Sway Medical
Sway Medical provides an FDA-cleared Class II mobile concussion management platform using device sensors for balance, cognitive, and functional testing. It serves athletic trainers and healthcare clinicians at schools, sports organizations, and clinics through tiered subscription pricing, now operating within the Healthy Roster ecosystem.
- Company typePrivate
- Founded2011
- HeadquartersTulsa, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Sway Medical does
Sway Medical, founded in 2011 in Tulsa, Oklahoma, operates an FDA-cleared Class II mobile concussion management platform distributed as iOS and Android applications. The platform uses built-in device accelerometers and patented algorithms to convert consumer smartphones and tablets into medical-grade balance, cognitive, and functional assessment tools. Core product modules include balance testing (40+ stances including mBESS and CDC 4-Stage Balance), cognitive testing (Reaction Time, Inspection Time, Impulse Control, Memory, Reverse Number Counting, Cued Stroop), functional movement tracking, and 30+ symptom and mental-health surveys (VOMS, PHQ-9, GAD-7). Sway received initial FDA 510(k) clearance in June 2013 for balance testing, TGA clearance for Australia in September 2016, and expanded FDA 510(k) clearance in February 2025 as a Computerized Cognitive Assessment Aid for Concussion under Section 882.1471, becoming the first and only mobile application FDA-cleared as a concussion assessment aid combining cognitive and balance testing.
The company sells tiered subscriptions to two primary segments: athletic trainers and sports organizations (Sports, Sports Plus, and Sports Pro tiers for schools, school districts, colleges, club sports, and professional sports organizations) and healthcare clinicians (Clinic All Access for physical therapists, primary care physicians, neuropsychologists, chiropractors, and sports medicine clinicians). Pricing is custom-quoted per organization or per patient with unlimited testing during the subscription period. Sway distributes through a hybrid motion: direct enterprise field sales for larger accounts, inside sales for mid-market, app-store self-serve for individuals, and six EMR integration partnerships (Healthy Roster, Teamworks, SportsWare, PRIVIT, PyraMED, ATS). Free BOC-approved CEU courses function as a top-of-funnel channel targeting athletic trainers. The platform is HIPAA and FERPA compliant and is supported by 70+ peer-reviewed third-party research studies.
As of 2024/2025, Sway Medical was acquired by Healthy Roster and operates as an integrated sports medicine EMR and concussion management platform, with Sway tests auto-tagging as concussion assessments within the Healthy Roster ecosystem. Sway has disclosed serving 5,000+ organizations and 8,000+ athletic trainers worldwide and completing over 3 million tests since founding. Cumulative disclosed venture funding totals approximately $5M across a $750K seed round in 2013 (led by i2E) and a $4.2M Series A in September 2020 (led by Atento Capital and the Oklahoma Life Science Fund, with participation from Cortado Ventures).
Sway Medical firmographics
Firmographics- Name
- Sway Medical
- Legal name
- Sway Medical, Inc.
- Website
- https://swaymedical.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sway Medical provides an FDA-cleared Class II mobile concussion management platform using device sensors for balance, cognitive, and functional testing. It serves athletic trainers and healthcare clinicians at schools, sports organizations, and clinics through tiered subscription pricing, now operating within the Healthy Roster ecosystem.
- Ownership category
- akta.pro rank
Sway Medical industry classification
Industry- Product category
- Concussion Management Software
- NAICS
- Electromedical and Electrotherapeutic Apparatus Manufacturing (334510)
- SIC
- Electromedical & Electrotherapeutic Apparatus (3845), Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- Sports & Active Rehabilitation Devices (Adaptive Sports Mobility, Performance Prosthetics) (HLAHAMAJ)
- akta.pro secondary industries
- Rehabilitation Therapy Equipment (PT/OT Modalities, Exercise & Balance Devices) (HLAHAMAG), Behavioral Health & Substance Use Remote Monitoring (HLACAFAD)
Keywords
Where Sway Medical is headquartered
LocationHeadquarters
- HQ city
- Tulsa
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Sway Medical business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Sports Subscriptions: Tiered subscription model for athletic trainers and sports organizations. Tiers include Sports (mBESS, Reaction Time, Symptoms, On-Field Assessment), Sports Plus (adds Inspection Time, Impulse Control, Memory, VOMS), and Sports Pro (adds Reverse Number Counting, Cued Stroop, PHQ-9, GAD-7). Billed per organization with unlimited testing.
- Clinic Subscriptions: Subscription-based access for clinicians including Physical Therapists, Primary Care Physicians, Neuropsychologists, Chiropractors, and Sports Medicine Clinicians. Full platform access including all balance tests, cognitive tests, functional tests, and surveys.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Sports tier - fundamental balance and cognition testing |
| Subscription | Annual | Sports Plus tier - deeper cognitive assessment |
| Subscription | Annual | Sports Pro tier - full platform access |
| Subscription | Monthly | Clinic All Access - full platform for healthcare providers |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Sway Medical product offering
Product offeringCore offering
Sway Medical develops an FDA-cleared Class II mobile application that turns iOS and Android devices into medical-grade concussion assessment tools using the device's built-in accelerometer for balance testing, combined with cognitive testing, functional movement tracking, and validated symptom surveys. The platform is sold via Sports subscriptions to athletic trainers at schools, colleges, and professional sports organizations, and via Clinic subscriptions to physical therapists, primary care physicians, neuropsychologists, chiropractors, and sports medicine clinicians.
Product overview
Sway Medical offers a mobile concussion management platform consisting of an FDA Cleared Class II mobile application (iOS and Android) that transforms devices into medical assessment tools. The platform combines balance testing (using device accelerometer for postural sway measurement), cognitive testing (visual processing, reaction time, memory, impulse control, executive function), functional assessments (3D movement tracking), and symptom surveys (30+ questionnaires including VOMS, PHQ-9, GAD-7). The core products are organized into subscription tiers: Sports (Sports, Sports Plus, Sports Pro) for athletic trainers and schools; and Clinic subscriptions for healthcare providers. Supporting features include Reports, Remote Testing, Event Tracking, Protocols, Research Platform (70+ studies), and Security & Privacy. Additional services include Free CEUs and Getting Started Training materials. The platform integrates with multiple EMR systems including Healthy Roster, Teamworks, SportsWare, PRIVIT, PyraMED, and ATS.
Differentiator
Problem solved
Functional benefit
Products and services
- Sway Mobile App FDA-cleared Class II mobile medical device application (iOS and Android) that transforms consumer smartphones and tablets into medical-grade concussion assessment tools combining accelerometer-based balance testing, cognitive testing, functional movement tracking, and validated symptom surveys. Targeted at athletic trainers at schools, colleges, and professional sports organizations as well as healthcare clinicians.
- Comprehensive Concussion Management System Expanded FDA 510(k)-cleared Sway system that adds cognitive assessment capability to the existing balance testing foundation, making Sway the first and only mobile application FDA-cleared as a Computerized Cognitive Assessment Aid for Concussion. Provides integrated cognitive and balance testing in a single FDA-cleared Class II medical device product.
- Sports Subscription Annual subscription product used by Athletic Trainers, Schools, Colleges & Universities, Club Sports, and Professional Sports organizations. Includes mBESS, Reaction Time, Symptoms, On-Field Assessment, and COVID surveys with unlimited testing and API/EMR integration access. Pricing is custom per organization.
- Clinic Subscription Monthly per-patient subscription product for Physical Therapists, Primary Care Physicians, Neuropsychologists, Chiropractors, and Sports Medicine Clinicians. Provides full platform access to 40+ balance tests, 6 cognitive tests, 1 functional test, and 6 surveys with unlimited testing. Pricing is custom.
Quantifiable outcome
- Baseline testing time reduced from 45 minutes to 20 minutes per athlete
- +4 more outcomes
Companies that use Sway Medical
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles2 records
Sway Medical technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability2 records
Feature6 records
Sway Medical partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor, core and major.
- X League (Extreme Football League)minorOfficial technology partner aiding in diagnosis of head injuries for the X League. Sway provides concussion assessment tools for league athletes during games and events.
- TCU Sport Science CentercoreMulti-year partnership (3-year financial commitment) supporting research at TCU's Sport Science Center. Unrestricted recurring grant to support concussion and sports performance research programs.
- Healthy RostercoreHealthy Roster acquired Sway Medical in 2024/2025, creating the leading integrated Sports Medicine EMR and Concussion Management Platform. Sway operates as a product within the Healthy Roster ecosystem, with shared login portals and integrated documentation workflows. Sway tests auto-tag as concussion assessments in Healthy Roster's EMR system.
- Banner HealthmajorPartnership to provide free concussion baseline testing for every high school athlete in Arizona through Banner Health's healthcare system. Represents one of the largest statewide concussion screening initiatives.
Scale indicators10 records
Recent moves6 records
Expansion highlights7 records
Sway Medical competitors and assessment
Company assessmentDirect peers
- ImPACT Applications: ImPACT is the dominant computerized concussion testing platform used by schools, colleges, and professional sports leagues. Multiple Sway customer testimonials explicitly mention switching from ImPACT to Sway, making it the primary direct competitor in baseline and post-injury cognitive testing.
- C3 Logix: C3 Logix provides a comprehensive concussion management platform combining cognitive, balance, and visual testing for athletic organizations. It competes directly with Sway in the sports concussion assessment space, particularly with high schools and colleges.
- HeadCheck Health: HeadCheck Health offers a mobile concussion assessment and management platform used by sports organizations and healthcare providers. It is a direct competitor in mobile-first concussion management with similar target customers and use cases.
Emerging players
- SyncThink: SyncThink provides eye-tracking-based balance and cognitive assessment tools for concussion, with strong presence in professional and collegiate sports. It overlaps with Sway in objective balance assessment but uses a different technology approach (VR/eye-tracking vs. accelerometer).
- BrainScope: BrainScope develops FDA-cleared medical devices for objective brain injury assessment using EEG biomarkers. It addresses the same mTBI/concussion clinical need as Sway but through a different modality and primarily in clinical/ED settings rather than sideline athletic use.
- Quadrant Biosciences: Quadrant Biosciences offers saliva-based concussion diagnostic testing focused on objective biomarkers. It competes in the broader concussion assessment market but emphasizes biological rather than functional/cognitive testing, partially overlapping with Sway's clinical use cases.
- Oculogica: Oculogica provides eye-tracking-based concussion and neurological assessment through its EyeBox device. It is comparable to Sway as an objective concussion assessment tool but with different technology (eye-tracking) and primarily targeting clinical and research settings.
Others
- Healthy Roster: Healthy Roster acquired Sway Medical and operates an integrated sports medicine EMR platform. As Sway's parent company, it is the most adjacent ecosystem participant, providing distribution for Sway through its EMR customer base of athletic programs.
- Teamworks: Teamworks provides an operations and athlete management platform widely used by collegiate and professional sports organizations, including its AMS/EMR module. It is an EMR integration partner for Sway and serves overlapping customer segments.
- Biocore: Biocore provides human performance and biomechanics testing services and equipment to professional sports organizations and research institutions. It is an adjacent player in sports performance assessment with overlapping research and athletic customer base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights7 records
Customer concentration
Sway Medical social profiles
Digital presenceSway Medical compliance and trust
Trust signalCompliance3 records
Sway Medical financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sway Medical leadership team
Management profileNumber of profiles
Profiles14 records
Sway Medical funding detail
Funding detailFunding overview
Funding rounds4 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sway Medical M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sway Medical
What does Sway Medical do?
Sway Medical develops an FDA-cleared Class II mobile application that turns iOS and Android devices into medical-grade concussion assessment tools using the device's built-in accelerometer for balance testing, combined with cognitive testing, functional movement tracking, and validated symptom surveys. The platform is sold via Sports subscriptions to athletic trainers at schools, colleges, and professional sports organizations, and via Clinic subscriptions to physical therapists, primary care physicians, neuropsychologists, chiropractors, and sports medicine clinicians.
Is Sway Medical a public or private company?
Sway Medical is a private company. It is classified as corporate owned and is currently operating.
When was Sway Medical founded?
Sway Medical was founded in 2011. It employs 11 to 50 people.
Where is Sway Medical based?
Sway Medical is headquartered in Tulsa, United States, in the North America region.
How does Sway Medical make money?
Two revenue lines are on record. Sports Subscriptions are the primary driver. The others are clinic Subscriptions.
Who are Sway Medical's main competitors?
Direct peers on record are ImPACT Applications, C3 Logix and HeadCheck Health. Emerging players are SyncThink, BrainScope, Quadrant Biosciences and Oculogica. Others are Healthy Roster, Teamworks and Biocore.
Does Sway Medical have an API?
Yes. API Access & Integrations is included in all subscription tiers (Sports, Sports Plus, Sports Pro, and Clinic subscriptions). The API enables seamless transfer of athlete and patient data into EMR systems. Specific API documentation, endpoint details, authentication methods, or rate limits are not publicly available on the website.
What industry is Sway Medical in?
Sway Medical's product category is Concussion Management Software. Its primary akta.pro industry code is HLAHAMAJ, Sports & Active Rehabilitation Devices (Adaptive Sports Mobility, Performance Prosthetics), with a secondary code of HLAHAMAG, Rehabilitation Therapy Equipment (PT/OT Modalities, Exercise & Balance Devices). Its NAICS code is 334510 and its SIC code is 3845.