What Asilla does

Asilla Inc. (株式会社アジラ) is a Japanese AI company founded in June 2015 and headquartered in Machida, Tokyo, that develops behavior recognition AI software for analyzing existing surveillance camera footage. The company maintains a wholly-owned R&D subsidiary, ASILLAVIETNAM TECHNOLOGY COMPANY LIMITED, in Hanoi, Vietnam, reflecting its dual Japan-Vietnam origin and multinational engineering team. Asilla's core technology stack is built on AsillaPose, a proprietary skeletal detection algorithm achieving 80.6 fps on NVIDIA Jetson Nano edge devices with 25m+ detection range, and AsillaVision, a 4B-parameter domain-specific Vision Language Model trained on more than 7 million proprietary surveillance images. The company also offers Multi-Camera Tracking (with gait-based re-identification at 50-100m), trajectory analysis for pre-incident prediction, and Human Science AI Research (HSAR) that integrates neuroscience, biomechanics, and psychology into algorithm design. Three behavior recognition patents have been granted with PCT international filings, and an IEEE Best Paper Award (2024) plus ORS2024 paper acceptance provide third-party technical validation.

Asilla operates a platform-plus-modules product architecture with four primary commercial offerings, all delivered as subscription services: AI Security asilla (24/7 abnormal action and intrusion detection for commercial, transit, and government facilities, with optional purchase/licensed version), asilla BIZ (people flow analytics with demographic attribute analysis, deployed in 40+ facilities), asilla CARE (TAIS-registered elderly care monitoring with fall, wandering, and discomfort detection, achieving ~1 second response time), and Solar AI asilla (specialized security for solar power plants targeting copper wire theft). All products reuse customers' existing IP cameras without hardware replacement and integrate with communication tools such as Buddycom, email, and speaker systems.

Go-to-market combines direct enterprise field sales with a channel partner network (camera manufacturers, security companies, SIers, facility managers) and a capital partnership with Zymax Group (March 2025) that provides nationwide distribution through Max Security Services' 1000+ managed properties and 8000+ FM-covered facilities. Named enterprise customers span Tokyu Kabukicho Tower, JR Hakata City, Marunouchi Building, HEP FIVE (Osaka), Gran-green Osaka, Aso Kum熊本 Airport, Keikyu Line's Heiwadai Station, Kinki University's Osaka Medical Campus, Sapporo Station Comprehensive Development (150+ cameras), Charm Care Shin-Osaka Awaji, Machida GION Stadium, and Tuyen Quang Province Detention Facility in Vietnam. Pricing is quote-based with no public price list; the company claims profitable growth since founding, with sixfold revenue growth and tripling of per-employee revenue through fiscal year 4 (~May 2019).

Name

Asilla

Legal name

株式会社アジラ

Website

https://jp.asilla.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

51–100 employees

Short description

Asilla is a Japan-based AI company developing proprietary behavior recognition software (action recognition, skeletal detection, and a domain-specific vision language model) that analyzes existing surveillance cameras for security, people flow analytics, elderly care monitoring, and solar plant security, serving large enterprise customers across commercial, transit, healthcare, and government segments.

Ownership category

akta.pro rank

Product category

AI Video Analytics Software

NAICS

Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)

akta.pro primary industry

Video Surveillance & Security Analytics (HDAAAEAE)

akta.pro secondary industries

AI/Analytics Video Surveillance (Detection, LPR, People Counting) (HSAHACAF), Object Detection & Tracking (HDAAAEAB), Remote Video Monitoring Services (Live/Virtual Guard) (HSAHACAB), Video Surveillance (CCTV/VMS) System Integration (BPAKAGAA)

Keywords

• Behavior recognition AI
• Video analytics software
• AI surveillance monitoring
• People flow analytics
• Elderly care monitoring

Headquarters

HQ city

Machida

HQ country

Japan

HQ region

Asia

Offices4 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. AI Security asilla (Security/DX): Subscription-based AI security service using existing surveillance cameras. AI monitors footage 24/7, detecting abnormal events (violence, falls, intrusion) and hospitality needs (wheelchair users, white cane users). Offered in both rental and sales versions. Recurring revenue model; SLA agreements published.
2. asilla BIZ (People Flow Analytics): Platform analyzing foot traffic and crowd density from existing cameras. Features include visitor counting, area/camera congestion measurement, attribute analysis (gender, age group), and custom reporting. Deployed in 40+ facilities. Subscription pricing.
3. asilla CARE (Elderly Care Monitoring): AI-powered monitoring system for care facilities detecting falls, wandering, staggering, lingering, fights/violence. Registered with TAIS (Technical Aids Information System). Subscription model.
4. Solar AI asilla (Solar Plant Security): Total security solution for solar power plants. Real-time detection and deterrence for copper wire theft. Subscription.
5. SDK / Technology Licensing: Asilla SDK offered to partners for integration into third-party products. Multi-camera tracking SDK planned for 2021 delivery. Technology licensing revenue stream.
6. AI-OCR / Data Digitization Services: Proprietary deep learning-based OCR engine for handwritten character recognition. Handwritten forms, invoices, unstructured documents. Historical business line alongside behavior recognition.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Asilla develops and sells AI-powered behavior recognition software that analyzes video from existing surveillance cameras to detect abnormal actions, suspicious behavior, and people flow patterns in real time. Its products are deployed across commercial facilities, transportation hubs, elderly care facilities, and solar power plants, sold as subscription services or one-time licenses, with additional SDK and technology licensing to partners.

Product overview

Asilla operates a platform-plus-modules product architecture centered on action recognition AI. The core offerings are AI Security asilla (security monitoring), asilla BIZ (people flow analytics), asilla care (elderly care monitoring), and Solar AI asilla (solar facility security). These products share the proprietary AsillaPose skeletal detection engine and AsillaVision VLM as foundational technologies. Multi-Camera Tracking (MCT) functions as an add-on module enabling cross-camera person tracking. The company was founded in 2015 and maintains R&D centers in both Japan and Vietnam.

Differentiator

Problem solved

Functional benefit

Products and services

• AI Security asilla AI-powered security monitoring system that uses existing surveillance cameras for 24/7 automated detection of abnormal behaviors (falls, violence, intrusion) and suspicious actions (unsteady gait, loitering, discomfort indicators), notifying security staff in real time to prevent incidents. Sold to enterprise commercial facilities, transportation hubs, hospitals and care facilities.
• asilla BIZ People flow analytics platform leveraging existing surveillance cameras to collect and analyze visitor data including headcount, demographic attributes (gender, age), congestion levels, and flow patterns. Supports facility operational optimization and customer experience improvement for retail and commercial facilities.
• asilla care AI monitoring system specialized for elderly care and welfare facilities. Detects falls, wandering, unsteadiness, lingering, fights/violence, and anomalous behaviors and sends alerts to staff smartphones or intercoms within approximately one second. Sold in three TAIS-registered size variants (small/medium/large).
• Solar AI asilla Total security solution for solar power plants using AI real-time detection and deterrence to protect against copper wire theft and perimeter intrusion at remote solar facilities.
• Asilla Multi-Camera Tracking (MCT) SDK SDK that tracks and identifies the same person across multiple different cameras based on characteristic behavior patterns, working regardless of clothing changes, masks or day/night conditions. Offered to partners for integration into third-party products.
• Custom AI Solution Development Custom solution development services that apply Asilla's video analytics technology to surveillance cameras, drones and robots across industries including manufacturing, shipping/marine, construction, medical, transportation, retail/services and water rescue.

Quantifiable outcome

• Fall detection response time reduced to approximately 1 second from incident occurrence
• +5 more outcomes

Named customers14 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability8 records

Feature7 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Max Security Services (Zymax Group subsidiary)coreChannel Partner/ Reseller/ Distributor · 31 March 2025Security services company within Zymax Group providing guard services nationwide. Previously had business partnership since December 2024. Asilla and Max Security Services jointly developing 'human × AI' next-generation security operations model. Max Security Services CEO Shirakawa: AI as 'team member' included in guard shift schedules.
• Saku Medical Center (佐久医療センター)minorStrategic or Co-development Partner · 21 February 2024Joint research with Saku Medical Center orthopedic department (Dr. Ogawa: orthopedic specialist, MPH, MD) on osteoporosis detection using smartphone pose estimation. Achieved 82% diagnostic accuracy. Research accepted at ORS2024 conference. Demonstrates application of behavior recognition technology to healthcare.
• Shinoda Laboratory, Tokyo Institute of TechnologycoreStrategic or Co-development Partner · 1 October 2021Joint research agreement on 'multi-camera tracking' with Professor Koichi Shinoda. Combines Asilla's behavior recognition technology with Professor Shinoda's pattern recognition expertise. Goal is to improve cross-camera person tracking accuracy and promote social implementation. Professor Shinoda commented on the difficulty of accurate human behavior recognition and the potential for unique, socially useful technology through the collaboration.
• OnTheWay Inc. (株式会社オンザウェイ)minorStrategic or Co-development Partner · 16 March 2021Joint development of 'AI Camera Solution TERAS' combining OnTheWay's expertise with Asilla's AI technology for facility management applications.

Scale indicators12 records

Recent moves6 records

Expansion highlights7 records

Direct peers

• BriefCam: BriefCam is a leading video analytics platform that transforms surveillance footage into searchable, actionable intelligence using computer vision and deep learning. It directly competes with Asilla's AI Security asilla in enterprise video analytics for security and operational intelligence.
• IronYun: IronYun provides AI-powered video analytics for security, safety, and operational efficiency across retail, transportation, and enterprise. It is a direct competitor offering similar AI-driven action recognition and people flow analytics to Asilla.
• Eagle Eye Networks: Eagle Eye Networks provides cloud-based AI video surveillance solutions with analytics capabilities for retail, enterprise, and security customers. Like Asilla, it leverages existing camera infrastructure and offers subscription-based AI analytics services.
• VIX Visual: VIX Visual is a Japanese AI video analytics company offering behavior analysis, people counting, and security applications primarily for the Japan market. It is one of the closest direct competitors to Asilla in the Japanese behavior recognition AI space.
• AnyVision (Oosto): Oosto (formerly AnyVision) specializes in real-time face recognition and person re-identification for security and access control using computer vision AI. It overlaps with Asilla's multi-camera tracking and gait recognition capabilities in the identity analytics space.

Broad incumbents

• Avigilon (Motorola Solutions): Avigilon, owned by Motorola Solutions, offers AI-enabled video surveillance and analytics solutions for enterprise and government customers globally. As a Motorola subsidiary, it represents a much larger incumbent competing in the same AI video analytics category as Asilla.
• Genetec: Genetec is a major unified physical security platform offering video surveillance, access control, and analytics. Its Security Center platform competes with Asilla's integrated AI video analytics approach, though at a larger enterprise scale with broader capabilities.
• SECOM: SECOM is Japan's largest security services company and a strategic investor in Asilla. As both investor and competitor in security services with its own AI video analytics initiatives, SECOM represents a critical relationship and competitive threat in the Japanese market.
• ALSOK (Sohgo Security Services): ALSOK is one of Japan's largest security guard and integrated security services companies, increasingly adopting AI video analytics. It competes with Asilla in providing AI-enhanced security monitoring services to large Japanese enterprises and public facilities.
• Axis Communications: Axis Communications is a global leader in network cameras and video surveillance with embedded analytics capabilities. While primarily a camera manufacturer, Axis increasingly competes with software-focused analytics vendors like Asilla through its ACAP platform.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/asilla_inc
• Facebookfacebook.com/asillajp

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds6 records

Investors12 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Asilla