Stackify
Stackify, operated by Netreo and owned by BMC Helix, provides SaaS application performance monitoring (Retrace) and real-time code profiling (Prefix) to engineering and DevOps teams across SMB, mid-market, and enterprise accounts. Both products are approaching End of Life, with customers migrating to BMC Helix AIOps.
- Company typePrivate
- Founded2012
- HeadquartersHuntington Beach, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Stackify does
Stackify, operated under the legal entity Netreo, Inc. (Nebraska, USA) and headquartered at 7171 Warner Ave, Suite B787, Huntington Beach, California, is a developer-focused application performance monitoring (APM) vendor serving engineering and DevOps teams across SMB, mid-market, and enterprise accounts. The company's product surface consists of two core offerings: Retrace, a SaaS-only, full-lifecycle APM platform combining code-level monitoring, centralized logging, error tracking, and transaction tracing via a lightweight agent that uses outbound SSL on Port 443 and applies byte-code inspection for .NET and Java; and Prefix, a real-time code profiler that validates developer code locally before deployment. The platform supports six language ecosystems (.NET, Java, PHP, Node.js, Ruby, Python), integrates with AWS, Azure, Kubernetes, RabbitMQ, and major Java/.NET/PHP logging frameworks, and operates on a recurring SaaS subscription with a freemium/free-trial entry point backed by direct sales for enterprise deployments.
The business operates a hybrid product-led growth motion — anchored by a developer blog drawing 1,000,000+ monthly visits, 650+ articles, 90,000+ backlinks, and 13,000+ first-page Google keywords — combined with self-serve trial onboarding and sales-assisted enterprise engagement. Stackify cites 1,200+ customers including Domino's, DZone, Paycor, Carbonite, and a long tail of mid-market and SMB users. The company is privately held; BMC Helix has completed the acquisition of Stackify and announced End of Life for Retrace (March 31, 2027) and Prefix Premium (March 2026), with customers being migrated to BMC Helix AIOps powered by OpenTelemetry. Cert includes SOC 1/2, ISO 27001, HIPAA, FedRAMP Moderate, IRAP, MTCS, and GDPR compliance.
Stackify firmographics
Firmographics- Name
- Stackify
- Legal name
- Netreo, Inc.
- Website
- https://stackify.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Stackify, operated by Netreo and owned by BMC Helix, provides SaaS application performance monitoring (Retrace) and real-time code profiling (Prefix) to engineering and DevOps teams across SMB, mid-market, and enterprise accounts. Both products are approaching End of Life, with customers migrating to BMC Helix AIOps.
- Ownership category
- akta.pro rank
Stackify industry classification
Industry- Product category
- Application Performance Monitoring
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Platform Engineering & Internal Developer Platforms (IDP) (BPAEAKAC)
- akta.pro secondary industries
- Performance Engineering & Scalability Testing (BPAEAKAK), Managed DevOps / Platform Operations (Run & Operate) (BPAEAKAO)
Keywords
Where Stackify is headquartered
LocationHeadquarters
- HQ city
- Huntington Beach
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Stackify business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure
Revenue model
- SaaS Subscription - Retrace: Stackify Retrace is a SaaS-only product delivered on a subscription basis. Customers pay recurring subscription fees for access to the full lifecycle APM platform including monitoring, logging, error tracking, and transaction tracing capabilities. The product is end-of-life scheduled for March 31, 2027.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free Trial available for Retrace and Prefix products |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels8 records
Stackify product offering
Product offeringCore offering
Stackify provides full lifecycle application performance monitoring (APM) and developer productivity tools through two core products: Retrace, a cloud-based APM platform combining code-level monitoring, centralized logging, error tracking, and transaction tracing for production applications; and Prefix, a real-time code profiler that gives developers instant feedback on slow SQL queries, hidden exceptions, and performance issues during development. The platform uses a lightweight profiling agent (SSL Port 443, no inbound ports) and supports .NET, Java, PHP, Node.js, Ruby, and Python across AWS, Azure, and Kubernetes environments.
Product overview
Stackify, operated by Netreo, provides application performance monitoring and developer productivity tools through two core products: Retrace and Prefix. Retrace is a full lifecycle APM platform that combines code-level monitoring, centralized logging, error tracking, and transaction tracing in a unified solution. Prefix is a real-time code profiling tool for developers. Both products share a lightweight profiling agent that provides insight into application behavior. The product supports .NET, Java, PHP, Node.js, Ruby, and Python applications across cloud (AWS, Azure) and container (Kubernetes) environments. Stackify Retrace is approaching End of Life (March 31, 2027) with migration to BMC Helix AIOps with OpenTelemetry.
Differentiator
Problem solved
Functional benefit
Brands
- Retrace: Full Lifecycle Application Performance Monitoring platform providing code-level monitoring, centralized logging, error tracking, transaction tracing, and deployment tracking for developers
- Prefix
Products and services
- Retrace
Quantifiable outcome
- Troubleshooting production problems is significantly faster with integrated APM, logs, and errors compared to siloed tools
- +2 more outcomes
Companies that use Stackify
Customer profileNamed customers10 records
Segments2 records
Ideal customer profiles2 records
Stackify technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
Feature6 records
Stackify partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- BMC Helix (BMC Software)coreStackify Retrace is being retired as BMC Helix focuses its observability strategy on modern, open standards-based telemetry collection. BMC Helix is the parent company integrating Stackify products into its long-term AIOps roadmap. Stackify Retrace will reach End of Life on March 31, 2027, with BMC recommending customers transition to BMC Helix AIOps powered by OpenTelemetry.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Stackify competitors and assessment
Company assessmentDirect peers
- Datadog: Datadog is a leading cloud-native observability platform offering APM, log management, infrastructure monitoring, and error tracking - directly competing with Stackify's Retrace product across overlapping capabilities and serving the same developer/DevOps buyer.
- New Relic: New Relic provides full lifecycle APM with code-level monitoring, error tracking, and logs - the closest direct competitor to Retrace's integrated observability approach for developers and engineering teams.
- Dynatrace: Dynatrace offers an enterprise APM and observability platform with automated monitoring, root cause analysis, and AIOps capabilities that overlap with Stackify Retrace plus BMC Helix AIOps positioning.
- Sentry: Sentry specializes in error tracking and application monitoring with strong developer-focused workflows, directly competing with Stackify's error tracking and transaction tracing capabilities, particularly via its PLG motion.
- Honeycomb.io: Honeycomb provides observability for production engineering with structured event data and tracing, directly comparable to Retrace's transaction tracing and developer-centric debugging focus.
- Elastic (Elastic Observability): Elastic offers a unified observability solution combining logs, APM, and infrastructure monitoring on the ELK stack, directly competing with Retrace's centralized logging and APM positioning.
- Splunk Observability Cloud: Splunk (now Cisco) provides APM, infrastructure monitoring, and log analytics at enterprise scale, broadly comparable to Retrace's full lifecycle APM offering with overlapping developer and DevOps buyer personas.
- AppDynamics (Cisco): AppDynamics is an enterprise APM solution with code-level visibility, transaction tracing, and business performance monitoring - a direct competitor to Retrace in the application performance monitoring category.
Emerging players
- Logz.io: Logz.io provides cloud-native log management and observability built on open source (ELK, OpenTelemetry), directly competing with Retrace's centralized logging and tracing capabilities with similar SaaS delivery.
- Sumo Logic: Sumo Logic offers cloud-native log management, APM, and observability with SaaS delivery - comparable to Stackify Retrace for engineering teams seeking integrated monitoring without self-hosting.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks4 records
Key highlights6 records
Customer concentration
Stackify social profiles
Digital presenceStackify compliance and trust
Trust signalCompliance8 records
Stackify financial estimates
Financial estimateRevenue estimate
Valuation estimate
Stackify leadership team
Management profileNumber of profiles
Profiles1 record
Stackify funding detail
Funding detailFunding overview
Funding rounds7 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Stackify M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Stackify
What does Stackify do?
Stackify provides full lifecycle application performance monitoring (APM) and developer productivity tools through two core products: Retrace, a cloud-based APM platform combining code-level monitoring, centralized logging, error tracking, and transaction tracing for production applications; and Prefix, a real-time code profiler that gives developers instant feedback on slow SQL queries, hidden exceptions, and performance issues during development. The platform uses a lightweight profiling agent (SSL Port 443, no inbound ports) and supports .NET, Java, PHP, Node.js, Ruby, and Python across AWS, Azure, and Kubernetes environments.
Is Stackify a public or private company?
Stackify is a private company. It is classified as corporate owned and is currently operating.
When was Stackify founded?
Stackify was founded in 2012. It employs 11 to 50 people.
Where is Stackify based?
Stackify is headquartered in Huntington Beach, United States, in the North America region.
How does Stackify make money?
One revenue line is on record: saaS Subscription - Retrace.
Who are Stackify's main competitors?
Direct peers on record are Datadog, New Relic, Dynatrace, Sentry, Honeycomb.io, Elastic (Elastic Observability), Splunk Observability Cloud and AppDynamics (Cisco). Emerging players are Logz.io and Sumo Logic.
Does Stackify have an API?
Yes. Stackify provides a REST API that allows developers to programmatically interact with the Retrace platform. The API enables custom metrics reporting, logging, error tracking, and server management operations. Supported client libraries include StackifyLib for .NET (via NuGet), stackify-metrics for Java (via Maven), and Ruby API for logging and metrics. The API uses an activation key for authentication and supports configuration via properties files or programmatically. Developer documentation is at docs.stackify.com.
What industry is Stackify in?
Stackify's product category is Application Performance Monitoring. Its primary akta.pro industry code is BPAEAKAC, Platform Engineering & Internal Developer Platforms (IDP), with a secondary code of BPAEAKAK, Performance Engineering & Scalability Testing. Its NAICS code is 51821 and its SIC code is 7372.