Reedsy
Reedsy is a London-based online marketplace and content platform that connects self-publishing authors with a curated network of freelance editors, designers, marketers, ghostwriters, translators, and web designers, supplemented by writing courses, contests, and free authoring tools.
- Company typePrivate
- Founded2014
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Reedsy does
Reedsy Limited is a London-headquartered (483 Green Lanes, London, N13 4BS) two-sided online marketplace and content platform serving the self-publishing book industry. Founded in 2014 by Emmanuel Nataf, Richard Fayet, and Vincent Durand, the company's core product is a curated marketplace connecting authors and small publishers with vetted freelance publishing professionals — editors, designers, marketers, ghostwriters, translators, and web designers — for book production projects. Reedsy operates an integrated product suite spanning six surfaces: the flagship Reedsy Marketplace with 5,000+ listed professionals accepted at roughly a 1% rate; Reedsy Studio, a free browser-based writing and book-formatting application with EPUB/PDF export; Reedsy Learning, an education platform offering free and premium writing courses (including a $1,399 'How to Write a Novel' masterclass) plus annual Learning Memberships; Reedsy Prompts, a creative-writing community of 800,000+ authors running weekly contests and an annual $1,500 Reedsy Literary Prize; Reedsy Discovery, a book-review service; and Prompted, a literary magazine. The technology stack is cloud-based with Stripe for payments and identity verification, Zoom integrated as the mandated video conferencing layer, and social sign-in via Google and Facebook.
The platform has cumulatively served over 2 million authors and ranks among the most established trusted intermediaries in self-publishing, supported by a Project Protection guarantee, dispute resolution, and an SEO-driven content marketing engine built on an extensive publishing guides blog, the Bestseller Podcast, and 2,690+ writing prompts. Reedsy monetizes through a 10% commission charged on both the client side (inclusive of VAT) and the freelancer side (exclusive of VAT) of every marketplace Service Fee, supplemented by premium course sales and an annual Learning Membership subscription. Distribution is entirely self-serve product-led growth across global geographies through reedsy.com, with discovery primarily via organic content, contests, and community channels rather than paid acquisition.
The firm is privately held with no disclosed venture or private-equity backing beyond an August 2016 raise of approximately $1.24 million from EISMEA, plus prior seed rounds in 2014 (Seedcamp, DC Thomson Ventures) and 2015 (DC Thomson Ventures, DN Capital, Kima Ventures). Headcount is in the 11-50 range per the public firmographics, consistent with a lean, founder-led operation twelve years after incorporation.
Reedsy firmographics
Firmographics- Name
- Reedsy
- Legal name
- Reedsy Limited
- Website
- https://reedsy.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Reedsy is a London-based online marketplace and content platform that connects self-publishing authors with a curated network of freelance editors, designers, marketers, ghostwriters, translators, and web designers, supplemented by writing courses, contests, and free authoring tools.
- Ownership category
- akta.pro rank
Reedsy industry classification
Industry- Product category
- Author Services Marketplace
- NAICS
- Newspaper, Periodical, Book, and Directory Publishers (5131), Directory and Mailing List Publishers (513140)
- SIC
- Books: Publishing Or Publishing & Printing (2731)
- akta.pro primary industry
- Author Service Marketplaces & Aggregators (Vetting, Bundled Services) (MPAJAJAB)
- akta.pro secondary industries
- Self-Publishing & Author Platforms (BPAMAJAF), Manuscript Development Services (Coaching, Developmental Editing) (MPAJAJAF)
Keywords
Where Reedsy is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Reedsy business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Marketplace Commission - Client Side: Reedsy charges a 10% commission (inclusive of VAT) on the Service Fee from clients for facilitating the connection and transaction between authors and freelancers. This is the Reedsy Client Commission.
- Marketplace Commission - Service Provider Side: Reedsy charges a 10% commission (exclusive of VAT) on the Service Fee from service providers (freelancers) for using the platform to find work and receive payments.
- Premium Online Courses: Paid video courses such as the 'How to Write a Novel Masterclass' at $1,399 one-time payment with lifetime access. Includes 12-month Learning Membership with access to live events and conferences.
- Learning Membership: Subscription access to live masterclasses, online publishing conferences (6 per year), and event replays for 12 months. Can be purchased separately or bundled with courses.
- Contest Entry (Free with Prize Sponsorships): Weekly writing contests are free to enter with $250 prizes; Reedsy Literary Prize has $1,500 prizes. Revenue is indirect through community building and brand engagement rather than direct entry fees.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Marketplace Commission - Client |
| Transaction based/ take rate | Pay-as-you-go | Marketplace Commission - Freelancer |
| One time/ perpetual license | Annual | How to Write a Novel Masterclass |
| Subscription | Annual | Learning Membership |
| Other | Pay-as-you-go | Cancellation and Refund Terms |
| Freemium | Pay-as-you-go | Reedsy Prompts Contests |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels8 records
Reedsy product offering
Product offeringCore offering
Reedsy operates an online marketplace connecting authors with a curated network of publishing professionals (editors, designers, marketers, ghostwriters, translators, and web designers) for book projects, charging a 10% commission on both client and freelancer sides. The platform is complemented by a free writing application (Studio), a paid learning platform with courses and masterclasses, a book review service (Discovery), and a writing prompts community with contests.
Product overview
Reedsy is a comprehensive literary ecosystem comprising a marketplace for hiring publishing professionals, a writing application, educational courses, creative writing resources, and community-driven competitions. The platform consists of six main products: Reedsy Marketplace connects authors with vetted editors (2,699), designers (967), marketers (59), ghostwriters (262), translators (233), and web designers (89); Reedsy Studio is a free writing and formatting application with EPUB/PDF export capabilities; Reedsy Learning provides premium courses (including the flagship How to Write a Novel masterclass at $1,399), free courses, and live events; Reedsy Discovery offers book reviews; Reedsy Prompts delivers weekly writing contests and 2,400+ creative prompts; and numerous free writing resource tools including generators (book title, character name, plot, pen name), industry directories (literary agents, publishers, magazines), and editorial guides. The platform serves over 2 million authors.
Differentiator
Problem solved
Functional benefit
Products and services
- Reedsy Marketplace
Quantifiable outcome
- ~1% acceptance rate for freelancers ensures high-quality professional network
- +2 more outcomes
Companies that use Reedsy
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles4 records
Reedsy technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature6 records
Reedsy partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and supporting.
- StripecoreStripe is Reedsy's payment processing platform, handling all Service Fees and Reedsy Commissions. Stripe Identity is also used for freelancer identity verification during registration.
- ZoomsupportingZoom provides the video/call platform (V/C Platform) for Reedsy users to communicate about service contracts. Automatic transcripts are created and shared with call participants.
- GooglesupportingGoogle sign-in integration allows users to register and log in using their Google accounts across Reedsy platforms including marketplace and learning.
- FacebooksupportingFacebook login integration allows users to register and log in using their Facebook accounts on Reedsy platforms.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
Reedsy competitors and assessment
Company assessmentDirect peers
- Lulu: Lulu is a self-publishing platform offering print-on-demand, distribution, and a marketplace of professional services for authors, paralleling Reedsy's Marketplace, Studio, and Discovery offerings. Both compete for self-publishing authors seeking production help.
- Smashwords (Draft2Digital): Draft2Digital (parent of Smashwords) is an ebook distribution and production platform used by self-publishing authors for formatting, distribution, and related services. It competes with Reedsy at the production and distribution stage of the self-publishing workflow.
- BookBaby: BookBaby provides self-publishing services including editing, design, formatting, and marketing, directly competing with Reedsy's marketplace for the same self-publishing author segment. Both target authors who need end-to-end production support outside traditional publishing.
Emerging players
- Canva: Canva is a self-serve design platform used by self-publishing authors for book covers and marketing assets, competing with Reedsy's design and cover-design marketplace professionals. While not a service marketplace, it addresses the same author need at a lower price point.
- MasterClass: MasterClass is a premium online course platform with high-profile instructors, comparable in price point ($1,399 masterclass for Reedsy) and learner experience to Reedsy Learning. Both sell premium video-based craft education, including writing content, to consumer learners.
Broad incumbents
- Fiverr: Fiverr is a broad freelance marketplace where authors can hire editors, designers, and marketers. While not book-specialized, it overlaps with Reedsy's Marketplace for editing and design services targeting a similar SMB author buyer with a similar take-rate model.
- IngramSpark: IngramSpark (Ingram Content Group) provides print and distribution services widely used by self-publishers, with growing bundled editorial and marketing services. As a much larger incumbent, it competes with Reedsy for the same production-stage author workflows at greater scale.
- Amazon KDP: Amazon Kindle Direct Publishing is the dominant self-publishing distribution platform and increasingly a destination for authors needing design and marketing help. As the largest incumbent in the self-publishing ecosystem, it shapes the demand for upstream services Reedsy provides.
- Upwork: Upwork is a large freelance marketplace used by authors to source editors, designers, ghostwriters, and marketers. It targets a broader professional services base but competes for the same freelance publishing services dollars as Reedsy's marketplace.
- 99designs (by Vista): 99designs is a design marketplace specializing in logos and graphic design including book covers. It overlaps with Reedsy's design and cover-design categories, serving authors needing visual production services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
Reedsy social profiles
Digital presenceReedsy financial estimates
Financial estimateRevenue estimate
Valuation estimate
Reedsy leadership team
Management profileNumber of profiles
Profiles6 records
Reedsy funding detail
Funding detailFunding overview
Funding rounds3 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Reedsy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Reedsy
What does Reedsy do?
Reedsy operates an online marketplace connecting authors with a curated network of publishing professionals (editors, designers, marketers, ghostwriters, translators, and web designers) for book projects, charging a 10% commission on both client and freelancer sides. The platform is complemented by a free writing application (Studio), a paid learning platform with courses and masterclasses, a book review service (Discovery), and a writing prompts community with contests.
Is Reedsy a public or private company?
Reedsy is a private company. It is classified as venture growth investor backed and is currently operating.
When was Reedsy founded?
Reedsy was founded in 2014. It employs 11 to 50 people.
Where is Reedsy based?
Reedsy is headquartered in London, United Kingdom, in the Europe region.
How does Reedsy make money?
Five revenue lines are on record. Marketplace Commission - Client Side is the primary driver. The others are marketplace Commission - Service Provider Side, premium Online Courses, learning Membership and contest Entry (Free with Prize Sponsorships).
Who are Reedsy's main competitors?
Direct peers on record are Lulu, Smashwords (Draft2Digital) and BookBaby. Emerging players are Canva and MasterClass. Broad incumbents are Fiverr, IngramSpark, Amazon KDP, Upwork and 99designs (by Vista).
Does Reedsy have an API?
No public API is recorded for Reedsy.
What industry is Reedsy in?
Reedsy's product category is Author Services Marketplace. Its primary akta.pro industry code is MPAJAJAB, Author Service Marketplaces & Aggregators (Vetting, Bundled Services), with a secondary code of BPAMAJAF, Self-Publishing & Author Platforms. Its NAICS code is 5131 and its SIC code is 2731.