Crypto Unicorns
- Company typePrivate
- Founded2022
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
Crypto Unicorns firmographics
Firmographics- Name
- Crypto Unicorns
- Website
- https://cryptounicorns.fun
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Crypto Unicorns industry classification
Industry- Product category
- Blockchain Gaming
- NAICS
- Amusement Parks and Arcades (7131), Amusement Arcades (71312), Casinos (except Casino Hotels) (71321)
- SIC
- Games, Toys & Children's Vehicles (No Dolls & Bicycles) (3944), Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- Blockchain Game Studios & Game Development (FSAPAGAC)
- akta.pro secondary industries
- GameFi Economies & Token Systems (tokens, staking, sinks/sources, inflation control) (FSAPAGAG), In-Game Asset Standards & Infrastructure (NFT items, marketplaces, royalties, asset registries) (FSAPAGAE), Digital Game Marketplaces & Item Economies (NFT/Skins/Trading) (BPAMAKAJ)
Keywords
Where Crypto Unicorns is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Markets served
Crypto Unicorns business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- NFT Marketplace Sales: Primary revenue from selling NFTs including unicorns, land plots, shadowcorns, gems, and ritual items through the official marketplace. Transaction fees and direct sales generate revenue.
- Token Transactions: Revenue from token transactions including CU and UNIM token swaps, with RBW converting to CU at 10:1 ratio through the Rainbow Bridge.
- Staking Protocol Fees: CULP token staking generates protocol revenue through staking mechanics. Stakers earn rewards while contributing to liquidity and ecosystem stability.
- Gameplay Services: Revenue from game features including breeding services, crafting materials, and premium gameplay elements that enhance player experience.
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
Crypto Unicorns product offering
Product offeringCore offering
Crypto Unicorns is a Web3 game development studio that operates a blockchain-based digital pet collecting and farming game built on Polygon and Arbitrum Layer 2 networks. Players discover, collect, raise, breed, and trade unique Unicorn NFTs across nine distinct classes, earn rewards through gameplay, staking, and seasonal Play-to-Airdrop events, and transact in an integrated NFT marketplace using native tokens (CU, UNIM, CULP).
Product overview
Crypto Unicorns is a blockchain-based digital pet collecting and farming game built on Polygon and Arbitrum Layer 2 networks. The ecosystem comprises a core NFT-based game for discovering, collecting, raising, and trading unique Unicorns across nine distinct classes; the Shadowcorns PvP game mode featuring strategic army battles; an official Marketplace for trading NFTs (Unicorns, Land, Shadowcorns, Gems, Rituals, Items); multiple utility tokens (CU for governance/staking, UNIM for gameplay resources, CULP for liquidity staking); the Rainbow Bridge for cross-chain token transfers; Play-to-Airdrop reward programs tied to XAI; and community tools including the BreederDAO analytics tool and Governance Forum. Players engage through breeding, evolving, crafting, jousting, questing, and staking activities to progress and earn rewards.
Differentiator
Problem solved
Functional benefit
Products and services
- Crypto Unicorns A blockchain-based digital pet collecting and farming game where players discover, collect, raise, and trade unique Unicorn NFTs across nine classes (Moon, Flower, Crystal, Heart, Star, Rainbow, Omnom, Cloud, Candy), each with distinct attributes and breeding mechanics. Targeted at individual crypto gamers and NFT collectors.
- Shadowcorns
Quantifiable outcome
- 3,000 limited Shadowcorn NFTs available for collection
Companies that use Crypto Unicorns
Customer profileSegments3 records
Ideal customer profiles3 records
Crypto Unicorns technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature5 records
Crypto Unicorns partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Camelot ExchangecoreCamelot DEX integration enables users to purchase CU and UNIM tokens directly from the Crypto Unicorns website. Provides liquidity for token trading and is the primary venue for acquiring in-game tokens.
- PolygoncorePrimary blockchain network for Crypto Unicorns operations including NFT minting, game bank, and primary token infrastructure. Supports low gas fees and established NFT ecosystem.
- ArbitrumcoreSecondary blockchain network for CU token and CULP staking. Connected via Rainbow Bridge for cross-chain token transfers. Provides Ethereum L2 scalability benefits.
- XAIcoreXAI serves as the rewards token for the Play-to-Airdrop leaderboard system. Daily XAI rewards are distributed to top-performing players based on gameplay activities and event participation.
- PlaycoreminorPlaycore's Unicorn Breeding tool provides advanced breeding analysis and genetics optimization for players looking to breed top-tier unicorns with optimal gene combinations.
- BreederDAOminorCommunity-created breeding optimization tool that helps players make data-driven decisions when breeding unicorns to achieve desired traits and rarities.
- Bug Bounty ParticipantsminorSecurity researchers participating in the Crypto Unicorns Bug Bounty Program to identify vulnerabilities in smart contracts, Web3 security, and infrastructure. Rewards up to $200,000 USD for critical vulnerabilities.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Crypto Unicorns competitors and assessment
Company assessmentDirect peers
- Sorare: NFT-based fantasy sports game with collectible cards, scarcity tiers, and marketplace trading. Comparable in NFT collectible model and play-to-earn mechanics, though focused on sports rather than fantasy creatures.
- Pixels: Web3 farming/social MMO built on Ronin/Polygon with farming mechanics, NFTs, and token rewards. Closely comparable in the digital pet/farming genre and free-to-play onboarding.
- Star Atlas: Web3 space MMO with NFT ships, crew, and land built on Solana. Comparable in collectible NFT-driven gameplay, faction-based PvP, and dual-token (ATLAS/POLIS) economy.
- Axie Infinity (Sky Mavis): The category-defining NFT pet-battling game with breeding, PvP, and a player-driven economy. Most directly comparable to Crypto Unicorns in mechanics, audience, and token-based monetization model.
- Illuvium: Open-world RPG with collectible NFT creatures and autobattler mechanics. Comparable in NFT creature collection, rarity tiers, and trading-focused economy on Ethereum L2.
- Big Time Studios: Multiplayer action RPG with NFT cosmetics and play-to-earn mechanics on Polygon. Comparable in NFT-gated gameplay, multi-token economy, and Web3-native target audience.
- Aavegotchi: NFT pet game with farming mini-games, rarity mechanics, and GHST token on Polygon. Closely comparable in pet collecting, breeding, and Polygon-native Web3 gaming stack.
Broad incumbents
- Decentraland: Established Web3 virtual world with NFT land, wearables, and MANA token economy. Comparable in NFT-driven in-game asset ecosystem and DAO-style governance model.
- The Sandbox: Major Web3 gaming/metaverse platform with user-created NFT experiences and SAND token economy. Broader scope than Crypto Unicorns but overlapping in NFT item economies and Polygon infrastructure.
Others
- XAI Games: Partner project that provides the XAI rewards token for Crypto Unicorns' Play-to-Airdrop. Not a direct competitor but a strategic infrastructure partner with shared player base overlap.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Crypto Unicorns social profiles
Digital presenceCrypto Unicorns financial estimates
Financial estimateRevenue estimate
Valuation estimate
Crypto Unicorns leadership team
Management profileNumber of profiles
Profiles1 record
Crypto Unicorns funding detail
Funding detailFunding overview
Funding rounds2 records
Investors10 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Crypto Unicorns M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Crypto Unicorns
What does Crypto Unicorns do?
Crypto Unicorns is a Web3 game development studio that operates a blockchain-based digital pet collecting and farming game built on Polygon and Arbitrum Layer 2 networks. Players discover, collect, raise, breed, and trade unique Unicorn NFTs across nine distinct classes, earn rewards through gameplay, staking, and seasonal Play-to-Airdrop events, and transact in an integrated NFT marketplace using native tokens (CU, UNIM, CULP).
Is Crypto Unicorns a public or private company?
Crypto Unicorns is a private company. It is classified as venture growth investor backed and is currently operating.
When was Crypto Unicorns founded?
Crypto Unicorns was founded in 2022. It employs 1 to 10 people.
Where is Crypto Unicorns based?
Crypto Unicorns is headquartered in San Francisco, United States, in the North America region.
How does Crypto Unicorns make money?
Four revenue lines are on record. NFT Marketplace Sales are the primary driver. The others are token Transactions, staking Protocol Fees and gameplay Services.
Who are Crypto Unicorns's main competitors?
Direct peers on record are Sorare, Pixels, Star Atlas, Axie Infinity (Sky Mavis), Illuvium, Big Time Studios and Aavegotchi. Broad incumbents are Decentraland and The Sandbox. XAI Games is listed as an others.
Does Crypto Unicorns have an API?
No public API is recorded for Crypto Unicorns.
What industry is Crypto Unicorns in?
Crypto Unicorns's product category is Blockchain Gaming. Its primary akta.pro industry code is FSAPAGAC, Blockchain Game Studios & Game Development, with a secondary code of FSAPAGAG, GameFi Economies & Token Systems (tokens, staking, sinks/sources, inflation control). Its NAICS code is 7131 and its SIC code is 3944.