What The Pay It Forward Company does

The Pay It Forward Company (operating as PIF Capital Management Ltd.) is a privately-held venture capital and investment firm co-founded by General Partners Raaid Hossain and Omar Chohan. Headquartered in Miami with its legal entity in Las Vegas, the firm employs 11-50 professionals and structures its operations around three integrated offerings: (1) the PIF Venture Fund, which deploys capital into early-stage companies building infrastructure across financial access, logistics, energy, health, and digital infrastructure; (2) PIF Advisory, an operational support service providing outsourced CFO, tax, bookkeeping, growth marketing, operations/HR/IT security, partnerships, and entity management to founders, family offices, private equity groups, and enterprises; and (3) Causeartist, the firm's nonprofit arm, funded by 20% of GP profits, which operates a media and education platform with 750k+ annual visitors and 3.5M+ client impressions to accelerate the global impact startup ecosystem.

PIF monetizes through traditional venture fund economics, including management fees and carried interest, augmented by advisory service revenue. Distribution is anchored by co-GP relationships with Tribe Capital (across Fund 1, Fund 2, Crypto Fund 1, and related SPVs) and Deciens Capital (Fund 1 and related SPVs), which provide ecosystem access and deal flow. The portfolio spans 18 named companies including Shiprocket, Republic, Kraken, Chipper Cash, Zeno, Hone, Kepler Communications, Blackbuck, Hadrian, Resugar, Ampaire, Terzo, Frax, Hourglass, Lombard, Ultrasafe, PXP, and ORBT, covering logistics, crypto/DeFi, fintech, nuclear energy, healthcare, space infrastructure, AI, and aviation electrification.

The firm's GP leadership carries substantial prior operating track records: Raaid Hossain helped raise and deploy over $1.3B at Tribe Capital and previously co-founded and grew Wiser to 85 employees before its private equity acquisition; Omar Chohan held CFO roles at SAC Global ($500M annual revenue, 200 employees across 14 countries), founded Luxsant (39 professionals across 6 offices), and acquired PXP Financial in 2022 (over $40B in annual transaction volume). The firm is registered as an exempt reporting adviser with the SEC and trades on a value-aligned investment thesis that donates 20% of GP profits to philanthropy via Causeartist.

Name

The Pay It Forward Company

Legal name

PIF Capital Management Ltd.

Website

https://pif.co

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

The Pay It Forward Company is a venture capital firm co-founded by Raaid Hossain and Omar Chohan that invests in early-stage infrastructure companies across financial access, logistics, energy, health, and digital infrastructure, while providing operational advisory services and donating 20% of GP profits to its nonprofit arm Causeartist.

Ownership category

akta.pro rank

Product category

Venture Capital and Private Equity

NAICS

Portfolio Management and Investment Advice (52394)

SIC

Investment Advice (6282)

akta.pro primary industry

Venture Capital Fund-of-Funds / Multi-Manager Platforms (FSANAAAJ)

akta.pro secondary industry

Corporate Strategic Real Assets & Infrastructure Venture Investing (FSANAHAN)

Keywords

• Venture capital investing
• Early-stage investment
• Startup advisory services
• Fund management
• Impact investing

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Venture Fund Management: PIF manages venture funds, generating revenue through traditional VC economics including management fees and carried interest (GP profits) from successful investments. The firm commits 20% of GP profits to philanthropy via Causeartist.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

The Pay It Forward Company is a venture capital and investment management firm that deploys capital through the PIF Venture Fund into early-stage companies building infrastructure in financial access, logistics, energy, health, and digital infrastructure. It supplements capital with hands-on operational support via PIF Advisory (outsourced CFO, tax, bookkeeping, growth marketing, operations, HR, IT security, partnerships, entity management) and operates Causeartist, its nonprofit media and education arm funded by 20% of GP profits.

Product overview

The Pay It Forward Company is a venture capital and investment firm that operates as a multi-faceted platform comprising three main offerings: (1) the PIF Venture Fund, which invests capital in early-stage companies building infrastructure solutions across financial access, logistics, energy, health, and digital infrastructure sectors; (2) PIF Advisory, an operational support service providing outsourced CFO, tax, bookkeeping, growth marketing, operations/HR/admin, IT security, partnerships, and entity management to founders and enterprises; and (3) Causeartist, the philanthropic arm funded by 20% of GP profits that operates as a nonprofit media platform focused on impact entrepreneurship. The company also partners with emerging fund managers through co-GP arrangements with Tribe Capital and Deciens Capital.

Differentiator

Problem solved

Functional benefit

Products and services

• PIF Venture Fund A venture capital fund that invests in companies building infrastructure for a better world, focusing on financial access, logistics, energy, health, and digital infrastructure. The fund deploys capital into early-stage founders and earns revenue through traditional VC economics including management fees and carried interest (GP profits), with 20% of GP profits committed to philanthropy via Causeartist.
• PIF Advisory Operational infrastructure services for founders, family offices, private equity, and enterprise, including outsourced CFO, tax, bookkeeping/accounting, growth marketing, operations/HR/admin, IT security, partnerships, and entity management. PIF Advisory provides cost efficiency and proactive support to global clients ranging from startups to multinationals, and also delivers media services and software development across AI, web, mobile, and hardware.
• Causeartist A nonprofit media and education platform that accelerates the global impact startup ecosystem through storytelling, events, and open-access education. It is funded by 20% of GP profits from the PIF Venture Fund and serves as the philanthropic arm of PIF, attracting 750k+ annual visitors and generating 3.5M+ impressions for clients through growth marketing services.

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• PXP FinancialcoreOthers · 1 January 2022PXP Financial is a regulated global fintech acquired by Omar Chohan (PIF General Partner) in 2022. It processes more than $40 billion in annual transaction volume across the United Kingdom, Europe, United States, Southeast Asia, and the Middle East. Its unified payments platform supports enterprises with intelligent routing, real time insights, and a modular architecture.
• CauseartistcoreStrategic or Co-development PartnerCauseartist is the nonprofit arm of PIF dedicated to accelerating the global impact startup ecosystem through media, education, and collaboration. PIF donates 20% of GP profits from the PIF Venture Fund to Causeartist. Through storytelling, events, and open-access education, Causeartist helps create a shared language of impact.
• LuxsantcoreOthersLuxsant is a global management consulting firm co-founded by Omar Chohan (General Partner at PIF) that employs 39 professionals across 6 offices. The firm handles accounting, internal controls and audit, due diligence, M&A support, restructuring of distressed assets, and cross border advisory work for ultra high net worth families, family offices, venture firms, and private equity groups.
• WiserminorOthersWiser was a company co-founded and led by Raaid Hossain (General Partner at PIF) as CEO. The company grew from zero to 85 employees in four years before being acquired by private equity.

Scale indicators7 records

Direct peers

• Tribe Capital: Tribe Capital is PIF's primary co-GP partner across multiple fund vehicles including a dedicated crypto fund. Both firms focus on early-stage venture investing with quantitative and product-led diligence, and share economics across the same SPVs, making Tribe the most directly comparable peer.
• Deciens Capital: Deciens is PIF's other co-GP partner, focused on early-stage founders building the next generation of financial services. PIF holds co-GP roles in Deciens' Fund 1 and related SPVs, making it a near-identical peer in fund structure and financial services orientation.
• Multicoin Capital: Multicoin Capital is a crypto-native venture firm that runs multiple funds and SPVs investing in early-stage crypto and infrastructure tokens. It is comparable to PIF's Crypto Fund 1 co-GP relationship and crypto-heavy portfolio exposure.
• Pantera Capital: Pantera is one of the largest crypto-focused venture and fund-of-funds managers, running multiple vehicles across stages. Comparable to PIF's crypto co-GP activity and multi-vehicle, multi-thesis approach to early-stage infrastructure investing.
• Framework Ventures: Framework Ventures is a smaller crypto-native VC running multiple funds focused on early-stage crypto infrastructure. Comparable in size, fund structure, and crypto-infrastructure thesis to PIF's Crypto Fund activity.
• Paradigm: Paradigm is a crypto-native investment firm that runs multiple vehicles across early-stage crypto and infrastructure. Comparable to PIF's Crypto Fund 1 co-GP activity and to PIF's portfolio concentration in crypto infrastructure projects such as Frax and Lombard.

Broad incumbents

• Andreessen Horowitz (a16z): a16z is the canonical multi-fund, multi-strategy venture platform with significant crypto and infrastructure exposure and a large operating talent bench. It shares PIF's broad infrastructure-and-crypto orientation but at vastly greater scale, serving as the broad incumbent benchmark.
• General Catalyst: General Catalyst runs multi-stage funds with infrastructure and fintech specialization and an emphasis on operational value-add. It mirrors PIF's combination of capital plus operational support, but at much larger fund scale.
• Founders Fund: Founders Fund is a long-standing multi-stage venture firm investing in frontier and infrastructure-style theses. Comparable to PIF in thematic orientation around 'hard' technology and infrastructure, though at significantly greater scale and with a deeper partner bench.
• Lightspeed Venture Partners: Lightspeed is a multi-stage global venture platform with dedicated crypto and financial services franchises. It overlaps with PIF's infrastructure and fintech orientation and with its multi-vehicle fund structure, but operates at materially larger AUM.

Market position

Strengths5 records

Weaknesses5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/pifcompany_

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments3 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Pay It Forward Company