What naqla does

Naqla is an Egyptian digital trucking marketplace founded in 2016 that connects shippers with truck drivers through iOS and Android mobile applications. The platform operates a two-sided model with separate apps for clients (shippers) and drivers, supporting real-time booking, competitive bidding, route optimization, and live shipment tracking. Naqla claims the largest trucking network in Egypt, with 100K+ registered drivers, 145K+ onboarded shippers, and operational scale of 1.4M+ trips, 294M+ kilometers traveled, and 98M+ tons moved. The service spans four logistics verticals — Domestic (heavy and light trucking), Distribution (warehouse-to-shelf), Ports (import/export), and Cross Border — covering 13 truck types across construction, manufacturing, FMCG, marine services, and individual consumer segments.

The platform's technology stack centers on an AI-powered engine delivering route optimization, predictive service alerts, automated order management, and a control-tower command center for end-to-end multimodal visibility. Naqla monetizes through marketplace commissions on transactions (replacing traditional broker fees that historically took ~18% of carrier income), direct freight services across container, heavy, light, and bulk transport, and a newer e-commerce extension called NAQLA Store that sells tires, batteries, lubricants, and spare parts with Buy Now Pay Later (BNPL) financing targeting Egypt's 1.5 million licensed truck drivers. The platform sells directly to enterprises and offers self-serve onboarding through its mobile apps for SMEs and consumers.

Naqla is a private, Cairo-headquartered company (operated by Zero) with 150+ employees as of 2021 and $10.5 million in pre-Series A funding raised in March 2022 from El Sewedy Capital Holding, Hassan Allam Holding, and the Sallam Family. Distribution is exclusively domestic to Egypt, with cross-border service capability only recently introduced. The company has not yet disclosed revenue, ARR, or valuation figures, and has not announced a Series A round beyond the 2022 pre-Series A.

Name

naqla

Legal name

Naqla by zero

Website

https://naqla.xyz

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

101–250 employees

Short description

Naqla is an Egyptian digital trucking marketplace founded in 2016, connecting 145K+ shippers with 100K+ drivers via mobile apps for real-time booking, AI-powered route optimization, and shipment tracking across domestic, distribution, ports, and cross-border logistics.

Ownership category

akta.pro rank

Product category

Digital Freight Marketplace

NAICS

Freight Transportation Arrangement (488510), Warehousing and Storage (493)

SIC

Arrangement Of Transportation Of Freight & Cargo (4731), Trucking (No Local) (4213), Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

Digital Freight Brokerage / Freight Marketplace Platforms (TLADAMAO)

akta.pro secondary industry

Spot Load Boards (Open Marketplace) (TLAEAJAA)

Keywords

• Trucking marketplace
• Freight logistics platform
• Digital freight matching
• Road transportation services
• Shipment tracking platform

Headquarters

HQ city

Cairo

HQ country

Egypt

HQ region

Africa

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Transaction/Marketplace Fees: Naqla charges transaction fees for facilitating shipments between shippers and truck drivers. The platform streamlines the payment process, reducing the average 18% income lost to brokers or intermediaries, and retains a portion as platform revenue.
2. Freight Services Revenue: Direct revenue from transporting goods including container transport (import/export, refrigerated, empty containers), heavy trucking, light trucking, and bulk business transport of raw materials such as iron ore, cement, and billets.
3. NAQLA Store: Automotive maintenance store offering tires, batteries, lubricants, and spare parts to truck drivers. Revenue generated from product sales with BNPL payment options facilitating purchases.
4. Logistics Services: End-to-end logistics solutions including domestic transportation, distribution from warehouse to shelf, port operations, and cross-border freight services.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

Naqla operates an AI-powered two-sided digital trucking marketplace connecting shippers with truck drivers across Egypt through dedicated mobile applications on iOS and Android. The platform enables real-time booking, competitive price bidding, route optimization, and end-to-end shipment tracking. Beyond the marketplace, Naqla provides logistics services including domestic heavy/light trucking, distribution, port logistics, and cross-border transportation, supported by NAQLA Store, an automotive parts e-commerce platform with BNPL options for truck drivers.

Product overview

Naqla is an Egyptian trucking technology platform and marketplace connecting truck owners with cargo firms. The company operates a unified platform consisting of the Naqla App (mobile application for booking trucks, tracking shipments, and managing logistics), supported by services including Domestic Trucking, Distribution, Ports, and Cross Border transportation. The platform leverages AI for route optimization, real-time tracking, and process automation. NAQLA Store serves as an add-on e-commerce module providing automotive parts with BNPL payment options for drivers. The platform serves over 400 shippers and 10,500 drivers, managing transportation across Egypt with 13+ truck types.

Differentiator

Problem solved

Functional benefit

Brands

• NAQLA Store: Automotive maintenance store offering tires, batteries, lubricants, and spare parts with BNPL plans for truck drivers.

Products and services

• Naqla App

Quantifiable outcome

• Over 1.4M trips completed
• +3 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature7 records

Partnerships

One partnership is on record.

• Ghataty (Michelin Agent in Egypt)strategicTechnology or Integration · 1 June 2022Official supplier of Michelin tires to NAQLA Store, providing high-quality tires suitable for both light and heavy vehicles. Partnership enables Naqla to offer premium automotive products to Egypt's truck drivers through the NAQLA Store platform.

Scale indicators15 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• TruKKer: TruKKer is a UAE-based digital freight marketplace connecting shippers with truck drivers across the Middle East, directly competing with Naqla in the same product category with similar marketplace model and target segments.
• Lalamove: Lalamove operates an on-demand logistics marketplace connecting drivers and shippers via mobile app, with comparable technology stack and asset-light marketplace model targeting SMEs in emerging markets.
• CargoX: CargoX is a Brazilian digital freight marketplace connecting truck drivers with cargo, operating an asset-light model with mobile apps similar to Naqla's approach; comparable in addressing fragmented emerging market trucking.

Broad incumbents

• Uber Freight: Uber Freight is the global digital freight brokerage from Uber, operating a marketplace platform for shippers and carriers; while serving broader global markets, it shares the same digital brokerage model and target customer base as Naqla.
• Aramex: Aramex is a leading MENA-based logistics and transportation company offering freight, courier, and supply chain services across the region; it represents an established incumbent in Naqla's target market with overlapping capabilities.
• DHL Supply Chain: DHL is a global logistics giant with significant presence in Egypt and MENA; it serves enterprise customers with comprehensive supply chain and freight services that overlap with Naqla's enterprise offering.
• Maersk Logistics & Services: Maersk is a global logistics and container shipping company with significant operations in Egyptian ports; it provides integrated supply chain services including inland transportation that overlaps with Naqla's port services.

Emerging players

• Bosta: Bosta is an Egyptian last-mile delivery platform serving SMEs and e-commerce businesses; while focused on smaller parcels rather than full truckload, it operates in the same Egyptian logistics market with overlapping technology approach.
• Khazenly: Khazenly is an Egyptian tech-enabled warehousing and fulfillment platform; while focused on storage rather than trucking, it serves the same Egyptian enterprise customer base and represents an adjacent emerging logistics player.

Regional players

• Shipa Delivery: Shipa Delivery is a UAE-based digital logistics platform providing on-demand delivery and freight services; it operates in the broader MENA region with comparable tech-enabled logistics solutions though primarily serving UAE.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/naqlatrucking
• Facebookfacebook.com/NaqlaEG

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds1 record

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about naqla