Conception Nurseries
- Company typePrivate
- Founded2018
- HeadquartersRoseville, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
Conception Nurseries firmographics
Firmographics- Name
- Conception Nurseries
- Legal name
- Conception Nurseries
- Website
- https://conceptionnurseries.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Conception Nurseries industry classification
Industry- Product category
- Cannabis Tissue Culture Clone Production
- NAICS
- Nursery and Floriculture Production (11142), Greenhouse, Nursery, and Floriculture Production (1114)
- SIC
- Medicinal Chemicals & Botanical Products (2833)
- akta.pro primary industry
- Tissue Culture & Micropropagation (Planting Material) (AFAGAIAN)
Keywords
Where Conception Nurseries is headquartered
LocationHeadquarters
- HQ city
- Roseville
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Conception Nurseries business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Personnel, Technology or R&D, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Tissue Culture Clone Sales (TrueClones™): Conception Nurseries generates revenue primarily through the sale of tissue culture cannabis clones. Products are offered in three sizes: TrueClone plant packs (48 plants per sealed pack), tweens (6-8 inches, save ~2 weeks veg time), and teens (10-16 inches, save ~3 weeks veg time). The company sells directly to licensed commercial cannabis cultivators with pricing that is at or below in-house production costs. Breeders receive royalties on every cut sold, creating a recurring licensing revenue dynamic for Conception.
- Exclusive Genetics Licensing and Distribution: Conception enters exclusive or preferred partnerships with cannabis breeders (Cookies, Grandiflora, Tiki Madman, Mario Guzman's Selections, etc.) to propagate and distribute their genetics. Conception pays meaningful, six-figure royalty checks annually to some breeders. This creates a product differentiation moat and ongoing revenue from high-demand genetics.
- Cold Storage and Ancillary Services: The company offers cold storage services for germplasm backup, and mini tissue culture lab setup services. These services generate supplementary revenue and strengthen customer lock-in.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Tweens (6-8 inches) |
| Unit Pricing | Pay-as-you-go | Teens (10-16 inches) |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels7 records
Conception Nurseries product offering
Product offeringCore offering
Conception Nurseries operates commercial-scale meristem tissue culture micropropagation facilities that produce Generation Zero (GenZero) pest- and pathogen-free cannabis clones sold under the TrueClones™ brand. The company propagates exclusive and elite breeder genetics via proprietary tissue culture methods and delivers clones as TrueClone plant packs (48 per sealed pack), Tweens (6–8 inch), or Teens (10–16 inch) to licensed commercial cannabis cultivators.
Product overview
Conception Nurseries is a cannabis tissue culture micropropagation company offering TrueClones™ as its core product line. The portfolio includes TrueClone Plant Packs (48 gen zero clones per sealed pack), Tweens (6-8 inch pre-veg clones saving ~2 weeks), and Teens (10-16 inch ready-to-flip clones saving ~3 weeks). Supporting services include Mini Tissue Culture Labs setup, Cold Storage for genetic backup, and Exclusive Production for white-label needs. The company maintains a Genetics Library of partner cultivars and has partnerships with breeders like Cookies, Grandiflora, Tiki Madman, and Compound Genetics.
Differentiator
Problem solved
Functional benefit
Products and services
- TrueClone Plant Pack Sealed plant pack containing 48 Generation Zero tissue culture clones at 2-3 inches tall; the most economical option for licensed commercial cultivators with time and space to acclimate smaller plantlets.
- Tweens Pathogen-free tissue culture clones at 6-8 inches (cultivar-dependent), grown from TrueClone plant packs, saving cultivators approximately two weeks of vegetative time; ideal for high-throughput indoor and greenhouse cultivators.
- Teens Pathogen-free tissue culture clones at 10-16 inches (cultivar-dependent), grown from TrueClone plant packs, saving cultivators approximately three weeks of vegetative time; ideal for outdoor cultivators or those seeking the fastest harvest turnaround.
- Mini Tissue Culture Labs Service to help cannabis cultivators set up their own mini tissue culture laboratory facilities.
- Cold Storage Long-term sterile cold storage service for maintaining cannabis genetics as backup germplasm.
- Exclusive Production White-label clone production service providing exclusive tissue culture production capabilities for established cannabis nurseries.
Quantifiable outcome
- 32% of potential cannabis harvest is lost on average to pests, disease, and underperforming mother rooms — addressed by Conception's guaranteed pest- and pathogen-free clones
- +4 more outcomes
Companies that use Conception Nurseries
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Conception Nurseries technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Conception Nurseries partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- GrandifloracoreGrandiflora is the newest addition to Conception's roster of breeders, bringing a proven track record in bringing exceptional cannabis genetics to the market. Conception enlisted cannabis journalist Tom Bowers from LEAF Magazines to help share Grandiflora's story. Grandiflora's genetics are propagated through Conception's tissue culture platform.
- Tiki MadmancoreConception Nurseries partnered with Tiki Madman, a renowned breeder with decades of exceptional genetics, to add their varieties to Conception's genetics roster. Tiki Madman's strains are propagated exclusively through Conception's tissue culture process.
- Mario Guzman (Mr. Sherbinski)coreMario Guzman (aka Mr. Sherbinski), a legendary breeder who grew and bred cannabis pre-legalization, partnered with Conception to preserve his genetics via tissue culture. Conception offers Mario's Selections exclusively — cultivars pheno-hunted by Mario and only propagated through tissue culture. Initial offerings include L.A. Diamond and Jokerz Candy 5. Conception pays royalties to Mario for every cut sold.
- CookiescoreConception Nurseries is the exclusive tissue culture provider of Cookies certified genetics in California and Oregon. Cookies is one of the most acclaimed global cannabis brands. Conception's tissue culture technology enables Cookies growers to receive Cookies Fam genetics in consistent, healthy, superior plants. Cookies Founder & CEO Berner endorsed the partnership, noting Conception maintains Cookies' strict high standards. Conception honors non-propagation clauses to protect Cookies' genetics.
- Purple City GeneticsminorPurple City Genetics' Slurty3 strain (cross of Slurricane x Gelato 33) is available on Conception's clone menu. Slurty3 was named a top strain by Leafly, trending up 34.5%. Conception propagates and distributes this strain via tissue culture clones.
- Compound GeneticsminorCompound Genetics bred Jokerz Candy 5, which was pheno-hunted by Mario Guzman and is now available exclusively through Conception Nurseries via tissue culture clones. Conception pays royalties to Compound Genetics for this strain.
- MOCA HumboldtminorMOCA Humboldt uses Conception Nurseries tissue culture clones (Tuscan Gelato and Caffeine) and won multiple silver medals at the CA State Fair Cannabis Awards with these strains. This demonstrates the real-world performance of Conception's tissue culture clones in a competitive awards environment.
Scale indicators6 records
Recent moves9 records
Expansion highlights3 records
Conception Nurseries competitors and assessment
Company assessmentDirect peers
- Front Range Biosciences: Front Range Biosciences is a cannabis and hemp tissue culture propagation company offering clean, pathogen-free clones to cultivators using meristem tissue culture. Direct competitor to Conception with overlapping technology (tissue culture micropropagation) and target customers (licensed commercial cultivators).
- Segra International: Segra International is a Canadian cannabis tissue culture company providing pathogen-free, genetically verified plantlets to licensed producers. Direct competitor using meristem tissue culture micropropagation, serving commercial-scale cultivators — closely aligned with Conception's core offering and value proposition.
- Phylos Bioscience: Phylos Bioscience is a cannabis genetics and tissue culture company that was previously partnered with Conception (separated in 2019). Operates in the same cannabis tissue culture and genetics space with overlapping breeder partnerships and cultivation customer base.
- Dark Heart Nursery: Dark Heart Nursery is one of the largest cannabis clone suppliers in California, producing disease-free cannabis plants for commercial cultivators. Direct competitor in cannabis clone production and distribution, though using traditional propagation methods rather than meristem tissue culture at Conception's scale.
- Boadwine Cannabis: Boadwine Cannabis operates as a cannabis nursery producing clones and genetics for licensed cultivators, with tissue culture capabilities and a focus on disease-free plant production. Comparable to Conception as a cannabis propagation-focused nursery serving commercial operators.
Emerging players
- Meristematic Cannabis: Meristematic Cannabis is an emerging tissue culture micropropagation company focused on producing clean cannabis clones for commercial cultivators. Niche overlap with Conception in the cannabis tissue culture space, though smaller in scale and geographic footprint.
- Compound Genetics: Compound Genetics is a cannabis breeder whose Jokerz Candy 5 cultivar is propagated exclusively via Conception. While primarily a breeder rather than a propagation company, it represents the type of elite breeder partner whose continued engagement is core to Conception's genetics library.
Broad incumbents
- Connected Cannabis Co. Connected Cannabis Co. is a large California cannabis operator where CEO Kevin Brooks previously led operations. While primarily a cultivator/brand (not a propagation company), it represents a vertically integrated cannabis operator that could theoretically internalize tissue culture propagation.
- Aurora Cannabis: Aurora Cannabis is a global cannabis operator with significant in-house propagation and tissue culture capabilities. Operates as a large incumbent in cannabis cultivation with overlapping plant science and genetics infrastructure, representing the type of vertically integrated competitor that could enter the U.S. propagation market at scale.
Others
- Cookies: Cookies is a leading global cannabis brand and the exclusive tissue culture partner of Conception in CA and OR. Relevant comparison not as a direct competitor but as a strategic customer/partner whose relationship is critical to Conception's value proposition and breeder ecosystem.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Conception Nurseries social profiles
Digital presenceConception Nurseries financial estimates
Financial estimateRevenue estimate
Valuation estimate
Conception Nurseries leadership team
Management profileNumber of profiles
Profiles6 records
Conception Nurseries funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Conception Nurseries M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Conception Nurseries
What does Conception Nurseries do?
Conception Nurseries operates commercial-scale meristem tissue culture micropropagation facilities that produce Generation Zero (GenZero) pest- and pathogen-free cannabis clones sold under the TrueClones™ brand. The company propagates exclusive and elite breeder genetics via proprietary tissue culture methods and delivers clones as TrueClone plant packs (48 per sealed pack), Tweens (6–8 inch), or Teens (10–16 inch) to licensed commercial cannabis cultivators.
Is Conception Nurseries a public or private company?
Conception Nurseries is a private company. It is classified as venture growth investor backed and is currently operating.
When was Conception Nurseries founded?
Conception Nurseries was founded in 2018. It employs 11 to 50 people.
Where is Conception Nurseries based?
Conception Nurseries is headquartered in Roseville, United States, in the North America region.
How does Conception Nurseries make money?
Three revenue lines are on record. Tissue Culture Clone Sales (TrueClones™) is the primary driver. The others are exclusive Genetics Licensing and Distribution and cold Storage and Ancillary Services.
Who are Conception Nurseries's main competitors?
Direct peers on record are Front Range Biosciences, Segra International, Phylos Bioscience, Dark Heart Nursery and Boadwine Cannabis. Emerging players are Meristematic Cannabis and Compound Genetics. Broad incumbents are Connected Cannabis Co. and Aurora Cannabis. Cookies is listed as an others.
Does Conception Nurseries have an API?
No public API is recorded for Conception Nurseries.
What industry is Conception Nurseries in?
Conception Nurseries's product category is Cannabis Tissue Culture Clone Production. Its primary akta.pro industry code is AFAGAIAN, Tissue Culture & Micropropagation (Planting Material). Its NAICS code is 11142 and its SIC code is 2833.