Lensabl
Lensabl is a US-based D2C online eyewear retailer offering mail-in prescription lens replacement, designer frames, smart glasses, and contact lenses to individual consumers across the United States and Canada.
- Company typePrivate
- Founded2015
- HeadquartersCulver City, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Lensabl does
Lensabl, Inc. is a US-based online eyewear retailer founded in 2015 and headquartered in Culver City, California (with a corporate address in Chicago). Its core offering is a mail-in prescription lens replacement service in which customers ship their existing frames to Lensabl's in-house lab, where new custom lenses are cut, installed, and quality-inspected with a 7-10 business day turnaround. Beyond lens replacement, the company retails designer frames from brands including Ray-Ban, Oakley, Persol, Costa, goodr, Sunski, and QUAY; smart glasses from the Ray-Ban Meta and Oakley Meta lines; Bose audio sunglasses; Nuance Audio hearing glasses; and contact lenses from Acuvue, Alcon, Bausch & Lomb, and CooperVision, alongside an Everyday Eyewear own-label collection.
Lensabl firmographics
Firmographics- Name
- Lensabl
- Legal name
- Lensabl, Inc.
- Website
- https://lensabl.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Lensabl is a US-based D2C online eyewear retailer offering mail-in prescription lens replacement, designer frames, smart glasses, and contact lenses to individual consumers across the United States and Canada.
- Ownership category
- akta.pro rank
Lensabl industry classification
Industry- Product category
- Online Optical Retail
- NAICS
- Optical Goods Retailers (45613), Optical Goods Retailers (456130), Ophthalmic Goods Manufacturing (339115)
- SIC
- Ophthalmic Goods (3851)
- akta.pro primary industry
- Optical Dispensing & Eyewear Devices (Frames, Lenses, Lens Edging/Finishing Equipment) (HLAHAJAD)
- akta.pro secondary industries
- Prescription Eyewear Frames (Optical) (CRAAAKAA), Sunglasses (Non-Prescription) (CRAAAKAB), Contact Lenses & Care Systems (Soft/RGP/Scleral Lenses; Cleaning/Disinfection Solutions) (HLAHAJAE), Sunglasses & Luxury Eyewear (CRAKAEAE)
Keywords
Where Lensabl is headquartered
LocationHeadquarters
- HQ city
- Culver City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Lensabl business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Lens Replacement Sales: One-time sales of custom prescription lenses for customer-owned frames. Customers select lens type, prescription, and add-ons. Production takes 7-10 business days in their lab.
- Designer Frames Sales: Sale of new eyewear frames from brands including Ray-Ban, Oakley, Persol, Costa, goodr, and others. Frames are sold with or without prescription lenses.
- Contact Lens Sales: Sale of contact lenses from major brands including Acuvue, Alcon, Bausch & Lomb, CooperVision. Products sold in various pack sizes at competitive pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Lens Replacement - Starting at $97 |
| Unit Pricing | Pay-as-you-go | Ray-Ban Meta Smart Glasses - From $379 |
| Unit Pricing | Pay-as-you-go | Oakley Meta Smart Glasses - From $399 |
| Unit Pricing | Pay-as-you-go | Ray-Ban Frames - From $143 |
| Unit Pricing | Pay-as-you-go | Goodr Sunglasses - From $30 |
| Unit Pricing | Pay-as-you-go | Persol Frames - From $314 |
| Unit Pricing | Pay-as-you-go | Contact Lenses - From $30 |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Lensabl product offering
Product offeringCore offering
Lensabl is an online direct-to-consumer eyewear retailer whose core offering is a mail-in prescription lens replacement service: customers ship their existing frames to Lensabl's lab using a prepaid box and free shipping label and receive them back with new custom prescription or non-prescription lenses in about 7-10 business days. The company also sells designer eyeglass frames, sunglasses, smart glasses (Ray-Ban Meta, Oakley Meta, Bose, Nuance), and contact lenses from brands such as Acuvue, Alcon, Bausch & Lomb, and CooperVision through its Shopify storefront.
Product overview
Lensabl is an online eyewear retailer operating primarily as a lens replacement service combined with a frames and contact lenses e-commerce platform. The core offering is a lens replacement service where customers mail in their existing frames to receive new custom prescription or non-prescription lenses. The company also sells designer eyeglass frames and sunglasses from brands including Ray-Ban, Oakley, Persol, Costa, goodr, and Sunski, as well as smart glasses from Ray-Ban Meta and Oakley Meta featuring built-in AI capabilities. Additionally, Lensabl offers contact lenses from major brands (Acuvue, Alcon, Bausch & Lomb, CooperVision), prescription renewal services through a Govisibly partnership, and hearing-enhanced eyewear under the Nuance Audio brand. The business is powered by Shopify e-commerce infrastructure.
Differentiator
Problem solved
Functional benefit
Products and services
- Online Lens Replacement Service Mail-in service that replaces lenses in a customer's existing prescription or non-prescription glasses frames. Customers order online, ship their frames to Lensabl's lab using a free prepaid box and shipping label, and receive their frames back with new custom prescription lenses in about 7-10 business days, starting at $97 with free AR coating and free standard shipping.
- Designer Frames Curated retail selection of prescription eyeglass frames and sunglasses from designer brands including Ray-Ban, Oakley, Persol, Costa, goodr, Sunski, QUAY, and Bose, sold on lensabl.com with or without prescription lenses added.
- Contact Lenses Online retail of contact lenses from major brands including Acuvue, Alcon, Bausch & Lomb, and CooperVision, offered in various pack sizes at competitive pricing with free standard shipping.
- Ray-Ban Meta Smart Glasses AI-enabled smart glasses from Ray-Ban Meta combining traditional eyewear with Meta AI features including a built-in camera for POV capture, open-ear speakers, microphone array, and voice assistant activation via 'Hey Meta', sold from $379 (e.g., Wayfarer Gen 2), well below the $700+ retail optical shop price.
- Oakley Meta Smart Glasses AI-powered Oakley sports eyewear integrating Meta AI with camera and audio features; the Oakley Meta HSTN model includes a 12MP ultrawide camera, discreet open-ear Bluetooth speakers, a 5-mic array, and up to 8 hours of battery life, sold from $399 (with Transitions lenses from $479).
- Nuance Audio / Nuance Hearing Glasses Prescription eyewear incorporating advanced hearing technology into a modern glasses form factor, combining vision correction with audio amplification capabilities for everyday wear.
- Bose Eyewear Audio sunglasses with integrated Bose audio technology, featuring speakers for music playback and hands-free calling in a sunglasses form factor.
- Online Prescription Renewal Online prescription renewal service powered by Govisibly, allowing customers to renew expired prescriptions in about 5 minutes and receive a prescription from a board-certified doctor within 24 hours.
- Everyday Eyewear Lensabl's own-label budget-friendly frame collection featuring round, square, rectangle, and cat-eye shapes in various sizes, positioned as an affordable everyday frames option sold with or without prescription lenses.
Companies that use Lensabl
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Lensabl technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Lensabl partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights6 records
Lensabl competitors and assessment
Company assessmentDirect peers
- FramesDirect: Online optical retailer carrying designer and luxury frames with prescription lens fulfillment. Comparable to Lensabl's designer frame category and prescription lens bundling.
- EyeBuyDirect: D2C online optical retailer selling prescription frames, lenses, and sunglasses at value price points. Direct competitor in the budget-online-eyewear category where Lensabl also competes.
- GlassesUSA: Online optical retailer offering prescription glasses, sunglasses, and contact lenses with insurance acceptance. Closely comparable to Lensabl's full-stack D2C optical offering including lens replacement.
- Liingo Eyewear: Online prescription eyewear brand offering try-at-home and direct shipping of glasses. Smaller D2C peer with similar product-led growth approach and home-trial mechanics.
- Overnight Glasses: Online optical retailer specializing in fast-turnaround prescription eyewear. Closely comparable to Lensabl's speed/value proposition for replacement lenses and new frames.
- Warby Parker: Pioneer D2C eyewear retailer offering prescription frames, lenses, and contact lenses online. Directly comparable to Lensabl's prescription eyewear e-commerce model, though with a much larger catalog and physical retail footprint.
- Zenni Optical: Online-only prescription eyewear retailer focused on extreme affordability. Competes directly with Lensabl on price-sensitive prescription eyeglasses buyers and contact lens customers.
- 1-800 Contacts: Leading online contact lens retailer with prescription verification and subscription services. Directly overlaps Lensabl's contact lens business and shares the same online optical retail category.
Broad incumbents
- LensCrafters: EssilorLuxottica-owned omnichannel optical retailer with physical stores and online ordering. Broader incumbent that competes with Lensabl across prescription eyewear and lens replacement but operates primarily through retail locations.
Emerging players
- Hubble Contacts: D2C contact lens subscription brand selling daily lenses online. Comparable to Lensabl's contact lens offering, focused on a narrower product set but with subscription economics.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Lensabl social profiles
Digital presenceLensabl financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lensabl leadership team
Management profileNumber of profiles
Profiles3 records
Lensabl funding detail
Funding detailFunding overview
Funding rounds3 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lensabl M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lensabl
What does Lensabl do?
Lensabl is an online direct-to-consumer eyewear retailer whose core offering is a mail-in prescription lens replacement service: customers ship their existing frames to Lensabl's lab using a prepaid box and free shipping label and receive them back with new custom prescription or non-prescription lenses in about 7-10 business days. The company also sells designer eyeglass frames, sunglasses, smart glasses (Ray-Ban Meta, Oakley Meta, Bose, Nuance), and contact lenses from brands such as Acuvue, Alcon, Bausch & Lomb, and CooperVision through its Shopify storefront.
Is Lensabl a public or private company?
Lensabl is a private company. It is classified as venture growth investor backed and is currently operating.
When was Lensabl founded?
Lensabl was founded in 2015. It employs 1 to 10 people.
Where is Lensabl based?
Lensabl is headquartered in Culver City, United States, in the North America region.
How does Lensabl make money?
Three revenue lines are on record. Lens Replacement Sales are the primary driver. The others are designer Frames Sales and contact Lens Sales.
Who are Lensabl's main competitors?
Direct peers on record are FramesDirect, EyeBuyDirect, GlassesUSA, Liingo Eyewear, Overnight Glasses, Warby Parker, Zenni Optical and 1-800 Contacts. LensCrafters is listed as a broad incumbent. Hubble Contacts is listed as an emerging player.
Does Lensabl have an API?
No public API is recorded for Lensabl.
What industry is Lensabl in?
Lensabl's product category is Online Optical Retail. Its primary akta.pro industry code is HLAHAJAD, Optical Dispensing & Eyewear Devices (Frames, Lenses, Lens Edging/Finishing Equipment), with a secondary code of CRAAAKAA, Prescription Eyewear Frames (Optical). Its NAICS code is 45613 and its SIC code is 3851.