Wittaya Aqua
Wittaya Aqua is a Canadian aquaculture-technology company that builds SaaS platforms (AquaOp Feed and AquaOp Farm) and AI-driven modeling tools to help fish/shrimp farms, feed mills, and ingredient suppliers optimize feed formulations, biomass forecasting, and production economics.
- Company typePrivate
- Founded2017
- HeadquartersToronto, Canada
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Wittaya Aqua does
Wittaya Aqua International Inc. is a Canadian aquaculture-technology company founded in 2017 and headquartered in Cobourg, Ontario, with a regional presence in Singapore. The company builds data-driven SaaS platforms — AquaOp Feed and AquaOp Farm — that serve fish and shrimp farms, aquafeed mills, and ingredient suppliers. Its product suite includes six specialized tools: the Feed Formulation Tool (FFT) for nutritionally balanced diet design with carbon footprint calculation, the Comparison & Simulation Tool (CNS) for production scenario modeling, the Ingredient Pricing Tool (IPT) covering 21 countries, the Farm Management Tool (FMT) for operational data capture and biomass forecasting, the Raw Material Mapping Tool (RMM) with over 800 ingredients, and the Economic Valuation Tool (EVT) for ROI analysis.
The underlying technology combines machine-learning-based growth and biomass forecasting with proprietary aquaculture science led by Co-Founder and CSO Dr. Dominique P. Bureau. The company's differentiator is the International Aquaculture Feed Formulation Database (IAFFD), a curated content asset developed from decades of research, integrated with AI/ML models that predict growth trajectories, economic feed conversion ratio (eFCR), and bio-economic outcomes. Wittaya Aqua sells subscription-based SaaS with quote-based pricing, monthly invoicing, and bundled expert advisory services, targeting enterprise customers globally with an active expansion push into Asia. The company raised $2.8 million in seed funding in July 2024 led by The Yield Lab Asia Pacific.
Wittaya Aqua firmographics
Firmographics- Name
- Wittaya Aqua
- Legal name
- Wittaya Aqua International Inc.
- Website
- https://wittaya-aqua.ca
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Wittaya Aqua is a Canadian aquaculture-technology company that builds SaaS platforms (AquaOp Feed and AquaOp Farm) and AI-driven modeling tools to help fish/shrimp farms, feed mills, and ingredient suppliers optimize feed formulations, biomass forecasting, and production economics.
- Ownership category
- akta.pro rank
Wittaya Aqua industry classification
Industry- Product category
- Aquaculture Management Software
- NAICS
- Aquaculture (1125), Finfish Farming and Fish Hatcheries (112511)
- SIC
- Agricultural Services (700)
- akta.pro primary industry
- Aquaculture Feed & Nutrition (farm-level feed programs) (AFAEAAAL)
Keywords
Where Wittaya Aqua is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
Wittaya Aqua business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales
Revenue model
- SaaS Platform Subscriptions: Subscription-based access to AquaOp Farm and AquaOp Feed software-as-a-service platforms. Fees are invoiced monthly with net 30 payment terms. Includes support and access to digital tools with varying service levels.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Subscription-based SaaS with quote-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Wittaya Aqua product offering
Product offeringCore offering
Wittaya Aqua provides data-driven SaaS platforms (AquaOp Feed and AquaOp Farm) for the global aquaculture industry, enabling fish/shrimp farms, feed mills, and ingredient suppliers to formulate nutritionally balanced, cost-effective aquafeed diets, manage farm production data, and forecast biomass growth through AI/ML-powered tools. The platform includes six specialized modules covering feed formulation, simulation, ingredient pricing across 21 countries, farm data management, raw material traceability, and economic evaluation, supported by proprietary databases of 800+ ingredients and species-specific nutritional specifications.
Product overview
Wittaya Aqua offers a platform-plus-modules architecture comprising two core SaaS platforms: AquaOp Feed (feed formulation) and AquaOp Farm (farm management). These are complemented by six specialized tools: the Feed Formulation Tool (FFT) for diet design with carbon footprint calculation, the Comparison & Simulation Tool (CNS) for scenario analysis, the Ingredient Pricing Tool (IPT) covering 21 countries, the Farm Management Tool (FMT) for operational data capture, the Raw Material Mapping Tool (RMM) with 800+ ingredients database, and the Economic Valuation Tool (EVT) for ROI analysis. The FFT serves as the flagship formulation engine while FMT handles farm operations, with RMM fully integrated into FFT and CNS enabling cross-platform comparison.
Differentiator
Problem solved
Functional benefit
Brands
- AquaOp Feed: SaaS platform for feed formulation and optimization in aquaculture operations.
- AquaOp Farm
Products and services
- AquaOp Feed Flagship SaaS platform for feed formulation that enables aquaculture professionals to design nutritionally balanced, cost-effective diets using an advanced formulation engine with built-in ingredient databases and species-specific nutritional specifications.
- AquaOp Farm
- Feed Formulation Tool (FFT)
- Comparison & Simulation Tool (CNS)
- Ingredient Pricing Tool (IPT)
- Farm Management Tool (FMT)
- Raw Material Mapping Tool (RMM)
- Economic Valuation Tool (EVT)
Quantifiable outcome
- Reduced Feed Conversion Ratio (FCR)
- +4 more outcomes
Companies that use Wittaya Aqua
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
Wittaya Aqua technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature7 records
Wittaya Aqua partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights5 records
Wittaya Aqua competitors and assessment
Company assessmentEmerging players
- Atarraya: Mexico-based aquaculture tech company applying data and automation to shrimp farming. Comparable as an emerging AI-driven aquaculture operator with feed/operations optimization overlap.
- AquaEasy: Singapore-based aquaculture AI/IoT venture (backed by Bosch) focused on shrimp farm monitoring and management in Asia. Comparable as an Asia-anchored aquaculture SaaS play, with broader IoT hardware emphasis than Wittaya.
Direct peers
- eFishery: Indonesia-based aquaculture technology platform offering IoT-enabled smart feeding and farm management tools for fish and shrimp farmers. Most directly comparable to Wittaya as a vertical SaaS/IoT play targeting aquaculture producers in Southeast Asia.
- XpertSea: Canadian aquaculture technology company using AI and computer vision for shrimp and fish farm management. Closely comparable geography (Canadian HQ) and overlapping product surface (data-driven farm management, growth and biomass analytics).
- Adifo (BESTMIX): Belgian provider of feed formulation software (BESTMIX) and related nutrition tools for the animal feed industry, including aquaculture. Direct overlap with Wittaya's Feed Formulation Tool and ingredient database positioning.
Broad incumbents
- Skretting: World-leading aquaculture feed manufacturer (part of Nutreco) with global operations and proprietary R&D. Potential customer for feed formulation tools and a powerful incumbent that could build competing digital offerings.
- BioMar: Global aquaculture feed producer with sustainability-focused positioning and digital initiatives. Comparable buyer/competitor dynamic to Skretting, with overlapping interest in data-driven formulation and farm optimization.
- InnovaSea Systems: Established aquaculture technology provider offering farm management, fish tracking, and environmental monitoring solutions globally. Wider portfolio than Wittaya but overlapping in farm data management and operational analytics for aquaculture.
- Cargill Aqua Nutrition: Global aquafeed manufacturer and part of Cargill's animal nutrition business. Serves as both a potential customer (for AquaOp Feed's ingredient evaluation) and a strategic competitive threat given its scale and captive data assets.
Others
- FarmedHere / Veramaris: Veramaris is a marine algae ingredient supplier for aquafeed. Comparable to Aker Biomarine and Corbion in Wittaya's customer base; relevant as an ecosystem peer in aquafeed ingredient valuation and market analysis.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Wittaya Aqua social profiles
Digital presenceWittaya Aqua financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wittaya Aqua leadership team
Management profileNumber of profiles
Profiles11 records
Wittaya Aqua funding detail
Funding detailFunding overview
Funding rounds5 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wittaya Aqua M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wittaya Aqua
What does Wittaya Aqua do?
Wittaya Aqua provides data-driven SaaS platforms (AquaOp Feed and AquaOp Farm) for the global aquaculture industry, enabling fish/shrimp farms, feed mills, and ingredient suppliers to formulate nutritionally balanced, cost-effective aquafeed diets, manage farm production data, and forecast biomass growth through AI/ML-powered tools. The platform includes six specialized modules covering feed formulation, simulation, ingredient pricing across 21 countries, farm data management, raw material traceability, and economic evaluation, supported by proprietary databases of 800+ ingredients and species-specific nutritional specifications.
Is Wittaya Aqua a public or private company?
Wittaya Aqua is a private company. It is classified as venture growth investor backed and is currently operating.
When was Wittaya Aqua founded?
Wittaya Aqua was founded in 2017. It employs 11 to 50 people.
Where is Wittaya Aqua based?
Wittaya Aqua is headquartered in Toronto, Canada, in the North America region.
How does Wittaya Aqua make money?
One revenue line is on record: saaS Platform Subscriptions.
Who are Wittaya Aqua's main competitors?
Emerging players on record are Atarraya and AquaEasy. Direct peers are eFishery, XpertSea and Adifo (BESTMIX). Broad incumbents are Skretting, BioMar, InnovaSea Systems and Cargill Aqua Nutrition. FarmedHere / Veramaris is listed as an others.
Does Wittaya Aqua have an API?
No public API is recorded for Wittaya Aqua.
What industry is Wittaya Aqua in?
Wittaya Aqua's product category is Aquaculture Management Software. Its primary akta.pro industry code is AFAEAAAL, Aquaculture Feed & Nutrition (farm-level feed programs). Its NAICS code is 1125 and its SIC code is 700.