MANAFA Capital
MANAFA Capital is a SAMA-licensed, Sharia-compliant debt-based crowdfunding platform in Saudi Arabia that provides SMEs with diversified financing products and connects them with 190,000+ retail and institutional investors offering returns up to 18%.
- Company typePrivate
- Founded2018
- HeadquartersRiyadh, Saudi Arabia
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What MANAFA Capital does
MANAFA Capital is a Saudi Arabia-based, SAMA-licensed (license 64/A Shar/202211) debt-based crowdfunding platform that intermediates Sharia-compliant financing between SMEs seeking capital and retail or institutional investors seeking returns advertised at up to 18%. Incorporated as a closed joint-stock company headquartered in Riyadh with 40,000,000 SAR of registered capital, the company operates a bilingual Arabic/English digital platform and reports more than 190,000 registered investors and establishments on its platform.
The company's product set spans two complementary surfaces. On the borrower side, MANAFA offers supply chain financing, invoice financing, payroll financing, working capital financing, letters of guarantee, purchase order financing, and real estate financing, with advertised cash liquidity within 48 hours for qualifying establishments. On the investor side, the platform provides manual investing, Auto-Invest automation, Smart Goals, performance analytics, and a Loyalty Program. The underlying technical infrastructure is described as a comprehensive integrated platform supporting these financing and investment workflows, with technology integrations including digital identity services via Elm.
MANAFA generates revenue primarily through transaction fees and spreads on facilitated debt between borrowers and investors. Distribution is dual-track: a self-serve digital channel for retail SMB and individual users, supplemented by strategic partnerships with large Saudi corporates (Aramco, including the Aramco Taleed program and an SEC subsidiary supply chain program; SIDF; Saudi National Bank; SAB; JPMorgan; the Tourism Development Fund; and the Saudi SME Authority) that channel enterprise and SME supply chain deal flow into the platform. In December 2022, MANAFA closed a $28 million Series A led by STV and Wa'ed Ventures to expand its products and investor base.
MANAFA Capital firmographics
Firmographics- Name
- MANAFA Capital
- Legal name
- Manafa for Crowdfunding Debt - Closed Joint Stock Company (شركة منافع للتمويل الجماعي بالدين - شركة مساهمة مقفلة)
- Website
- https://manafa.co
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- MANAFA Capital is a SAMA-licensed, Sharia-compliant debt-based crowdfunding platform in Saudi Arabia that provides SMEs with diversified financing products and connects them with 190,000+ retail and institutional investors offering returns up to 18%.
- Ownership category
- akta.pro rank
MANAFA Capital industry classification
Industry- Product category
- Debt-based Crowdfunding / Alternative SME Finance
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Short-Term Business Credit Institutions (6153), Loan Brokers (6163)
- akta.pro primary industry
- Merchant Cash Advance (MCA) Marketplaces (FSAKAHAI)
Keywords
Where MANAFA Capital is headquartered
LocationHeadquarters
- HQ city
- Riyadh
- HQ country
- Saudi Arabia
- HQ region
- Middle East
Offices1 record
Markets served
MANAFA Capital business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Others, Infrastructure
Revenue model
- Debt Crowdfunding Intermediation: MANAFA Capital operates as a debt-based crowdfunding platform connecting investors with SMEs seeking financing. The platform generates revenue through facilitation fees and spreads between investor returns and borrower costs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Investment products with returns up to 18% |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
MANAFA Capital product offering
Product offeringCore offering
MANAFA Capital operates a SAMA-licensed debt-based crowdfunding platform that intermediates between SMEs in Saudi Arabia seeking short-term financing and investors seeking Sharia-compliant returns of up to 18%. The platform offers multiple business financing products — supply chain financing, invoice financing, payroll financing, working capital, real estate financing, letter of guarantee, and purchase order financing — alongside an investor-facing investment platform featuring auto-invest, smart goals, performance analytics, and a loyalty program. It serves over 190,000 investors and establishments and provides financing within 48 hours for qualifying establishments.
Product overview
MANAFA Capital operates as a debt-based crowdfunding platform offering a comprehensive suite of financing products for businesses and investment opportunities for investors. The platform provides two core offerings: Business Financing (including supply chain financing, invoice financing, payroll financing, real estate financing, working capital, letters of guarantee, and purchase order financing) and an Investment Platform (with manual investing, auto-invest automation, analytics, smart goals, and loyalty program). The company serves over 190,000 investors and businesses, focusing on SME support in the Saudi market.
Differentiator
Problem solved
Functional benefit
Products and services
- Supply Chain Financing (تمويل سلاسل الإمداد) A supply chain financing program, operated in partnership with major regional anchor buyers, that provides financing to suppliers and buyers within large corporate supply chains. Targeted at SMEs operating as suppliers or buyers in partner ecosystems.
- Invoice Financing (فواتير) Provides Saudi businesses with quick access to cash flow by financing their outstanding unpaid invoices.
- Payroll Financing (الرواتب) Short-term financing solution that helps businesses meet payroll obligations when cash flow is tight.
- Real Estate Financing (العقاري) Real estate-backed financing solutions offered to Saudi businesses via the debt crowdfunding platform.
- Working Capital Financing (رأس المال العامل) Working capital facility providing liquidity to qualifying businesses within 48 hours of application to maintain cash flow and continue operations.
- Letter of Guarantee (خطاب الضمان) Provides guarantee letters to businesses to support commercial obligations and contract execution.
- Purchase Order Financing (أوامر الشراء) Financing solution that provides upfront capital to businesses so they can fulfill large customer purchase orders.
- Investment Platform (استثمر) Investment platform enabling investors to fund diversified Sharia-compliant SME debt opportunities through the MANAFA marketplace with advertised returns up to 18%.
- SME Financing (المنشآت الصغيرة والمتوسطة) — Aramco Taleed Program Tailored financing program for Saudi SMEs, supported by strategic partnerships with the Aramco Taleed program and other business enablers, providing multiple SME financing options.
Quantifiable outcome
- 190,000+ investors and establishments on platform
- +2 more outcomes
Companies that use MANAFA Capital
Customer profileSegments3 records
Ideal customer profiles3 records
MANAFA Capital technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
MANAFA Capital partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, major and supporting.
- AramcocoreAramco partnership includes the Aramco Taleed program providing financing solutions for SMEs. Also includes SEC (Aramco subsidiary) supply chain financing partnership.
- SIDF (Saudi Industrial Development Fund)coreSIDF partnership for industrial development and SME financing solutions. SIDF is a government development fund supporting Saudi industry.
- Saudi National BankcoreStrategic partnership with Saudi National Bank for SME financing and banking integration.
- Saudi Awwal Bank (SAB)majorStrategic banking partnership for SME financing solutions and financial services integration.
- JPMorganmajorPartnership with JPMorgan for financial services expertise and potential product development support.
- ElmsupportingElm is a Saudi digital services company providing digital identity and verification services.
- Tourism Development Fund (TDF)majorPartnership for tourism sector financing under the Tourism Development Fund program.
- SME Program (Saudi Small and Medium Enterprises General Authority)coreDedicated SME financing program in partnership with the Saudi SME authority to support small and medium enterprise growth.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
MANAFA Capital competitors and assessment
Company assessmentBroad incumbents
- Funding Circle: UK-headquartered global SMB lending marketplace. Broader incumbent P2P/SMB lender operating across multiple geographies with comparable underwriting and marketplace dynamics.
- Upstart: US AI-driven lending platform originating personal and small-business loans via marketplace and bank partners. Adjacent incumbent demonstrating digital lending marketplace scale.
- OnDeck: US small business online lender (now part of Enova) offering working capital and term loans. Comparable on SME working capital financing product focus.
- LendingClub: US-listed digital lending marketplace connecting borrowers with investors. Established incumbent offering a benchmark for marketplace lending economics at scale.
Direct peers
- Raqamyah: UAE supply chain financing fintech offering invoice discounting and working capital to SMEs, with investor marketplace. Highly comparable on supply chain financing product specifically.
- Lendo: Saudi Arabia-based Sharia-compliant debt-based crowdfunding platform connecting SMEs with investors. Closest domestic competitor with overlapping product suite and SAMA licensing.
- Beehive: UAE-based regulated peer-to-peer lending marketplace for SMEs. Direct regional comparable with marketplace lending model targeting similar SME borrowers and institutional/retail investors.
- Kabeer Finance: Saudi Arabia-based Sharia-compliant debt-based crowdfunding platform. Closest direct peer within KSA, competing for the same SME borrowers and retail/institutional investor base.
- FundingSouq: UAE-licensed digital debt crowdfunding platform serving SMEs. Comparable business model focused on short-term SME financing intermediated to investors in the Gulf.
Regional players
- Funding Societies: Southeast Asia's largest SME digital financing platform operating across multiple markets. Comparable cross-border marketplace lending model, though operating in a different geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
MANAFA Capital social profiles
Digital presenceMANAFA Capital compliance and trust
Trust signalCompliance2 records
MANAFA Capital financial estimates
Financial estimateRevenue estimate
Valuation estimate
MANAFA Capital leadership team
Management profileNumber of profiles
MANAFA Capital funding detail
Funding detailFunding overview
Funding rounds3 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MANAFA Capital M&A and investment
M&A and investmentM&A
Investments3 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MANAFA Capital
What does MANAFA Capital do?
MANAFA Capital operates a SAMA-licensed debt-based crowdfunding platform that intermediates between SMEs in Saudi Arabia seeking short-term financing and investors seeking Sharia-compliant returns of up to 18%. The platform offers multiple business financing products — supply chain financing, invoice financing, payroll financing, working capital, real estate financing, letter of guarantee, and purchase order financing — alongside an investor-facing investment platform featuring auto-invest, smart goals, performance analytics, and a loyalty program. It serves over 190,000 investors and establishments and provides financing within 48 hours for qualifying establishments.
Is MANAFA Capital a public or private company?
MANAFA Capital is a private company. It is classified as venture growth investor backed and is currently operating.
When was MANAFA Capital founded?
MANAFA Capital was founded in 2018. It employs 51 to 100 people.
Where is MANAFA Capital based?
MANAFA Capital is headquartered in Riyadh, Saudi Arabia, in the Middle East region.
How does MANAFA Capital make money?
One revenue line is on record: debt Crowdfunding Intermediation.
Who are MANAFA Capital's main competitors?
Broad incumbents on record are Funding Circle, Upstart, OnDeck and LendingClub. Direct peers are Raqamyah, Lendo, Beehive, Kabeer Finance and FundingSouq. Funding Societies is listed as a regional player.
Does MANAFA Capital have an API?
No public API is recorded for MANAFA Capital.
What industry is MANAFA Capital in?
MANAFA Capital's product category is Debt-based Crowdfunding / Alternative SME Finance. Its primary akta.pro industry code is FSAKAHAI, Merchant Cash Advance (MCA) Marketplaces. Its NAICS code is 523940 and its SIC code is 6153.