Tanbii
- Company typePrivate
- Founded2023
- HeadquartersNashville, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Tanbii does
Tanbii is a Nashville-based, privately held Web3 GameFi company that operates a mobile eco-action RPG combining high-energy combat, island-building, and progression mechanics with real-world environmental action. Its core product, the Tanbii app, is distributed globally via Google Play, Apple App Store, and direct APK download, and is built on a stack that integrates blockchain technology for a personal carbon asset database, AI-powered adaptive gameplay systems (Smart NPC Behavior, Eco-Impact Predictions, Dynamic Storytelling), and a utility token (Tanbii Token) that rewards in-game eco-friendly actions.
The company monetises through a freemium model with in-app purchases, token transactions, NFT minting and trading on the OpenSea marketplace, and sales of cosmetic skins across rarity tiers. Players earn Tanbii Tokens by planting virtual trees, tracking their carbon footprint across everyday activities, and participating in guild raids and global events; tokens are redeemable for in-game resources, rare NFTs, cash, or discount vouchers from eco-friendly product partners. Real-world environmental impact is delivered through verified NGO partnerships, principally Eden Reforestation, which converts in-game tree planting into actual reforestation.
Tanbii serves environmentally-conscious gamers, climate-conscious consumers, and Web3/crypto enthusiasts, distributing to a long tail of individual consumers rather than enterprise customers. The company has raised $4.5 million across two pre-seed rounds ($1.5M in 2023 from a Hong Kong family office, $3M in October 2025 from impact-focused investors), operates with 1-10 employees, and has acquired 25,000+ early users. Its go-to-market is product-led and community-led, relying on Discord, X, Instagram, LinkedIn, and earned media coverage in tech publications to drive organic user acquisition.
Tanbii firmographics
Firmographics- Name
- Tanbii
- Legal name
- Tanbii
- Website
- https://tanbii.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Tanbii industry classification
Industry- Product category
- Mobile Gaming
- SIC
- Games, Toys & Children's Vehicles (No Dolls & Bicycles) (3944)
- akta.pro primary industry
- Web3/Blockchain Game Studios (MPAFAAAO)
- akta.pro secondary industries
- Play-to-Earn & Reward Platforms (questing, loyalty, airdrop mechanics) (FSAPAGAH), Interoperability & Asset Bridging for Games (cross-game/cross-chain assets) (FSAPAGAJ)
Keywords
Where Tanbii is headquartered
LocationHeadquarters
- HQ city
- Nashville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Tanbii business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- In-app Purchases and Token Transactions: Players earn Tanbii Tokens through eco-friendly actions and can use them to buy in-game resources, rare NFTs, or exchange for cash and discount vouchers on partnered eco-friendly products. The platform likely monetizes through in-game purchases and premium content.
- NFT Minting and Marketplace: Players can mint items they earn in-game as NFTs, with items listed on OpenSea. The platform likely takes a commission on NFT transactions through the marketplace integration.
- Cosmetic Skins and Premium Content: Sale of cosmetic skins for player pandas (Sun Sage, Earth Explorer, Ember Fang, Forest Guardian, Storm Caller, Void Dancer) with rarity tiers (Rare, Epic, Legendary) available through OpenSea marketplace.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels9 records
Tanbii product offering
Product offeringCore offering
Tanbii operates a mobile eco-action RPG where players engage in island building, combat/dungeon gameplay, guild raids, and AI-personalized adventures. Every eco-friendly in-game action, including tree planting, translates into real-world reforestation via verified NGO partners such as Eden Reforestation, with a blockchain-based personal carbon asset database and a Tanbii Token economy that enables NFT minting and redemption for cash or eco-product discounts.
Product overview
Tanbii is a single unified product — a mobile eco-action RPG available on iOS, Android, and APK — that integrates gameplay mechanics (island building, combat, crafting, guild raids) with environmental action (carbon tracking, tree planting, NFT minting). The core platform includes Tanbii Token as its gamified incentive/currency layer, with AI-powered adaptive gameplay features including Smart NPC Behavior, Eco-Impact Predictions, and Dynamic Storytelling.
Differentiator
Problem solved
Functional benefit
Products and services
- Tanbii Eco-Action RPG Mobile Game A fully immersive eco-action RPG for individual consumers, available on iOS, Android, and APK. Players engage in open-world island building, combat against Carbon Demons, sustainable crafting, dungeon exploration, and guild raids/global events, with AI-powered Smart NPC Behavior, Eco-Impact Predictions, and Dynamic Storytelling. In-game eco-actions trigger real-world tree planting via verified NGO partners.
- Tanbii Token Utility token earned by players through eco-friendly gameplay actions including carbon footprint tracking, tree planting, and environmental initiatives. Redeemable for in-game resources, rare NFTs, cash, and discount vouchers on partnered eco-friendly products.
Quantifiable outcome
- 25,000+ early users acquired
- +2 more outcomes
Companies that use Tanbii
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Tanbii technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability4 records
Feature5 records
Tanbii partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Eden ReforestationcoreVerified NGO partner for tree planting initiatives. Every tree planted in-game through Tanbii's platform translates to real trees planted by Eden Reforestation, providing tangible environmental impact and third-party verification for the company's sustainability claims.
- Eco-friendly Product PartnersminorPartners offering eco-friendly products where Tanbii Tokens can be exchanged for discount vouchers. Part of the token reward ecosystem incentivizing sustainable consumer behavior.
- Sustainability-focused NGOscoreNGO partners enabling various environmental initiatives including tree planting, ocean cleanup, reef restoration, and other Earth-friendly initiatives that users can support using Tanbii Tokens.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Tanbii competitors and assessment
Company assessmentDirect peers
- Big Time Studios: Big Time is a Web3 action RPG with cosmetic NFT skins and co-op dungeons, comparable to Tanbii's guild-raid-driven combat and OpenSea-traded cosmetic skin model.
- STEPN: STEPN is a Web3 move-to-earn app that pairs real-world activity (walking) with token/NFT rewards, sharing Tanbii's bridge between physical sustainability behavior and on-chain incentives.
- Illuvium: Illuvium is a Web3 open-world RPG with creature collection and NFT-based economy — a comparable scope of mobile/PC RPG gameplay integrated with blockchain asset ownership.
- Treeverse: Treeverse is an anime-styled Web3 MMORPG built around nature, tree planting, and exploration — directly overlapping Tanbii's eco-action RPG positioning and target persona.
- Axie Infinity: Sky Mavis's Axie Infinity is the seminal Web3 play-to-earn RPG, offering a closely comparable token-and-NFT reward model combined with creature-based gameplay. It is the canonical benchmark for evaluating Tanbii's category economics.
Broad incumbents
- The Sandbox: The Sandbox is a large, established Web3 virtual world and game-creation platform with NFT land and assets. It overlaps with Tanbii's virtual island building and NFT marketplace approach but at significantly larger scale.
- Wildlife Studios: Wildlife Studios is one of the largest mobile game developers globally with comparable mobile distribution expertise, providing a benchmark for the scale and production discipline Tanbii must reach to compete.
Emerging players
- Mighty Bear Games: Mighty Bear is a Web3-native mobile game studio building casual multiplayer titles, providing a relevant comparison point for Tanbii's mobile-first Web3 gaming approach.
- Sweat Economy: Sweatcoin/Sweat Economy rewards users with tokens for physical activity and sustainability behaviors, sharing Tanbii's positioning of tokenized real-world eco-action.
Others
- Eden Reforestation Projects: Eden Reforestation is Tanbii's core NGO partner rather than a competitor, but it is a critical ecosystem participant whose scale, cost structure, and reporting standards materially shape Tanbii's impact-per-player economics.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Tanbii social profiles
Digital presenceTanbii financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tanbii leadership team
Management profileNumber of profiles
Profiles4 records
Tanbii funding detail
Funding detailFunding overview
Funding rounds2 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tanbii M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tanbii
What does Tanbii do?
Tanbii operates a mobile eco-action RPG where players engage in island building, combat/dungeon gameplay, guild raids, and AI-personalized adventures. Every eco-friendly in-game action, including tree planting, translates into real-world reforestation via verified NGO partners such as Eden Reforestation, with a blockchain-based personal carbon asset database and a Tanbii Token economy that enables NFT minting and redemption for cash or eco-product discounts.
Is Tanbii a public or private company?
Tanbii is a private company. It is classified as venture growth investor backed and is currently operating.
When was Tanbii founded?
Tanbii was founded in 2023. It employs 1 to 10 people.
Where is Tanbii based?
Tanbii is headquartered in Nashville, United States, in the North America region.
How does Tanbii make money?
Three revenue lines are on record. In-app Purchases and Token Transactions are the primary driver. The others are NFT Minting and Marketplace and cosmetic Skins and Premium Content.
Who are Tanbii's main competitors?
Direct peers on record are Big Time Studios, STEPN, Illuvium, Treeverse and Axie Infinity. Broad incumbents are The Sandbox and Wildlife Studios. Emerging players are Mighty Bear Games and Sweat Economy. Eden Reforestation Projects is listed as an others.
Does Tanbii have an API?
No public API is recorded for Tanbii.
What industry is Tanbii in?
Tanbii's product category is Mobile Gaming. Its primary akta.pro industry code is MPAFAAAO, Web3/Blockchain Game Studios, with a secondary code of FSAPAGAH, Play-to-Earn & Reward Platforms (questing, loyalty, airdrop mechanics). Its SIC code is 3944.