Arkansas State University, Mountain Home

What Arkansas State University, Mountain Home does

Arkansas State University-Mountain Home (ASUMH) is a public, open-access, two-year community college founded in 1995 and operating as a component campus of the Arkansas State University System. The institution serves approximately 1,500 students annually from north-central Arkansas through a main campus at 1600 South College Street in Mountain Home and the Dr. Robert L. Myers Technical Education Campus at 4034 US-62 (also known as the Czeschin-Newth Workforce Development Center). ASUMH delivers associate degrees, technical certificates, certificates of proficiency, and non-credit workforce training across disciplines including business, health sciences, funeral science, marine manufacturing, welding, automotive repair, mechatronics, and plumbing apprenticeship. Programs are priced at $115 per credit hour for marine manufacturing, $300 per year for the plumbing apprenticeship, and free for qualifying high school students through Secondary Center concurrent credit offerings, with the Arkansas Workforce Challenge Scholarship covering first-year apprenticeship tuition. The institution operates on an integrated technology stack comprising Canvas LMS (Instructure), the Ellucian Banner Student Information System, an EZ Proxy server for off-campus library authentication, and a research database portfolio including ProQuest, EBSCOhost, JSTOR, CINAHL, Nexis Uni, and World Book Advanced, supporting a Norma Wood Library that subscribes to roughly 70 print journals and provides access to over 30,000 electronic titles.

Revenue mechanics combine tuition and fees, state appropriations, and charitable donations channeled through the ASU System Foundation. The 'Unlocking the Future' 30th Anniversary Innovation & Excellence Fund campaign targets $2.5 million across five Centers of Excellence, with additional donor programs supporting the Terre Ware Author Lecture Series, the Performing Arts Series patron program (tiers from $250 to $5,000+), and an annual charity golf tournament. Distribution is hybrid: open-access admissions for traditional students, a Secondary Center / channel-reseller model for high school concurrent credit, a workforce education / apprenticeship channel anchored by 13 local plumbing employers across eight towns, and a self-serve online learning channel via Canvas. Customer segments include traditional transfer-oriented college students (primary), high school dual-enrollment students, adult workforce development learners, and community members participating in Golden Age programs and Performing Arts events. As a state-supported public institution, ASUMH does not raise equity capital and is governed by the ASU System Board of Regents; its competitive positioning relies on affordability, regional industry alignment (notably boat manufacturing), and seamless transfer pathways to ASU-Jonesboro.

Name

Arkansas State University, Mountain Home

Legal name

Arkansas State University-Mountain Home

Website

https://asumh.edu

Company type

Public

Founded year

1995

Operating status

Operating

Headcount range

51–100 employees

Short description

Arkansas State University-Mountain Home (ASUMH) is a public, open-access two-year community college in the Arkansas State University System that serves approximately 1,500 students annually in north-central Arkansas with associate degrees, technical certificates, and workforce training.

Ownership category

akta.pro rank

Product category

Community College Education

NAICS

Junior Colleges (6112), Junior Colleges (61121), Apprenticeship Training (611513), Technical and Trade Schools (6115)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Comprehensive Community Colleges (Transfer + Workforce) (EDAHADAE)

akta.pro secondary industry

Online Community Colleges (2-Year, Degree/Transfer) (EDAHALAC)

Keywords

• Community college education
• Associate degree programs
• Workforce development training
• Technical trades education
• Higher education services

Headquarters

HQ city

Mountain Home

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Tuition and Fees: Revenue from student tuition for credit-bearing courses across associate degrees, technical certificates, and certificate of proficiency programs. Secondary center programs offer free or reduced tuition for qualifying high school students.
2. Donations and Fundraising: The 'Unlocking the Future' $2.5 million campaign funds Innovation & Excellence Funds for five Centers of Excellence. Additional fundraising through ASU System Foundation includes annual giving, charity golf tournament, and patron programs for performing arts.
3. Workforce Development: Plumbing apprenticeship program ($300/year), commercial truck driving, and other workforce education courses providing training revenue.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

ASUMH is a public two-year community college that delivers credit-bearing academic programs (associate degrees, technical certificates, certificates of proficiency) and non-credit workforce training to approximately 1,500 students annually in north-central Arkansas. Programs span transfer degrees, skilled trades (welding, plumbing apprenticeship, marine manufacturing, automotive, mechatronics), health sciences, business, and funeral science, supported by library services, tutoring, and student support resources.

Product overview

Arkansas State University Mountain Home (ASUMH) is a public two-year community college serving north-central Arkansas. The institution operates as a single campus with multiple facilities including the main campus, Dr. Robert L. Myers Technical Education Campus, and Czeschin-Newth Workforce Development Center. ASUMH offers a comprehensive portfolio of educational products and services organized into academic transfer programs, technical/vocational training, workforce development, and community enrichment. Academic programs span associate degrees, technical certificates, and certificates of proficiency across disciplines including business, health sciences, technology/trades, and arts. Key programs include Marine Manufacturing, Welding Technology, Automotive Systems Repair, Mechatronics, Plumbing Apprenticeship, and Funeral Science. Library services include extensive research databases (ProQuest, EBSCOhost, JSTOR, CINAHL), tutoring through the Schliemann Tutoring Center, student laptop loans, and interlibrary loan. The institution also offers high school dual enrollment through the Secondary Center, workforce non-credit programs, a competitive athletics program (baseball, softball, fishing, eSports), and the Vada Sheid Community Development Center hosting Performing Arts Series events. ASUMH recently developed an AI Guidebook for ethical AI use in higher education.

Differentiator

Problem solved

Functional benefit

Brands

• The Sheid (Vada Sheid Community Development Center): The Vada Sheid Community Development Center, also known as The Sheid, is ASUMH's community and performing arts facility.
• Dr. Robert L. Myers Technical Education Campus
• Schliemann Tutoring Center
• Norma Wood Library
• Innovation & Excellence Fund

Products and services

• Academic Degree Programs

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration17 records

AI capability1 record

Feature3 records

Partnerships

Five partnerships are on record, tiered core and flagship.

• Arkansas State University-JonesborocoreStrategic or Co-development Partner · 1 January 2014ASUMH is a two-year campus of the ASU System. Students who earn Associate of Applied Science at ASUMH may be admitted to Bachelor of Applied Science in Organizational Supervision at ASUJ with full junior classification. ASU-Jonesboro brings classes to ASUMH campus for bachelor's degree completion.
• VisionAmp MarketingcoreGTM or Marketing PartnerFull-service marketing agency in Mountain Home, Arkansas that collaborated with ASUMH's in-house marketing staff to develop recruitment videos, brand videos, and television commercials. VisionAmp created three video shorts for healthcare, technology and business programs, a two-minute college brand video, and 30-second TV commercial. Received NCMPR awards for the video projects.
• Brooks Jeffrey MarketingcoreGTM or Marketing PartnerFull-service marketing and digital design firm headquartered in Mountain Home, Arkansas that collaborated on ASUMH.edu website redesign (2015). Provided responsive web design, programming, and information architecture integration. Won NCMPR Bronze award for the website project.
• Plumbing Apprenticeship Partner EmployerscoreChannel Partner/ Reseller/ Distributor13 local plumbing companies spanning Mountain Home, Norfork, Midway, Flippin, Salem, Bull Shoals, Cotter, and Mountain View provide on-the-job training for ASUMH plumbing apprentices. Partners include A-1 Plumbing, Adams Plumbing, Dewey and Sons Plumbing, Harold's Plumbing, Jay's Plumbing, Layton Plumbing, McConnell Plumbing LLC, Mechanical Plant Services, Mike the Plumber, Noles Plumbing, S&M Plumbing, T&E Contractors, and Jason the Plumber.
• Terre WareflagshipOthersMountain Home resident who donated $10,000 to endow the Terre Ware Author Lecture Series at ASUMH. Series brings acclaimed fiction and non-fiction authors to present lectures to the community. Previous speakers include Rex Nelson, Mara Leveritt, and Eli Cranor.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• North Arkansas College: Public two-year community college in Harrison, Arkansas, serving a similar north-central Arkansas geography with comparable academic transfer, technical, and workforce development programs. Closest geographic peer to ASUMH within the state.
• Ozarka College: Public two-year community college in Melbourne, Arkansas, serving a similar rural north-central Arkansas region with technical certificates, workforce training, and associate degree programs comparable to ASUMH's offerings.
• University of Arkansas Community College at Batesville: Public two-year community college in Batesville, Arkansas, with similar technical, workforce, and academic transfer programs serving a comparable rural Arkansas geography within the University of Arkansas System.
• Black River Technical College: Public two-year college in Pocahontas, Arkansas, offering associate degrees, technical certificates, and workforce training programs serving rural northeast Arkansas with a comparable community college model.

Broad incumbents

• Arkansas State University - Jonesboro: Parent institution four-year university in the ASU System that ASUMH feeds into via transfer pathways. Operates as the comprehensive regional university offering bachelor's and graduate degrees that ASUMH students articulate into.

Regional players

• South Arkansas Community College: Public two-year community college in El Dorado, Arkansas, offering similar associate degrees, technical certificates, and workforce programs. Serves a different Arkansas region but operates a directly comparable community college model.
• National Park College: Public two-year community college in Hot Springs, Arkansas, with comparable academic transfer, technical, and workforce development programs. Operates a similar community college model in a different Arkansas region.
• College of the Ouachitas: Public two-year community college in Malvern, Arkansas, offering associate degrees, technical certificates, and workforce training with a similar open-access admissions model and regional service area.
• Phillips Community College (University of Arkansas): Public two-year community college with campuses in Helena and DeWitt, Arkansas, offering associate degrees and technical certificates comparable to ASUMH's program mix within the University of Arkansas System.
• Southeast Arkansas College: Public two-year community college in Pine Bluff, Arkansas, offering associate degrees, technical certificates, and workforce development programs with a comparable open-access community college operating model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/asumountainhome
• YouTubeyoutube.com/user/ASUMountainHome
• Facebookfacebook.com/ASUMH
• Instagraminstagram.com/asumountainhome
• Pinterestpinterest.com/asumh
• LinkedInlinkedin.com/company/arkansas-state-university-mountain-home

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors2 records

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Arkansas State University, Mountain Home