New Sun Road
New Sun Road builds the Stellar IoT platform, comprising Stellar Microgrid OS cloud software, Stellar AI optimization, and Stellar Edge controllers, to remotely monitor, control, and optimize distributed energy resources and microgrids for utilities, telecom operators, data centers, and energy-access developers across 20 countries.
- Company typePrivate
- Founded2014
- HeadquartersRichmond, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What New Sun Road does
New Sun Road, P.B.C. is a Delaware-incorporated public benefit corporation founded in 2014 and headquartered at Richmond Field Station in Richmond, California. The company develops the Stellar platform, an IoT-based system for remote monitoring, control, and performance optimization of distributed energy resources (DERs) and microgrids. The platform is composed of three productized layers: Stellar Microgrid OS, a cloud-based energy management software that aggregates telemetry from multiple sites down to the component level; Stellar AI, a machine learning and forecasting engine for fuel-cost optimization, storm-mode resilience, and grid-services response; and Stellar Edge, a proprietary hardware-agnostic IoT controller (available in DIN-rail Edge 3.0 and 1U rack-mounted Edge RM form factors) that supports Modbus, CAN, USB, RJ-45, and dry-contact integrations and includes a Stellar Eclipse offline firmware variant. The company serves utilities, critical infrastructure and telecom operators, data centers, energy-access microgrid developers, and equipment manufacturers across 20 countries on five continents, with 1,800+ microgrids under management and 697 operational systems in 35 countries as of 2025.
New Sun Road monetizes through a combination of recurring SaaS subscriptions to the Stellar Microgrid OS platform, one-time hardware sales of Stellar Edge controllers, managed-services contracts for ongoing microgrid fleet monitoring, and professional services for deployment, integration, and commissioning. Pricing is quote-based and not publicly disclosed, and distribution runs through a direct enterprise sales motion plus channel and OEM partnerships (Hybrico, BoxPower, Fieldforce, American Microgrid Solutions, Nuvve, Renon, Amicus) and NGO/government development partnerships (Microsoft Airband, USAID, USTDA, Green Empowerment, UN agencies). Marquee customers include PG&E (remote standalone power systems for wildfire mitigation), Liberty Utility, Hybrico Energy (300+ telecom microgrids in Latin America), PowerGen (100+ sites in Africa), Nuru (1.32 MW hybrid microgrid in the DRC), the Department of Defense via Pvilion, and Treasure Coast Community Health.
The company closed a Series A in June 2023 led by Nelnet Inc. and Skyview Ventures with participation from Microsoft's Climate Innovation Fund, with a related SEC Form D exempt offering of approximately $6.87 million (~$5.9 million sold). Headcount is 11-50, the company is ISO/IEC 27001:2013 certified, and it holds a UN Energy Compact, a 2024 Microgrid Knowledge Greater Good Award, and a WiDEF (USAID/Gates) grant to double women-led Digital Community Centers in rural Guatemala from 30 to 60 in 2025.
New Sun Road firmographics
Firmographics- Name
- New Sun Road
- Legal name
- New Sun Road, P.B.C.
- Website
- https://newsunroad.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- New Sun Road builds the Stellar IoT platform, comprising Stellar Microgrid OS cloud software, Stellar AI optimization, and Stellar Edge controllers, to remotely monitor, control, and optimize distributed energy resources and microgrids for utilities, telecom operators, data centers, and energy-access developers across 20 countries.
- Ownership category
- akta.pro rank
New Sun Road industry classification
Industry- Product category
- Microgrid Energy Management Software
- akta.pro primary industry
- Solar Grid Integration & Interconnection Services (Studies, Protection, SCADA, Forecasting) (EUAMABAI)
Keywords
Where New Sun Road is headquartered
LocationHeadquarters
- HQ city
- Richmond
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
New Sun Road business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- SaaS Platform Subscription: Subscription-based software-as-a-service model for Stellar Microgrid OS platform access, monitoring, and control services. Recurring revenue from software licenses with tiered access levels.
- Hardware (Stellar Edge IoT Controllers): Sale of proprietary IoT edge controllers and hardware devices. Two configurations: DIN-mounted (3.0) and rack-mounted (RM). One-time hardware purchase with ongoing software subscription.
- Managed Services: Ongoing management and monitoring services for microgrid fleets. Includes incident tracking, customer relationship management (CRM), and operational support.
- Professional Services: Implementation, integration, and consulting services for deployment. Includes training, commissioning support, and custom integration work.
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
New Sun Road product offering
Product offeringCore offering
New Sun Road provides the Stellar platform, a cloud-based IoT system for remote monitoring, control, and AI-driven optimization of distributed energy resources and microgrids. The offering combines a cloud software platform (Stellar Microgrid OS), an AI optimization engine (Stellar AI), and a proprietary IoT edge controller (Stellar Edge). It enables utilities, telecom operators, data centers, and microgrid developers to manage geographically dispersed power assets with real-time data, predictive analytics, and automated control.
Product overview
New Sun Road offers the Stellar platform, a modular microgrid management solution combining three core products: Stellar Microgrid OS (cloud-based monitoring and control platform), Stellar AI (performance optimization using machine learning), and Stellar Edge (proprietary IoT controller hardware available in DIN-mounted and rack-mounted configurations). The platform provides remote energy monitoring, control, and asset management for power systems across utilities, data centers, critical infrastructure, and energy access microgrids. The platform integrates with DCIM, SCADA, and BMS software, and supports protocols including Modbus, CAN, USB, and RJ-45.
Differentiator
Problem solved
Functional benefit
Brands
- Stellar Microgrid OS™: Remote energy monitoring, control and asset management platform - cloud-based software architecture designed for power system monitoring and control.
- Stellar AI™
- Stellar Edge™
- Stellar IS™
Products and services
- Stellar Microgrid OS Cloud-based SaaS platform for remote energy monitoring, control, and asset management of microgrids and distributed energy resources. Collects and normalizes IoT data across multiple sites down to component level and provides real-time dashboards, automated alerts, incident management, portfolio management, and remote control of inverters, generators, meters, and batteries. Target users are utilities, microgrid developers, telecom operators, and data center operators.
- Stellar AI Machine-learning optimization engine that dynamically tunes microgrid and DER performance to maximize renewable energy usage, reduce fuel costs by 10-40%, and enable grid services such as storm mode and DERMS response. Provides automated reporting, predictive analytics, and process automation across one to thousands of sites.
- Stellar Edge Proprietary IoT edge controller hardware that executes commands for power system components and streams data to the Stellar cloud. Hardware-agnostic and compatible with Modbus, CAN, USB, RJ-45, and dry contacts, with local caching for offline operation. Sold in DIN-mounted (Edge 3.0) and rack-mounted (Edge RM) configurations for utilities, telecom, and microgrid deployments.
- Stellar IS Fully integrated, rapidly deployable system providing both power and internet connectivity for remote communities. Equipped with remote control and monitoring to help bridge the digital divide in schools, social centers, and residential settings. Used in Digital Community Center deployments in Guatemala and similar energy access projects.
Quantifiable outcome
- Fuel cost reduction of 10-40% through machine learning optimization
- +7 more outcomes
Companies that use New Sun Road
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles5 records
New Sun Road technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
AI capability7 records
Feature4 records
New Sun Road partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core, major and minor.
- Microsoft (Airband Initiative)coreMicrosoft Airband partner to connect communities globally. Investment from Microsoft's Climate Innovation Fund. Collaboration on Digital Community Centers in Guatemala providing internet, digital skills, and mentorship to women and youth.
- Oak Ridge National LaboratorycoreUS Department of Energy Technology Commercialization award to commercialize Microgrid Orchestrator. Collaboration on networked microgrids control framework.
- U.S. Trade and Development Agency (USTDA)majorTechnical assistance grant for installing solar-powered microgrids in Guatemala. NSR selected by Guatemala's National Secretariat of Science and Technology (Senacyt) to deliver projects.
- Fieldforce Inc.coreStrategic partnership for digital transformation of distributed energy systems deployment. Fieldforce provides integrated platform for operation, asset management and maintenance of microgrids.
- BoxPowercoreEquipment manufacturer partnership. BoxPower designs and builds remote power systems; NSR provides remote monitoring and control platform. Joint projects include Briceburg PG&E, Pepperwood, and Pallet Shelter microgrids.
- Hybrico EnergycorePartnership for telecommunications power. Hybrico operates 1000+ microgrids across Latin America using Stellar platform for energy-as-a-service.
- Pacific Gas and Electric Company (PG&E)corePG&E selected NSR's Stellar Microgrid OS as remote monitoring and control platform for fleet of hybrid renewable Standalone Power Systems. Partnership for wildfire mitigation through remote grid deployment.
- USAID Power AfricamajorPower Africa Private Sector Partner helping sub-Saharan African nations meet energy goals through distributed energy solutions.
- Green EmpowermentmajorNonprofit partner for Digital Community Centers in Guatemala. Accepts donations for NSR impact projects. Joint initiative for women-led energy access.
- UC BerkeleyminorAcademic partnership. Co-founders Jonathan Lee and Jalel Sager are UC Berkeley alumni. Research collaboration on microgrid technology.
- Barefoot CollegemajorPartnership for rural power in Guatemala. Guatemalan women trained at Barefoot College to carry solar engineering into remote villages.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
New Sun Road competitors and assessment
Company assessmentDirect peers
- Stem Inc: AI-driven energy management and DERMS provider focused on commercial, industrial, and utility customers; a direct functional peer to Stellar AI's optimization and forecasting capabilities for distributed energy assets.
- Spirae: Develops BlueFin control software for multi-asset microgrids, networked microgrids, and DER aggregation — directly comparable to Stellar Microgrid OS in scope and customer profile (utilities and energy access developers).
- GridPoint: Provides IoT-based energy management and monitoring for distributed commercial and small-utility sites. Comparable to Stellar in its networked DER monitoring and optimization capabilities, though GridPoint focuses more on commercial buildings than remote microgrids.
- BoxPower: Designs and builds remote solar microgrid systems for utilities, communities, and government customers; both a partner and direct competitor since BoxPower can bundle its own monitoring or partner with NSR's Stellar platform for hybrid renewable deployments.
- AutoGrid: DERMS platform providing real-time optimization, forecasting, and orchestration of distributed energy resources; now part of Schneider but historically a head-to-head competitor to NSR's Stellar Microgrid OS in utility DER management.
- Generac Grid Services (formerly Enbala): Provides DERMS and behind-the-meter asset optimization for utilities and commercial customers, now part of Generac. Competes with Stellar AI in AI-driven DER orchestration and grid services revenue stacking.
Broad incumbents
- ABB: Provides microgrid and distributed energy resource management solutions (including e-Mesh and Ability platform) targeting utilities, data centers, and industrial customers — directly competitive with NSR's grid-integration and remote-monitoring value proposition.
- Siemens: Offers SICAM and broader grid management software addressing microgrid and DER orchestration for utilities and large enterprises. Competes with Stellar in large-utility tenders and brings much deeper global sales and integration capabilities.
- Schneider Electric: Global energy management and automation leader with its EcoStruxure Microgrid Operation platform, a direct competitor to Stellar Microgrid OS for utility and enterprise microgrid deployments. Schneider also acquired AutoGrid, deepening its DERMS capabilities in the same category as NSR.
Emerging players
- Nuvve: Operates a V2G and DER aggregation platform with grid-services and microgrid overlap. Emerging player with adjacent capability to Stellar AI's grid-services optimization and DERMS response features.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
New Sun Road social profiles
Digital presenceNew Sun Road compliance and trust
Trust signalCompliance1 record
New Sun Road financial estimates
Financial estimateRevenue estimate
Valuation estimate
New Sun Road leadership team
Management profileNumber of profiles
Profiles9 records
New Sun Road funding detail
Funding detailFunding overview
Funding rounds3 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New Sun Road M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New Sun Road
What does New Sun Road do?
New Sun Road provides the Stellar platform, a cloud-based IoT system for remote monitoring, control, and AI-driven optimization of distributed energy resources and microgrids. The offering combines a cloud software platform (Stellar Microgrid OS), an AI optimization engine (Stellar AI), and a proprietary IoT edge controller (Stellar Edge). It enables utilities, telecom operators, data centers, and microgrid developers to manage geographically dispersed power assets with real-time data, predictive analytics, and automated control.
Is New Sun Road a public or private company?
New Sun Road is a private company. It is classified as venture growth investor backed and is currently operating.
When was New Sun Road founded?
New Sun Road was founded in 2014. It employs 11 to 50 people.
Where is New Sun Road based?
New Sun Road is headquartered in Richmond, United States, in the North America region.
How does New Sun Road make money?
Four revenue lines are on record. SaaS Platform Subscription is the primary driver. The others are hardware (Stellar Edge IoT Controllers), managed Services and professional Services.
Who are New Sun Road's main competitors?
Direct peers on record are Stem Inc, Spirae, GridPoint, BoxPower, AutoGrid and Generac Grid Services (formerly Enbala). Broad incumbents are ABB, Siemens and Schneider Electric. Nuvve is listed as an emerging player.
Does New Sun Road have an API?
No public API is recorded for New Sun Road.
What industry is New Sun Road in?
New Sun Road's product category is Microgrid Energy Management Software. Its primary akta.pro industry code is EUAMABAI, Solar Grid Integration & Interconnection Services (Studies, Protection, SCADA, Forecasting).