Deakin University

Higher Educationdeakin.edu.au

Company typePrivate
Founded1974
HeadquartersWaurn Ponds, Australia
Headcount1,001–5,000
GTM typeB2C
OfferingServices

Deakin University firmographics

Firmographics

Name: Deakin University
Legal name: Deakin University
Website: https://deakin.edu.au
Company type: Private
Founded year: 1974
Operating status: Operating
Headcount range: 1,001–5,000 employees
Ownership category
akta.pro rank

Deakin University industry classification

Industry

Product category: Higher Education
NAICS: Colleges, Universities, and Professional Schools (6113), Colleges, Universities, and Professional Schools (611310)
SIC: Services-Educational Services (8200)
akta.pro primary industry: Public Research Universities with Multi-Campus Systems (EDAHAAAI)
akta.pro secondary industries: Online International & Cross-Border Universities (Global/Transnational Providers) (EDAHALAL), EdTech & Digital Learning Policy Research (EDADADAK)

Keywords

Higher education services
University degree programs
Work-integrated learning
Research and development
International student education

Where Deakin University is headquartered

Location

Headquarters

HQ city: Waurn Ponds
HQ country: Australia
HQ region: Oceania

Offices4 records

Markets served

Deakin University business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

Tuition Fees: Domestic and international student tuition fees for undergraduate and postgraduate programs. International students pay full fees while domestic students may access Commonwealth Supported Places.
Government Funding: Commonwealth Government subsidies for eligible domestic students through Commonwealth Supported Places (CSP) and HELP loan schemes.
Research Grants: Funded research collaborations with government bodies (ARC), industry partners, and international institutions.
Scholarship Programs: Vice-Chancellor's Meritorious 100% Scholarships supporting international students, with 12th consecutive year of program.

Pricing tiers

Model	Billing	Price
Subscription	Annual	Undergraduate Commonwealth Supported Places (CSP) for domestic students
Subscription	Annual	Full-fee undergraduate and postgraduate programs for international students

Distribution channels3 records

Marketing channels3 records

Deakin University product offering

Product offering

Core offering

Deakin University is a public higher education institution delivering undergraduate, postgraduate, doctoral, short-course and pathway programs across four Australian campuses and an international branch campus in GIFT City, India. Programs are built around a work-integrated learning curriculum designed with industry partners and are supported by online learning systems (CloudDeakin), digital research repositories, and applied research collaborations with government and corporate partners.

Product overview

Deakin University operates as a comprehensive higher education institution offering a portfolio of integrated digital products and services centered around its learning ecosystem. The core platform consists of CloudDeakin (LMS), StudentConnect (student management), and DeakinSync (portal), complemented by the Deakin AI Hub for AI literacy and the Library system including the DRO research repository. The university has expanded internationally through its GIFT City Campus in India, while maintaining a global alumni network. Course delivery spans undergraduate, postgraduate, research degrees, short courses, and pathway programs across 200+ courses in diverse study areas including AI, business, health, law, science, and arts.

Differentiator

Problem solved

Functional benefit

Brands

NIKERI Institute: Indigenous education institute providing pathways and support for Indigenous students at Deakin University

Products and services

Undergraduate Degree Programs

Quantifiable outcome

60-65% graduate employment outcomes at graduation for GIFT City campus

Companies that use Deakin University

Customer profile

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Deakin University technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature1 record

Deakin University partnerships and signals

Strategic signal

Partnerships

21 partnerships are on record, tiered core and minor.

Smart Energy CouncilcoreStrategic or Co-development PartnerMemorandum of Understanding for rooftop solar workforce development skilling program. Partnership focuses on training and skills development for the solar energy sector workforce.
AikamcoreStrategic or Co-development PartnerStrategic MoU for Telangana AI Innovation Hub. Partnership aims to advance applied AI research, skilling, and innovation in the Telangana region of India.
Symbiosis International UniversitycoreStrategic or Co-development PartnerDual degree BBA program partnership enabling students to earn degrees from both institutions.
National Australia Bank (NAB)coreGTM or Marketing PartnerRecruiting students from Deakin's GIFT City campus for employment. Direct industry pathway for graduates.
Adani GroupcoreGTM or Marketing PartnerRecruiting Cyber Security graduates from GIFT City campus for employment in energy and infrastructure sectors.
Australian Government DepartmentscoreStrategic or Co-development PartnerPartnerships with Education, Climate Change, Energy, Environment and Water departments for research and policy collaboration.
Research Alliance for Affordable Health (RAAH)coreStrategic or Co-development PartnerMulti-country research alliance with India and Denmark institutions for affordable health solutions research.
Samsara EcominorStrategic or Co-development PartnerCollaboration on enzyme-based recycling technology research.
PETRONAScoreStrategic or Co-development PartnerCollaboration with University of Manchester on solid-state battery technology research. Recognized with Royal Society of Chemistry Horizon Prize.
University of ManchestercoreStrategic or Co-development PartnerJoint solid-state battery technology research collaboration with PETRONAS, recognized with RSC Horizon Prize.
Indian Institute of Creative Technologies (IICT)minorStrategic or Co-development PartnerPartnership for creative technology education and research collaboration.
University of CopenhagenminorStrategic or Co-development PartnerClay and ethylene research collaboration with Lawrence Berkeley National Laboratory, La Trobe University, and Oak Ridge National Laboratory.
Lawrence Berkeley National LaboratoryminorStrategic or Co-development PartnerClay and ethylene research collaboration with University of Copenhagen, La Trobe University, and Oak Ridge National Laboratory.
La Trobe UniversityminorStrategic or Co-development PartnerClay and ethylene research collaboration with University of Copenhagen, Lawrence Berkeley National Laboratory, and Oak Ridge National Laboratory.
Oak Ridge National LaboratoryminorStrategic or Co-development PartnerClay and ethylene research collaboration with University of Copenhagen, Lawrence Berkeley National Laboratory, and La Trobe University.
Monash UniversityminorStrategic or Co-development PartnerHealth research collaborations as part of broader Australian university research network.
University of MelbourneminorStrategic or Co-development PartnerHealth research collaborations as part of broader Australian university research network.
Murdoch Children's Research InstituteminorStrategic or Co-development PartnerHealth research collaborations focused on child health and development.
University of QueenslandminorStrategic or Co-development PartnerHealth research collaborations as part of broader Australian university research network.
University of SydneyminorStrategic or Co-development PartnerHealth research collaborations as part of broader Australian university research network.
Texas Christian UniversityminorStrategic or Co-development PartnerSports science research partnership for athletic performance and health research.

Scale indicators5 records

Recent moves9 records

Expansion highlights6 records

Deakin University competitors and assessment

Company assessment

Direct peers

Swinburne University of Technology: Melbourne-based technology-focused university with similar applied learning orientation. Competes with Deakin for STEM and design-oriented domestic and international students.
University of Melbourne: Australia's leading public research university, also based in Victoria, competing head-to-head for domestic and international students. Offers similar undergraduate, postgraduate, and research programs with strong graduate employment outcomes.
La Trobe University: Victorian public university with multi-campus structure and significant international student enrollment. Competes with Deakin for regional and international students, particularly in the Melbourne/Geelong corridor.
RMIT University: Melbourne-based public university with strong focus on work-integrated learning and industry partnerships. Directly comparable to Deakin on applied education, vocational orientation, and international student recruitment.
Griffith University: Queensland-based public university with multi-campus structure and significant international student enrollment. Comparable scale and internationalization profile to Deakin, with similar applied learning orientation.
University of Wollongong: Australian public university with strong international student recruitment, multi-campus structure, and applied research focus. Comparable to Deakin in scale, regional footprint, and internationalization strategy.
Monash University: Major Australian public research university with similar multi-campus footprint, large international student population, and strong research profile. Both compete directly for domestic and international students in Victoria and globally.
Curtin University: Western Australian public university with strong industry partnerships, work-integrated learning, and international student focus. Comparable to Deakin in size, applied education model, and internationalization strategy.

Broad incumbents

University of Queensland: One of Australia's Group of Eight research universities with global brand recognition. While more research-intensive, it competes with Deakin for international students and offers similar program breadth.
University of New South Wales (UNSW): Large Australian public research university with significant international student enrollment and global ranking. Competes with Deakin for international students seeking Australian degrees, particularly in business and engineering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

Deakin University financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Deakin University leadership team

Management profile

Number of profiles

Profiles4 records

Deakin University subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

Deakin University funding detail

Funding detail

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Deakin University M&A and investment

M&A and investment

M&A

Investments2 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Deakin University

What does Deakin University do?

Is Deakin University a public or private company?

Deakin University is a private company. It is classified as state government owned and is currently operating.

When was Deakin University founded?

Deakin University was founded in 1974. It employs 1,001 to 5,000 people.

Where is Deakin University based?

Deakin University is headquartered in Waurn Ponds, Australia, in the Oceania region.

How does Deakin University make money?

Four revenue lines are on record. Tuition Fees are the primary driver. The others are government Funding, research Grants and scholarship Programs.

Who are Deakin University's main competitors?

Direct peers on record are Swinburne University of Technology, University of Melbourne, La Trobe University, RMIT University, Griffith University, University of Wollongong, Monash University and Curtin University. Broad incumbents are University of Queensland and University of New South Wales (UNSW).

Does Deakin University have an API?

No public API is recorded for Deakin University.

What industry is Deakin University in?

Deakin University's product category is Higher Education. Its primary akta.pro industry code is EDAHAAAI, Public Research Universities with Multi-Campus Systems, with a secondary code of EDAHALAL, Online International & Cross-Border Universities (Global/Transnational Providers). Its NAICS code is 6113 and its SIC code is 8200.