Great Big Story

What Great Big Story does

Great Big Story is a private, for-profit digital media company founded in 2015 and headquartered in New York. Per its stated positioning, the company is devoted to cinematic short-form storytelling aimed at a global digital audience. Its core product is a library of video stories produced and distributed through digital channels, consistent with the short-form video media category that scaled rapidly in the mid-2010s via social platform distribution.

The company was co-founded by Andrew Morse and Chris Berend (who also serves as Chief Evangelist), with Courtney Coupe heading the Great Big Story unit. It has 11–50 employees as of the latest firmographic snapshot. The only disclosed capital event is a $40,000,000 funding round dated June 20, 2017; investors and lead investor are not specified in the available data.

The business model, pricing, customer mix, distribution specifics, product surface area, and technology stack are not characterized in the input data — the company website source returned only a verification/loading screen rather than substantive content. Revenue mechanics, advertiser relationships, and any platform partnerships are therefore undetermined. The investment-relevant conclusion is that Great Big Story's fundamentals cannot be fully verified from the provided sources, and any diligence beyond the founding, leadership, and single 2017 raise would require primary research.

Name

Great Big Story

Website

https://greatbigstory.com

Company type

Private

Founded year

2015

Headcount range

11–50 employees

Short description

Great Big Story is a private digital media company founded in 2015 in New York that produces short-form cinematic video stories for a global online audience. It operates with 11–50 employees and was last capitalized with a $40M round in 2017.

Ownership category

akta.pro rank

Product category

Digital Video Content

NAICS

Motion Picture and Video Industries (5121), Broadcasting and Content Providers (516)

akta.pro primary industry

Branded Documentary / Nonfiction (Corporate & NGO) (MPADADAK)

akta.pro secondary industries

Feature-Length Documentaries (MPADADAA), Event & Experiential Brand Coverage (Recaps, Sizzle Reels) (MPADAEAF)

Keywords

• Branded video content
• Digital storytelling
• Video production
• Short-form video
• Online media

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Core offering

Great Big Story is a media company that produces and distributes cinematic, short-form video storytelling content aimed at a global audience. The company develops original video stories covering a range of human-interest and cultural topics for distribution through digital and social channels.

Differentiator

Problem solved

Functional benefit

Products and services

• Cinematic Short-Form Video Stories Original cinematic, short-form video stories covering human-interest, cultural, and global topics, produced for distribution across digital and social media platforms to reach a global generation of viewers and brand partners.

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Expansion highlights1 record

Direct peers

• ATTN: ATTN: produces short-form video content aimed at millennial and Gen Z audiences on social platforms. Directly comparable to Great Big Story in target demographic, distribution approach, and short-form factual storytelling format.
• NowThis: NowThis creates mobile-first short-form news and documentary video content for social platforms with strong branded content partnerships. Closely mirrors Great Big Story's cinematic short-form factual video focus and advertiser-supported business model.

Broad incumbents

• BBC StoryWorks: BBC StoryWorks is BBC's branded content division producing cinematic, documentary-style storytelling for global brands. Directly comparable to Great Big Story in producing premium branded documentary content for advertisers worldwide.
• Insider (formerly Business Insider) Studios: Insider Studios produces branded documentary and video content for advertisers through Business Insider's editorial infrastructure. Comparable as a high-production branded video studio targeting similar premium brand clients.
• Condé Nast Entertainment: Condé Nast's video and branded content division produces documentary-style video across its portfolio of lifestyle publications. Compares to Great Big Story in producing high-production branded video for premium brand partners.
• Vox Media Brand Studio: Vox Media's branded content arm produces cinematic sponsored editorial and video content for major advertisers. Comparable to Great Big Story as a competing branded documentary/storytelling studio serving global brands with premium editorial production.
• Apt Studio (formerly BBC Studios branded): BBC Studios' commercial content arm produces branded and factual content for global advertisers. Comparable to Great Big Story in producing documentary-style branded content for international brand budgets.
• The Atlantic Brand Studio (Re:think): The Atlantic's branded content division produces long-form and video storytelling for premium advertisers. Comparable to Great Big Story in producing high-quality branded editorial content with a cinematic sensibility.

Emerging players

• USAF Network (Kin): Kin is a creator-led branded content network producing short-form documentary and editorial video for advertisers. Comparable to Great Big Story as a newer entrant in the branded cinematic storytelling space.
• Mighty Coconut: VR and immersive content studio creating cinematic narrative experiences. Compares to Great Big Story as a content production company focused on premium storytelling formats with brand-sponsored projects.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat2 records

Key risks4 records

Key highlights4 records

Customer concentration

• Xx.com/greatbigstory
• LinkedInlinkedin.com/company/great-big-story

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Great Big Story