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ShiftKey

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uuid00027ar

Namestring
ShiftKey
Legal namestring
ShiftKey
Websiteurl
shiftkey.com
Company typeenum
Private
Founded yearint
2016
Descriptiontext

ShiftKey is a Dallas-based healthcare workforce marketplace founded in 2016 that connects 140,000+ independent licensed healthcare professionals (CNAs, RNs, LPNs, LVNs, RTs, PTs, dental professionals) with 10,000+ healthcare facilities across 430+ U.S. markets for shift-based PRN staffing. The platform replaces traditional staffing agencies by enabling direct, transparent connections between facilities and professionals: facilities post shifts and set rates, while professionals browse, bid, and manage credentials through a mobile app. Over 76 million hours have been scheduled on the platform to date.

The company's core technology stack centers on the ShiftKey marketplace platform, the SAMI (Schedule Automation Marketplace Integration) product — built on the full integration of OnShift's scheduling software acquired in 2022 — and supporting tools including the Professional App, Facility App, and ShiftKey Wallet. SAMI provides automated shift posting, real-time credential verification, schedule-to-budget analytics, Favorites routing, and Admin Assist rule-based scheduling. The platform exposes an API for integration with facility scheduling systems and supports wallet-level payment processing with same-day payout.

ShiftKey monetizes via a marketplace take rate on shift transactions, with transparent pricing and no hidden or surge fees. Go-to-market is hybrid: product-led self-service for SMB facilities and independent professionals, combined with enterprise field sales and dedicated account management for hospital systems and large multi-state operators. Customer segments span hospitals and health systems, skilled nursing facilities, assisted living, behavioral health, and dentistry, with skilled nursing and senior living historically the deepest verticals. Major investors include Lorient Capital (lead), Ares Management, Pantheon, Clearlake Capital, and Health Velocity Capital following a $300M January 2023 round at a $2B+ valuation.

Short descriptiontext

ShiftKey is a Dallas-based healthcare workforce marketplace connecting 140,000+ independent licensed professionals with 10,000+ healthcare facilities across 430+ U.S. markets for shift-based staffing, monetizing via marketplace take rate.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
251–500
akta.pro rankint
HeadquartersDallas, United States
HQ citystring
Dallas
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
healthcare staffing marketplace, workforce scheduling platform, shift management software, independent healthcare professionals, medical staffing technology
Industry3 codes
1Gig / On-Demand Generalist Staffing Platforms
CodeBPACACAKPrimaryYes
2Childcare & Eldercare Caregiving Platforms
CodeBPAMAHAJPrimaryNo
3Professional & Business Services Marketplaces (Freelancers, SMB Services)
CodeBPAMAHAGPrimaryNo
NAICS code1 code
  • Temporary Help Services561320
SIC code1 code
  • Services-Employment Agencies7361
Product category
Healthcare Staffing Marketplace
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1Marketplace Transaction Fees
TypeMarketplace Commission
Description

ShiftKey operates as a marketplace connecting healthcare facilities with independent licensed professionals. The platform facilitates shift-based work arrangements where facilities pay for shifts completed by professionals. ShiftKey emphasizes transparent pricing with no hidden fees, surge pricing, or middlemen.

shiftkey.com
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure
Pricing details1 tier
1Facility marketplace access with transparent shift-based pricing
ModelTransaction based/ take rateBilling cadencePay-as-you-go
Notes

Facilities pay for shifts worked at rates they set. No hidden fees, no surge pricing, no middlemen. Full transparency in billing process.

shiftkey.com
GTM typeB2B and B2C
B2B and B2C
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Brand1 of 2 records shown
1OnShift
Description

A ShiftKey brand providing next-generation workforce management platform for healthcare organizations, including recruitment, hiring, workforce management, pay and engagement software.

shiftkey.com
+1 more record
Core offering1 text field

ShiftKey operates a two-sided marketplace platform connecting healthcare facilities with independent licensed professionals (CNAs, RNs, LPNs, LVNs, RTs, PTs) for shift-based staffing. Facilities post open shifts and access a network of 140,000+ credentialed professionals across 430+ U.S. markets, while professionals browse and bid on shifts at preferred rates, manage credentials, and receive fast payments via ShiftKey Wallet. The platform includes SAMI, which integrates OnShift scheduling software with the ShiftKey marketplace for automated workforce optimization.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 11 values shown
  • 83% reduction in unfilled shifts (from 15% to 3% average)
+10 more records
Product overview1 text field

ShiftKey is a technology marketplace platform that connects licensed healthcare professionals with healthcare facilities for flexible, on-demand staffing. The core platform enables direct connections between facilities and independent professionals (CNAs, RNs, LPNs, LVNs, RTs, PTs, and others), replacing traditional staffing agencies with marketplace technology. The main product modules include SAMI (Schedule Automation Marketplace Integration) for automated scheduling workflows integrated with OnShift, a professional mobile app for shift discovery and credential management, and ShiftKey Wallet for fast payment processing. Facilities can access over 140,000 independent professionals across 430+ markets nationwide through both web and mobile applications.

Product and service5 records
1ShiftKey Platform
CategoryHealthcare Staffing Marketplace
Description

The primary marketplace technology platform connecting licensed healthcare professionals (CNAs, RNs, LPNs, LVNs, RTs, PTs, etc.) with healthcare facilities for PRN (as-needed) staffing. The platform enables professionals to bid on shifts at preferred rates while facilities gain access to over 140,000 independent professionals across 430+ markets nationwide.

2SAMI (Schedule Automation Marketplace Integration)
CategoryWorkforce Scheduling Automation
Description

Award-winning scheduling automation technology that integrates OnShift's scheduling software with ShiftKey's marketplace. SAMI allows healthcare facilities to take a holistic view of their schedule, automatically posting open shifts to the ShiftKey marketplace when internal employees don't fill them, and providing real-time data on workforce coverage, reliability ratings, budgets, and workforce gaps.

3Professional App
CategoryMobile Application
Description

Mobile application for healthcare professionals enabling shift discovery, credential management, shift bidding, real-time notifications, and fast payment through ShiftKey Wallet. Professionals can filter shifts by time, day, distance, save favorite facilities, and manage credentials on-the-go.

4Facility App
CategoryMobile Application
Description

Mobile scheduling application for busy facility schedulers to manage their workforce needs on-the-go, including posting shifts and managing independent professional scheduling.

5ShiftKey Wallet
CategoryPayment Processing
Description

Fast payment feature enabling professionals to get paid as soon as their shift has been verified, including evenings, weekends and holidays, as an alternative to weekly bank deposits.

Scale indicator8 records

Each record includes

Type, Value, Description, Source

Partnership6 partners
Strategic tierCoreTypeTechnology or IntegrationAnnounced on2022-01-01
Description

Strategic partnership combining OnShift's scheduling software with ShiftKey's marketplace for licensed professionals. ShiftKey made a strategic investment in OnShift in 2022 and fully integrated OnShift's technology into its core platform foundations. Together they deliver SAMI (Schedule Automation Marketplace Integration). OnShift is now a ShiftKey brand.

Strategic tierMinorTypeStrategic or Co-development Partner
Description

Benefits partner providing access to essential benefits for independent professionals on the ShiftKey platform, ensuring that independent workers are treated fairly.

Strategic tierMinorTypeImplementation/ SI/ Consulting Partner
Description

NetSuite implementation partner that completed implementations for ShiftKey portfolio companies resulting in improved billing efficiency and increased EBITDA.

Strategic tierMinorTypeImplementation/ SI/ Consulting Partner
Description

NetSuite implementation partner that completed implementations for ShiftKey portfolio companies.

Strategic tierMinorTypeImplementation/ SI/ Consulting Partner
Description

NetSuite implementation partner that completed implementations for ShiftKey portfolio companies.

Strategic tierMinorTypeImplementation/ SI/ Consulting Partner
Description

NetSuite implementation partner that completed implementations for ShiftKey portfolio companies.

Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight7 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Aya Healthcare is one of the largest US healthcare staffing companies, with a broad travel nursing and per-diem business plus a digital marketplace — competing with ShiftKey particularly on the facility side for flexible nursing labor.

TypeDirect peer
Description

Vivian Health is a healthcare job marketplace that connects clinicians (nurses, allied health) with travel, per-diem, and permanent opportunities, competing with ShiftKey on the professional side of the marketplace.

TypeDirect peer
Description

Trusted Nurse Staffing operates in travel nursing and per-diem staffing for healthcare facilities, overlapping with ShiftKey's facility-side value proposition and competing for the same nursing professional supply.

TypeDirect peer
Description

connectRN is a gig-enabled nursing platform connecting nurses with healthcare facilities for per-diem shift work, competing directly with ShiftKey in post-acute and acute staffing marketplaces.

TypeDirect peer
Description

Clipboard Health operates a two-sided marketplace for shift-based healthcare work, connecting nurses and aides with facilities (primarily post-acute) on demand — a direct ShiftKey competitor in the per-diem staffing model.

TypeDirect peer
Description

Gale Healthcare Solutions operates a mobile-first staffing marketplace for CNAs, LPNs, and RNs serving skilled nursing facilities and hospitals — directly overlapping ShiftKey's core professional and facility segments.

TypeBroad incumbent
Description

AMN Healthcare is the largest US healthcare staffing and workforce solutions company, offering travel nursing, per-diem, and permanent placement — a broad incumbent competing with ShiftKey across virtually all healthcare verticals.

TypeDirect peer
Description

CareRev is a marketplace platform that enables healthcare professionals to work on-demand shifts at hospitals and post-acute facilities, directly paralleling ShiftKey's marketplace model in hospital and skilled nursing segments.

TypeDirect peer
Description

IntelyCare is a digital staffing platform for nursing professionals (RNs, LPNs, CNAs) and skilled nursing facilities, offering marketplace-based shift matching — directly comparable to ShiftKey's core offering.

TypeDirect peer
Description

ShiftMed is a healthcare workforce marketplace connecting licensed nurses and aides with facilities for shift-based work, operating an almost identical two-sided gig model to ShiftKey in the same post-acute and acute verticals.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat7 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers10 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment6 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
Yes

Docs URL, Description

Integration4 records

Each record includes

Title, Type, Description, Source

AI capability4 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature6 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles8 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries1 record

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds2 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors5 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment1 record

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

ShiftKey

Healthcare Staffing Marketplaceshiftkey.com

ShiftKey is a Dallas-based healthcare workforce marketplace connecting 140,000+ independent licensed professionals with 10,000+ healthcare facilities across 430+ U.S. markets for shift-based staffing, monetizing via marketplace take rate.

What ShiftKey does

ShiftKey is a Dallas-based healthcare workforce marketplace founded in 2016 that connects 140,000+ independent licensed healthcare professionals (CNAs, RNs, LPNs, LVNs, RTs, PTs, dental professionals) with 10,000+ healthcare facilities across 430+ U.S. markets for shift-based PRN staffing. The platform replaces traditional staffing agencies by enabling direct, transparent connections between facilities and professionals: facilities post shifts and set rates, while professionals browse, bid, and manage credentials through a mobile app. Over 76 million hours have been scheduled on the platform to date.

The company's core technology stack centers on the ShiftKey marketplace platform, the SAMI (Schedule Automation Marketplace Integration) product — built on the full integration of OnShift's scheduling software acquired in 2022 — and supporting tools including the Professional App, Facility App, and ShiftKey Wallet. SAMI provides automated shift posting, real-time credential verification, schedule-to-budget analytics, Favorites routing, and Admin Assist rule-based scheduling. The platform exposes an API for integration with facility scheduling systems and supports wallet-level payment processing with same-day payout.

ShiftKey monetizes via a marketplace take rate on shift transactions, with transparent pricing and no hidden or surge fees. Go-to-market is hybrid: product-led self-service for SMB facilities and independent professionals, combined with enterprise field sales and dedicated account management for hospital systems and large multi-state operators. Customer segments span hospitals and health systems, skilled nursing facilities, assisted living, behavioral health, and dentistry, with skilled nursing and senior living historically the deepest verticals. Major investors include Lorient Capital (lead), Ares Management, Pantheon, Clearlake Capital, and Health Velocity Capital following a $300M January 2023 round at a $2B+ valuation.

ShiftKey firmographics

Firmographics
Name
ShiftKey
Legal name
ShiftKey
Website
https://shiftkey.com
Company type
Private
Founded year
2016
Operating status
Operating
Headcount range
251–500 employees
Short description
ShiftKey is a Dallas-based healthcare workforce marketplace connecting 140,000+ independent licensed professionals with 10,000+ healthcare facilities across 430+ U.S. markets for shift-based staffing, monetizing via marketplace take rate.
Ownership category
akta.pro rank

ShiftKey industry classification

Industry
Product category
Healthcare Staffing Marketplace
NAICS
Temporary Help Services (561320)
SIC
Services-Employment Agencies (7361)
akta.pro primary industry
Gig / On-Demand Generalist Staffing Platforms (BPACACAK)
akta.pro secondary industries
Childcare & Eldercare Caregiving Platforms (BPAMAHAJ), Professional & Business Services Marketplaces (Freelancers, SMB Services) (BPAMAHAG)

Keywords

  • Healthcare staffing marketplace
  • Workforce scheduling platform
  • Shift management software
  • Independent healthcare professionals
  • Medical staffing technology

Where ShiftKey is headquartered

Location

Headquarters

HQ city
Dallas
HQ country
United States
HQ region
North America

Offices1 record

Markets served

ShiftKey business model

Business model
GTM type
B2B and B2C
Offering type
Digital Commerce or Content
Cost components
Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure

Revenue model

  1. Marketplace Transaction Fees: ShiftKey operates as a marketplace connecting healthcare facilities with independent licensed professionals. The platform facilitates shift-based work arrangements where facilities pay for shifts completed by professionals. ShiftKey emphasizes transparent pricing with no hidden fees, surge pricing, or middlemen.

Pricing tiers

ModelBillingPrice
Transaction based/ take ratePay-as-you-goFacility marketplace access with transparent shift-based pricing

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

ShiftKey product offering

Product offering

Core offering

ShiftKey operates a two-sided marketplace platform connecting healthcare facilities with independent licensed professionals (CNAs, RNs, LPNs, LVNs, RTs, PTs) for shift-based staffing. Facilities post open shifts and access a network of 140,000+ credentialed professionals across 430+ U.S. markets, while professionals browse and bid on shifts at preferred rates, manage credentials, and receive fast payments via ShiftKey Wallet. The platform includes SAMI, which integrates OnShift scheduling software with the ShiftKey marketplace for automated workforce optimization.

Product overview

ShiftKey is a technology marketplace platform that connects licensed healthcare professionals with healthcare facilities for flexible, on-demand staffing. The core platform enables direct connections between facilities and independent professionals (CNAs, RNs, LPNs, LVNs, RTs, PTs, and others), replacing traditional staffing agencies with marketplace technology. The main product modules include SAMI (Schedule Automation Marketplace Integration) for automated scheduling workflows integrated with OnShift, a professional mobile app for shift discovery and credential management, and ShiftKey Wallet for fast payment processing. Facilities can access over 140,000 independent professionals across 430+ markets nationwide through both web and mobile applications.

Differentiator

Problem solved

Functional benefit

Brands

  • OnShift: A ShiftKey brand providing next-generation workforce management platform for healthcare organizations, including recruitment, hiring, workforce management, pay and engagement software.
  • SAMI (Schedule Automation Marketplace Integration)

Products and services

  • ShiftKey Platform The primary marketplace technology platform connecting licensed healthcare professionals (CNAs, RNs, LPNs, LVNs, RTs, PTs, etc.) with healthcare facilities for PRN (as-needed) staffing. The platform enables professionals to bid on shifts at preferred rates while facilities gain access to over 140,000 independent professionals across 430+ markets nationwide.
  • SAMI (Schedule Automation Marketplace Integration) Award-winning scheduling automation technology that integrates OnShift's scheduling software with ShiftKey's marketplace. SAMI allows healthcare facilities to take a holistic view of their schedule, automatically posting open shifts to the ShiftKey marketplace when internal employees don't fill them, and providing real-time data on workforce coverage, reliability ratings, budgets, and workforce gaps.
  • Professional App Mobile application for healthcare professionals enabling shift discovery, credential management, shift bidding, real-time notifications, and fast payment through ShiftKey Wallet. Professionals can filter shifts by time, day, distance, save favorite facilities, and manage credentials on-the-go.
  • Facility App Mobile scheduling application for busy facility schedulers to manage their workforce needs on-the-go, including posting shifts and managing independent professional scheduling.
  • ShiftKey Wallet Fast payment feature enabling professionals to get paid as soon as their shift has been verified, including evenings, weekends and holidays, as an alternative to weekly bank deposits.

Quantifiable outcome

  • 83% reduction in unfilled shifts (from 15% to 3% average)
  • +10 more outcomes

Companies that use ShiftKey

Customer profile

Named customers10 records

Segments6 records

Ideal customer profiles2 records

ShiftKey technology and API

Technology

Technology focussed Yes

API detail

Has API
Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability4 records

Feature6 records

ShiftKey partnerships and signals

Strategic signal

Partnerships

Six partnerships are on record, tiered core and minor.

  • OnShiftcoreTechnology or Integration · 1 January 2022Strategic partnership combining OnShift's scheduling software with ShiftKey's marketplace for licensed professionals. ShiftKey made a strategic investment in OnShift in 2022 and fully integrated OnShift's technology into its core platform foundations. Together they deliver SAMI (Schedule Automation Marketplace Integration). OnShift is now a ShiftKey brand.
  • Stride HealthminorStrategic or Co-development PartnerBenefits partner providing access to essential benefits for independent professionals on the ShiftKey platform, ensuring that independent workers are treated fairly.
  • Bridgepoint ConsultingminorImplementation/ SI/ Consulting PartnerNetSuite implementation partner that completed implementations for ShiftKey portfolio companies resulting in improved billing efficiency and increased EBITDA.
  • Bryant Park ConsultingminorImplementation/ SI/ Consulting PartnerNetSuite implementation partner that completed implementations for ShiftKey portfolio companies.
  • PlativeminorImplementation/ SI/ Consulting PartnerNetSuite implementation partner that completed implementations for ShiftKey portfolio companies.
  • RiveronminorImplementation/ SI/ Consulting PartnerNetSuite implementation partner that completed implementations for ShiftKey portfolio companies.

Scale indicators8 records

Recent moves7 records

Expansion highlights7 records

ShiftKey competitors and assessment

Company assessment

Broad incumbents

  • Aya Healthcare: Aya Healthcare is one of the largest US healthcare staffing companies, with a broad travel nursing and per-diem business plus a digital marketplace — competing with ShiftKey particularly on the facility side for flexible nursing labor.
  • AMN Healthcare: AMN Healthcare is the largest US healthcare staffing and workforce solutions company, offering travel nursing, per-diem, and permanent placement — a broad incumbent competing with ShiftKey across virtually all healthcare verticals.

Direct peers

  • Vivian Health: Vivian Health is a healthcare job marketplace that connects clinicians (nurses, allied health) with travel, per-diem, and permanent opportunities, competing with ShiftKey on the professional side of the marketplace.
  • Trusted Nurse Staffing: Trusted Nurse Staffing operates in travel nursing and per-diem staffing for healthcare facilities, overlapping with ShiftKey's facility-side value proposition and competing for the same nursing professional supply.
  • connectRN: connectRN is a gig-enabled nursing platform connecting nurses with healthcare facilities for per-diem shift work, competing directly with ShiftKey in post-acute and acute staffing marketplaces.
  • Clipboard Health: Clipboard Health operates a two-sided marketplace for shift-based healthcare work, connecting nurses and aides with facilities (primarily post-acute) on demand — a direct ShiftKey competitor in the per-diem staffing model.
  • Gale Healthcare Solutions: Gale Healthcare Solutions operates a mobile-first staffing marketplace for CNAs, LPNs, and RNs serving skilled nursing facilities and hospitals — directly overlapping ShiftKey's core professional and facility segments.
  • CareRev: CareRev is a marketplace platform that enables healthcare professionals to work on-demand shifts at hospitals and post-acute facilities, directly paralleling ShiftKey's marketplace model in hospital and skilled nursing segments.
  • IntelyCare: IntelyCare is a digital staffing platform for nursing professionals (RNs, LPNs, CNAs) and skilled nursing facilities, offering marketplace-based shift matching — directly comparable to ShiftKey's core offering.
  • ShiftMed: ShiftMed is a healthcare workforce marketplace connecting licensed nurses and aides with facilities for shift-based work, operating an almost identical two-sided gig model to ShiftKey in the same post-acute and acute verticals.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat7 records

Key risks5 records

Key highlights7 records

Customer concentration

ShiftKey social profiles

Digital presence

ShiftKey financial estimates

Financial estimate

Revenue estimate

Valuation estimate

ShiftKey leadership team

Management profile

Number of profiles

Profiles8 records

ShiftKey subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

ShiftKey funding detail

Funding detail

Funding overview

Funding rounds2 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

ShiftKey M&A and investment

M&A and investment

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ShiftKey

What does ShiftKey do?

ShiftKey operates a two-sided marketplace platform connecting healthcare facilities with independent licensed professionals (CNAs, RNs, LPNs, LVNs, RTs, PTs) for shift-based staffing. Facilities post open shifts and access a network of 140,000+ credentialed professionals across 430+ U.S. markets, while professionals browse and bid on shifts at preferred rates, manage credentials, and receive fast payments via ShiftKey Wallet. The platform includes SAMI, which integrates OnShift scheduling software with the ShiftKey marketplace for automated workforce optimization.

Is ShiftKey a public or private company?

ShiftKey is a private company. It is classified as private equity controlled and is currently operating.

When was ShiftKey founded?

ShiftKey was founded in 2016. It employs 251 to 500 people.

Where is ShiftKey based?

ShiftKey is headquartered in Dallas, United States, in the North America region.

How does ShiftKey make money?

One revenue line is on record: marketplace Transaction Fees.

Who are ShiftKey's main competitors?

Broad incumbents on record are Aya Healthcare and AMN Healthcare. Direct peers are Vivian Health, Trusted Nurse Staffing, connectRN, Clipboard Health, Gale Healthcare Solutions, CareRev, IntelyCare and ShiftMed.

Does ShiftKey have an API?

Yes. ShiftKey offers an API that enables facilities to access its marketplace of independent healthcare professionals. The API allows healthcare facilities to integrate ShiftKey's workforce marketplace into their existing scheduling systems, enabling automatic posting of open shifts and management of independent professional scheduling through their own software.

What industry is ShiftKey in?

ShiftKey's product category is Healthcare Staffing Marketplace. Its primary akta.pro industry code is BPACACAK, Gig / On-Demand Generalist Staffing Platforms, with a secondary code of BPAMAHAJ, Childcare & Eldercare Caregiving Platforms. Its NAICS code is 561320 and its SIC code is 7361.

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Live signals
FierceHealthcareThe future of independent contracting in healthcareThe Department of Labor proposed a new rule on independent contractor classification, currently under final review. The rule could affect how businesses engage with independent healthcare workers, and an expert argues it would be for the better. The article features an interview with ShiftKey's Regan Parker on the implications.Business InsiderAI is disrupting nursing as Uber-like apps grow and set earnings and work schedulesAI is disrupting the nursing profession through gig-work apps like Clipboard Health and ShiftKey, which allow nurses to claim shifts as independent workers, according to an April report by the AI Now Institute. These platforms use automated systems to match nurses with healthcare establishments, set pay rates, and monitor performance metrics, raising concerns about algorithmic management of healthcare workers similar to issues faced by traditional gig workers. While nursing is often viewed as secure from AI displacement due to its physical and specialized nature, researchers warn these apps could pose risks through AI-mediated control over employment decisions.FortuneUber-style gig economy is spreading in nursing, leaving many underpaid and without benefitsA new report by AI Now details how health care staffing platforms are spreading gig economy practices into nursing, with companies like Clipboard Health and Shiftkey lobbying states to classify nurses as independent contractors, potentially exempting them from minimum wage and benefits requirements. The platforms use algorithm-based management systems that allow nurses to bid on shifts with the lowest wage winning, raising concerns about wage suppression and worker misclassification. A $9.3 million ruling against Steadfast Medical Staffing upheld last year for knowingly misclassifying around 1,100 nursing professionals underscores the legal risks of these practices.MediumIt’s not a crime if we do it (to nurses) with an appCory Doctorow's analysis argues that tech companies use the 'tech outpaces regulation' narrative as a pretext to evade existing labor, banking, and securities laws rather than a genuine regulatory gap. The article focuses on healthcare gig-work platforms (Clipboard Health, Intelycare, Shiftkey) that claim to be 'healthcare worker platforms' rather than staffing agencies to avoid regulations designed to protect workers, including prohibitions on finder’s fees, noncompete agreements, and wage protections. A new report from the AI Now Institute details how these platforms have raised billions in capital, deployed algorithmic surveillance to downgrade and discipline nurses, and lobbied for deregulation bills in 17 states, while a 2025 New York law demonstrates that classifying these platforms as staffing agencies is achievable when policymakers choose to act.GlobeNewswireShiftKey Appoints Technology Leader Mandy Long as Board ChairShiftKey appointed Mandy Long as chair of its board of directors. Long previously served as CEO of BigBear.ai and held senior roles at IBM and other healthcare tech firms. Her appointment underscores the company's commitment to technology-led growth and governance.GlobeNewswireShiftKey Promotes Seth Rosenberg to President and Chief Operating OfficerShiftKey promoted Seth Rosenberg to President and Chief Operating Officer, expanding his role to lead operational execution and company-wide initiatives. Rosenberg joined in 2021 as COO and previously served as President at Aspira and ReserveAmerica. The promotion supports ShiftKey's growth and expansion into new markets.GlobeNewswireShiftKey is Selected by Nashville General Hospital to Help Champion Local Independent Nurses and Support the CommunityShiftKey announced a partnership with Nashville General Hospital to connect the hospital with local independent nurses on its marketplace platform. The 150-bed teaching hospital will use the platform to scale its workforce based on fluctuating patient volumes and departmental needs. The partnership aims to reduce burnout and improve health outcomes.PestakeholderWhen AI eats the managerA report by Fairwork titled "When AI Eats the Manager" examines how algorithmic management technologies, specifically on platforms like ShiftKey, are reshaping the healthcare workforce through competitive bidding for shifts. The report highlights that this model encourages a race to the bottom in wages and relies heavily on automated rating systems for performance management, often leading to lower pay and worker isolation.ShiftkeyReal estate growth meets resident care: Leveraging technology for better returns and outcomesThe article outlines how senior housing operators and real estate investment trusts (REITs) can leverage workforce management technology to improve operational efficiency, net operating income, and occupancy rates amidst demographic growth. It highlights specific challenges such as cap rate compression, rising costs, and labor shortages, positioning solutions like SAMI (combining OnShift and ShiftKey) as strategic tools for optimization. The text emphasizes that adopting these technologies allows investors to scale portfolios effectively while maintaining high standards of care in a competitive market.PR NewswireShiftKey's New Report Social Media, Gen Z and the Future of Nursing Finds Social Media May Be Deterring New Nursing ProfessionalsShiftKey, a healthcare technology marketplace, released findings from its "Social Media, Gen Z and the Future of Nursing" report surveying 1,000 Gen Z respondents about career influences, revealing that social media is the top source of information for career decisions with 16% rating it as most influential, surpassing family, school, and friends. The report found that approximately 749,000 nursing-related TikTok posts from November 2023 to May 2024 were 64% negative versus 36% positive, with 78% of Gen Z who avoided nursing saying more positive social media content could have impacted their decision. The findings are presented as a wake-up call for the healthcare industry amid ongoing nursing workforce shortages, with the CEO cautioning that negative platform perceptions could continue suppressing new nursing student enrollment.