJ, Job Market Intelligence & Employer Networking Services. Its NAICS code is 561311 and its SIC code is 7361.