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TSB Bank

Full company profile

uuid0002a9c

Namestring
TSB Bank
Legal namestring
TSB Bank Limited
Websiteurl
tsb.co.nz
Company typeenum
Private
Founded yearint
1850
Descriptiontext

TSB Bank Limited is a New Zealand-incorporated retail and commercial bank headquartered in New Plymouth, Taranaki, founded in 1850 and 100% owned by the philanthropic Toi Foundation, which has held ownership since 1988. Under a 'profit-for-purpose' model, retained earnings are reinvested into New Zealand communities rather than distributed externally; for the year ended 31 March 2026 the bank reported Net Profit Before Tax of NZD 63.3 million, up 10% year-on-year, on total assets of approximately NZD 9.5 billion, with a Net Interest Margin of 2.26% and Return on Equity of 5.7%.

The product portfolio spans personal and business banking: transaction accounts (Connect Plus), savings (WebSaver), debit Mastercards, Low Rate and Platinum credit cards, fixed and variable home loans (terms 6 months to 5 years), term deposits, KiwiSaver, overdrafts, and business lending including commercial property finance. Distribution is multi-channel, comprising roughly 45 branches, Banking Hubs, and Smart ATMs across New Zealand, an iOS/Android mobile app with biometric login (added June 2026), online banking, and a Taranaki-based Customer Engagement Centre that resolves 89% of calls on first contact. The technology stack integrates Adobe Customer Journey Analytics (partnered March 2026) for cross-channel personalization, and 98% of customer transactions are completed through digital channels.

Revenue is generated primarily through net interest income on lending products, supplemented by account/transaction/card fees, insurance referral commissions from Tower (general insurance), Chubb Life, and AIA, and FX margin via a Travelex partnership. In June 2026, owner Toi Foundation agreed to sell TSB to Heartland Group Holdings for NZD 620 million, creating 'TSB Heartland Bank' with over NZD 18 billion in combined total assets and approximately NZD 34 million of expected annual pre-tax synergies, pending regulatory and shareholder approvals with target closing in December 2026.

Short descriptiontext

TSB Bank Limited is a New Zealand-owned retail and SME bank headquartered in New Plymouth, founded in 1850 and 100% owned by the philanthropic Toi Foundation, serving personal and business customers nationwide through a 45-branch network, digital and mobile channels, and home loan, credit card, savings, KiwiSaver, and commercial property finance products.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
501–1,000
akta.pro rankint
HeadquartersNew Plymouth, New Zealand
HQ citystring
New Plymouth
HQ countrystring
New Zealand
HQ regionstring
Oceania
Markets served

Serves global market

Offices7 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
retail banking services, home loan products, business lending, term investments, digital banking
Industry1 code
1Branch & In-Person Banking (Teller/ATM Networks)
CodeFSABAAAEPrimaryYes
NAICS code2 codes
  • Commercial Banking52211
  • Depository Credit Intermediation5221
SIC code1 code
  • National Commercial Banks6021
Product category
Retail Banking
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model4 records
1Net Interest Income
TypeSubscription Recurring
Description

Primary revenue stream from interest rate margins on home loans, personal loans, credit cards, business loans, and commercial property finance. The bank generated a Net Interest Margin of 2.26% for the year ended March 2026. Net Interest Income grew as a result of disciplined cost management and a favourable interest rate environment.

tsb.co.nz
2Fee Income
TypeTransaction Fee
Description

Revenue from account service fees, transaction fees, card fees (annual fees on credit cards), overdraft fees, and early repayment fees on fixed-rate home loans. Connect Plus account offers zero monthly fees on base account with transaction fees applying in specific circumstances.

tsb.co.nz
3Insurance Commission Revenue
TypeAffiliate Referral
Description

Commission revenue from referring insurance products. TSB partners with Tower (general insurance: home, contents, car, boat, landlord), Chubb Life (life and living insurance), and AIA (tailored loan and mortgage protection insurance). TSB receives commission from each sale made through these referral partnerships.

tsb.co.nz
4Foreign Exchange Services
TypeTransaction Fee
Description

Revenue from foreign currency exchange services through partnership with Travelex, including international payment (telegraphic transfer) fees charged to customers sending money overseas or buying foreign currency.

tsb.co.nz
Marketing channels8 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels9 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components7 values
Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain, Others
Pricing details5 tiers
1Home Loan Special Rates (Min 20% deposit): 6 months 4.69%, 1 year 4.79%, 18 months 5.19%, 2 years 5.25%, 3 years 6.39%, 4 years 5.89%, 5 years 6.79%, Variable 5.79%
ModelSubscriptionBilling cadenceMonthly
Notes

Special home loan rates require minimum 20% deposit. Fixed rate terms from 6 months to 5 years. Variable rate available. Standard rates (less than 20% deposit) are approximately 0.80-1.20% higher. Early repayment fee may apply on fixed rate loans.

tsb.co.nz
2Term Investment (Term Deposit) Rates: 30 days 1.80%, 60 days 1.95%, 90 days 3.00%, 4 months 3.00%, 5 months 3.20%, 6 months 3.45%, 9 months 3.50%, 12 months 3.90%, 18 months 4.00%, 2 years 4.20%, 3 years 4.50%, 4 years 4.70%, 5 years 4.80%
ModelSubscriptionBilling cadenceAnnual
Notes

Minimum deposit $1,000, maximum $5 million. Interest credited every six months or on maturity, whichever is earlier. Early withdrawal possible with reduced interest; no interest on funds invested less than 30 days.

tsb.co.nz
3Low Rate Mastercard: 11.95% p.a. on purchases and cash advances; $20 annual fee; $500 minimum credit limit; up to 55 days interest free
ModelSubscriptionBilling cadenceAnnual
Notes

Additional insurance: Mobile Phone Protection, Price Protection, Purchase Protection. Cash advances charged at purchase rate. Minimum income requirement $18,000/year after tax.

tsb.co.nz
4Platinum Mastercard: 20.95% p.a. on purchases; $90 annual fee; $8,000 minimum credit limit; cashback rewards; travel insurance included
ModelSubscriptionBilling cadenceAnnual
Notes

Travel insurance underwritten by Allianz Partners. Cashback rewards program. Minimum credit limit $8,000. Free travel insurance for eligible purchases. AIG insurance covers mobile phone, purchase and price protection.

tsb.co.nz
5Business Indicator Rate increased from 2.94% p.a. to 3.22% p.a. effective 1 July 2026
ModelSubscriptionBilling cadenceMonthly
Notes

Business, Rural and Commercial base rate changes effective July 2026.

tsb.co.nz
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Core offering1 text field

TSB Bank provides a comprehensive suite of personal and business banking products including everyday transaction accounts (Connect Plus), savings accounts (WebSaver), credit and debit Mastercards, home loans with fixed and variable rate options, term investments, KiwiSaver, overdrafts, and business banking accounts and loans. It also distributes general and life insurance through referral partnerships with Tower and Chubb Life, foreign exchange through Travelex, and delivers services across a nationwide branch network, Banking Hubs, Smart ATMs, online banking and a mobile app.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 5 values shown
  • 89% of customer calls resolved on the spot (first-call resolution, September 2025 to February 2026)
+4 more records
Product overview1 text field

TSB Bank is a New Zealand-owned regional bank offering a comprehensive suite of personal and business banking products. The core personal banking portfolio includes everyday transaction accounts (Connect Plus), savings accounts (WebSaver), and youth accounts; debit and credit cards including Low Rate and Platinum Mastercards; home loans with fixed and variable rate options; and term investments and KiwiSaver for savings growth. Business banking encompasses everyday accounts, business savings (On Call), commercial loans, commercial property finance, and business credit cards. TSB also provides digital services through online banking and mobile applications with biometric login capabilities. Insurance products are offered through partnerships with Tower (general insurance) and Chubb Life (life insurance). The bank operates a network of branches, Banking Hubs, and Smart ATMs across New Zealand, emphasizing personalized service and community focus as a profit-for-purpose organization owned by the Toi Foundation.

Product and service20 records
1Connect Plus
CategoryPersonal Transaction Account
Description

An everyday transaction account for personal customers with no account fees and unlimited transactions, accessible via online banking, mobile app, ATMs, and branches.

2WebSaver
CategoryPersonal Savings Account
Description

A personal savings account paying interest on all balances with no withdrawal conditions, accessible through online banking and the TSB mobile app.

3Youth Account
CategoryPersonal Transaction Account
Description

An all-in-one transactional and savings account for customers under 18 years of age.

4Overdraft
CategoryPersonal Credit Facility
Description

A flexible credit facility linked to an everyday account that provides access to additional funds up to an approved limit to manage unexpected expenses.

5Debit Mastercard
CategoryPersonal Card
Description

A debit card linked to a TSB everyday account for online shopping, in-store tap-to-pay and ATM cash withdrawals using the cardholder's own funds.

6Low Rate Mastercard
CategoryPersonal Credit Card
Description

A credit card charging 11.95% p.a. on purchases and cash advances with up to 55 days interest free, a $500 minimum credit limit and a $20 annual fee, with mobile phone, price and purchase protections.

7Platinum Mastercard
CategoryPersonal Credit Card
Description

A premium credit card charging 20.95% p.a. on purchases, with a $90 annual fee, $8,000 minimum credit limit, cashback rewards and included travel insurance.

8Home Loans
CategoryResidential Mortgage
Description

Residential mortgage products with fixed-rate terms from 6 months to 5 years and variable rate options for buying, building, switching or topping up home loans, supported by Mobile Mortgage Managers in regional areas.

9Term Investments
CategoryTerm Deposit
Description

Term deposits offering fixed interest rates for terms from 30 days to 5 years, with a minimum deposit of $1,000 and interest paid every six months or on maturity.

10KiwiSaver
CategoryRetirement Savings Scheme
Description

A retirement savings scheme for New Zealanders to save for retirement or a first home purchase, with potential first home withdrawal after three years of contributions.

11Business Everyday Account
CategoryBusiness Transaction Account
Description

A business transaction account with no monthly or transaction fees, accessible via Debit Mastercard, online banking and the TSB mobile app.

12Business On Call Account
CategoryBusiness Savings Account
Description

A flexible business savings account that earns interest daily on balances over $0, paid monthly, without fixed-term constraints.

13Business Loans
CategoryBusiness Lending
Description

Tailored term lending solutions for businesses to support growth and cashflow management.

14Commercial Property Finance
CategoryCommercial Property Lending
Description

Flexible term lending and development finance for commercial property purchases, including investments, mixed-use projects and property development.

15Business Mastercard
CategoryBusiness Credit Card
Description

A business credit card that enables secure team purchasing and cashflow management with dedicated business expense controls.

16Foreign Exchange
CategoryForeign Exchange Services
Description

Foreign currency purchase via Travelex partnership (online click-and-collect or in-store) and international payments (telegraphic transfers) to and from overseas.

17Tower General Insurance Referral
CategoryGeneral Insurance Referral
Description

Referral service for general insurance products (house, contents, car, boat and rental property) underwritten by Tower Insurance.

18Chubb Life Insurance Referral
CategoryLife Insurance Referral
Description

Referral service for life and living insurance products underwritten by Chubb Life Insurance New Zealand.

19Online Banking
CategoryDigital Banking Service
Description

A digital banking platform for managing accounts, reviewing transactions, paying bills, transferring money, managing payees, opening accounts and downloading statements via desktop or laptop.

20TSB Mobile App
CategoryDigital Banking Service
Description

A mobile banking application for iOS and Android devices enabling balance checks, payments, transfers, alerts, card control and biometric login.

Scale indicator9 records

Each record includes

Type, Value, Description, Source

Partnership7 partners
Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-06-01
Description

Proposed merger creating TSB Heartland Bank Limited. Toi Foundation (TSB's 100% owner) agreed to sell TSB to Heartland Group Holdings for $620 million. The merged entity would have over $18 billion in total assets, become New Zealand's seventh-largest bank, with ~$15 billion in total assets and annual pre-tax synergies of ~$34 million. Toi Foundation would reinvest with a 17.5% shareholding in the combined entity. Deal expected to close December 2026 pending regulatory and shareholder approvals.

Strategic tierMinorTypeGTM or Marketing PartnerAnnounced on2026-03-17
Description

TSB customers can buy foreign currency through Travelex both online (click and collect) and in-store at Travelex locations across New Zealand. TSB customers access special rates using promo code TRAVELEXTSB at checkout. Travelex also handles foreign currency buy-back for returning travellers. This is a referral-style partnership providing added convenience to TSB's existing customers.

Strategic tierCoreTypeTechnology or IntegrationAnnounced on2026-03-17
Description

TSB partnered with Adobe to implement digital solutions for enhanced customer experience through personalisation and data-driven engagement. The bank uses Adobe Customer Journey Analytics to unify cross-channel data, significantly reducing data latency and increasing the scale of personalised customer interactions, resulting in higher product uptake and improved operational efficiency. This forms part of TSB's strategy to become the digital bank of choice with a human heart.

Strategic tierCoreTypeStrategic or Co-development PartnerAnnounced on2026-02-24
Description

Note: This pertains to UK TSB, a separate entity from TSB New Zealand. Santander UK completed acquisition of TSB UK for approximately £2.9 billion in April 2026, creating the UK's third-largest personal current account provider with ~28 million customers. This merger is separate from the TSB New Zealand context.

Strategic tierCoreTypeGTM or Marketing Partner
Description

TSB partners with Tower for General Insurance products including home, contents, car, boat, and rental property cover. TSB refers customers to Tower and receives commission on sales. Tower's Quote to Buy tool is operated by Tower Limited, with TSB acting as referring partner. Tower underwrites all contracts and holds an A+ (Strong) financial strength rating from Standard & Poor's.

Strategic tierCoreTypeGTM or Marketing Partner
Description

TSB partners with Chubb Life for life and living insurance products, providing protection for customers and their whanau financially if something serious happens to their health or life. TSB refers customers and receives commission on policies sold. Chubb Life underwrites all contracts and is regulated under New Zealand insurance law.

Strategic tierMinorTypeGTM or Marketing Partner
Description

TSB refers customers to AIA for tailored loan insurance, mortgage repayment insurance, and guaranteed term life products. Customers can access AIA products through TSB Customer Engagement Centre (0800 872 274). TSB receives commission on referred sales.

Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Nelson Building Society is a small regional New Zealand mutual building society offering savings, lending, and community-focused banking. Closely comparable to TSB in sub-scale regional banking model, and notably co-admitted with TSB in the responsible lending breach settlement — indicating similar scale-related compliance constraints.

TypeBroad incumbent
Description

ASB is one of New Zealand's Big 4 banks, owned by CBA, providing retail, business, and rural banking. Direct competitor across home loans, credit cards, and everyday banking — and notably a co-respondent with TSB in the responsible lending breach admitted to the Commerce Commission.

TypeBroad incumbent
Description

Westpac NZ is the local subsidiary of Westpac Banking Corporation and one of the Big 4 Australian-owned NZ banks. Competes head-on with TSB across retail deposits, mortgages, business banking, and KiwiSaver — also benefits from parent-group funding cost advantages TSB cannot match alone.

TypeRegional player
Description

Rabobank New Zealand is the local subsidiary of the Dutch global agribusiness banking specialist, focused almost exclusively on farming and food & agri clients. Comparable to TSB's AgriBusiness franchise and rural lending capability, though not a direct competitor in retail or SME banking.

TypeBroad incumbent
Description

ANZ is the largest bank in New Zealand and one of the four Australian-owned Big 4 that dominate the NZ market. Offers a complete retail, business, and institutional banking suite across the country — the primary competitive incumbent TSB positions itself against as the local alternative.

TypeDirect peer
Description

SBS Bank (Southland Building Society) is a New Zealand mutual-owned challenger bank with regional roots in Southland, offering personal and business banking. Comparable to TSB in mutual/community values positioning, sub-Big 4 scale, and regional heritage combined with nationwide product ambition.

TypeDirect peer
Description

The Co-operative Bank is a New Zealand values-based challenger bank owned by its customers, offering everyday accounts, mortgages, and personal banking with a strong ethical/sustainability focus. Closely comparable to TSB's profit-for-purpose brand positioning and sub-Big 4 scale.

TypeDirect peer
Description

Kiwibank is New Zealand's state-owned challenger bank, offering a similar full-service retail and business banking proposition targeting Kiwis who want a NZ-owned alternative to the Big 4. Comparable customer segments, product breadth, and values-based positioning as TSB, with overlapping geographic footprint nationwide.

TypeBroad incumbent
Description

BNZ is a Big 4 Australian-owned (NAB) commercial and retail bank with full nationwide coverage. Overlaps with TSB in personal banking, mortgages, business banking, and rural/agribusiness lending — a direct incumbent competitor across virtually every product line.

TypeDirect peer
Description

Heartland Bank is the proposed merger partner and NZ's most direct comparable challenger bank, offering reverse mortgages, livestock finance, asset finance, and small business banking. Highly comparable to TSB in scale (~$5.6B NZ assets pre-merger), target segments (SME, rural, retirees), and strategic positioning as a Big 4 alternative in New Zealand.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers4 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile5 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration4 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles4 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance7 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds1 record

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors1 record

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

TSB Bank

Retail Bankingtsb.co.nz

TSB Bank Limited is a New Zealand-owned retail and SME bank headquartered in New Plymouth, founded in 1850 and 100% owned by the philanthropic Toi Foundation, serving personal and business customers nationwide through a 45-branch network, digital and mobile channels, and home loan, credit card, savings, KiwiSaver, and commercial property finance products.

What TSB Bank does

TSB Bank Limited is a New Zealand-incorporated retail and commercial bank headquartered in New Plymouth, Taranaki, founded in 1850 and 100% owned by the philanthropic Toi Foundation, which has held ownership since 1988. Under a 'profit-for-purpose' model, retained earnings are reinvested into New Zealand communities rather than distributed externally; for the year ended 31 March 2026 the bank reported Net Profit Before Tax of NZD 63.3 million, up 10% year-on-year, on total assets of approximately NZD 9.5 billion, with a Net Interest Margin of 2.26% and Return on Equity of 5.7%.

The product portfolio spans personal and business banking: transaction accounts (Connect Plus), savings (WebSaver), debit Mastercards, Low Rate and Platinum credit cards, fixed and variable home loans (terms 6 months to 5 years), term deposits, KiwiSaver, overdrafts, and business lending including commercial property finance. Distribution is multi-channel, comprising roughly 45 branches, Banking Hubs, and Smart ATMs across New Zealand, an iOS/Android mobile app with biometric login (added June 2026), online banking, and a Taranaki-based Customer Engagement Centre that resolves 89% of calls on first contact. The technology stack integrates Adobe Customer Journey Analytics (partnered March 2026) for cross-channel personalization, and 98% of customer transactions are completed through digital channels.

Revenue is generated primarily through net interest income on lending products, supplemented by account/transaction/card fees, insurance referral commissions from Tower (general insurance), Chubb Life, and AIA, and FX margin via a Travelex partnership. In June 2026, owner Toi Foundation agreed to sell TSB to Heartland Group Holdings for NZD 620 million, creating 'TSB Heartland Bank' with over NZD 18 billion in combined total assets and approximately NZD 34 million of expected annual pre-tax synergies, pending regulatory and shareholder approvals with target closing in December 2026.

TSB Bank firmographics

Firmographics
Name
TSB Bank
Legal name
TSB Bank Limited
Website
https://tsb.co.nz
Company type
Private
Founded year
1850
Operating status
Operating
Headcount range
501–1,000 employees
Short description
TSB Bank Limited is a New Zealand-owned retail and SME bank headquartered in New Plymouth, founded in 1850 and 100% owned by the philanthropic Toi Foundation, serving personal and business customers nationwide through a 45-branch network, digital and mobile channels, and home loan, credit card, savings, KiwiSaver, and commercial property finance products.
Ownership category
akta.pro rank

TSB Bank industry classification

Industry
Product category
Retail Banking
NAICS
Commercial Banking (52211), Depository Credit Intermediation (5221)
SIC
National Commercial Banks (6021)
akta.pro primary industry
Branch & In-Person Banking (Teller/ATM Networks) (FSABAAAE)

Keywords

  • Retail banking services
  • Home loan products
  • Business lending
  • Term investments
  • Digital banking

Where TSB Bank is headquartered

Location

Headquarters

HQ city
New Plymouth
HQ country
New Zealand
HQ region
Oceania

Offices7 records

Markets served

TSB Bank business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain, Others

Revenue model

  1. Net Interest Income: Primary revenue stream from interest rate margins on home loans, personal loans, credit cards, business loans, and commercial property finance. The bank generated a Net Interest Margin of 2.26% for the year ended March 2026. Net Interest Income grew as a result of disciplined cost management and a favourable interest rate environment.
  2. Fee Income: Revenue from account service fees, transaction fees, card fees (annual fees on credit cards), overdraft fees, and early repayment fees on fixed-rate home loans. Connect Plus account offers zero monthly fees on base account with transaction fees applying in specific circumstances.
  3. Insurance Commission Revenue: Commission revenue from referring insurance products. TSB partners with Tower (general insurance: home, contents, car, boat, landlord), Chubb Life (life and living insurance), and AIA (tailored loan and mortgage protection insurance). TSB receives commission from each sale made through these referral partnerships.
  4. Foreign Exchange Services: Revenue from foreign currency exchange services through partnership with Travelex, including international payment (telegraphic transfer) fees charged to customers sending money overseas or buying foreign currency.

Pricing tiers

ModelBillingPrice
SubscriptionMonthlyHome Loan Special Rates (Min 20% deposit): 6 months 4.69%, 1 year 4.79%, 18 months 5.19%, 2 years 5.25%, 3 years 6.39%, 4 years 5.89%, 5 years 6.79%, Variable 5.79%
SubscriptionAnnualTerm Investment (Term Deposit) Rates: 30 days 1.80%, 60 days 1.95%, 90 days 3.00%, 4 months 3.00%, 5 months 3.20%, 6 months 3.45%, 9 months 3.50%, 12 months 3.90%, 18 months 4.00%, 2 years 4.20%, 3 years 4.50%, 4 years 4.70%, 5 years 4.80%
SubscriptionAnnualLow Rate Mastercard: 11.95% p.a. on purchases and cash advances; $20 annual fee; $500 minimum credit limit; up to 55 days interest free
SubscriptionAnnualPlatinum Mastercard: 20.95% p.a. on purchases; $90 annual fee; $8,000 minimum credit limit; cashback rewards; travel insurance included
SubscriptionMonthlyBusiness Indicator Rate increased from 2.94% p.a. to 3.22% p.a. effective 1 July 2026

Go-to-market motion1 record

Distribution channels9 records

Marketing channels8 records

TSB Bank product offering

Product offering

Core offering

TSB Bank provides a comprehensive suite of personal and business banking products including everyday transaction accounts (Connect Plus), savings accounts (WebSaver), credit and debit Mastercards, home loans with fixed and variable rate options, term investments, KiwiSaver, overdrafts, and business banking accounts and loans. It also distributes general and life insurance through referral partnerships with Tower and Chubb Life, foreign exchange through Travelex, and delivers services across a nationwide branch network, Banking Hubs, Smart ATMs, online banking and a mobile app.

Product overview

TSB Bank is a New Zealand-owned regional bank offering a comprehensive suite of personal and business banking products. The core personal banking portfolio includes everyday transaction accounts (Connect Plus), savings accounts (WebSaver), and youth accounts; debit and credit cards including Low Rate and Platinum Mastercards; home loans with fixed and variable rate options; and term investments and KiwiSaver for savings growth. Business banking encompasses everyday accounts, business savings (On Call), commercial loans, commercial property finance, and business credit cards. TSB also provides digital services through online banking and mobile applications with biometric login capabilities. Insurance products are offered through partnerships with Tower (general insurance) and Chubb Life (life insurance). The bank operates a network of branches, Banking Hubs, and Smart ATMs across New Zealand, emphasizing personalized service and community focus as a profit-for-purpose organization owned by the Toi Foundation.

Differentiator

Problem solved

Functional benefit

Products and services

  • Connect Plus An everyday transaction account for personal customers with no account fees and unlimited transactions, accessible via online banking, mobile app, ATMs, and branches.
  • WebSaver A personal savings account paying interest on all balances with no withdrawal conditions, accessible through online banking and the TSB mobile app.
  • Youth Account An all-in-one transactional and savings account for customers under 18 years of age.
  • Overdraft A flexible credit facility linked to an everyday account that provides access to additional funds up to an approved limit to manage unexpected expenses.
  • Debit Mastercard A debit card linked to a TSB everyday account for online shopping, in-store tap-to-pay and ATM cash withdrawals using the cardholder's own funds.
  • Low Rate Mastercard A credit card charging 11.95% p.a. on purchases and cash advances with up to 55 days interest free, a $500 minimum credit limit and a $20 annual fee, with mobile phone, price and purchase protections.
  • Platinum Mastercard A premium credit card charging 20.95% p.a. on purchases, with a $90 annual fee, $8,000 minimum credit limit, cashback rewards and included travel insurance.
  • Home Loans Residential mortgage products with fixed-rate terms from 6 months to 5 years and variable rate options for buying, building, switching or topping up home loans, supported by Mobile Mortgage Managers in regional areas.
  • Term Investments Term deposits offering fixed interest rates for terms from 30 days to 5 years, with a minimum deposit of $1,000 and interest paid every six months or on maturity.
  • KiwiSaver A retirement savings scheme for New Zealanders to save for retirement or a first home purchase, with potential first home withdrawal after three years of contributions.
  • Business Everyday Account A business transaction account with no monthly or transaction fees, accessible via Debit Mastercard, online banking and the TSB mobile app.
  • Business On Call Account A flexible business savings account that earns interest daily on balances over $0, paid monthly, without fixed-term constraints.
  • Business Loans Tailored term lending solutions for businesses to support growth and cashflow management.
  • Commercial Property Finance Flexible term lending and development finance for commercial property purchases, including investments, mixed-use projects and property development.
  • Business Mastercard A business credit card that enables secure team purchasing and cashflow management with dedicated business expense controls.
  • Foreign Exchange Foreign currency purchase via Travelex partnership (online click-and-collect or in-store) and international payments (telegraphic transfers) to and from overseas.
  • Tower General Insurance Referral Referral service for general insurance products (house, contents, car, boat and rental property) underwritten by Tower Insurance.
  • Chubb Life Insurance Referral Referral service for life and living insurance products underwritten by Chubb Life Insurance New Zealand.
  • Online Banking A digital banking platform for managing accounts, reviewing transactions, paying bills, transferring money, managing payees, opening accounts and downloading statements via desktop or laptop.
  • TSB Mobile App A mobile banking application for iOS and Android devices enabling balance checks, payments, transfers, alerts, card control and biometric login.

Quantifiable outcome

  • 89% of customer calls resolved on the spot (first-call resolution, September 2025 to February 2026)
  • +4 more outcomes

Companies that use TSB Bank

Customer profile

Named customers4 records

Segments5 records

Ideal customer profiles5 records

TSB Bank technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration4 records

Feature4 records

TSB Bank partnerships and signals

Strategic signal

Partnerships

Seven partnerships are on record, tiered core and minor.

  • Heartland Bank (Heartland Group Holdings)coreStrategic or Co-development Partner · 1 June 2026Proposed merger creating TSB Heartland Bank Limited. Toi Foundation (TSB's 100% owner) agreed to sell TSB to Heartland Group Holdings for $620 million. The merged entity would have over $18 billion in total assets, become New Zealand's seventh-largest bank, with ~$15 billion in total assets and annual pre-tax synergies of ~$34 million. Toi Foundation would reinvest with a 17.5% shareholding in the combined entity. Deal expected to close December 2026 pending regulatory and shareholder approvals.
  • TravelexminorGTM or Marketing Partner · 17 March 2026TSB customers can buy foreign currency through Travelex both online (click and collect) and in-store at Travelex locations across New Zealand. TSB customers access special rates using promo code TRAVELEXTSB at checkout. Travelex also handles foreign currency buy-back for returning travellers. This is a referral-style partnership providing added convenience to TSB's existing customers.
  • AdobecoreTechnology or Integration · 17 March 2026TSB partnered with Adobe to implement digital solutions for enhanced customer experience through personalisation and data-driven engagement. The bank uses Adobe Customer Journey Analytics to unify cross-channel data, significantly reducing data latency and increasing the scale of personalised customer interactions, resulting in higher product uptake and improved operational efficiency. This forms part of TSB's strategy to become the digital bank of choice with a human heart.
  • Santander UK (for UK TSB)coreStrategic or Co-development Partner · 24 February 2026Note: This pertains to UK TSB, a separate entity from TSB New Zealand. Santander UK completed acquisition of TSB UK for approximately £2.9 billion in April 2026, creating the UK's third-largest personal current account provider with ~28 million customers. This merger is separate from the TSB New Zealand context.
  • Tower InsurancecoreGTM or Marketing PartnerTSB partners with Tower for General Insurance products including home, contents, car, boat, and rental property cover. TSB refers customers to Tower and receives commission on sales. Tower's Quote to Buy tool is operated by Tower Limited, with TSB acting as referring partner. Tower underwrites all contracts and holds an A+ (Strong) financial strength rating from Standard & Poor's.
  • Chubb Life Insurance New ZealandcoreGTM or Marketing PartnerTSB partners with Chubb Life for life and living insurance products, providing protection for customers and their whanau financially if something serious happens to their health or life. TSB refers customers and receives commission on policies sold. Chubb Life underwrites all contracts and is regulated under New Zealand insurance law.
  • AIA New ZealandminorGTM or Marketing PartnerTSB refers customers to AIA for tailored loan insurance, mortgage repayment insurance, and guaranteed term life products. Customers can access AIA products through TSB Customer Engagement Centre (0800 872 274). TSB receives commission on referred sales.

Scale indicators9 records

Recent moves7 records

Expansion highlights6 records

TSB Bank competitors and assessment

Company assessment

Direct peers

  • Nelson Building Society: Nelson Building Society is a small regional New Zealand mutual building society offering savings, lending, and community-focused banking. Closely comparable to TSB in sub-scale regional banking model, and notably co-admitted with TSB in the responsible lending breach settlement — indicating similar scale-related compliance constraints.
  • SBS Bank: SBS Bank (Southland Building Society) is a New Zealand mutual-owned challenger bank with regional roots in Southland, offering personal and business banking. Comparable to TSB in mutual/community values positioning, sub-Big 4 scale, and regional heritage combined with nationwide product ambition.
  • The Co-operative Bank: The Co-operative Bank is a New Zealand values-based challenger bank owned by its customers, offering everyday accounts, mortgages, and personal banking with a strong ethical/sustainability focus. Closely comparable to TSB's profit-for-purpose brand positioning and sub-Big 4 scale.
  • Kiwibank: Kiwibank is New Zealand's state-owned challenger bank, offering a similar full-service retail and business banking proposition targeting Kiwis who want a NZ-owned alternative to the Big 4. Comparable customer segments, product breadth, and values-based positioning as TSB, with overlapping geographic footprint nationwide.
  • Heartland Bank: Heartland Bank is the proposed merger partner and NZ's most direct comparable challenger bank, offering reverse mortgages, livestock finance, asset finance, and small business banking. Highly comparable to TSB in scale (~$5.6B NZ assets pre-merger), target segments (SME, rural, retirees), and strategic positioning as a Big 4 alternative in New Zealand.

Broad incumbents

  • ASB Bank: ASB is one of New Zealand's Big 4 banks, owned by CBA, providing retail, business, and rural banking. Direct competitor across home loans, credit cards, and everyday banking — and notably a co-respondent with TSB in the responsible lending breach admitted to the Commerce Commission.
  • Westpac New Zealand: Westpac NZ is the local subsidiary of Westpac Banking Corporation and one of the Big 4 Australian-owned NZ banks. Competes head-on with TSB across retail deposits, mortgages, business banking, and KiwiSaver — also benefits from parent-group funding cost advantages TSB cannot match alone.
  • ANZ Bank New Zealand: ANZ is the largest bank in New Zealand and one of the four Australian-owned Big 4 that dominate the NZ market. Offers a complete retail, business, and institutional banking suite across the country — the primary competitive incumbent TSB positions itself against as the local alternative.
  • Bank of New Zealand (BNZ): BNZ is a Big 4 Australian-owned (NAB) commercial and retail bank with full nationwide coverage. Overlaps with TSB in personal banking, mortgages, business banking, and rural/agribusiness lending — a direct incumbent competitor across virtually every product line.

Regional players

  • Rabobank New Zealand: Rabobank New Zealand is the local subsidiary of the Dutch global agribusiness banking specialist, focused almost exclusively on farming and food & agri clients. Comparable to TSB's AgriBusiness franchise and rural lending capability, though not a direct competitor in retail or SME banking.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

TSB Bank social profiles

Digital presence

TSB Bank compliance and trust

Trust signal

Compliance7 records

TSB Bank financial estimates

Financial estimate

Revenue estimate

Valuation estimate

TSB Bank leadership team

Management profile

Number of profiles

Profiles4 records

TSB Bank funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

TSB Bank M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TSB Bank

What does TSB Bank do?

TSB Bank provides a comprehensive suite of personal and business banking products including everyday transaction accounts (Connect Plus), savings accounts (WebSaver), credit and debit Mastercards, home loans with fixed and variable rate options, term investments, KiwiSaver, overdrafts, and business banking accounts and loans. It also distributes general and life insurance through referral partnerships with Tower and Chubb Life, foreign exchange through Travelex, and delivers services across a nationwide branch network, Banking Hubs, Smart ATMs, online banking and a mobile app.

Is TSB Bank a public or private company?

TSB Bank is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was TSB Bank founded?

TSB Bank was founded in 1850. It employs 501 to 1,000 people.

Where is TSB Bank based?

TSB Bank is headquartered in New Plymouth, New Zealand, in the Oceania region.

How does TSB Bank make money?

Four revenue lines are on record. Net Interest Income is the primary driver. The others are fee Income, insurance Commission Revenue and foreign Exchange Services.

Who are TSB Bank's main competitors?

Direct peers on record are Nelson Building Society, SBS Bank, The Co-operative Bank, Kiwibank and Heartland Bank. Broad incumbents are ASB Bank, Westpac New Zealand, ANZ Bank New Zealand and Bank of New Zealand (BNZ). Rabobank New Zealand is listed as a regional player.

Does TSB Bank have an API?

No public API is recorded for TSB Bank.

What industry is TSB Bank in?

TSB Bank's product category is Retail Banking. Its primary akta.pro industry code is FSABAAAE, Branch & In-Person Banking (Teller/ATM Networks). Its NAICS code is 52211 and its SIC code is 6021.

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Live signals
RNZTSB bank merger with Heartland clears key hurdleToi Foundation, owner of TSB bank, voted to proceed with a $620 million merger with Heartland Bank Group. The decision follows a failed High Court bid by locals and a last-minute proposal from Kiwibank's parent. TSB said customers can continue banking as usual.Newstalk ZBKiwibank pushes to stop TSB/Heartland merger, as community opposition failsKiwi Group Capital is urging TSB's trustees to consider its offer before the Heartland deal proceeds, after a High Court judge dismissed a community group's bid to stall the sale. The judge ruled the group lacked standing, and the trustees must vote on September 30, with the sale taking effect in December if approved.Investing.comHeartland FY2026 slides: profit doubles, reverse mortgage growth accelerates By Investing.comHeartland Group Holdings reported a 140% increase in FY2026 underlying net profit to NZD 90.4 million, driven by reverse mortgage growth and improved asset quality. The company also announced a conditional NZD 620 million merger with TSB Bank Limited, which aims to create a larger challenger bank with significant cost synergies. Heartland declared a total dividend of 7.0 cents per share and outlined guidance for continued profitability growth in FY2027.LinkedInPeter Cox Joins Prepay Services as Non-Executive ChairmanKiwi Group Capital, the Crown company that owns Kiwibank, has proposed acquiring TSB, a private-sector bank. The move would expand the state's banking footprint and raise parallels to Winston Peters' proposal to nationalise BNZ. As Finance Minister, Nicola Willis is a Kiwibank shareholding minister, making the purchase and any needed capital her responsibility.Newstalk ZBLegal threat slows $620m TSB–Heartland merger planA legal threat from a group led by a former TSB chairwoman has slowed the proposed $620m merger of TSB and Heartland Bank. Toi will extend feedback to Taranaki residents for at least a month, with Heartland expecting a response in August. The merger, aimed at creating a seventh-largest bank, still targets completion in December.BusinessDeskTSB Heartland merger to form $18.3b regional challenger bankHeartland Bank has agreed to acquire TSB Bank for $620 million, with the transaction agreed by TSB Bank's owner, the Toi Foundation, on Monday. The merged entity, to be known as TSB Heartland Bank, will become the sixth-largest deposit taker in New Zealand with more than $18 billion in total assets. Heartland Group Holdings' Andrew Dixson expressed optimism about the new bank's growth potential and regional market expansion opportunities.Farmers WeeklyHeartland and TSB plan merger to create regional bankHeartland Bank and TSB proposed a merger to create TSB Heartland, with Toi Foundation acquiring all TSB shares for $620 million. The deal would increase Heartland's asset base by 171% to $15 billion, ranking it seventh in New Zealand. Completion is targeted for December 2026, subject to conditions including community consultation and regulatory approvals.1NewsHeartland to buy TSB for $620m to create 'challenger bank of scale'Heartland Group Holdings has signed a definitive agreement to acquire TSB Bank from the Toi Foundation for $620 million. The proposed merger will create TSB Heartland Bank Limited, which would become New Zealand's seventh largest bank with approximately $15 billion in total assets. The deal is expected to close in December, pending regulatory approvals and a community consultation period with Taranaki residents.BloombergNew Zealand Banks Agree Merger to Challenge Larger Rivals - BloombergHeartland Bank and TSB Bank have agreed to merge to create a combined entity that will better position them to compete against the four Australian banks that dominate the New Zealand market. The merged entity, to be called TSB Heartland Bank, will become the nation's seventh-largest lender and will operate as a challenger bank of scale with a regional focus. The deal was announced by Heartland in Wellington on Tuesday.NZ HeraldHeartland to buy TSB for $620m to create larger challenger bank with a regional focusHeartland Bank has agreed to acquire TSB Bank for $620 million, with the transaction expected to close in December pending regulatory and shareholder approvals. The merger will combine TSB's $9.5 billion in assets with Heartland's New Zealand assets of $5.6 billion and Australian assets of $3.2 billion, creating a combined entity ranked as New Zealand's seventh-largest bank. Toi Foundation, which has owned TSB since 1988, cited that owning and growing a bank was capital-intensive and difficult to diversify while meeting its charitable distribution commitments.