Lemon Cash
Lemon Cash is a mobile-first crypto-fintech super-app serving Latin American retail consumers with a multi-currency digital wallet, USDT stablecoin yields, VISA card with Bitcoin cashback, U.S. stock investing, and cross-border P2P transfers across Argentina, Peru, Brazil, Colombia, and Chile.
- Company typePrivate
- Founded2019
- HeadquartersBuenos Aires, Argentina
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Lemon Cash does
Lemon Cash operates a mobile-first crypto-fintech super-app that combines a multi-currency digital wallet (Argentine pesos, Brazilian reais, Peruvian soles, Colombian pesos, Chilean pesos, and USDT stablecoin), VISA prepaid and credit card issuance, DeFi-powered yield generation on USDT (~4% effective annual rate), U.S. stock investing (10,000+ equities via Alpaca Securities LLC custody), and cross-border P2P transfers across seven or more Latin American countries. The underlying platform is blockchain-based, supports 50+ digital assets including Bitcoin, and provides real-time Proof of Reserves and Proof of Solvency using Merkle Tree cryptographic verification with open-source user-level balance auditing. Automated stablecoin conversion (USDC/USDS to USDT) includes depeg detection logic and integrates local instant payment rails including PIX (Brazil), PSE and Bre-B (Colombia), and ACH transfers. The company is incorporated as The Place S.A. de C.V. in El Salvador (parent), with regional operating subsidiaries in Argentina (Bay Treasure Caramel S.A. and Digifin S.A.), Peru and Chile (Lanin Pay SpA), and Brazil (Dock Soluções em Meios de Pagamento S.A. and Lemon Instituição de Pagamento Ltda.).
The business model is transaction-based with no account, maintenance, or card fees. Revenue is generated through commissions on crypto buy/sell/swap/withdrawal operations, automated stablecoin conversions, and fiat currency transfers — each composed of a disclosed network cost plus a service commission shown to users in-app before execution. Go-to-market is product-led growth via app store distribution, biometric self-serve onboarding, the Lemon Nation community, the $lemontag referral/handle system, and the Bitcoin cashback incentive (~2%) on the VISA card. The company has raised $66 million in total across a $16.3M Series A led by Kingsway Capital (2021) and a $20M Series B co-led by F-Prime and ParaFi (2025), with participation from DRW Venture Capital, Endeavor Catalyst, and VanEck. Primary customers are Latin American retail consumers, particularly in high-inflation and currency-controlled markets, plus a secondary segment of freelancers and small businesses receiving cross-border payments.
The platform reports over 4 million validated users (with one source citing 5M+), over 2 million VISA cards issued, and US$9.3 billion processed in 2025, with operations spanning Argentina, Peru, Brazil, Colombia, Chile, and El Salvador under a 101–250 employee base. Founder Marcelo Cavazzoli leads the company alongside CFO Maximiliano Raimondi and COO Federico Biskupovich. The 2026 launches of the VISA Lemon Credit Card and full Brazil and Colombia operations mark Lemon's transition from an Argentina-led crypto wallet into a multi-country, multi-product consumer financial platform.
Lemon Cash firmographics
Firmographics- Name
- Lemon Cash
- Legal name
- The Place S.A. de C.V.
- Website
- https://lemon.me
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Lemon Cash is a mobile-first crypto-fintech super-app serving Latin American retail consumers with a multi-currency digital wallet, USDT stablecoin yields, VISA card with Bitcoin cashback, U.S. stock investing, and cross-border P2P transfers across Argentina, Peru, Brazil, Colombia, and Chile.
- Ownership category
- akta.pro rank
Lemon Cash industry classification
Industry- Product category
- Crypto Banking
- NAICS
- Credit Card Issuing (52221)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- General-Purpose Digital Wallets (P2P + Merchant) (FSAMAEAA)
- akta.pro secondary industries
- Multi-Currency Accounts, Wallets & IBAN Services (FSAMAIAG), International / Multi-Currency Wallets (FSAMAEAL)
Keywords
Where Lemon Cash is headquartered
LocationHeadquarters
- HQ city
- Buenos Aires
- HQ country
- Argentina
- HQ region
- Latin America
Offices5 records
Markets served
Lemon Cash business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain
Revenue model
- Crypto Transaction Fees: Fees charged on buy, sell, swap, and withdrawal transactions in crypto assets. Each transaction is composed of a network cost and a service commission, both disclosed to the user before execution. This is the primary revenue mechanism described in the terms of service.
- Automated Stablecoin Conversion Fees: Commission applied on automated conversions of stablecoins (USDC/USDS to/from USDT) executed on behalf of users. Commission rates are displayed in the platform and consent is obtained via terms acceptance.
- Fiat Currency Transfer Fees: Fees associated with fiat currency transfers, including international transfers to bank accounts, mobile operator payments, and cross-border remittances. Free transfers are available to 7+ countries in the region.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Free account with transaction-based fees |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels11 records
Lemon Cash product offering
Product offeringCore offering
Lemon Cash is a mobile crypto-fintech super-app that operates a multi-currency digital wallet supporting Argentine pesos and USDT-backed "Digital Dollars," offering Bitcoin and 50+ crypto trading, DeFi-powered daily yields (~4% APR), VISA prepaid and credit cards with ~2% Bitcoin cashback, stock investing in 4,000+ U.S. equities, peer-to-peer transfers via $lemontag, and cross-border remittances to 7+ Latin American countries. The platform has over 4 million validated users and processed more than US$9.3 billion in transaction volume in 2025.
Product overview
Lemon is a multi-currency crypto-fintech super-app offering a unified platform for digital wallets, crypto trading (Bitcoin, 50+ digital assets), stock investing, and payment services. The core product is the Lemon App combining a digital wallet (pesos, dollars, USDT), VISA prepaid/credit cards with Bitcoin cashback, daily yield accounts (~4% APR via DeFi), and international transfers. Key modules include Lemon Nation (NFTs), P2P marketplace, QR payments with Bitcoin rewards, $lemontag for peer transfers, and PIX integration for Brazil. The platform serves over 4 million users across Argentina, Peru, Colombia, and Brazil, processing over US$9.3 billion, and issues VISA cards offering ~2% Bitcoin cashback. Proof of Reserves/Solvency features provide transparent cryptographic verification of company reserves.
Differentiator
Problem solved
Functional benefit
Brands
- Lemon Card: VISA prepaid card offering approximately 2% Bitcoin cashback on purchases, available in Argentina, Peru, and Colombia.
- Lemon Credit Card
- Dólares Digitales
- Lemon Nation
- $lemontag
- Lemon Drops
Products and services
- Lemon App (Digital Wallet Platform) Multi-currency digital wallet mobile application enabling users in Latin America to hold and transact in Argentine pesos, USDT-backed Digital Dollars, and 50+ cryptocurrencies; activate daily DeFi yields; send and receive cross-border transfers; and access investing and payment features. Available on iOS and Android via app stores with self-serve biometric onboarding.
- VISA Lemon Card (Prepaid) VISA prepaid card offering approximately 2% Bitcoin cashback on purchases, accepted internationally and supporting QR payments in Argentina and Brazil; over 2 million cards issued across Argentina and Peru.
- VISA Lemon Credit Card VISA credit card launching in 2026 offering credit facilities to Lemon Cash users, expanding the product line beyond the prepaid card with continued Bitcoin cashback rewards on purchases.
- Digital Dollars (Dólares Digitales / USDT) USD stablecoin (USDT) holdings branded as "Digital Dollars" with daily yield generation powered by DeFi protocols, earning approximately 4% effective annual rate; incoming USDC and USDS are automatically converted to USDT via the platform's Automated Stablecoin Conversion system.
- Bitcoin Trading Buy and sell Bitcoin directly with Argentine pesos or USDT-backed Digital Dollars through the Lemon mobile app; positions Bitcoin as a core asset of the platform with cashback rewards paid in Bitcoin on card and QR purchases.
- Stock Investing (U.S. Equities) Investment platform allowing users to buy fractional shares in more than 10,000 companies including Apple, Tesla, and Nvidia, with U.S. equity custody and compensation provided by Alpaca Securities LLC (a FINRA/SIPC member); investment advisory provided by Quaestus Advisory S.A. (AAGI N°1098/CNV).
- Crypto Trading (50+ Digital Assets) Trading platform for more than 50 digital assets beyond Bitcoin, enabling users to buy, sell, swap, and withdraw crypto with transaction-based network costs and service commissions disclosed in-app prior to execution.
Quantifiable outcome
- Over $9.3 billion processed in 2025
- +7 more outcomes
Companies that use Lemon Cash
Customer profileSegments3 records
Ideal customer profiles3 records
Lemon Cash technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
Feature8 records
Lemon Cash partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered flagship, core and minor.
- VISAflagshipVISA is Lemon's card network partner for the Lemon VISA prepaid card (and credit card launching in 2026). The partnership enables Lemon to issue internationally accepted VISA cards to its user base across Argentina, Peru, Colombia, and Brazil, with Bitcoin cashback rewards on all purchases. This is a core product partnership without which the card program would not function.
- Banco Central do Brasil (PIX)corePIX is Brazil's central bank instant payment rail, which Lemon integrated in 2025. This integration enables Brazilians to deposit and withdraw Brazilian Reais via PIX, and allows Brazilians living in Argentina to access Pix for cross-border payments. PIX integration is credited with driving significant crypto adoption in Argentina.
- PayPalcorePayPal integration enables Lemon users to receive USD transfers from PayPal accounts directly into their Lemon wallets. This is a key inbound transfer pathway for freelancers and contractors receiving international payments.
- Wise (TransferWise)coreWise integration allows Lemon users to receive international transfers from the Wise platform, facilitating cross-border remittances for users who receive payments through Wise from international clients or employers.
- PayoneercorePayoneer integration enables Lemon users to receive funds from the Payoneer platform, a common payment processor for freelancers and marketplace sellers in Latin America, directly into their Lemon accounts.
- DeelcoreDeel integration allows Lemon users to receive payroll and contractor payments from the Deel global payroll platform directly into their Lemon wallets, streamlining international payroll disbursements for Latin American contractors.
- PSE (Pagos Seguros en Línea)corePSE is Colombia's online payment gateway. Lemon integrates with PSE for Colombian peso deposits and withdrawals, enabling local fiat on-ramps and off-ramps for Colombian users. The integration supports Lemon's expansion into the Colombian market.
- Bre-BcoreBre-B is Colombia's instant payment system for peso transfers. Lemon integrates with Bre-B for real-time peso transfers in Colombia, complementing the PSE integration. The status page shows that Lemon had operational issues with Bre-B in June 2026, indicating this is an active and monitored integration.
- Tether (USDT)flagshipTether's USDT stablecoin is the primary underlying asset for Lemon's Digital Dollars product. Lemon's wallet stores USDT as its USD stablecoin, and all digital dollar operations (yields, transfers, conversions) are powered by USDT. The stability and reliability of USDT is fundamental to the Digital Dollars value proposition.
- Alpaca Securities LLCcoreAlpaca Securities LLC, a FINRA/SIPC member, provides U.S. equity custody and compensation services for Lemon's stock investment product. This enables Lemon to offer U.S. stock trading (Apple, Tesla, Nvidia, etc.) to its Latin American users, a key differentiator for the platform.
- Quaestus Advisory S.A.minorQuaestus Advisory S.A. (AAGI N°1098/CNV) serves as the investment advisor for Lemon's financial instrument investments, providing guidance on the regulated investment products available within the app.
Scale indicators11 records
Recent moves12 records
Expansion highlights6 records
Lemon Cash competitors and assessment
Company assessmentMarket position
Competitive moat6 records
Key highlights7 records
Customer concentration
Lemon Cash social profiles
Digital presenceLemon Cash compliance and trust
Trust signalCompliance1 record
Lemon Cash financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lemon Cash leadership team
Management profileNumber of profiles
Profiles3 records
Lemon Cash subsidiaries and ownership
Company hierarchySubsidiaries5 records
Lemon Cash funding detail
Funding detailFunding overview
Funding rounds7 records
Investors24 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lemon Cash M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lemon Cash
What does Lemon Cash do?
Lemon Cash is a mobile crypto-fintech super-app that operates a multi-currency digital wallet supporting Argentine pesos and USDT-backed "Digital Dollars," offering Bitcoin and 50+ crypto trading, DeFi-powered daily yields (~4% APR), VISA prepaid and credit cards with ~2% Bitcoin cashback, stock investing in 4,000+ U.S. equities, peer-to-peer transfers via $lemontag, and cross-border remittances to 7+ Latin American countries. The platform has over 4 million validated users and processed more than US$9.3 billion in transaction volume in 2025.
Is Lemon Cash a public or private company?
Lemon Cash is a private company. It is classified as venture growth investor backed and is currently operating.
When was Lemon Cash founded?
Lemon Cash was founded in 2019. It employs 251 to 500 people.
Where is Lemon Cash based?
Lemon Cash is headquartered in Buenos Aires, Argentina, in the Latin America region.
How does Lemon Cash make money?
Three revenue lines are on record. Crypto Transaction Fees are the primary driver. The others are automated Stablecoin Conversion Fees and fiat Currency Transfer Fees.
Does Lemon Cash have an API?
No public API is recorded for Lemon Cash.
What industry is Lemon Cash in?
Lemon Cash's product category is Crypto Banking. Its primary akta.pro industry code is FSAMAEAA, General-Purpose Digital Wallets (P2P + Merchant), with a secondary code of FSAMAIAG, Multi-Currency Accounts, Wallets & IBAN Services. Its NAICS code is 52221 and its SIC code is 6200.