What Boba Mint does

Boba Mint Holdings Ltd. (CSE: TNJ) is a Toronto-based, publicly listed mobile gaming and digital products holding company that operates primarily through its wholly-owned subsidiary WERD Studios Inc. Its portfolio spans three distinct product lines: HeatCheck Gaming, a B2B casino game development division publishing premium slot machines on Stake's Stake Engine platform under a 10% gross gaming revenue share arrangement with no downside gambling risk; Amino, an AI-powered consumer calorie counter mobile application launched September 2025 that acquired over 11,000 users in its first month via influencer marketing (including endorsement by Kyle Forgeard); and ClipFarm, an initiative launched April 2026 that acquires and operates high-engagement social media pages (including @crazyclipsonly on X with 3.2 million followers and 500 million annual views) using AI-powered page management to build an owned distribution network.

Underlying technology comprises the Stake Engine platform integration for casino game publishing and an AI-powered social media page management system. The company's core technology is more accurately characterized as distribution and audience acquisition infrastructure than proprietary gaming technology. Revenue mechanics are split across three streams: a transaction-fee model via Stake Engine (10% gross gaming revenue share, not yet flowing as of source dates), a freemium/advertising model for Amino, and advertising/monetization through ClipFarm's social media properties. No pricing details are publicly disclosed.

The company is led by CEO Andrew Shore, a Toronto-based entrepreneur who co-founded Drafters.com (acquired by SuperDraft) and founded Amino and Moon Poker. Capital structure includes multi-tranche private placements totaling up to $1.5 million announced December 2024, with material insider participation by Shore. The company has filed notice to rename itself to WERD Studios Ltd. at the June 25, 2026 shareholder meeting, consolidating corporate identity under its operating subsidiary.

Name

Boba Mint

Legal name

Boba Mint Holdings Ltd.

Website

https://bobamint.com

Company type

Public

Headcount range

11–50 employees

Short description

Boba Mint Holdings (CSE: TNJ) is a Toronto-based publicly listed mobile gaming holding company operating through subsidiary WERD Studios. It runs HeatCheck Gaming (casino games on Stake Engine), Amino (AI calorie counter app), and ClipFarm (AI-managed social media distribution).

Ownership category

akta.pro rank

Product category

Mobile Gaming Applications

akta.pro primary industry

Creator Marketplaces & Asset Stores (UGC items, skins, templates, plugins) (MPAFAIAC)

akta.pro secondary industries

Direct Fan Messaging & Paid DMs (1:1/1:Many) (MPACAFAH), Creator Merchandise & Print-on-Demand Platforms (MPACAFAE), Web3/Blockchain Game Studios (MPAFAAAO)

Keywords

• Mobile gaming apps
• Casino game development
• AI mobile applications
• Social media marketing
• Blockchain gaming studio

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Casino Game Revenue Share: Boba Mint's HeatCheck Gaming division develops slot machines and casino games for Stake. Under the Stake Engine model, publishers receive 10% of gross gaming revenue generated by their titles while bearing no downside gambling risk.
2. Social Media Monetization: ClipFarm initiative builds and operates high-engagement social media pages to create owned distribution network for user acquisition and monetization across WERD's digital portfolio of apps and games.
3. App User Acquisition & Premium Features: Amino AI calorie counter app acquired 11,000+ users in first month through digital marketing and influencer campaigns. Revenue likely generated through premium app features or advertising.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Boba Mint Holdings Ltd. operates through its core subsidiary WERD Studios as a multi-product digital company developing and publishing mobile games, AI-powered consumer apps, and social media content assets. Its portfolio includes the HeatCheck Gaming division (casino game development for Stake's Stake Engine platform), the Amino AI calorie counter app, and the ClipFarm initiative for social media page management and owned audience monetization.

Product overview

Boba Mint Holdings Ltd. is a gaming and digital products company operating multiple subsidiaries and product divisions. The company has recently restructured around WERD Studios as its core subsidiary (blockchain gaming company based in Toronto), with HeatCheck Gaming as a casino game development division publishing to Stake, Amino as an AI-powered calorie counter app, and ClipFarm as an AI-powered social media page management initiative. The portfolio includes both consumer-facing applications and gaming products.

Differentiator

Problem solved

Functional benefit

Products and services

• Amino
• HeatCheck Gaming
• Unicorn Derby
• ClipFarm

Quantifiable outcome

• 11,000+ users acquired in first month for Amino app
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core and minor.

• StakecoreChannel Partner/ Reseller/ Distributor · 23 June 2026Boba Mint's HeatCheck Gaming division develops casino games (slot machines) for Stake, one of the world's largest online casinos. The partnership uses Stake Engine platform where publishers receive 10% of gross gaming revenue while bearing no downside gambling risk. First game Unicorn Derby expected to launch in June 2026.
• Hampton VenturesminorOthers · 21 April 2026WERD Studios acquired the X account @crazyclipsonly (3.2 million followers, 500 million annual views) from Hampton Ventures for 250,000 USD. This acquisition supports the ClipFarm initiative for owned distribution network.
• Canadian Securities ExchangeminorOthersBoba Mint Holdings Ltd. (CSE: TNJ) is listed on the Canadian Securities Exchange. CSE Market on Close (MOC) eligibility update in October 2025.

Scale indicators7 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Pragmatic Play: Major B2B casino and slot game studio that develops and licenses premium slot content to leading online casino operators worldwide, comparable to HeatCheck Gaming's publisher-to-operator model on Stake Engine.
• Hacksaw Gaming: Independent mobile-first casino game studio that designs and publishes slot and instant-win games to operator platforms, with comparable revenue-share and aggregator distribution economics.
• Play'n GO: Independent slot and casino content studio publishing premium titles to operator platforms, with similar commercial economics to HeatCheck's Stake Engine arrangement.
• Push Gaming: B2B slot game developer focused on premium online casino content, comparable in scale and go-to-market as a third-party publisher to operator platforms.
• Nolimit City: Independent online slot developer whose titles are distributed via operator platforms and aggregators, similar in commercial model and target operators to HeatCheck Gaming.
• Relax Gaming: Casino content aggregator and studio supplying slots and other content to operators globally, comparable in B2B casino publishing model though broader in aggregation scope.
• Lose It!: Direct-to-consumer calorie counting and weight management mobile app with similar AI-assisted tracking features, comparable to Amino in functionality and target consumer.

Broad incumbents

• Evolution Gaming: Largest B2B provider of live and slot casino content to global online operators, comparable in product category (operator-supplied casino games) but vastly larger and broader in scope than HeatCheck.
• MyFitnessPal: Dominant AI- and database-driven calorie and nutrition tracking consumer app, comparable to Amino's calorie counter offering though at vastly larger scale with established user base.
• DraftKings: Major online gaming and betting operator that develops proprietary casino and sports content for its own platform, comparable in online gambling content vertical though vertically integrated rather than publisher-only.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries2 records

Funding overview

Funding rounds2 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments2 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Boba Mint