Sky Cable

What Sky Cable does

Sky Cable Corporation, founded in 1990 and headquartered in Quezon City, Philippines, is the pay television and broadband arm of ABS-CBN Corporation. The company introduced cable television to the Philippines and now delivers cable TV, IPTV (SKY TV via Google-certified Android TV boxes), and fiber-to-the-home broadband (SKY TruFiber, with plans up to 1 Gbps over symmetrical upload/download) to residential and business customers across Metro Manila and regional cities including Baguio, Bulacan, Rizal, Cavite, Laguna, Batangas, Cebu, Davao, Iloilo, Bacolod, General Santos, and Zamboanga. SKY transitioned its broadband backbone through a commercial arrangement with Converge ICT, accessing the largest FTTH network in the Philippines (8+ million ports, 700,000 km of fiber reaching 16 million homes).

The core technology stack combines legacy coaxial cable with a pure-fiber FTTH network, an Android-TV-based set-top experience with Chromecast, Google Assistant, and access to Google Play, Netflix, YouTube, and HBO Go. Customer-facing digital layers include the mySKY mobile app for account management and KYLA, a 24/7 NLP-driven virtual assistant deployed across Messenger, Viber, and Tencent Cloud web chat.

SKY operates a subscription-based recurring revenue model with monthly billing for TV plans (PHP 99-499/month across Plan 99/299/499 with 50-85 SD and HD channels) and broadband plans (PHP 999-3,500/month spanning 100 Mbps to 1 Gbps, plus Day/Night asymmetric plans). Hardware is monetized through one-time outright sale of the SKY TV box (PHP 2,800) or 24-month installments (PHP 150/month), and bundles (One SKY) combine TV and broadband. Distribution is multi-channel: direct online application (order.mysky.com.ph), Shopee/Lazada flagship stores (SKY Zone), accredited banks and OTC payment centers, e-wallets (GCash, Maya, ShopeePay, Coins.ph, GrabPay), credit-card auto-debit, and field installation contractors. SKYBIZ serves the corporate/commercial segment. In August 2022, Cignal Cable acquired a 38.88% stake from Sky Vision, ABS-CBN, and Lopez, Inc. for PHP 2.862 billion, with a total committed investment of about PHP 7.5 billion including debt and further-acquisition options.

Name

Sky Cable

Legal name

SKY Cable Corporation

Website

https://mysky.com.ph

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Sky Cable Corporation, founded in 1990, is the pay television and broadband arm of ABS-CBN in the Philippines, delivering cable TV, IPTV, and FTTH broadband up to 1 Gbps to residential and business customers across Metro Manila and major Philippine cities via Converge's fiber network.

Ownership category

akta.pro rank

Product category

Pay Television and Broadband Services

NAICS

Wired Telecommunications Carriers (517111), Wired and Wireless Telecommunications Carriers (except Satellite) (51711), Wired and Wireless Telecommunications (except Satellite) (5171)

SIC

Cable & Other Pay Television Services (4841)

akta.pro industry

PRIMARYMPABAFAC

Basic Cable Networks

Media, Entertainment & Sports/Broadcasting (TV & Radio)/Cable & Satellite Television Networks

SECONDARYMPABAFAA

General Entertainment Cable Networks

Media, Entertainment & Sports/Broadcasting (TV & Radio)/Cable & Satellite Television Networks

SECONDARYMPABAFAB

Premium Pay Cable Networks

Media, Entertainment & Sports/Broadcasting (TV & Radio)/Cable & Satellite Television Networks

Keywords

• Cable television services
• Broadband internet services
• Fiber-to-the-home internet
• IPTV subscriptions
• Pay TV operator

Headquarters

HQ city

Quezon City

HQ country

Philippines

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Infrastructure, Operations, Personnel, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Pay TV Subscription (SKYcable/SKY TV): Monthly subscription fees for cable TV and IPTV services offering various channel packages from basic (50+ SD channels) to premium (80+ channels with HD options). Revenue is recurring and subscription-based with monthly billing.
2. Broadband/Internet Subscription (SKY Fiber/SKY TruFiber): Monthly subscription fees for high-speed internet service ranging from 100Mbps to 1Gbps plans. Revenue is recurring with monthly billing cadence.
3. Equipment Sales (SKY TV Box): Sale of SKY TV box hardware - Google-certified Android TV device. Available as outright payment (₱2,800) or installment (₱150/mo for 24 months). One-time hardware revenue.
4. Bundle Services (One SKY): Combined cable TV and broadband service bundles offering both entertainment and connectivity in single subscription packages.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels8 records

Core offering

SKY Cable Corporation provides subscription-based pay television and broadband internet services to residential and business customers in the Philippines. Its core products are SKY TruFiber (fiber-to-the-home broadband delivering up to 1 Gbps symmetrical speeds) and SKY TV (an IPTV service delivered through a Google-certified Android TV device with up to 90 live channels), complemented by SKYcable cable TV, SKY Fiber broadband, and the One SKY bundled offering. The company also serves corporate clients through SKYBIZ, its commercial arm.

Product overview

SKY Cable Corporation is a telecommunications company offering a portfolio of pay TV and broadband services under the SKY brand as the pay television and broadband arm of ABS-CBN. The core offerings consist of SKY TruFiber (fiber-to-the-home broadband with plans up to 1 Gbps) and SKY TV (IPTV service delivered through a Google-certified Android TV box). SKY serves consumers through SKYcable (cable TV) and SKY Fiber (broadband) brands, while SKYBIZ handles corporate and commercial clients. The product ecosystem includes the mySKY App for mobile account management, KYLA (24/7 virtual assistant for customer support), and SKY Zone (e-commerce store on Shopee and Lazada). Legacy products include SKYdirect (DTH service discontinued in 2020), iWantv (online streaming), and SKY on Demand. Services are transitioning from legacy coaxial cable to pure fiber network via a commercial arrangement with Converge ICT.

Differentiator

Problem solved

Functional benefit

Brands

• SKYBIZ: Corporate and commercial arm delivering content (SKYcable) and connectivity (SKY Fiber) services to businesses of any size.
• SKYdirect
• mySKY
• KYLA
• SKY Zone
• SKY TV
• SKY Evo
• SKYcable Lite

Products and services

• SKY TruFiber SKY TruFiber is SKY Cable's fiber-to-the-home (FTTH) broadband internet service offering plans from 100 Mbps to 1 Gbps with symmetrical download/upload speeds, delivered via a commercial arrangement with Converge's pure fiber network. It is targeted at residential households seeking reliable, high-speed internet for streaming, work, and learning.
• SKY TV SKY TV is an Internet Protocol Television (IPTV) service delivering live TV channels, OTT streaming apps (Netflix, YouTube, HBO Go), and Google services through a Google-certified Android TV box, available to subscribers connected to SKY TruFiber. It targets residential subscribers seeking integrated TV, streaming, and app access through a single device.
• SKYcable SKYcable is SKY's flagship pay TV service offering HD cable television with the widest selection of channels in the Philippines, originally delivered over coaxial cable and now transitioning to IPTV delivery via SKY TruFiber. It is targeted at residential subscribers seeking premium channel packages for home entertainment.
• SKY Fiber SKY Fiber is SKY's high-speed broadband internet service for home and beyond, now transitioning to the SKY TruFiber pure fiber network with speeds up to 1 Gbps. It is targeted at residential households seeking reliable internet connectivity.
• SKYBIZ SKYBIZ is SKY's corporate and commercial arm delivering content (SKYcable) and connectivity (SKY Fiber) services to businesses of any size, targeted at Philippine business and commercial customers needing professional content delivery and reliable connectivity.
• One SKY One SKY is the country's first bundled subscription of cable TV (SKYcable) and broadband internet (SKY Fiber) delivered as a single combined service, targeted at residential households seeking both entertainment and connectivity in one package.
• SKY TV Box SKY TV Box is a Google-certified Android TV hardware device that subscribers purchase to enable SKY TV IPTV service, supporting 4K streaming, Wi-Fi, Google Assistant, Chromecast, and Google Play app downloads. It is targeted at SKY TV subscribers and is available via outright payment or a 24-month installment contract.
• SKY Fiber WiFi Mesh SKY Fiber WiFi Mesh is a WiFi mesh device launched in 2021 to extend wireless coverage throughout homes for SKY Fiber/SKY TruFiber subscribers, targeting residential households needing broader in-home WiFi coverage.

Quantifiable outcome

• 1 million subscribers reached by SKYdirect within 3 years of market launch
• +3 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration34 records

AI capability2 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core, major and supporting.

• Converge Information and Communications Technology Solutions, Inc.coreTechnology or IntegrationCommercial arrangement enabling SKY to use Converge's fiber-to-the-home (FTTH) network, allowing SKY customers to experience broadband plans with faster speeds and more reliable internet service. Converge has the largest FTTH network in the Philippines with over 8 million ports and fiber footprint extending over 700,000 kilometers reaching 16 million Filipino homes nationwide. SKY Chairman Mark Lopez stated Converge has built a superior state-of-the-art fiber network nationwide that SKY customers will experience.
• Google (Android TV)coreTechnology or IntegrationSKY TV uses Google-certified Android TV device enabling 4K streaming, Wi-Fi connectivity, Google Assistant voice control, Chromecast functionality, and access to Google Play store for apps and games.
• HBOmajorStrategic or Co-development PartnerSKY launched exclusive access to HBO Go for its subscribers in 2014, providing premium movie and series content.
• NetflixmajorStrategic or Co-development PartnerSKY launched its most hi-tech SKY on Demand box with YouTube and Netflix apps in 2018, integrating Netflix streaming into SKY's service offerings.
• YouTubecoreTechnology or IntegrationYouTube app pre-installed on SKY TV box for streaming video content, integrated into the Android TV experience.
• Various Philippine Banks and Payment PartnerssupportingChannel Partner/ Reseller/ DistributorPartnerships with major Philippine banks (BDO, BPI, Metrobank, Union Bank, RCBC, etc.), digital wallets (GCash, Maya, ShopeePay), and payment centers (Bayad, Cebuana Lhuillier, 7-Eleven) for bill payment and transaction processing.

Scale indicators5 records

Recent moves10 records

Expansion highlights2 records

Direct peers

• Converge ICT Solutions: The largest pure fiber-to-the-home operator in the Philippines. Directly comparable because Converge is both SKY's wholesale FTTH backbone partner and a head-to-head retail broadband competitor in the same metro Manila and provincial markets.
• PLDT Home: PLDT's residential broadband, fiber, and content (including Cignal TV integration) unit. Competes directly with SKY for Filipino household broadband and pay TV subscriptions, and bundles its own content and connectivity offerings.
• Globe Telecom: One of the Philippines' two major telco incumbents, with a large fixed broadband (Globe At Home) and mobile data business. Competes with SKY across both broadband connectivity and bundled content/streaming propositions.
• Cignal TV: Philippine's leading satellite pay-TV operator and a minority shareholder in SKY Cable since 2022. Operates a directly overlapping pay-TV product with similar premium channel offerings and is now vertically integrated with SKY's distribution.

Broad incumbents

• GMA Network: The Philippines' leading free-to-air broadcast network competing directly with ABS-CBN. Comparable as a media distributor whose content is bundled on SKY's cable/IPTV platform and whose digital expansion creates adjacent competition for SKY's audience.
• ABS-CBN Corporation: SKY Cable's parent company and the largest Philippine media conglomerate historically. Comparable as the originator of much of SKY's exclusive local content and as a now-shuttered free-TV broadcaster whose franchise loss affects SKY's content pipeline.

Regional players

• Astro Malaysia Holdings: Malaysia's dominant pay-TV operator offering satellite, IPTV, and broadband bundles. Comparable as a regional Southeast Asian pay-TV + broadband peer with similar content/connectivity bundling model and customer-acquisition motion.
• StarHub: Singapore-based quad-play telco offering fiber broadband, pay TV (including its Hub bundle), mobile, and streaming. Comparable as an ASEAN incumbent operator that combines pay-TV, broadband, and OTT content into bundled subscriptions.

Emerging players

• DEN Networks: One of India's largest cable TV distribution and broadband platforms operating across hundreds of cities. Comparable as an emerging-market cable-plus-broadband operator pursuing fiber upgrades to defend against OTT substitution.
• Hathway Cable & Datacom: Indian MSO and broadband ISP offering cable TV plus Hathway broadband across Indian metros. Comparable as a hybrid cable+broadband operator in an emerging market navigating the same coaxial-to-fiber transition and OTT cannibalization pressures as SKY.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/skyserves

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sky Cable