Fracta
Fracta provides an AI-powered risk analysis platform that helps water utilities predict pipe failures, prioritize replacements, and digitize legacy records. It serves municipal and regional water utilities in the US and Japan as a wholly owned subsidiary of Kurita Water Industries.
- Company typePrivate
- Founded2015
- HeadquartersPalo Alto, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Fracta does
Fracta is an AI-native risk analysis platform purpose-built for water and gas infrastructure operators. Founded in 2015 in Mountain View, California, the company describes itself as the world's first AI-powered risk analysis modeling platform for water infrastructure, serving municipal and regional water utilities that must manage aging underground pipeline networks under tight capital and regulatory constraints. The platform ingests pipe-level GIS data, historical break records, and more than 120 environmental and geographic variables (soil composition, elevation, weather patterns, nearby infrastructure) and applies ensemble learning and gradient boosting techniques to predict which mains are most likely to fail within defined time horizons.
The product is organized into five integrated modules: Likelihood of Failure (LOF) produces a probability score for each pipe segment; Cost of Failure (COF) quantifies the financial, operational, and social consequences of a failure; Total Risk (TR) multiplies LOF x COF into a unified risk score; Job Planner uses spatial optimization to group high-risk pipes into shovel-ready replacement packages subject to budget, crew, and sequencing constraints; and As-Built Digitization applies computer vision, OCR, and large language models to convert scanned legacy maps and as-builts into GIS-ready vector data. The company describes continuous model retraining as new failure data is recorded by utility customers.
Fracta operates as an enterprise B2B SaaS business with quote-based annual subscriptions sold via a direct sales motion targeting utility managers, asset managers, and consulting engineers. The company has a documented track record analyzing thousands of miles of pipeline and tens of thousands of breakage events across utilities, with EBMUD (East Bay Municipal Utility District) as a named US customer. Since 2019 it has operated a Japanese subsidiary, Fracta Japan Co., Ltd., and in 2023 it became a wholly owned subsidiary of Kurita Water Industries, Ltd., Japan's largest water treatment firm. Revenue is not publicly disclosed, and the platform is delivered via the cloud application app.fracta.ai.
Fracta firmographics
Firmographics- Name
- Fracta
- Legal name
- Fracta
- Website
- https://fracta.ai
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Fracta provides an AI-powered risk analysis platform that helps water utilities predict pipe failures, prioritize replacements, and digitize legacy records. It serves municipal and regional water utilities in the US and Japan as a wholly owned subsidiary of Kurita Water Industries.
- Ownership category
- akta.pro rank
Fracta industry classification
Industry- Product category
- Water Infrastructure Risk Analytics Software
- NAICS
- Water Supply and Irrigation Systems (22131), Natural Gas Distribution (221210)
- SIC
- Water Supply (4941), Natural Gas Transmisison & Distribution (4923), Electric, Gas & Sanitary Services (4900)
- akta.pro primary industry
- NRW Data Management & Water Balance (IWA Methodology, GIS/SCADA Integration, Digital Twins) (EUANAKAJ)
- akta.pro secondary industry
- Capacity, Pressure & Hydraulic Modeling Analytics (EUAJALAD)
Keywords
Where Fracta is headquartered
LocationHeadquarters
- HQ city
- Palo Alto
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Fracta business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS/Platform Subscription: Fracta operates as a cloud-based SaaS platform providing AI-powered risk analysis tools to water utilities. The platform is accessed via app.fracta.ai, suggesting a subscription-based software delivery model with utilities paying for access to LOF, COF, Total Risk, Job Planner, and As-Built Digitization modules.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise SaaS pricing - custom quote-based |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Fracta product offering
Product offeringCore offering
Fracta sells an AI-powered SaaS platform that helps water utilities predict pipe failures, quantify the financial and social consequences of those failures, and convert legacy as-built paper maps into GIS-ready data. The platform combines five integrated modules — Likelihood of Failure (LOF), Cost of Failure (COF), Total Risk (TR), Job Planner, and As-Built Digitization — to support capital planning, replacement prioritization, and budget optimization for aging water and gas infrastructure.
Product overview
Fracta is an AI-powered infrastructure risk analysis platform for water utilities. The platform comprises five integrated modules: Likelihood of Failure (LOF) predicts pipe failure probability using machine learning and 120+ environmental variables; Cost of Failure (COF) quantifies financial and social consequences of failures; Total Risk (TR) combines LOF and COF into a unified risk score; Job Planner optimizes replacement project prioritization; and As-Built Digitization converts legacy paper maps into GIS-ready data using computer vision and OCR. These modules work together as an end-to-end asset management system—from predictive risk scoring to shovel-ready capital planning.
Differentiator
Problem solved
Functional benefit
Products and services
- Likelihood of Failure (LOF) AI-powered predictive model that estimates the statistical probability that a water main will fail within a given time horizon (1, 3, or 5 years), using machine learning to analyze over 120 environmental and geographic variables for water utility asset managers.
- Cost of Failure (COF) Quantifies the financial, operational, and social consequences of water main failure by analyzing land use, traffic volume, population density, and proximity to critical facilities to help water utilities estimate direct and indirect failure costs.
- Total Risk (TR) Comprehensive risk scoring model that combines Likelihood of Failure (LOF) and Cost of Failure (COF) using the formula TR = LOF x COF, enriched with spatial and social context to deliver a unified Total Risk Score for every pipe segment.
- Job Planner Project planning and prioritization tool that transforms LOF, COF, and Total Risk scores into optimized, shovel-ready work packages by grouping nearby high-risk pipes into logical replacement bundles considering geographic proximity, construction feasibility, and budget constraints.
- As-Built Digitization AI-powered raster-to-vector digitization system that automatically converts scanned as-built drawings, TIFFs, and legacy maps into clean, georeferenced, GIS-ready vector data using computer vision, OCR, and machine learning.
Quantifiable outcome
- Higher accuracy than traditional age-based approaches for predicting pipe failures
- +1 more outcomes
Companies that use Fracta
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Fracta technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability13 records
Feature5 records
Fracta partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Kurita Water Industries, Ltd.coreFracta entered into partnership with Kurita Water Industries in 2018, marking the beginning of their strategic relationship before Kurita's acquisition of Fracta as a wholly owned subsidiary in 2023.
Scale indicators3 records
Recent moves9 records
Expansion highlights5 records
Fracta competitors and assessment
Company assessmentDirect peers
- Innovyze (Autodesk): Autodesk's water infrastructure modeling software (acquired from Innovyze) provides hydraulic modeling and asset management to utilities globally. Most direct competitor to Fracta in AI-driven water network analytics and capital planning.
- Xylem (Pure Technologies): Xylem's Pure Technologies unit offers pipe condition assessment and smart water network monitoring, including acoustic monitoring and analytics for water utilities. Comparable customer base and problem space to Fracta's predictive failure analytics.
- Trimble Water: Trimble's water utility solutions cover network monitoring, GIS, and field operations for water/wastewater utilities. Competes for similar enterprise SaaS budget at utilities.
Broad incumbents
- Bentley Systems: Bentley's OpenFlows and iTwin platform provide hydraulic modeling, asset performance, and digital twin solutions to water and wastewater utilities. A larger, established incumbent with overlapping capabilities in infrastructure analytics.
- Esri: Esri's ArcGIS is the dominant GIS platform for water utilities globally and serves as the data backbone Fracta integrates with. A broad incumbent whose Utility Network model is often where utilities run risk and asset workflows.
- Aclara (Hubbell): Aclara provides smart metering, AMI, and distribution sensing solutions for water and gas utilities. Operates in adjacent infrastructure-intelligence space with utility customers overlapping Fracta's.
Emerging players
- Syrinix: Syrinix offers acoustic monitoring and transient analytics for water pipelines, focused on leak detection and burst prevention. Smaller, emerging competitor in AI/analytics for pipe failure.
Others
- Mueller Water Products: Mueller provides pipe infrastructure products (hydrants, valves, smart meters) and EchoShore leak detection for utilities. An adjacent/hardware supplier with analytics capabilities in the same problem space.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Fracta social profiles
Digital presenceFracta financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fracta leadership team
Management profileNumber of profiles
Profiles5 records
Fracta subsidiaries and ownership
Company hierarchySubsidiaries1 record
Fracta funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fracta M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fracta
What does Fracta do?
Fracta sells an AI-powered SaaS platform that helps water utilities predict pipe failures, quantify the financial and social consequences of those failures, and convert legacy as-built paper maps into GIS-ready data. The platform combines five integrated modules — Likelihood of Failure (LOF), Cost of Failure (COF), Total Risk (TR), Job Planner, and As-Built Digitization — to support capital planning, replacement prioritization, and budget optimization for aging water and gas infrastructure.
Is Fracta a public or private company?
Fracta is a private company. It is classified as corporate owned and is currently operating.
When was Fracta founded?
Fracta was founded in 2015. It employs 11 to 50 people.
Where is Fracta based?
Fracta is headquartered in Palo Alto, United States, in the North America region.
How does Fracta make money?
One revenue line is on record: saaS/Platform Subscription.
Who are Fracta's main competitors?
Direct peers on record are Innovyze (Autodesk), Xylem (Pure Technologies) and Trimble Water. Broad incumbents are Bentley Systems, Esri and Aclara (Hubbell). Syrinix is listed as an emerging player. Mueller Water Products is listed as an others.
Does Fracta have an API?
No public API is recorded for Fracta.
What industry is Fracta in?
Fracta's product category is Water Infrastructure Risk Analytics Software. Its primary akta.pro industry code is EUANAKAJ, NRW Data Management & Water Balance (IWA Methodology, GIS/SCADA Integration, Digital Twins), with a secondary code of EUAJALAD, Capacity, Pressure & Hydraulic Modeling Analytics. Its NAICS code is 22131 and its SIC code is 4941.