What Sampingan does

Sampingan, founded in 2018 and rebranded to Staffinc in 2023, is an Indonesian workforce outsourcing and managed services firm headquartered in South Jakarta. The company connects Indonesian enterprises with on-demand labor for task-based, gig, and operational roles, and has evolved from a freelancer-matching marketplace into a comprehensive outsourcing provider covering Labor Supply, Business Process Outsourcing (BPO), HR Professional Services, and Offshore (tech-talent) staffing. It serves 310+ corporate clients across logistics, e-commerce, finance, telecommunications, consumer goods, F&B, healthcare, and energy & mining, with operational coverage in 350+ Indonesian cities and a managed pool of 1.7 million+ workers.

The company's technology backbone is a proprietary in-house workforce management platform organized into modular products: a CORE module handling worker database, payroll cycles, shift scheduling, employee self-service, and attendance; a RECRUIT module for job posting, ATS, onboarding, and performance/partner management; and an Earned Wage Access feature for financial wellness. Three mobile applications extend this to the field: the Kerjaan App for workers, the Sampingan Agent App for field agents, and the Staffinc Supervise tablet app for supervisors. An Equipment Rental & Procurement service is offered as an add-on. The platform's stated differentiator is integration interoperability across HR, payroll, attendance, and field operations for a distributed workforce.

Revenue is generated through managed services contracts with enterprise clients, with quote-based, non-public pricing structured around workforce scale, service scope, and contract duration. The go-to-market motion is enterprise field sales targeting decision-makers at large Indonesian corporations, supported by organic content marketing via LinkedIn, YouTube, Instagram, and a Bahasa-language blog. Customer concentration is spread across multiple verticals with marquee logos including Shopee, Gojek, Tokopedia, Unilever, BRI, Indosat, and Danone. Total disclosed equity funding is approximately $9.77 million across rounds from 2018 to 2022, led at various stages by Antler, Golden Gate Ventures, and Altara Ventures.

Name

Sampingan

Legal name

Staffinc

Website

https://sampingan.co.id

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

101–250 employees

Short description

Staffinc (formerly Sampingan) is an Indonesian workforce outsourcing platform providing labor supply, BPO, HR services, and offshore tech staffing to 310+ enterprise clients across 350+ cities, backed by a proprietary workforce management platform.

Ownership category

akta.pro rank

Product category

Workforce Management Services

NAICS

Temporary Help Services (56132), Professional Employer Organizations (561330), Payroll Services (541214), Office Administrative Services (5611)

SIC

Services-Employment Agencies (7361), Services-Help Supply Services (7363)

akta.pro primary industry

Clerical & Customer Support Temp Staffing (BPACACAC)

akta.pro secondary industries

Personnel Records, Document Management & Compliance (BPAAAIAD), Human Capital Management (HCM) & Payroll Platforms (HDAEAEAJ)

Keywords

• Workforce outsourcing services
• Labor supply solutions
• Business process outsourcing
• HR management platform
• Recruitment and staffing

Headquarters

HQ city

Jakarta

HQ country

Indonesia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Workforce Outsourcing Services: Managed services revenue model providing comprehensive workforce outsourcing solutions to enterprise clients. Revenue is generated through service fees for contracted workforce management, BPO services, and labor supply arrangements with long-term contractual relationships.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Sampingan (now operating as Staffinc) provides workforce outsourcing, labor supply, business process outsourcing (BPO), and HR professional services to enterprise clients across Indonesia. The company supplies pre-vetted workers at scale across industries including logistics, e-commerce, finance, retail, F&B, and energy & mining, supported by a proprietary workforce management platform with modules for HR operations, recruitment, attendance, payroll, and performance management.

Product overview

Staffinc (formerly Sampingan) offers a unified workforce management ecosystem combining outsourcing services with an integrated technology platform. The portfolio consists of core service lines — Labor Supply (outsourced staffing), Offshore (tech talent), HR Professional Service, and BPO — supported by a proprietary Platform with three modular components: CORE (HR operations: database, payroll, shift management, attendance, employee self-service), RECRUIT (hiring and performance: job posting, ATS, onboarding, performance management), and a suite of mobile applications (Kerjaan App for workers, Sampingan Agent App and Staffinc Supervise for supervisors). Equipment Rental & Procurement is offered as an add-on. The company serves industries including logistics, retail, F&B, finance, and energy & mining across 350+ cities in Indonesia.

Differentiator

Problem solved

Functional benefit

Products and services

• Labor Supply Large-scale outsourced recruitment, screening, and management of workers across sales & marketing (SPG/SPB and canvassers), store operations, inventory & supply chain, and driver services, for enterprise clients across Indonesia.
• BPO (Business Process Outsourcing) Comprehensive BPO services for enterprise clients including Contact Center, Telemarketing (with VoIP, monitoring, and lead scraping), Desk Collection, IT Solution (integrated system development and management), and Facility Management.
• Offshore Outsourced access to skilled software engineers from Southeast Asia's fastest-growing talent pool, supported by Staffinc's workforce platform and managed services.
• HR Professional Service Professional staffing services including Tech Roles (QA engineers, full stack developers) and general Professional Services for intellectual workplace needs.
• Platform (Workforce Management Platform) Proprietary in-house developed workforce management platform enabling digital management of outsourced workers and staffing operations, with CORE modules (worker database, payroll/salary cycle, shift scheduling, attendance management, employee self-service) and RECRUIT modules (job posting, ATS, onboarding, performance management, partner/route management, SKU management).
• Equipment Rental & Procurement Office equipment rental and procurement service with options for ownership, providing equipment rental for business operations with 7-day delivery and free logistics.

Named customers34 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves7 records

Expansion highlights7 records

Emerging players

• Toptal: Global freelance/talent marketplace specializing in software engineers; competes with Staffinc's Offshore line for clients seeking vetted Southeast Asian tech talent.
• Andela: Global platform connecting companies with vetted software engineers from emerging markets; comparable to Staffinc's Offshore service in targeting international demand for SEA tech talent.

Regional players

• Kalibrr: SEA-based recruitment and talent platform with strong Indonesian footprint; overlaps with Staffinc's HR Professional Service and ATS/recruitment technology offerings.
• Glints: Singapore-headquartered talent platform with deep Southeast Asia presence including Indonesia; competes with Staffinc in tech and professional staffing plus talent marketplace services.

Broad incumbents

• Robert Half International: Global professional staffing firm with Indonesia operations through PageGroup/Robert Walters; comparable to Staffinc's HR Professional Service line for white-collar and professional placements.
• Teleperformance (Indonesia): Global contact center and BPO operator with sites in Indonesia; directly competes with Staffinc's Contact Center, Telemarketing, and Desk Collection services for enterprise outsourcing deals.
• ManpowerGroup (Indonesia): Global staffing and workforce solutions firm with Indonesian operations; competes with Staffinc's Labor Supply and HR Professional Service offerings across permanent and temporary placements.
• Concentrix (Indonesia): Global BPO and customer experience outsourcer with significant Indonesian delivery operations; competes with Staffinc's BPO/Contact Center/Telemarketing lines for large Indonesian enterprise contracts.

Direct peers

• Mekari: Indonesian HR, payroll, and accounting SaaS platform that competes with Staffinc's Platform (CORE/RECRUIT) modules and increasingly bundles payroll with staffing-adjacent services for Indonesian SMBs and enterprises.
• PT Infomedia Nusantara: Indonesian subsidiary of Telkom providing BPO, contact center, and HR/digital services; one of Staffinc's closest local competitors in enterprise BPO and workforce management.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCpw4dfQRVV-w_4LsNZNkBVg
• LinkedInlinkedin.com/company/sampinganid
• Instagraminstagram.com/staffinc.co

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds7 records

Investors8 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sampingan