Zharta
Zharta is a Lisbon-based DeFi protocol offering peer-to-peer NFT-backed lending and institutional fixed-rate credit against tokenized real-world assets, serving both retail collectors via its V2 marketplace and institutional clients via its Lending Pro platform integrated with Securitize.
- Company typePrivate
- Founded2022
- HeadquartersLisbon, Portugal
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What Zharta does
Zharta is a Lisbon-based DeFi lending protocol founded in 2022 by Nuno Cortesão (CEO), Diogo Pires (CTO), and Pedro Granate (COO). The company builds non-custodial smart contract infrastructure for collateralized lending across two primary verticals: (1) NFT-backed loans to retail collectors and holders, offered through both a peer-to-pool model (V1) and a peer-to-peer marketplace (V2) supporting 43 NFT collections, and (2) institutional fixed-rate onchain credit against tokenized real-world assets, offered through its Lending Pro platform with KYC-compatible architecture integrated with Securitize's DS Protocol. The protocol features differentiated primitives including a Pay-per-Day interest system for true APR transparency, Smart Escrow that keeps collateral productive while locked, Refinance Pro for secondary loan trading, and an Asynchronous Redemption Unwind that bridges DeFi atomic settlement with tokenized securities redemption cycles. A third product line, Otherside Renting, enables hourly rental of gaming NFTs (Kodas, Maras, Otherdeeds) for Legends of the Mara gameplay.
Zharta's go-to-market combines self-serve web applications (app.zharta.io for retail, institutional.zharta.io for institutional, legacy.zharta.io for renting), community-led growth via Discord and DAO partnerships (notably SquiggleDAO), and selective enterprise field sales for institutional accounts. Revenue is generated through transaction fees on loan origination, refinancing, and transfers under a Pay-as-you-go billing model, supplemented by a multi-chapter token rewards program (GTA, LOTM, League of Lenders, Royal Flush) with a planned TGE. As of public reporting, Zharta has facilitated $20M+ in cumulative loans and rentals across 5,000+ transactions, with the largest single loan being a $1M USDC facility to SquiggleDAO. Strategic institutional partnerships include Securitize (official credit infrastructure partner), Keyrock, and Kamui as pilot customers.
The company is venture-backed (Zhartabal Lda, Portugal), having closed a $4.3M seed round in July 2022 led by Greenfield One, with participation from Shilling Capital, Possible Ventures, SpaceShipDao, UniwhalesDao, and angels. No subsequent equity round has been publicly disclosed. Three independent security audits have been completed by Hexens, Hacken, and Red4Sec. The team size is 11-50 with prior plans to add up to 20 hires using seed proceeds.
Zharta firmographics
Firmographics- Name
- Zharta
- Legal name
- Zhartabal Lda
- Website
- https://zharta.io
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Zharta is a Lisbon-based DeFi protocol offering peer-to-peer NFT-backed lending and institutional fixed-rate credit against tokenized real-world assets, serving both retail collectors via its V2 marketplace and institutional clients via its Lending Pro platform integrated with Securitize.
- Ownership category
- akta.pro rank
Zharta industry classification
Industry- Product category
- DeFi Lending Protocol
- NAICS
- Mortgage and Nonmortgage Loan Brokers (52231), Nondepository Credit Intermediation (5222)
- SIC
- Loan Brokers (6163), Miscellaneous Business Credit Institution (6159)
- akta.pro primary industry
- Decentralized Lending & Credit Markets (overcollateralized/undercollateralized, P2P) (FSAPAEAA)
- akta.pro secondary industries
- Private Credit & Loan Tokenization Platforms (FSADAEAD), Credit Marketplaces, Aggregators & Loan Routing (FSADAFAJ)
Keywords
Where Zharta is headquartered
LocationHeadquarters
- HQ city
- Lisbon
- HQ country
- Portugal
- HQ region
- Europe
Offices1 record
Markets served
Zharta business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Loan Interest (Pay-per-Day): Interest accrues on loans based on daily rates using the Pay-per-Day system. Borrowers pay only for actual days of loan usage, creating transparent and fair pricing.
- Protocol Fees: Fees charged on loan origination, refinancing, and loan transfers within the peer-to-peer protocol infrastructure.
- Token Rewards Program: Zharta Token Rewards program with chapters (GTA Genesis Token Allocation, LOTM, League of Lenders, Royal Flush) rewarding user activity. Token Generation Event planned.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Short-term loans (7 days minimum) |
| Transaction based/ take rate | Pay-as-you-go | Standard loans (30 days) |
| Transaction based/ take rate | Pay-as-you-go | Extended loans (90 days) |
Go-to-market motion4 records
Distribution channels4 records
Marketing channels9 records
Zharta product offering
Product offeringCore offering
Zharta operates a non-custodial blockchain lending protocol that enables users to obtain instant loans by collateralizing NFTs or tokenized real-world assets. The platform offers peer-to-peer NFT lending (V2), legacy peer-to-pool lending (V1), institutional fixed-rate credit against tokenized securities via Lending Pro, and an Otherside NFT renting service for blockchain gaming assets. Revenue is generated through protocol fees on loan origination, refinancing, transfers, and secondary loan sales.
Product overview
Zharta is a multi-product DeFi lending platform offering both consumer and institutional solutions. The core offerings include Zharta V2 (peer-to-peer NFT lending protocol) and Zharta V1 (legacy peer-to-pool lending), complemented by Lending Pro for institutional fixed-rate credit against RWAs and tokenized securities. The product suite also includes Otherside Renting for NFT utility rental and Zharta Token Rewards for loyalty incentives. Key features like Refinance Pro, Smart Escrow, and Automation enable flexible loan management, productive collateral, and optimized capital deployment across the protocol.
Differentiator
Problem solved
Functional benefit
Products and services
- Zharta V2 (Peer-to-Peer NFT Lending) Peer-to-peer NFT lending protocol that lets lenders and borrowers freely negotiate loan terms, rates, and maturity against NFT collateral across 43 supported collections, with features for refinancing, secondary loan resale, and automation.
- Zharta V1 (Legacy Peer-to-Pool NFT Lending) Legacy peer-to-pool NFT lending protocol that uses lending pools (ETH, USDC, Grail NFTs, Kashi, Keyrock, Keyrock USDC) with fixed terms and Pay-per-Day interest. Operates alongside V2 as a continued pool-based offering.
- Lending Pro (Institutional Fixed-Rate Onchain Credit) Institutional-grade platform for fixed-rate collateralized loans against tokenized real-world assets and securities, supporting customizable risk profiles, oracle-based and oracle-free execution, KYC verification, callable loans, and asynchronous redemption unwind for leveraged positions.
- Otherside NFT Renting Platform Self-serve platform for renting Otherside game NFT assets (Kodas, Kodamaras, Maras, Otherdeeds, Hounds, HV-MTLs, BAYC, MAYC, Meebits, The Grailed) with hourly pricing, enabling players to access temporary asset utility in Legends of the Mara and similar games.
Quantifiable outcome
- Up to 50% gas savings compared to competitors
- +3 more outcomes
Companies that use Zharta
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Zharta technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability2 records
Feature10 records
Zharta partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- SecuritizecoreStrategic partnership integrating Securitize's tokenized fund infrastructure (ACRED and others) with Zharta's fixed-rate lending protocol. Enables institutional investors to access DeFi credit markets using Securitize-issued tokenized securities as collateral. Zharta is Securitize's official credit infrastructure partner. Over $4B+ AUM in tokenized assets from Securitize.
- KeyrockcoreKeyrock partnered with Zharta, Securitize, and Kamui to execute the first fixed-rate institutional collateralized loans on tokenized securities. Keyrock is a global crypto investment group with deep liquidity provision across 85+ venues.
- Kamui (RWA Professional Fund)coreKamui's RWA Professional Fund is the pilot partner for Zharta's fixed-rate borrowing against Securitize tokenized securities. Successfully executed multiple end-to-end loans including first asynchronous redemption unwind on ACRED.
- Lagoon FinancecoreLagoon Finance powers the Zharta RWA Prime Vault, enabling USDC lending against tokenized real-world assets. Lagoon provides the underlying vault infrastructure.
- SquiggleDAOcoreOfficial partnership and sponsorship including $1M USDC loan (largest Squiggle-backed loan). Zharta sponsored SquiggleDAO activities at Artblocks Marfa Weekend and Art Basel Miami Beach. Zharta facilitates loans against Squiggles enabling holders to maintain ownership.
- FarawayminorFaraway is the studio behind Otherside and Legends of the Mara. Zharta's renting platform supports Otherside gaming assets, creating utility for Faraway's ecosystem.
- HackenminorThird-party smart contract security auditor. Conducted security review of Zharta's NFT lending V1 protocol smart contracts.
- HexensminorTier-1 security audit firm completing comprehensive review of P2P lending contracts for Securitize integration (6 Vyper contracts). Zero critical vulnerabilities found.
- Red4SecminorThird-party smart contract security auditor.
- Cuatrecasas Law FirmminorLeading Portuguese law firm providing legal advisory for Zharta's seed funding round.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Zharta competitors and assessment
Company assessmentDirect peers
- Pine Protocol: Pine is a peer-to-pool NFT lending protocol with fixed-rate terms. Closely matches Zharta's V1 architecture and competes for NFT holders seeking instant liquidity.
- NFTfi: NFTfi is the largest peer-to-peer NFT-backed lending marketplace. Directly competes with Zharta V2 in NFT collateralized lending for collectors seeking liquidity against their digital assets.
- Maple Finance: Maple Finance is an institutional onchain credit marketplace with fixed-rate loans to crypto-native institutions. Directly comparable to Zharta's Lending Pro for institutional fixed-rate credit, with broader borrower base.
- TrueFi: TrueFi is an institutional DeFi lending protocol offering fixed-rate, uncollateralized and undercollateralized loans. Comparable to Zharta Lending Pro for institutional credit with similar KYC/AML and portfolio management features.
- Gondi: Gondi is an NFT lending protocol offering both peer-to-peer and pooled NFT-backed loans. Competes with Zharta across retail NFT collateralized lending with similar refinance and open-offer functionality.
- Blend: Blend is a peer-to-peer NFT lending protocol launched by Blur marketplace. Competes head-to-head with Zharta's P2P NFT lending on advanced features, fixed-rate terms, and refinancing.
- Centrifuge: Centrifuge is an RWA tokenization protocol with onchain credit vaults lending against tokenized real-world assets. Direct competitor to Zharta's RWA Prime Vault and Lending Pro infrastructure.
- Arcade: Arcade is a P2P lending protocol for NFT collateral with bundled asset support. Directly comparable to Zharta's multi-collection lending and refinancing features.
Broad incumbents
- Aave: Aave is the largest DeFi lending protocol with hundreds of millions in treasury and expanding into RWA-backed lending via GHO stablecoin. Broad incumbent whose potential entry into fixed-rate NFT and institutional RWA credit threatens Zharta's niche.
- MakerDAO: MakerDAO operates the DAI stablecoin with significant RWA exposure (US Treasuries, real estate). As a broad incumbent with substantial RWA credit infrastructure, its evolution into more sophisticated onchain credit products is a competitive risk to Zharta's institutional motion.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Zharta social profiles
Digital presenceZharta compliance and trust
Trust signalCompliance4 records
Zharta financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zharta leadership team
Management profileNumber of profiles
Profiles4 records
Zharta funding detail
Funding detailFunding overview
Funding rounds1 record
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zharta M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zharta
What does Zharta do?
Zharta operates a non-custodial blockchain lending protocol that enables users to obtain instant loans by collateralizing NFTs or tokenized real-world assets. The platform offers peer-to-peer NFT lending (V2), legacy peer-to-pool lending (V1), institutional fixed-rate credit against tokenized securities via Lending Pro, and an Otherside NFT renting service for blockchain gaming assets. Revenue is generated through protocol fees on loan origination, refinancing, transfers, and secondary loan sales.
Is Zharta a public or private company?
Zharta is a private company. It is classified as venture growth investor backed and is currently operating.
When was Zharta founded?
Zharta was founded in 2022. It employs 1 to 10 people.
Where is Zharta based?
Zharta is headquartered in Lisbon, Portugal, in the Europe region.
How does Zharta make money?
Three revenue lines are on record. Loan Interest (Pay-per-Day) is the primary driver. The others are protocol Fees and token Rewards Program.
Who are Zharta's main competitors?
Direct peers on record are Pine Protocol, NFTfi, Maple Finance, TrueFi, Gondi, Blend, Centrifuge and Arcade. Broad incumbents are Aave and MakerDAO.
Does Zharta have an API?
Yes. Zharta offers programmatic lending infrastructure with APIs enabling developers to automate lending operations including offer creation, refinancing, and servicing. The platform supports white-label integrations and is designed for institutional workflows with customizable risk profiles. Developer documentation is at zharta.gitbook.io/zharta-welcome-kit.
What industry is Zharta in?
Zharta's product category is DeFi Lending Protocol. Its primary akta.pro industry code is FSAPAEAA, Decentralized Lending & Credit Markets (overcollateralized/undercollateralized, P2P), with a secondary code of FSADAEAD, Private Credit & Loan Tokenization Platforms. Its NAICS code is 52231 and its SIC code is 6163.