WeQ
WeQ is a Berlin-based, data-driven mobile marketing company founded in 2014 that delivers digital marketing solutions for mobile apps and games. It has raised $55.7M across two rounds and grown via acquisitions of TrafficCaptain and Booster Studios.
- Company typePrivate
- Founded2014
- HeadquartersBerlin, Germany
- Headcount51–100
- GTM typeB2B
- OfferingServices
What WeQ does
WeQ is a data-driven mobile marketing company founded in 2014 and headquartered in Berlin, Germany, that specializes in digital marketing solutions for mobile apps and games. The firm operates in the mobile user-acquisition and performance-marketing space, serving app developers and game publishers through data-driven campaign optimization. WeQ built scale through both organic growth and acquisitions: it acquired TrafficCaptain in April 2014 shortly after incorporation, and later acquired Booster Studios in May 2019, indicating a roll-up strategy to broaden mobile marketing capabilities. The company raised $5.7M from Generis Capital Partners in June 2014, followed by a substantially larger $50M round in April 2018, totaling $55.7M in disclosed funding — a step-up profile consistent with strong early traction and meaningful institutional support at peak.
The company employs 51-100 people and is classified as a private, for-profit business. Its core offering centers on mobile marketing performance for app/game clients, though specific product modules, underlying technology architecture, or proprietary platforms are not disclosed in the available data. Notably, the currently captured web presence shows the weq.com domain listed for resale on the BrandBucket premium-domain marketplace at $222,480 (or $9,734/month lease-to-own) with placeholder contact information ("John Doe, CEO"), while no active company website, management team, product details, or operating-company signals appear in the captured material. This creates a meaningful signal that the company may no longer be operating at prior scale, or that the domain has been separated from the operating entity — an important caveat for any investor diligence.
WeQ firmographics
Firmographics- Name
- WeQ
- Website
- https://weq.com
- Company type
- Private
- Founded year
- 2014
- Headcount range
- 51–100 employees
- Short description
- WeQ is a Berlin-based, data-driven mobile marketing company founded in 2014 that delivers digital marketing solutions for mobile apps and games. It has raised $55.7M across two rounds and grown via acquisitions of TrafficCaptain and Booster Studios.
- Ownership category
- akta.pro rank
Where WeQ is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Markets served
WeQ business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Others
Revenue model
- Domain name sale: One-time sale of the premium domain name weq.com for $222,480, or lease-to-own option at $9,734/month.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Outright purchase of weq.com domain |
| Subscription | Monthly | Lease-to-own arrangement for weq.com |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
WeQ product offering
Product offeringCore offering
WeQ is evidenced in the source solely as the three-letter premium .com domain name weq.com, listed for sale on BrandBucket's curated domain marketplace. The domain is offered for outright purchase at $222,480 or on a lease-to-own basis at $9,734 per month, with full DNS access provided to lease-to-own buyers and transfer to a buyer-selected registrar after purchase. BrandBucket suggests possible uses including a clothing brand, a mobile payment app, or a collaboration platform.
Product overview
No product or service information available. The source content is a BrandBucket domain listing for weq.com, a premium domain name for sale. The domain listing suggests possible use cases (clothing brand, mobile payment app, collaboration platform) but does not describe an actual company, product, or service offering.
Differentiator
Problem solved
Functional benefit
Products and services
- weq.com domain name
Companies that use WeQ
Customer profileSegments1 record
Ideal customer profiles1 record
WeQ technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
WeQ partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights3 records
WeQ competitors and assessment
Company assessmentDirect peers
- Undeveloped: Undeveloped is a boutique premium-domain marketplace with lease-to-own and brokerage options for short, brandable .com names, similar to how weq.com is being offered.
- Sedo: Sedo is one of the largest global domain marketplaces, facilitating the sale, lease, and brokerage of premium domains — directly comparable to how WeQ's weq.com asset is being marketed via BrandBucket.
- Dan.com: Dan.com is a domain marketplace that emphasizes lease-to-own and installment-based purchases, the exact monetization model offered on the WeQ listing.
- Afternic: Afternic is a major premium domain resale network (owned by GoDaddy) that lists and brokers high-value domains for sale, comparable to the BrandBucket listing of weq.com.
- Squadhelp: Squadhelp is a curated marketplace for brandable domain names and naming services, directly comparable to BrandBucket's premium-name curation model for weq.com.
- Flippa: Flippa is an online marketplace that lists premium domains alongside digital assets and businesses; its domain listings compete directly with the weq.com listing for buyer attention.
- Atom (formerly Park.io): Atom is a premium-domain marketplace known for short, brandable .com inventory; comparable to BrandBucket in targeting buyers of names like weq.com.
Broad incumbents
- GoDaddy Auctions: GoDaddy Auctions is the domain resale arm of the largest registrar; it competes for the same premium-domain buyer pool as BrandBucket, though it sits inside a much broader platform.
- Namecheap Marketplace: Namecheap operates a registrar and aftermarket for premium domains, providing a comparable transactional channel to the BrandBucket listing.
Others
- BrandBucket: BrandBucket is the actual listing platform hosting the weq.com sale; it is included for context as the channel through which WeQ's only documented commercial activity occurs.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights4 records
Customer concentration
WeQ social profiles
Digital presenceWeQ financial estimates
Financial estimateRevenue estimate
Valuation estimate
WeQ leadership team
Management profileNumber of profiles
WeQ funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WeQ M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WeQ
What does WeQ do?
WeQ is evidenced in the source solely as the three-letter premium .com domain name weq.com, listed for sale on BrandBucket's curated domain marketplace. The domain is offered for outright purchase at $222,480 or on a lease-to-own basis at $9,734 per month, with full DNS access provided to lease-to-own buyers and transfer to a buyer-selected registrar after purchase. BrandBucket suggests possible uses including a clothing brand, a mobile payment app, or a collaboration platform.
When was WeQ founded?
WeQ was founded in 2014. It employs 51 to 100 people.
Where is WeQ based?
WeQ is headquartered in Berlin, Germany, in the Europe region.
How does WeQ make money?
One revenue line is on record: domain name sale.
Who are WeQ's main competitors?
Direct peers on record are Undeveloped, Sedo, Dan.com, Afternic, Squadhelp, Flippa and Atom (formerly Park.io). Broad incumbents are GoDaddy Auctions and Namecheap Marketplace. BrandBucket is listed as an others.
Does WeQ have an API?
No public API is recorded for WeQ.