What Konfio does

Konfío is a Mexico City-based fintech platform founded in 2013 by David Arana and Francisco Padilla that delivers an integrated suite of credit, card, and payment products to small and medium-sized enterprises (SMEs) excluded or underserved by traditional Mexican banks. Its core products are the Tarjeta Empresarial (a VISA business credit card with lines up to MXN 2 million, 24/7 SPEI cash conversion, MSI deferrals up to 12 months, cashback, and 20 free additional cards), the Crédito Empresarial (collateral-free term loans up to MXN 5 million funded within 48 hours, with origination fees of 5%+VAT and an average weighted rate of 41.36%), the Tarjeta Garantizada (a secured card for thin-file borrowers), and Konfío Pagos (SmartPad 2.0 POS terminals and the Link de Pago remote-collection link). The platform is accessed through a self-serve web and mobile app and supports receipt capture with automated expense categorization and ERP integration.

Underwriting is the company's technical core: Konfío applies advanced data analytics and proprietary algorithms to SAT (tax authority) billing data and CFDI electronic invoice data to score SMEs beyond traditional bureau metrics, and its algorithm was certified gender-bias-free by BID Invest in 2020. Konfío monetizes through interest on revolving and term credit, interchange and annual/late/cash-advance fees on the card (CAT ~57-62% for the standard card, 123.8% for the secured card), and transaction-based commissions on Konfío Pagos (1.35-3.5%+VAT per transaction, with surcharges for Meses Sin Intereses plans).

The company is regulated as a SOFOM supervised by CNBV and CONDUSEF, has achieved unicorn status with a USD 1.3 billion valuation following a USD 235 million Series E in 2021 (led by Lightrock, with SoftBank, JPMorgan, Kaszek, QED Investors, and BID Invest among backers), and has scaled to 98,000+ customer companies with cumulative SME financing exceeding MXN 40 billion. Distribution is 100% domestic within Mexico, with co-branded retail/travel promotions, a Jaime Camil ambassadorship, and a CBS News documentary as top-of-funnel brand channels.

Name

Konfio

Legal name

Red Amigo DAL, Sociedad Anónima Promotora de Inversión de Capital Variable, Sociedad Financiera de Objeto Múltiple, Entidad No Regulada

Website

https://konfio.mx

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Konfío is a Mexico-based fintech platform providing SMEs with an integrated suite of business credit cards, collateral-free term loans, POS payment terminals, and digital payment links, underwritten using proprietary alternative-data analytics on Mexican tax and invoicing data.

Ownership category

akta.pro rank

Product category

SME Lending and Financial Services

NAICS

Credit Card Issuing (522210), Credit Intermediation and Related Activities (522), Activities Related to Credit Intermediation (5223)

SIC

Short-Term Business Credit Institutions (6153), Miscellaneous Business Credit Institution (6159)

akta.pro primary industry

SME Lending Platforms & Embedded SME Credit (FSAKAGAJ)

akta.pro secondary industries

Lending & Credit Disbursements (FSAMAKAH), Merchant & Payment Facilitator (PayFac) Underwriting / KYB (FSAMAMAJ)

Keywords

• SME lending
• Business credit cards
• Payment processing
• Digital lending platform
• SME financial services

Headquarters

HQ city

Mexico City

HQ country

Mexico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Business Credit Card (Tarjeta Empresarial): Konfío earns revenue from interchange fees on card transactions, annual fees ($2,200 MXN for main card, $250 MXN for additional cards), cash advance fees (4.5% via SPEI, 3% at ATMs), late payment fees ($500 MXN), and interest charges on revolving balances. Variable APR of 62.79% for Persona Moral.
2. Business Credit (Crédito Empresarial): Konfío provides term loans up to $5 million MXN, earning interest income and origination fees (5% + VAT on loan amount, 5% + VAT on each disbursement). Average weighted annual interest rate of 41.36%. No collateral required.
3. Payment Terminals and Merchant Services: Konfío Pagos earns per-transaction commission (base 3.5% + VAT, with preferred rates from 1.35% to 3.5% for approved merchants) on card payments processed through its SmartPad 2.0 terminals and Link de Pago digital links. SPEI transfer fees of $8 MXN + VAT also apply.
4. Guaranteed Credit Card (Tarjeta Garantizada): A secured card product targeting SMEs needing to build credit history, with its own fee structure including annual fees and interest on revolving balances. Variable APR of 71.76% for Persona Moral.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Konfío provides an integrated financial services platform for Mexican small and medium-sized enterprises (SMEs), offering a VISA-branded business credit card (Tarjeta Empresarial) with up to 2 million MXN revolving lines, collateral-free business term loans (Crédito Empresarial) up to 5 million MXN, point-of-sale payment terminals (Konfío Pagos / SmartPad 2.0), and digital payment acceptance services. Credit decisions are made using a proprietary algorithm that incorporates SAT tax authority billing data and CFDI electronic invoices to underwrite SMEs beyond traditional credit bureau metrics.

Product overview

Konfío operates as an integrated SME financial-services ecosystem built around three core pillars: a VISA-branded business credit card (Tarjeta Empresarial), a collateral-free business loan (Crédito Empresarial), and a payments acceptance suite (Konfío Pagos). The ecosystem is accessed via a unified mobile app and web dashboard and is designed to serve Mexican small and medium-sized enterprises that lack access to traditional banking. The company also offers a secured-card variant (Tarjeta Garantizada) for entrepreneurs with limited credit history and a payment-link feature (Link de Pago) for remote collection. The platform is powered by proprietary data analytics for credit assessment and was expanded through the 2021 acquisition of Sr. Pago for POS and e-commerce capabilities.

Differentiator

Problem solved

Functional benefit

Brands

• Konfío Pagos: Payment solutions including terminals and link payments for businesses.
• Konfío Pagos (via Cobra Online)

Products and services

• Tarjeta Empresarial Konfío VISA VISA-branded business credit card for Mexican SMEs offering up to 2 million MXN in revolving credit, convertible to cash via 24/7 SPEI transfer, deferred payment plans of 3–12 months, cashback rewards (2% at restaurants and gas stations, up to 35% via VISA Club), up to 20 free additional employee cards, digital receipt capture via mobile app, and ERP integration for expense reconciliation. Annual fee 2,200 MXN (main card), 250 MXN (additional cards), variable APR 62.79% for Persona Moral.
• Crédito Empresarial Collateral-free business term loan for Mexican SMEs providing up to 5 million MXN with funds delivered within 48 hours of approval. Underwritten using Konfío's proprietary data-analytics algorithm incorporating SAT and CFDI data, with no real estate or asset guarantees required. CAT of 57.7% without VAT, average weighted annual interest rate of 41.36% fixed, origination fee 5% + VAT, disbursement fee 5% + VAT (3.5% + VAT for recurrent credits).
• Konfío Pagos (SmartPad 2.0 Terminals) Point-of-sale terminal and merchant payment acceptance service allowing Mexican businesses to accept debit, credit, vouchers, and digital wallets (Google Pay, Apple Pay). Includes the SmartPad 2.0 hardware with unlimited data and Wi-Fi. Commission rates range from 3.5% (base) down to 1.35% (preferred merchants) plus VAT, with Meses Sin Intereses (MSI) installment surcharges on 3–12 month plans. SPEI transfer fees of 8 MXN + VAT also apply.
• Tarjeta Garantizada Secured credit card product targeting entrepreneurs and SMEs who may not qualify for the standard Tarjeta Empresarial, requiring a cash deposit as collateral. Designed for businesses building formal credit history. Variable APR of 71.76% for Persona Moral with CAT of 123.8% without VAT and an annual fee of 2,200 MXN + VAT.
• Link de Pago Digital payment link feature enabling businesses to receive payments of up to 300,000 MXN instantly via a shareable web link, supporting remote transactions without physical card presentment. Allows merchants to send payment links for receiving instant collections of up to 300,000 pesos.

Quantifiable outcome

• 8 of 10 customers report Konfío as their first credit source
• +3 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature4 records

Partnerships

Four partnerships are on record, tiered minor and core.

• AeroméxicominorGTM or Marketing PartnerKonfío has a co-branded promotion with Aeroméxico offering up to 12 months without interest on flights, with Konfío covering all extra charges that other credit cards typically add. This drives card adoption and usage among business travelers.
• CNBV (Comisión Nacional Bancaria y de Valores)minorOthersKonfío is subject to supervision by the CNBV under Article 56 of Mexico's Ley General de Organizaciones y Actividades Auxiliares del Crédito. The CNBV is listed among Konfío's institutional partners on its website.
• CONDUSEFminorOthersCONDUSEF (Comisión Nacional para la Protección y Defensa de los Usuarios de Servicios Financieros) is Mexico's financial consumer protection agency. Konfío is supervised by CONDUSEF and displays its seal on its website as a trust signal for customers.
• Sr. PagocoreStrategic or Co-development PartnerKonfío acquired Sr. Pago in August 2021, a leading MPOS (mobile point of sale) and e-commerce platform in Mexico. The acquisition expanded Konfío's product offerings to include payment acceptance terminals and digital commerce capabilities, strengthening its integrated financial ecosystem for SMEs.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• BBVA México: One of Mexico's largest banks, offering SME credit cards, term loans, and POS acquiring; competes broadly with Konfío's full SME financial ecosystem with deposit-funded balance sheet advantages.
• Mercado Pago: Payment and credit arm of Mercado Libre operating in Mexico; offers merchant acquiring, POS, and working capital credit to SMEs, directly competing with Konfío Pagos and SME lending.
• Nubank Mexico: Latin American neobank operating in Mexico with credit cards and personal loans; competes with Konfío for Mexican SMB customers with a broader product suite and parent-level scale advantages.
• Banco Azteca: Large Mexican bank focused on mass-market and informal segment customers, offering credit and consumer banking products; competes with Konfío for low/middle-income SMEs and entrepreneurs underserved by traditional banks.

Direct peers

• Stori: Mexican fintech providing credit cards to underserved consumers and small businesses; overlaps with Konfío's Tarjeta Empresarial and Tarjeta Garantizada products in the thin-file Mexican credit market.
• Klar: Mexican digital bank offering credit cards and savings to consumers and SMEs; competes with Konfío's business credit card and term loan products for the same underbanked Mexican customer base.
• Albo: Mexican challenger bank offering credit, debit, and payment products to SMEs and consumers; competes with Konfío across lending and payments for similar Mexican SMB customers.
• Clip: Mexican fintech unicorn ($2B valuation) providing payment terminals and SME financial services; directly competes with Konfío Pagos and serves the same Mexican SMB segment with comparable POS and digital payment products.

Emerging players

• Credijusto (now Stori Business): Originally a Mexican SME online lender later acquired by Stori; historical direct competitor to Konfío in collateral-free SME term lending in Mexico.
• Jeeves: Cross-border fintech providing corporate cards and expense management to businesses in Mexico and Latin America; partial overlap with Konfío's business card and ERP integration offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/konfiomx
• YouTubeyoutube.com/c/konfiomx
• Facebookfacebook.com/konfio
• LinkedInlinkedin.com/company/konfio
• Instagraminstagram.com/konfio.mx
• TikToktiktok.com/@konfio.mx

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries1 record

Funding overview

Funding rounds13 records

Investors20 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A3 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Konfio