Eildon Housing Association
Eildon Housing Association is a Scottish Borders-based registered charity and social landlord founded in 1973, providing affordable housing, mid-market rentals, and integrated care and support services to over 260 staff serving tenants across the region.
- Company typePrivate
- Founded1973
- HeadquartersScottish Borders, United Kingdom
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Eildon Housing Association does
Eildon Housing Association is a registered charity and Registered Social Landlord founded in 1973, headquartered in Selkirk, Scottish Borders. It provides affordable housing, mid-market rentals, shared ownership, and integrated care and support services to tenants and residents across the Scottish Borders region. The organization operates over 150 developments spanning general needs housing, sheltered and assisted housing, extra-care housing (Poynder Apartments, Dovecot Court, Wilkie Gardens), supported housing for people with learning disabilities (Station Avenue, Poynder Gardens), and the Borders Care & Repair adaptation service. Eildon runs the My Eildon online customer portal for tenancy management and a centralized Customer Experience Hub (03000 200 217) for all customer enquiries, and is trialling third-party IoT-based smart heating optimization (Connected Response Loadswitch) with selected tenants.
The organization's revenue model is structured around four streams: social housing rents set to cover costs including repairs, loan charges, and major repair provision; regulated care and support service fees; mid-market rental income at rates between social and private housing; and government and grant funding from the Scottish Government, Scottish Borders Council, the National Lottery Community Fund, and other public bodies. Eildon is a member of the Borders Housing Network, a consortium of four Scottish Borders housing associations collectively managing over 12,000 homes, 480 staff, and over £72m revenue. The Eildon Group structure includes Eildon Enterprise Ltd as a wholly-owned subsidiary for enterprise and development activities. The company is governed by a voluntary Board of up to 15 members and employs over 260 staff across housing, care, and support services.
In January 2025 Eildon secured a £18.7 million loan from Royal Bank of Scotland to fund a development programme of 800 new homes in the Scottish Borders, alongside care service and sustainability initiatives. The organization is regulated by the Scottish Housing Regulator (HEP107), the Office of the Scottish Charity Regulator (SCO15026), and the Care Inspectorate, and has achieved 5-Star recognition under the European Foundation for Quality Management (EFQM) framework.
Eildon Housing Association firmographics
Firmographics- Name
- Eildon Housing Association
- Legal name
- Eildon Housing Association
- Website
- https://eildon.org.uk
- Company type
- Private
- Founded year
- 1973
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Eildon Housing Association is a Scottish Borders-based registered charity and social landlord founded in 1973, providing affordable housing, mid-market rentals, and integrated care and support services to over 260 staff serving tenants across the region.
- Ownership category
- akta.pro rank
Eildon Housing Association industry classification
Industry- Product category
- Social Housing
- NAICS
- Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Assisted Living Facilities for the Elderly (623312), Residential Intellectual and Developmental Disability, Mental Health, and Substance Abuse Facilities (6232), Services for the Elderly and Persons with Disabilities (62412)
- SIC
- Operators Of Apartment Buildings (6513), Services-Nursing & Personal Care Facilities (8050), Services-To Dwellings & Other Buildings (7340)
- akta.pro primary industry
- General Assisted Living Facilities (HLADABAA)
- akta.pro secondary industries
- Independent Living with Supportive Services (Light ADL/IADL Support) (HLADAAAE), Behavioral Health–Capable Assisted Living (Mental Health/SUD Support) (HLADABAI)
Keywords
Where Eildon Housing Association is headquartered
LocationHeadquarters
- HQ city
- Scottish Borders
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Eildon Housing Association business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain, Others
Revenue model
- Social Housing Rents: Primary revenue source from tenant rents for social housing properties. Eildon is a not-for-profit organization; rents are set to cover costs including repairs, maintenance, loan charges, housing administration, and provision for future major repairs.
- Care and Support Services: Revenue from providing regulated care services including extra-care housing, supported housing for people with learning disabilities, and Borders Care & Repair adaptation services
- Mid-Market Rentals: Rental income from mid-market rental properties offered at rates between social housing and private market
- Government and Grant Funding: Funding from Scottish Government, Scottish Borders Council, and other public bodies to support housing development, care services, and sustainability initiatives
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Social housing rent - affordable rental rates set to cover costs |
| Subscription | Monthly | Mid-market rentals - rates between social housing and private market |
| Other | Pay-as-you-go | Borders Care & Repair Service - adaptation and handyperson services |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels7 records
Eildon Housing Association product offering
Product offeringCore offering
Eildon Housing Association is a non-profit registered social landlord providing affordable housing and regulated care services across the Scottish Borders. Its offering spans social rent homes, mid-market rentals, and shared ownership housing, complemented by extra-care housing, supported housing, learning disability services, the Borders Care & Repair home adaptation service, and community programmes such as OPAL and the Community FoodHub. Tenancy management and engagement are delivered through the My Eildon online portal and the Customer Experience Hub contact centre.
Product overview
Eildon Housing Association operates as a social housing provider offering a portfolio of housing and care services across the Scottish Borders. The core products include homes to rent (social housing and mid-market rentals), shared ownership options, and new housing developments. These are supported by digital services including the My Eildon online customer portal for tenancy management. Care and support services form a significant component, encompassing supported housing, extra care housing for older people, specialist learning disabilities services, and the Borders Care & Repair adaptation service. Community initiatives include the OPAL programme for older people and the Community FoodHub. The company manages over 150 developments providing affordable homes across various tenures.
Differentiator
Problem solved
Functional benefit
Products and services
- Homes to Rent (Social Housing) Social rented general needs housing including sheltered and assisted housing across more than 150 developments in the Scottish Borders, offered to individuals and families assessed as being in housing need.
- Mid-Market Rentals Rental properties let at rates between social housing and the private market for households who do not qualify for social rent but still need affordable housing options in the Scottish Borders.
- Shared Ownership Shared ownership housing allowing buyers to purchase a share of a property and pay rent on the remaining portion to Eildon.
- My Eildon Online Customer Portal Secure online portal allowing Eildon tenants to manage their tenancy, pay rent, and report repairs; the primary digital channel for tenant interactions.
- Repairs & Maintenance Reactive repairs, planned maintenance, and modernisation programmes delivered to Eildon tenants' homes.
- Payments (Rent & Service Charges) Rent and service charge collection from tenants with multiple payment methods including online payments via the My Eildon portal.
- Supported Housing Housing with on-site support services for vulnerable individuals, delivered at Riverside House (Peebles), Teviot Court (Hawick), Frank Scott Court (Hawick), and Oakwood Park (Galashiels).
- Extra Care Housing Specialist housing with care services for older people and residents requiring additional support, available at Poynder Apartments (Kelso), Dovecot Court (Peebles), and Wilkie Gardens (Galashiels).
- Learning Disabilities Service Regulated care and support services for individuals with learning disabilities, delivered at Station Avenue (Duns) and Poynder Gardens (Kelso); rated Grade 5 (Very Good) by the Care Inspectorate.
- Borders Care & Repair Service Adaptation and handyperson service helping people maintain independence in their homes; available to both Eildon tenants and non-tenants, with grants from Scottish Borders Council covering up to 80% of adaptation costs for eligible clients.
- OPAL - Older People Active Lives Community activity groups for people aged 60+ promoting active and fulfilling lives, with Pie and Brew men's groups and a Forget Me Not Dementia support cafe across the Borders.
- Community FoodHub Food redistribution service set up in March 2020 in partnership with Cyrenians and FareShare to address food insecurity in the Scottish Borders, distributing surplus food to local foodbanks and community groups.
- New Developments Programme New affordable housing construction programme funded by an £18.7 million RBS loan, building 800 homes across the Scottish Borders including Caledonian Court (Peebles), St Aidan's (Galashiels), High Buckholm phases 1 & 2 (Galashiels), Former Borders College (Galashiels), Peebles Road (Innerleithen), Duns Road (Coldstream), Bogangreen (Coldingham), Coopersknowe phase 2 (Galashiels), Angles Field (Selkirk), and Angraflat phase 2 (Kelso).
- Connected Response Loadswitch Trial Smart heating optimisation device installed with storage heaters to improve energy efficiency using local weather data, currently trialling with selected Eildon tenants and funded by South of Scotland Enterprise.
Quantifiable outcome
- 84% customer satisfaction with overall service
- +5 more outcomes
Companies that use Eildon Housing Association
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles4 records
Eildon Housing Association technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Eildon Housing Association partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core, major and minor.
- Scottish Borders CouncilcoreKey strategic partner working with Eildon on housing development, care services, Borders Care & Repair funding (80% grants for home adaptations), and community initiatives including What Matters Hubs, FoodHub, and various support programs.
- CyrenianscoreHomelessness charity that acts as the FareShare franchise for Central and South East Scotland. Partnered with Eildon to establish the Community FoodHub in March 2020 to redistribute food donations across the Borders.
- FareSharecoreFood redistribution charity providing surplus food to community groups. Since September 2021, over 29 tonnes of food has been received and distributed through Eildon's FoodHub to support local foodbanks.
- Borders Housing NetworkcoreCollaboration of four Scottish Borders Housing Associations (Berwickshire HA, Eildon HA, SBHA, Waverley Housing) providing over 12,000 homes and serving approximately 23,000 residents. Combined team of 480 staff generating £72m revenue. Has secured £1.5m since March 2021 to tackle fuel poverty.
- ChangeworksmajorScotland's leading energy efficiency organization with 35+ years experience. Collaborated on staff training for energy efficiency and providing support for tenants on heating, energy tariffs, and smart meters.
- Abundant BordersmajorCommunity food gardens initiative creating a network of food gardens across Scottish Borders. Helps people learn to grow their own food sustainably and turn it into healthy meals.
- JR GroupmajorBuilding contractor appointed for Caledonian Court development in Peebles (22 homes). First project with Eildon Housing Association. Also working on St Aidan's development in Galashiels.
- University of EdinburghmajorResearch partner in consortium with South of Scotland RSLs and South of Scotland Enterprise developing approaches to retrofit housing for energy efficiency, creating local employment and delivering energy-efficient homes.
- Borders Book FestivalminorOngoing partnership providing community engagement opportunities including free ticket prize draws for tenants to attend the Children's Borders Book Festival.
- Cycling without AgeminorCharity providing trishaw rides for elderly people. Eildon provides storage for Peebles Trishaw at Caledonian Court development to enable local elderly people to get out and about in the community.
- Borders CollegeminorEildon sponsors the Construction and Engineering Student of the Year Award at Borders College, supporting emerging talent in the Scottish Borders.
Scale indicators12 records
Recent moves8 records
Expansion highlights5 records
Eildon Housing Association competitors and assessment
Company assessmentDirect peers
- Berwickshire Housing Association: Scottish Borders-based housing association and fellow member of the Borders Housing Network alongside Eildon. Provides directly comparable social housing, care, and support services in the same geographic region, making it the closest functional peer.
- Scottish Borders Housing Association (SBHA): Fellow member of the Borders Housing Network, providing social and mid-market rental housing in the Scottish Borders. Similar operating model, customer base, and regulatory environment to Eildon, with comparable scale and care-and-support service mix.
- Waverley Housing: Fourth member of the Borders Housing Network and one of the smaller Scottish social landlords. Directly comparable to Eildon in scale, operating model, and Borders focus, with shared network infrastructure and overlapping service lines.
- Bield Housing & Care: Scottish housing and care provider offering sheltered housing, extra care, and housing-with-support services for older people. Closely comparable to Eildon's care-and-supported-living portfolio, particularly extra-care and learning-disability services.
- Trust Housing Association: Scottish-based housing association providing affordable rented housing, sheltered housing, and care-and-support services. Comparable operating model, similar regulatory framework, and overlapping care-and-support service lines with Eildon.
- Castle Rock Edinvar Housing Association: Scottish social landlord with a comparable mix of general needs, sheltered, and supported housing stock. Provides a useful benchmark for Eildon's digital services, customer portal approach, and tenant engagement practices.
- Blackwood Group: Scottish specialist housing provider focused on independent living for people with disabilities, including learning disabilities. Directly comparable to Eildon's learning disability and supported housing services, with similar Care Inspectorate oversight.
- Prospect Housing Association: Scottish housing association with which Eildon's Director of Community Services holds a board position. Operates social and supported housing with comparable service mix, useful as a peer for governance and service-delivery benchmarking.
Broad incumbents
- Link Group: One of Scotland's largest housing associations and care providers, offering social rent, mid-market rent, supported housing, and care services. Operates at substantially greater scale than Eildon but with a directly overlapping service portfolio, useful as a benchmark for growth trajectories.
- Dunedin Canmore Housing Association: Scottish-based housing association within the Wheatley Group, providing social and mid-market rental housing with some care and support services. Larger than Eildon with a more urban focus, but with comparable customer outcomes framework and supported housing offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Eildon Housing Association social profiles
Digital presenceEildon Housing Association compliance and trust
Trust signalCompliance8 records
Eildon Housing Association financial estimates
Financial estimateRevenue estimate
Valuation estimate
Eildon Housing Association leadership team
Management profileNumber of profiles
Profiles15 records
Eildon Housing Association subsidiaries and ownership
Company hierarchySubsidiaries1 record
Eildon Housing Association funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Eildon Housing Association M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Eildon Housing Association
What does Eildon Housing Association do?
Eildon Housing Association is a non-profit registered social landlord providing affordable housing and regulated care services across the Scottish Borders. Its offering spans social rent homes, mid-market rentals, and shared ownership housing, complemented by extra-care housing, supported housing, learning disability services, the Borders Care & Repair home adaptation service, and community programmes such as OPAL and the Community FoodHub. Tenancy management and engagement are delivered through the My Eildon online portal and the Customer Experience Hub contact centre.
Is Eildon Housing Association a public or private company?
Eildon Housing Association is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Eildon Housing Association founded?
Eildon Housing Association was founded in 1973. It employs 51 to 100 people.
Where is Eildon Housing Association based?
Eildon Housing Association is headquartered in Scottish Borders, United Kingdom, in the Europe region.
How does Eildon Housing Association make money?
Four revenue lines are on record. Social Housing Rents are the primary driver. The others are care and Support Services, mid-Market Rentals and government and Grant Funding.
Who are Eildon Housing Association's main competitors?
Direct peers on record are Berwickshire Housing Association, Scottish Borders Housing Association (SBHA), Waverley Housing, Bield Housing & Care, Trust Housing Association, Castle Rock Edinvar Housing Association, Blackwood Group and Prospect Housing Association. Broad incumbents are Link Group and Dunedin Canmore Housing Association.
Does Eildon Housing Association have an API?
No public API is recorded for Eildon Housing Association.
What industry is Eildon Housing Association in?
Eildon Housing Association's product category is Social Housing. Its primary akta.pro industry code is HLADABAA, General Assisted Living Facilities, with a secondary code of HLADAAAE, Independent Living with Supportive Services (Light ADL/IADL Support). Its NAICS code is 6233 and its SIC code is 6513.