Greenfield Robotics

Name

Greenfield Robotics

Legal name

Greenfield Incorporated

Website

https://greenfieldincorporated.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Agricultural Robotics

NAICS

Farm Machinery and Equipment Manufacturing (333111), Agricultural Implement Manufacturing (33311)

SIC

Farm Machinery & Equipment (3523), Agricultural Services (700)

akta.pro primary industry

Robotic Weeding & Mechanical Cultivation Systems (AFAAAGAB)

akta.pro secondary industries

Agricultural & Field Robotics (HDAAAIAD), Robotics & Autonomous Field Operations (Weeding, Spraying, Harvest Assist, Autonomous Tractors) (AFAGALAJ), Robotic Implements, End-Effectors & Tooling (Grippers, cutters, weeding tools, smart implements) (AFAAAGAI)

Keywords

• Autonomous farm robots
• Precision agriculture technology
• Mechanical weed control
• Swarm robotics agriculture
• Herbicide-free farming

Headquarters

HQ city

Cheney

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

1. Robot Sales and Delivery Contracts: Sale of autonomous farming robots with signed delivery contracts. The company has sold out its 2026 season and booked more than $1 million in signed delivery contracts for 2026 delivery, indicating a hardware sales model with forward contracts.
2. Service and Support: Ongoing service and support for deployed robot fleets. Rodale Institute purchased a robot for 2026 trials, suggesting service contracts accompany hardware sales.
3. Regulation A+ Investment Offering: Equity crowdfunding via StartEngine allowing retail investors to participate in the company's growth.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Greenfield Robotics designs, manufactures, and sells BOTONY™, an autonomous farming system consisting of a fleet of small, AI-powered robots that work together as a swarm to perform mechanical weed control, replacing chemical herbicides on working farms. The robots are sold to farmers through direct delivery contracts with seasonal allocations, and are deployed across 16-17 U.S. states.

Product overview

Greenfield Robotics offers a single unified product — the BOTANY™ autonomous farming system — which consists of a fleet of small, autonomous robots that swarm fields to handle critical farm operations. The core product is complemented by a branded certification label called 'Robot-Weeded™ Cotton,' which enables farmers and brands to market produce (specifically cotton) grown without herbicides. Together, these offerings deliver herbicide-free farming at scale across 16–17 U.S. states.

Differentiator

Problem solved

Functional benefit

Brands

• BOTONY™: The Autonomous Farming System - a fleet of small, autonomous robots that handle critical farm operations by replacing herbicides, reducing tillage, and improving soil biology.

Products and services

• BOTONY™ Autonomous Farming System A fleet of small, AI-powered autonomous robots that work together using swarm robotics to handle critical farm operations including replacing chemical herbicides, reducing tillage, and improving soil biology. Sold to working farmers and research institutions through signed delivery contracts with seasonal reservations.
• Robot-Weeded™ Cotton Labeling Program A labeling program that enables farmers and brands to market cotton grown without herbicides using Greenfield Robotics' autonomous robots, providing verified transparency from field to fabric for sustainable textile supply chains.

Quantifiable outcome

• Herbicide-free weed control across working farms
• +3 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature3 records

Partnerships

Two partnerships are on record, tiered minor and core.

• Grand FarmminorStrategic or Co-development Partner · 24 November 2025Grand Farm is advancing autonomous agriculture research and infrastructure development with $7 million in North Dakota state funding. Greenfield Robotics is among the industry partners collaborating with Grand Farm.
• Amity TechnologycoreOEM/ Whitelabel/ Licensing Partner · 1 June 2025Amity Technology manufactures Greenfield Robotics' autonomous farm robots. This is a critical manufacturing partnership enabling the company to scale robot production without building its own manufacturing infrastructure.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Carbon Robotics: Carbon Robotics builds the LaserWeeder, an autonomous tractor-pulled implement that uses computer vision and high-powered lasers to kill weeds without herbicides. It is the closest direct competitor in robotic, chemical-free weeding for row crops and specialty crops.
• FarmWise: FarmWise develops autonomous mechanical weeding robots (e.g., its Titan and smaller units) that use AI-driven vision to mechanically remove weeds in vegetable and specialty crop rows, directly overlapping with BOTONY's mechanical weeding value proposition.
• Naio Technologies: Naio Technologies manufactures small autonomous weeding robots (Oz, Dino, Ted) for vegetable and specialty crop farms, making it one of the most direct mechanical-weeding robot peers and a useful European-based comparable.
• Ecorobotix: Ecorobotix builds autonomous, solar-powered weeding robots (ARA) that use computer vision and targeted mechanical or spraying action to reduce herbicide use by up to ~95%, positioning it as a direct mechanical/precision-weeding peer.

Emerging players

• Small Robot Company: Small Robot Company offers a fleet of small, AI-driven farming robots (Tom, Dick, Harry) that map and mechanically weed per-plant in row crops — a swarm-style model conceptually similar to BOTONY's architecture, though UK-focused.
• Aigen: Aigen builds solar-powered, AI-enabled agricultural service robots for weeding and crop monitoring, sharing the small-robot, herbicide-free thesis with Greenfield and competing for similar regenerative-ag customer mindshare.
• Sabanto: Sabanto retrofits tractors with autonomy kits to deliver autonomous field operations (tillage, planting, mowing) as a service, representing an emerging player in autonomous field operations that overlaps with Greenfield's broader farm-operations thesis beyond just weeding.

Broad incumbents

• John Deere (See & Spray / autonomous tractors): John Deere offers See & Spray precision spraying and autonomous tractor programs that reduce herbicide and labor use, representing the broad-incumbent response to the same herbicide-reduction problem Greenfield addresses, with vastly greater scale and dealer network.
• Blue River Technology (Deere subsidiary): Blue River Technology, now a John Deere subsidiary, pioneered computer-vision-based plant-level weed identification (See & Spray), making it the broad-incumbent R&D engine most directly comparable to Greenfield's AI-driven weed differentiation.
• XAG: XAG manufactures autonomous agricultural drones and ground robots for spraying, seeding, and crop protection across Asia and other regions, representing a broad-incumbent peer in autonomous farm robotics with overlapping precision-ag positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCjyjThNxMN0JqPh5d6FY9fQ
• Facebookfacebook.com/greenfieldrobotics
• Xx.com/GreenfieldBots

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds7 records

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Greenfield Robotics