Klub

What Klub does

Klub is a Paris-based private wealth management platform founded in December 2020 that targets high-net-worth individuals (HNWIs) and cryptocurrency-native high-income investors through an invite-only, tiered membership model. The company combines centralized finance (CeFi) and decentralized finance (DeFi) products under a single platform, offering diversified exposure across seven asset classes — ACTIONS, CRYPTO, IMMOBILIER, PRIVATE EQUITY, OBLIGATIONS, MÉTAUX PRÉCIEUX — calibrated via a dynamic Allocation Matrix spanning five risk profiles from Très Prudent to Très Agressif. Klub is registered as a PSAN (Prestataire de Services sur Actifs Numériques) with the French AMF under registration E2023-000, providing a regulated framework for its digital asset activities.

The platform's core products include the Klub Deal off-market investment platform, which gives members access to exclusive startup deals normally reserved for institutional investors (recent facilitated investments include €714K into Galooli, €374K into La Belle Vie, and €209K into Jay & Joy), and the proprietary $XKI cryptocurrency token, which gates invite-only membership and powers retro-commission reward mechanics. Members also receive dedicated account-manager-led Portfolio Review services. The membership structure comprises four tiers — Premium (€49.90/month or €499/year), Titanium, Black, and Black Elite — with progressively higher annual Klub Deal allocation caps (from €1,500 to unlimited) and retro-commission rates (from 25% to 90%) on $XKI transactions.

Klub's business model combines recurring subscription revenue (Premium at €499/year; higher tiers invitation-only with undisclosed pricing), transaction-based revenue from facilitated off-market investment deals, and token ecosystem economics via $XKI. The go-to-market is sales-led with high-touch account management and community-driven word-of-mouth through exclusive events and a curated HNWI network. The company raised €8.3 million (~$10 million) in seed funding in May 2021 from Amnis Ventures, Black Dragon Capital, and Moonwhale Ventures, and operates with a team of 11–50 employees led by co-founder and CTO Julien Guyomard and founder and CEO Reda Berrehili.

Name

Klub

Legal name

Klub

Website

https://klub.ki

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Klub is a Paris-based private wealth platform serving high-net-worth individuals through tiered memberships, offering off-market startup deals, proprietary $XKI token economics, and diversified CeFi/DeFi exposure across seven asset classes under AMF PSAN regulation.

Ownership category

akta.pro rank

Product category

Private Wealth Management

NAICS

Portfolio Management and Investment Advice (523940), Miscellaneous Financial Investment Activities (523999)

SIC

Services-Membership Organizations (8600), Security & Commodity Brokers, Dealers, Exchanges & Services (6200)

akta.pro primary industry

High-Net-Worth & Private Wealth Digital Platforms (Digital Private Banking) (FSAGAEAI)

akta.pro secondary industries

Onshore Private Banking (Domestic HNW/UHNW) (FSAAABAA), Private Memberships & Invitation-Only Experiences (HSACAMAL), Affluent / Mass-Affluent Private Banking (FSABADAC)

Keywords

• Private wealth management
• Alternative investments
• Off-market dealflow
• Cryptocurrency membership
• Diversified asset allocation

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription Membership Fees: Recurring subscription revenue from tiered membership plans (Premium at €49.90/month or €499/year, with Titanium, Black, and Black Elite tiers available by invitation only with higher annual investment allocation limits).
2. Investment Deal Access Fees: Revenue generated from facilitating off-market investment deals in startups, with annual deal allocation额度 (€1,500 for Premium, €7,500 for Titanium, unlimited for Black tiers).
3. Cryptocurrency Ecosystem ($XKI): Token-based membership system where users purchase $XKI cryptocurrency for access, with retro-commission rewards distributed back to members based on tier level.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Klub is a private wealth management platform offering high-net-worth individuals access to alternative investments through a tiered membership system (Premium, Titanium, Black, Black Elite). The platform combines centralized and decentralized finance products, providing access to off-market startup deals, cryptocurrency investments, real estate, private equity, bonds, and precious metals, with personalized account management and a proprietary $XKI utility token.

Product overview

Klub is a Paris-based private wealth management platform offering access to alternative investments through a tiered membership system (PREMIUM, TITANIUM, BLACK, BLACK ELITE). The platform combines centralized and decentralized finance products, enabling high-net-worth individuals to invest in stocks, cryptocurrencies, real estate, private equity, bonds, and precious metals. Core offerings include the Klub Deal off-market investment platform for startup investments and the $XKI cryptocurrency token. Members receive personalized advisory services including portfolio reviews and allocation matrices calibrated to their risk profile.

Differentiator

Problem solved

Functional benefit

Products and services

• Klub Deal (Off-Market Investment Platform) Investment platform enabling Klub members to access exclusive off-market startup deals with terms negotiated by Klub's investment team. Monthly deal flow includes startups in food, tech, and other sectors, with tier-based allocation limits (€1,500/year for Premium, €7,500/year for Titanium, unlimited for Black tiers).
• $XKI Cryptocurrency Proprietary cryptocurrency token required for invite-only membership access in the Klub ecosystem. Retro-commission rewards are paid in XKI based on membership tier (25% for Premium, up to 90% for Black Elite), creating a community-based loyalty mechanism.
• Portfolio Review Annual advisory service where Klub members meet with dedicated Account Managers to define investment objectives, calibrate risk profile, and develop personalized asset deployment strategy across the platform's asset classes.
• Allocation Matrix Asset allocation framework offering personalized investment strategies across five risk profiles (Très Prudent to Très Agressif) with target allocations spanning ACTIONS/ETFS, CRYPTO-ACTIFS, IMMOBILIER, FONDS MONÉTAIRES, PRIVATE EQUITY, OBLIGATIONS, and MÉTAUX PRÉCIEUX.
• Klub Membership (Tiered Access) Tiered membership access to Klub's wealth management platform: Premium (€49.90/month or €499/year, self-service), Titanium (invitation-only, €7,500/year Klub Deal allocation, 50% retro-commission XKI, concierge messaging), Black (invitation-only, unlimited investments, 75% retro-commission XKI, private events, phone concierge), and Black Elite (invitation-only, 90% retro-commission XKI, 15-minute deal priority).

Quantifiable outcome

• Successfully raised €8.3M seed funding from major venture capital firms
• +1 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Wealthsimple: Wealthsimple is a Canadian digital wealth platform serving mass-affluent and HNW clients with managed portfolios, private investments, and crypto — closely matching Klub's combined traditional and alternative digital wealth offering for individuals.
• Fundrise: Fundrise is a US platform giving individual investors access to private real estate and venture deals online — directly paralleling Klub's off-market, member-only alternative-investment access for non-institutional investors.
• Yieldstreet: Yieldstreet is a US-based alternative-investment platform offering HNW individuals access to private market deals — comparable to Klub Deal in its curated, off-market investment thesis for affluent retail clients.
• Anaxago: Anaxago is a French private investment platform that gives individual investors access to vetted startup and real-estate deals — directly comparable to Klub's off-market Klub Deal product and French HNW focus.
• Ramify: Ramify (formerly WeSave) is a Paris-based digital wealth manager offering diversified portfolios and personalized advisory to French HNW clients — overlapping Klub's allocation-matrix value proposition and dedicated account-manager model.
• Moonfare: Moonfare provides individual HNW investors access to top-quartile private equity funds online — closely mirroring Klub's private equity allocation and exclusive alternative-investment access for affluent individuals.

Broad incumbents

• Bitpanda: Bitpanda is a Vienna-headquartered European platform for trading crypto, stocks, and ETFs under regulated status — comparable to Klub in combining CeFi/DeFi access for European investors, but at significantly larger scale.
• Trade Republic: Trade Republic is a major European neobroker expanding into private market and crypto products for retail and affluent clients — overlapping Klub's multi-asset digital investing mission with a much broader customer base.
• iCapital Network: iCapital is a larger, established platform powering alternative-investment access for HNW investors and their advisors — comparable in serving private wealth with alternative products but operating at greater scale and breadth than Klub.
• Scalable Capital: Scalable Capital is a Munich-based European digital wealth and brokerage platform offering managed portfolios and trading — comparable to Klub's diversified allocation matrix but with a broader retail-to-HNW funnel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/JoinKlub
• LinkedInlinkedin.com/company/joinklub

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds1 record

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Klub