Praava Health
Praava Health is a Dhaka-based outpatient healthcare platform operating a 10-story flagship family health center in Banani, Bangladesh, offering consultations, seven diagnostic laboratories (including the country's first Molecular Cancer Diagnostics lab), pharmacy, home services, and membership subscriptions to individual patients, families, and corporate clients across the Dhaka metropolitan area.
- Company typePrivate
- Founded2017
- HeadquartersDhaka, Bangladesh
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Praava Health does
Praava Health operates a one-stop-shop outpatient healthcare platform centered on a 10-story flagship family health center in Banani, Dhaka, Bangladesh, serving the country's 170 million citizens. The company integrates family medicine consultations with visiting specialist visits, a network of seven specialized laboratories (Biochemistry & Immunochemistry, Microbiology & Serology, Hematology & Coagulation, Histopathology & Cytopathology, Immunohistochemistry, Clinical Pathology, and Molecular Cancer Diagnostics — the first of its kind in Bangladesh), imaging services, an in-house DGDA-approved pharmacy with e-pharmacy delivery, and home healthcare (sample collection, nursing, doctor visits, physiotherapy, sleep apnea testing, and ECG) across the Dhaka metropolitan area. The patient portal is delivered via a web application and a mobile app available on Android and iOS, supporting appointment booking, video consultations, prescription review, and medical record access.
Revenue is generated through a mix of transactional and recurring streams: per-visit consultations (৳600–1,900 for general physicians; ৳3,000 for psychiatrists), one-time health check packages (৳6,200–26,400) and diagnostic tests, membership subscriptions with unlimited family doctor consultations, multi-month "Amar Jotno" video consultation subscriptions (3/6/12-month plans at ৳3,850–6,250), vaccine administration, pharmacy transactions, and beauty & wellness services. The go-to-market combines direct-to-consumer (flagship walk-ins, app, phone 10648, home services) with a corporate channel (annual health checks and bulk testing for enterprises such as BGMEA, JICA Bangladesh, and AFD). The customer base is primarily individual patients and families in Dhaka, with a secondary segment of corporate and institutional clients.
The company was founded by Sylvana Quader Sinha, is led by CEO Mohammad Abdul Matin Emon, and operates with 251–500 employees. It holds BAB and ISO 15189:2012 laboratory accreditation, participates in the RIQAS international quality assessment scheme (99.9% average monthly accuracy), and has raised $10.6M in disclosed funding (Series A, March 2021). Geographic operations remain concentrated in Bangladesh with the Banani hub as the single physical site.
Praava Health firmographics
Firmographics- Name
- Praava Health
- Legal name
- Praava Health Bangladesh Ltd.
- Website
- https://praavahealth.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Praava Health is a Dhaka-based outpatient healthcare platform operating a 10-story flagship family health center in Banani, Bangladesh, offering consultations, seven diagnostic laboratories (including the country's first Molecular Cancer Diagnostics lab), pharmacy, home services, and membership subscriptions to individual patients, families, and corporate clients across the Dhaka metropolitan area.
- Ownership category
- akta.pro rank
Praava Health industry classification
Industry- Product category
- Outpatient Healthcare Services
- NAICS
- Offices of Physicians (except Mental Health Specialists) (621111), Health Care and Social Assistance (62)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Medical Laboratories (8071), Services-Home Health Care Services (8082)
- akta.pro primary industry
- Remote Diagnostics & Point-of-Care (Connected Testing, Home Lab Devices) (HLACAPAK)
- akta.pro secondary industries
- Home Health Clinical Care Coordination & Case Management (HSABACAO), Point-of-Care & Decentralized Trial Testing Services (HLAGAEAK)
Keywords
Where Praava Health is headquartered
LocationHeadquarters
- HQ city
- Dhaka
- HQ country
- Bangladesh
- HQ region
- Asia
Offices2 records
Markets served
Praava Health business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Consultations: In-person and video consultations with family medicine doctors and visiting specialists. All consultations last at least 15 minutes with access to full health records.
- Diagnostics and Lab Services: Comprehensive diagnostic services including seven laboratories and imaging services (X-Ray, Ultrasonography, ECG, Holter ECG, ETT, CT scans, Mammography).
- Pharmacy and E-Pharmacy: In-house pharmacy sourcing directly from DGDA-approved manufacturers, with online ordering and delivery across Dhaka.
- Health Checks and Packages: Preventive health check packages tailored by age and gender, ranging from comprehensive full-body checks to specialized cardiac, diabetes, and child health packages.
- Membership Plans: Annual or duration-based membership plans including one health check, unlimited family doctor consultations, and discounted lab tests and diagnostics.
- Vaccines: EPI vaccines for children and various adult vaccinations including flu, pneumonia, typhoid, hepatitis B, rabies, cholera, varicella, HPV.
- Video Consultation Plans (Amar Jotno): Subscription video consultation packages (3 months, 6 months, 12 months) providing unlimited access to consult with doctors.
- Beauty and Wellness: Skin, hair, dental treatments, and mental health services including psychologists and psychosocial therapists.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Gender and Age-Specific Health Check Packages |
| Unit Pricing | Pay-as-you-go | Vaccines |
| Subscription | Multi-year contract | Video Consultation Plans (Amar Jotno) |
| Per seat | Pay-as-you-go | Doctor Consultation Fees |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Praava Health product offering
Product offeringCore offering
Praava Health operates a one-stop-shop family health center anchored by its flagship 10-story facility in Banani, Dhaka. The company delivers outpatient consultations with family medicine doctors and visiting specialists, seven specialized diagnostic laboratories including Bangladesh's first Molecular Cancer Diagnostics lab, comprehensive imaging services, an in-house DGDA-approved pharmacy with e-pharmacy delivery, and preventive health check packages. Service is extended through video consultations and a home healthcare program covering Dhaka metropolitan area.
Product overview
Praava Health is a one-stop-shop family health center providing a unified platform of healthcare services centered around its flagship Banani Hub facility. The core offering combines in-person and video consultations with family medicine doctors and visiting specialists, supported by seven laboratories including Bangladesh's first Molecular Cancer Diagnostics lab, comprehensive imaging services, and an in-house DGDA-approved pharmacy with e-pharmacy delivery. Additional service modules include Health Checks & Packages (gender and age-specific screening), Membership Plans (subscription with unlimited consultations), Vaccines (EPI and travel), Remote & Home Services (sample collection, nurse, doctor, physiotherapy, caregiver visits), Beauty & Wellness (dermatology, dental, mental health), and COVID-19 testing. The PraavaMD sub-brand provides health information content, while the Amar Jotno Plan offers subscription-based video consultation packages.
Differentiator
Problem solved
Functional benefit
Products and services
- Consultations In-person and video consultations with family medicine doctors and visiting specialists, with each consultation lasting at least 15 minutes and doctors having access to full patient health records.
- Diagnostics Comprehensive diagnostic services spanning seven specialized laboratories (Biochemistry & Immunochemistry, Microbiology & Serology, Hematology & Coagulation, Histopathology & Cytopathology, Immunohistochemistry, Clinical Pathology, Molecular Cancer Diagnostics) and imaging modalities.
- Molecular Cancer Diagnostics Genetic material detection tests for cancer diagnosis, identifying specific cancer treatments for patients, and monitoring therapy resistance — the first such laboratory in Bangladesh.
- Pharmacy + E-Pharmacy In-house pharmacy sourcing directly from DGDA-approved manufacturers with online ordering and doorstep delivery across Dhaka.
- Health Checks & Packages Gender and age-specific preventive screening packages (Her Health Check, His Health Check, Full Body, Cardiac, Diabetes, and Child Health checks) tailored for Bangladeshis.
- Membership Plans Annual membership plans bundling one health check, unlimited consultations with family doctors, and discounted rates on lab tests and diagnostics.
- Vaccines EPI vaccines for children plus adult vaccinations (flu, pneumonia, typhoid, hepatitis B, rabies, cholera, varicella, HPV), available in-clinic or at home.
- Remote & Home Services Home-based healthcare including sample collection, nurse visits, doctor visits, physiotherapy, caregiver services, sleep apnea testing, ECG, and video consultations across Dhaka.
- Amar Jotno Plan (Video Consultation Subscription) Subscription video consultation packages (3, 6, and 12 months) providing unlimited access to consult with doctors remotely.
- Beauty + Wellness Dermatology, dental, nutrition, and mental health services including HydraFacial, laser therapy, acupuncture, and psychosocial therapy.
- COVID-19 Services Government-approved COVID-19 testing including home sample collection, travel testing with 5-hour report turnaround, and bulk organizational testing.
- Home Sleep Apnea Test Clinical-grade, non-invasive home sleep apnea testing remotely supervised for 2 nights.
Companies that use Praava Health
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
Praava Health technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature4 records
Praava Health partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Healthcare AI Thought Leadership NetworkminorMentioned alongside Malaica, Penda Health, and AMILI as voices contributing to healthcare AI governance discussions in emerging markets. Not a formal partnership but collaborative thought leadership positioning.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Praava Health competitors and assessment
Company assessmentDirect peers
- Square Hospitals Limited: Square Hospital is a leading private tertiary-care hospital in Dhaka offering multi-specialty consultations, diagnostics, imaging, and pharmacy under one roof. It is the closest direct competitor to Praava's Banani hub for premium Dhaka patients seeking integrated outpatient and inpatient services.
- United Hospital Limited: United Hospital is a major private hospital in Dhaka providing multi-specialty consultations, advanced diagnostics, and pharmacy services. It directly competes with Praava for the same premium outpatient segment and offers comparable one-stop-service positioning.
- Evercare Hospital Bangladesh: Evercare Hospital Dhaka is a large multi-specialty private hospital with diagnostics, consultations, and pharmacy. It competes for premium Dhaka patients and corporate wellness contracts — the same segments Praava serves.
Broad incumbents
- Apollo Hospitals (Bangladesh presence): Apollo Hospitals is a pan-Asian hospital chain with Bangladesh-affiliated facilities offering outpatient consultations, diagnostics, and pharmacy. It is a broad incumbent with deeper capital and brand, setting the upper benchmark for premium care that Praava competes against.
Emerging players
- AMILI: AMILI is a Southeast Asia-focused gut microbiome and precision-medicine health platform. Praava was referenced alongside AMILI as a peer in emerging-market healthcare thought leadership, making it a comparable emerging player in advanced diagnostics and digital health.
- Penda Health: Penda Health is a tech-enabled outpatient primary care network in Kenya offering consultations, diagnostics, and pharmacy. Praava was cited alongside Penda as a peer in emerging-market healthcare AI discussions, making it comparable on outpatient one-stop-shop model in a similar price-sensitive market.
- Malaica: Malaica is a digital maternal and outpatient health platform operating across East Africa. It was named alongside Praava in emerging-market healthcare AI coverage and shares Praava's blended in-person-plus-digital consumer health delivery model.
- Practo: Practo is an Indian digital health platform offering online consultations, appointment booking, diagnostics, and medicine delivery. It is comparable to Praava's patient portal, teleconsultation, and e-pharmacy stack, and targets a similar South Asian outpatient customer.
- mPharma: mPharma is an emerging-market healthcare company operating pharmacy, diagnostics, and virtual care services across Africa. It is thematically comparable to Praava as a vertically integrated outpatient health platform serving a price-sensitive emerging-market population.
Regional players
- Care Hospitals (India): Care Hospitals is an Indian multi-specialty hospital chain with diagnostics, consultations, and pharmacy. While primarily India-focused, it is comparable to Praava on outpatient-and-diagnostics one-stop-shop delivery in a South Asian regulatory and consumer context.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Praava Health social profiles
Digital presencePraava Health compliance and trust
Trust signalCompliance5 records
Praava Health financial estimates
Financial estimateRevenue estimate
Valuation estimate
Praava Health leadership team
Management profileNumber of profiles
Profiles9 records
Praava Health funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Praava Health M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Praava Health
What does Praava Health do?
Praava Health operates a one-stop-shop family health center anchored by its flagship 10-story facility in Banani, Dhaka. The company delivers outpatient consultations with family medicine doctors and visiting specialists, seven specialized diagnostic laboratories including Bangladesh's first Molecular Cancer Diagnostics lab, comprehensive imaging services, an in-house DGDA-approved pharmacy with e-pharmacy delivery, and preventive health check packages. Service is extended through video consultations and a home healthcare program covering Dhaka metropolitan area.
Is Praava Health a public or private company?
Praava Health is a private company. It is classified as venture growth investor backed and is currently operating.
When was Praava Health founded?
Praava Health was founded in 2017. It employs 251 to 500 people.
Where is Praava Health based?
Praava Health is headquartered in Dhaka, Bangladesh, in the Asia region.
How does Praava Health make money?
Eight revenue lines are on record. Consultations are the primary driver. The others are diagnostics and Lab Services, pharmacy and E-Pharmacy, health Checks and Packages, membership Plans, vaccines, video Consultation Plans (Amar Jotno) and beauty and Wellness.
Who are Praava Health's main competitors?
Direct peers on record are Square Hospitals Limited, United Hospital Limited and Evercare Hospital Bangladesh. Apollo Hospitals (Bangladesh presence) is listed as a broad incumbent. Emerging players are AMILI, Penda Health, Malaica, Practo and mPharma. Care Hospitals (India) is listed as a regional player.
Does Praava Health have an API?
No public API is recorded for Praava Health.
What industry is Praava Health in?
Praava Health's product category is Outpatient Healthcare Services. Its primary akta.pro industry code is HLACAPAK, Remote Diagnostics & Point-of-Care (Connected Testing, Home Lab Devices), with a secondary code of HSABACAO, Home Health Clinical Care Coordination & Case Management. Its NAICS code is 621111 and its SIC code is 8011.