Yolda
Yolda is a Turkish digital logistics platform connecting shippers and carriers for less-than-truckload road freight coordination and cargo space optimization. Operating as the technology arm of Murat Lojistik, it serves Turkish shippers and is pursuing expansion into Germany and broader Europe.
- Company typePrivate
- Founded2020
- HeadquartersHamburg, Germany
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Yolda does
Yolda is a Turkish digital freight technology company founded in April 2020 that operates a logistics platform connecting shippers with carriers for less-than-truckload (LTL) road freight coordination. The platform's core function is cargo space optimization — matching partial loads from multiple shippers to maximize truck utilization, which the company claims reduces both shipping costs and environmental impact relative to traditional fragmented road freight operations. Yolda operates as the digital technology arm of Murat Lojistik, a Turkish logistics operator founded in 1959 that controls a fleet of over 3,500 vehicles and processes more than 7,000 shipments per day. The company's legal name is Yolda.com and it is headquartered in Istanbul, Turkey, notwithstanding a firmographic reference to Hamburg, Germany.
The Yolda platform is composed of separate shipper and carrier web portals (shipper.yolda.com and carrier.yolda.com), a mobile application available on iOS and Android, and an API integration layer for embedding logistics workflows into third-party systems. The platform runs on a product-led growth motion with self-serve onboarding, instant pricing, real-time shipment tracking, document management, and digital invoicing. Yolda's revenue model is based on transaction fees for completed shipments coordinated through the marketplace. Stated proprietary technology includes cargo space optimization, load planning technology, and API integration capabilities, though no AI/ML components, patents, or research artifacts are disclosed.
Yolda has raised $8 million in total funding across three rounds between 2020 and 2021: an initial $830K round in May 2020 (Collective Spark, lead), a $1.9M seed round in June 2021 (Speedinvest, lead), and a $5M bridge round in December 2021 (Speedinvest, lead). The most recent raise was earmarked for expansion into the German market and broader Western Europe, alongside platform technology improvements. The company employs 11-50 people, and its named executive is co-founder and CTO C. Murad Özsert. The only disclosed enterprise customer is its parent Murat Lojistik; broader adoption is driven through self-serve digital channels. No revenue figures, customer counts outside Murat, or post-2021 funding events have been disclosed.
Yolda firmographics
Firmographics- Name
- Yolda
- Legal name
- Yolda.com
- Website
- https://yolda.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Yolda is a Turkish digital logistics platform connecting shippers and carriers for less-than-truckload road freight coordination and cargo space optimization. Operating as the technology arm of Murat Lojistik, it serves Turkish shippers and is pursuing expansion into Germany and broader Europe.
- Ownership category
- akta.pro rank
Yolda industry classification
Industry- Product category
- Digital Freight & Logistics Platform
- NAICS
- Freight Transportation Arrangement (488510), Freight Transportation Arrangement (48851)
- SIC
- Arrangement Of Transportation Of Freight & Cargo (4731)
- akta.pro primary industry
- Carrier Sales & Capacity Sourcing Platforms (TLAEAJAD)
- akta.pro secondary industries
- Less-Than-Truckload (LTL) Freight Brokerage (TLADAMAC), Carrier TMS (Trucking Dispatch & Back-Office) (TLAEAAAC), Carrier/Ship-From TMS (Shipper-Facing Execution) (TLAEAAAA)
Keywords
Where Yolda is headquartered
LocationHeadquarters
- HQ city
- Hamburg
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Yolda business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Platform Transaction Fees: Yolda acts as a digital marketplace connecting shippers with carriers for LTL shipments, earning fees on completed transactions through the platform
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Yolda product offering
Product offeringCore offering
Yolda operates a digital logistics platform (Yolda.com) that connects shippers with carriers to coordinate less-than-truckload (LTL) road freight. The platform uses cargo-space optimization and load-planning technology to consolidate partial shipments from multiple shippers, reducing costs, empty truck space, and emissions, and exposes its functionality through shipper and carrier web portals, mobile apps, and an API.
Product overview
Yolda operates as a digital logistics platform that digitizes road transportation processes in Turkey. The platform consists of a core Yolda.com platform with two main interfaces: the Shipper Platform for businesses to book and manage shipments, and the Carrier Application & Control Panel for trucking partners to find loads. The company offers specialized freight services including Less-than-Truckload (LTL) shipping to optimize partial cargo from multiple shippers, Full Truckload (FTL) shipping, Contracted Logistics solutions, Micro Transportation for retail deliveries, and Storage Services. The platform emphasizes cargo space optimization to reduce costs and environmental impact, with a partner network of over 3,500 vehicles and 7,000 daily trips.
Differentiator
Problem solved
Functional benefit
Products and services
- Yolda.com Platform Core digital logistics platform that digitizes road transportation processes, connecting shippers with carriers for less-than-truckload (LTL) shipments to optimize cargo space and reduce costs and environmental impact.
- Shipper Platform Web portal for shippers to manage transportation needs, featuring real-time price quotes, shipment tracking, easy invoicing, and document management.
- Carrier Application & Control Panel Mobile application (iOS and Android) and web-based control panel for carriers to discover loads, manage fleet operations, and track shipments.
- LTL (Less-than-Truckload) Shipping Service Partial shipment service coordinating cargo from multiple shippers to optimize truck capacity, reduce costs, and minimize environmental impact.
- FTL (Full Truckload) Shipping Service Complete truckload transportation service with a wide and reliable supplier network for competitive pricing.
- Contracted Logistics Customized contracted logistics solutions tailored specifically for business customers.
- Micro Transportation Small-scale transportation service for market deliveries with quality and reliability.
- Storage Services Uninterrupted and quality storage services adapting to today's changing conditions.
Quantifiable outcome
- Reduced costs and emissions through cargo coordination from multiple shippers
Companies that use Yolda
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Yolda technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Yolda partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Murat LojistikcoreMurat Lojistik is a major Turkish logistics company (since 1959) that uses the Yolda.com platform and applications for their carrier operations. They operate 3500+ vehicles and process 7000+ shipments daily. Their website displays the Yolda logo and integrates the Yolda.com carrier application.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Yolda competitors and assessment
Company assessmentDirect peers
- sennder: Berlin-based digital freight forwarder offering a shipper–carrier platform for full truckload and LTL road freight across Europe. Highly comparable to Yolda's digital road-freight marketplace model and is the leading incumbent Yolda will compete with in its stated German expansion.
- Forto (formerly FreightHub): Berlin-headquartered digital freight forwarder providing a technology platform for shippers to book and manage European road, ocean, and air freight. Comparable to Yolda's platform approach for digitising road freight, particularly relevant as Yolda enters the German market.
- Loadsmart: Digital freight broker and carrier sales platform focused on matching shipper demand with truckload and LTL capacity in the US and Europe. Highly comparable business model to Yolda's LTL-focused marketplace with carrier sales/capacity sourcing.
- Convoy: US-based digital freight network that uses optimisation technology to match shippers with carriers and reduce empty miles. Closely comparable LTL/FTL digital marketplace model and was a category-defining peer for Yolda's value proposition.
Broad incumbents
- Transporeon: European leader in transport management systems and digital freight platforms serving shippers and carriers across the continent. Larger incumbent offering broader TMS/freight network functionality that overlaps with Yolda's shipper and carrier platform offerings.
- Uber Freight: Digital freight marketplace operated by Uber that connects shippers with carriers for full truckload and LTL across North America and Europe. A larger, well-capitalised incumbent whose European push directly competes with Yolda's expansion ambitions.
- TIMOCOM: European freight and vehicle exchange operating one of the largest closed load boards for road freight across Europe. Comparable carrier sales/capacity sourcing functionality and serves a similar broker/carrier audience to Yolda.
Emerging players
- Eurosender: European digital logistics marketplace enabling shippers to book road freight, LTL, and parcel shipments online. Comparable self-serve, product-led distribution model targeting SMB shippers across Europe.
- Eurora Solutions: Cross-border logistics platform combining freight booking with compliance, tax, and customs automation for European e-commerce shipments. Partially overlapping with Yolda's cross-border road-freith thesis, particularly relevant for EU market entry.
Regional players
- Letzgo: Turkish digital logistics platform offering freight matching between shippers and carriers within Turkey. Regional peer operating in the same geography as Yolda and competing for the same Turkish LTL and FTL demand.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Yolda social profiles
Digital presenceYolda financial estimates
Financial estimateRevenue estimate
Valuation estimate
Yolda leadership team
Management profileNumber of profiles
Profiles1 record
Yolda funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Yolda M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Yolda
What does Yolda do?
Yolda operates a digital logistics platform (Yolda.com) that connects shippers with carriers to coordinate less-than-truckload (LTL) road freight. The platform uses cargo-space optimization and load-planning technology to consolidate partial shipments from multiple shippers, reducing costs, empty truck space, and emissions, and exposes its functionality through shipper and carrier web portals, mobile apps, and an API.
Is Yolda a public or private company?
Yolda is a private company. It is classified as venture growth investor backed and is currently operating.
When was Yolda founded?
Yolda was founded in 2020. It employs 11 to 50 people.
Where is Yolda based?
Yolda is headquartered in Hamburg, Germany, in the Europe region.
How does Yolda make money?
One revenue line is on record: platform Transaction Fees.
Who are Yolda's main competitors?
Direct peers on record are sennder, Forto (formerly FreightHub), Loadsmart and Convoy. Broad incumbents are Transporeon, Uber Freight and TIMOCOM. Emerging players are Eurosender and Eurora Solutions. Letzgo is listed as a regional player.
Does Yolda have an API?
Yes. Easy-to-integrate API technology enabling control over logistics processes. The source mentions 'Kolay entegre edilebilir API teknolojisi ile lojistik süreçleriniz artık hiç olmadığı kadar kontrolünüz altında!' indicating API availability for logistics process integration, but no specific details on API type (REST/GraphQL), authentication method, rate limits, or versioning are provided.
What industry is Yolda in?
Yolda's product category is Digital Freight & Logistics Platform. Its primary akta.pro industry code is TLAEAJAD, Carrier Sales & Capacity Sourcing Platforms, with a secondary code of TLADAMAC, Less-Than-Truckload (LTL) Freight Brokerage. Its NAICS code is 488510 and its SIC code is 4731.