Finanzauto
- Company typePrivate
- Founded1970
- HeadquartersBogotá, Colombia
- Headcount501–1,000
- GTM typeB2B and B2C
- OfferingServices
What Finanzauto does
Finanzauto S.A. BIC is a privately held Colombian non-bank financial company founded in 1970 and headquartered in Bogotá, providing vehicle and consumer credit products to individuals, entrepreneurs, and SMEs across Colombia. Its core offering is vehicle financing (including private, public-service, and productive vehicles) with effective annual interest rates of 23.73%–40.92%, terms of 6–72 months, and up to 100% financing depending on borrower profile; this is supplemented by entrepreneur credit, progress credit, free-investment credit, educational credit, and working-capital credit, all secured primarily through pledged-vehicle guarantees. The company monetizes through interest spreads on its loan portfolio, transactional service fees (pledge releases, certifications, restructuring, refinancing, subrogation), and capital-market funding instruments including a 2021 COP 50B securitization and a 2022 COP 600B+ Sustainable Transformation Portfolio facility.
Distribution is hybrid: 11 owned offices in major Colombian cities (Bogotá, Barranquilla, Bucaramanga, Cali, Cartagena, Medellín, Villavicencio), a network of 271 dealer/concessionary partners, and a growing digital layer comprising the Zona Transaccional self-service portal, the Portal de Trámites, Pago Ágil multi-channel payments (app, ATMs, banks, correspondents, messenger collection), the App Finanzauto, and integration with Deceval for digital promissory-note execution. The company reports a base of 32,541+ customers and 48-hour disbursement, and differentiates through a deeply embedded ESG positioning — Colombia's first non-bank financial company to obtain B Corp certification (2021), BIC (Beneficio e Interés Colectivo) corporate status since 2020, UN Global Compact adherence, ISO 27001 information-security certification, Bureau Veritas portfolio-placement certification, and a declared PAS 2060 carbon-neutrality commitment for 2025. Recent funding activity — including a January 2025 USD 65M facility led by Bladex — reflects continued expansion of origination capacity in the Colombian peso credit market.
Finanzauto firmographics
Firmographics- Name
- Finanzauto
- Legal name
- Finanzauto S.A. BIC
- Website
- https://finanzauto.com.co
- Company type
- Private
- Founded year
- 1970
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Ownership category
- akta.pro rank
Finanzauto industry classification
Industry- Product category
- Vehicle Financing
- NAICS
- Sales Financing (52222)
- SIC
- Personal Credit Institutions (6141)
- akta.pro primary industry
- SBA/Government-Backed & Development Finance Loans (FSAKAGAI)
Keywords
Where Finanzauto is headquartered
LocationHeadquarters
- HQ city
- Bogotá
- HQ country
- Colombia
- HQ region
- Latin America
Offices11 records
Markets served
Finanzauto business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Vehicle Credit Interest: Primary revenue stream from interest charged on vehicle financing loans. Interest rates range from 23.73% to 40.92% effective annual rate. Loans are offered with terms from 6 to 72 months.
- Loan Portfolio Income: Revenue from various credit products including entrepreneur credits, progress credits, free investment credits, educational credits, and working capital loans. Disbursement occurs within 48 hours of document signing.
- Service Fees: Fees charged for various services including pledge lifting (COP 50,000-60,000), certifications (COP 10,000), restructuring (COP 150,000), payment history (COP 15,000), refinancing (COP 350,000), and debt subrogation (COP 300,000)
- Securitization and Bond Issuance: Capital raising through bond issuance including COP 50,000 MM securitization in 2021 and sustainable bond framework for financing operations
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Vehicle credit interest rates from 23.73% to 40.92% effective annual rate for consumer, ordinary, and productive credit |
| Subscription | Monthly | Loan terms from 6 to 72 months depending on credit product |
| Transaction based/ take rate | Pay-as-you-go | Service and administrative fees for various procedures |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Finanzauto product offering
Product offeringCore offering
Finanzauto is a Colombian non-bank financial company providing vehicle financing as its core product (up to 100% financing for new/used vehicles and public transport vehicles), complemented by entrepreneur credit, progress credit, free investment credit, educational credit, and working capital credit. It serves both individuals and legal entities, disburses within 48 hours of document signing, and operates through 11 offices, a network of 271 concessionaries, and digital self-service portals across Colombia.
Product overview
Finanzauto is a Colombian non-bank financial company offering a comprehensive credit portfolio focused on vehicle financing as its core product, supplemented by business and personal credit products. The offering consists of six main credit products (vehicle credit, entrepreneur credit, progress credit, free investment, educational credit, and working capital) alongside a robust procedural services ecosystem covering 13 transaction types (pledge releases, certifications, restructurings, payment date changes, re-liquidations, insurance claims, vehicle changes, disbursement documents, total liquidation, subrogations, and insurance procedures) and a digital services layer including an online procedures portal, quick payment (Pago Ágil), transactional zone, mobile app, and a carbon footprint calculator. The company operates as a B Corp certified entity focused on sustainable financing.
Differentiator
Problem solved
Functional benefit
Products and services
- Crédito de Vehículo (Vehicle Credit) Installment credit product for individuals and legal persons to acquire new or used private vehicles, public transport vehicles, and productive vehicles. Offers up to 100% vehicle financing based on customer profile, terms from 6 to 72 months, and fixed effective annual rates between 23.73% and 40.92%.
- Crédito para Emprendedores (Entrepreneur Credit)
Quantifiable outcome
- 32,541+ customers served nationally
- +4 more outcomes
Companies that use Finanzauto
Customer profileSegments5 records
Ideal customer profiles4 records
Finanzauto technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature5 records
Finanzauto partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- 271 Concessionaries NetworkcoreExtensive network of 271 vehicle dealers and concessionaries across Colombia that facilitate and refer vehicle financing customers to Finanzauto. These partners trust Finanzauto for providing credit solutions to their vehicle purchasing customers.
- DecevalcoreColombian securities depository and settlement system used by Finanzauto for digital promissory note (pagaré digital) signing. Customers sign electronic documents through the Deceval platform after loan approval.
Scale indicators11 records
Recent moves8 records
Expansion highlights5 records
Finanzauto competitors and assessment
Company assessmentBroad incumbents
- GM Financial: Global captive auto finance arm of General Motors operating across multiple LatAm markets. Comparable business model of dealer-network-based vehicle credit origination with similar pricing and risk profiles.
- Bancolombia: Largest Colombian bank by assets, offering vehicle financing, personal loans, and SMB credit. Competes across Finanzauto's customer segments with diversified deposit-funded lending model.
- Banco de Bogotá: One of Colombia's largest banks offering vehicle credit and consumer loan products. Competes with Finanzauto across multiple credit segments with broader balance-sheet capabilities.
- Davivienda: Major Colombian bank with active consumer credit and vehicle financing divisions. Comparable in serving middle-market vehicle buyers and personal loan customers across Colombia.
- Toyota Financial Services: Captive auto finance arm of Toyota operating in Colombia and globally. Directly comparable in financing vehicle purchases through dealer relationships and consumer credit underwriting.
- RCI Banque (Renault): Captive finance arm of Renault Group active in Colombia and across LatAm. Comparable model of dealer-network-based vehicle financing with consumer credit underwriting similar to Finanzauto's.
Emerging players
- Addi: Colombian fintech offering buy-now-pay-later and consumer credit through digital channels. Comparable in pursuing digital-first consumer credit origination in the Colombian market, though with BNPL rather than vehicle financing focus.
- Konfío: Mexican digital SMB lender providing working capital and credit lines to small businesses. Comparable in digitally originating credit to underserved SMBs in Latin America, though operating in Mexico rather than Colombia.
Regional players
- Bancóldex: Colombian government development bank focused on SMB and entrepreneurial lending. Comparable in serving the small-business and entrepreneur credit segment, though as a development rather than commercial entity.
Direct peers
- Renting Colombia: Colombian non-bank vehicle leasing and rental specialist serving individuals and businesses. Closely comparable business model in vehicle financing/leasing, with similar dealer-driven distribution and consumer/SMB focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Finanzauto social profiles
Digital presenceFinanzauto compliance and trust
Trust signalCompliance8 records
Finanzauto financial estimates
Financial estimateRevenue estimate
Valuation estimate
Finanzauto leadership team
Management profileNumber of profiles
Finanzauto funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Finanzauto M&A and investment
M&A and investmentM&A
Investments1 record
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Finanzauto
What does Finanzauto do?
Finanzauto is a Colombian non-bank financial company providing vehicle financing as its core product (up to 100% financing for new/used vehicles and public transport vehicles), complemented by entrepreneur credit, progress credit, free investment credit, educational credit, and working capital credit. It serves both individuals and legal entities, disburses within 48 hours of document signing, and operates through 11 offices, a network of 271 concessionaries, and digital self-service portals across Colombia.
Is Finanzauto a public or private company?
Finanzauto is a private company. It is classified as unknown and is currently operating.
When was Finanzauto founded?
Finanzauto was founded in 1970. It employs 501 to 1,000 people.
Where is Finanzauto based?
Finanzauto is headquartered in Bogotá, Colombia, in the Latin America region.
How does Finanzauto make money?
Four revenue lines are on record. Vehicle Credit Interest is the primary driver. The others are loan Portfolio Income, service Fees and securitization and Bond Issuance.
Who are Finanzauto's main competitors?
Broad incumbents on record are GM Financial, Bancolombia, Banco de Bogotá, Davivienda, Toyota Financial Services and RCI Banque (Renault). Emerging players are Addi and Konfío. Bancóldex is listed as a regional player. Renting Colombia is listed as a direct peer.
Does Finanzauto have an API?
No public API is recorded for Finanzauto.
What industry is Finanzauto in?
Finanzauto's product category is Vehicle Financing. Its primary akta.pro industry code is FSAKAGAI, SBA/Government-Backed & Development Finance Loans. Its NAICS code is 52222 and its SIC code is 6141.