Culture Shift

What Culture Shift does

Culture Shift (legal entity: Cultureshift Communications Ltd) is a Manchester-based SaaS company founded in 2018 that operates the Report + Support™ platform for confidential workplace misconduct reporting. The platform enables employees and students to disclose harassment, bullying, and discrimination either anonymously or by name, and supports case handlers with structured case management, audit trails, two-way anonymous messaging, and analytics that flag repeat behaviours and organisational risk patterns. The core product was co-developed with the University of Manchester and has since been extended with a Training Academy (modular courses for staff, managers, and leaders), a Two-Way Messaging add-on launched in February 2025, and a Community of Practice peer network.

The company sells primarily through enterprise field sales with a 'Book a demo' motion, targeting organisations that need to evidence compliance with the Worker Protection Act 2023, the Employment Rights Act 2025, FCA Non-Financial Misconduct rules, the NHS Sexual Safety Charter, and OfS Condition E6. Pricing is quote-based and scales with organisation size, structured as an annual subscription with optional paid add-ons and training. Two primary verticals — UK higher education (70+ universities) and NHS Trusts (270+ organisations including all 215 NHS Trusts) — anchor the customer base, with growing presence in financial services, public sector, creative industries, technology, and manufacturing.

The business is venture-backed, having raised over £5 million cumulatively including a £1.5M seed round in September 2021 co-led by Praetura Ventures and Blackfinch Ventures. The team numbers approximately 25, holds ISO 27001 and Cyber Essentials certifications, is ICO-registered, and was named a Great Place To Work® in 2025. The platform reaches over one million end-users across the UK and Ireland, served from the Manchester headquarters at 86 Princess Street.

Name

Culture Shift

Legal name

Cultureshift Communications Ltd

Website

https://culture-shift.co.uk

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Culture Shift is a Manchester-based SaaS company that provides the Report + Support™ platform for confidential workplace misconduct reporting, case management, analytics, and training, primarily serving UK and Irish employers in higher education, the NHS, and regulated industries that must evidence compliance with UK employment and sector-specific regulations.

Ownership category

akta.pro rank

Product category

Workplace Misconduct Reporting & Case Management Software

NAICS

Management Consulting Services (54161)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Workplace Change Management & Communications (BPABAFAK)

akta.pro secondary industry

Human Capital & Workforce Transformation Consulting (BPAHACAE)

Keywords

• Workplace misconduct reporting
• Anonymous reporting platform
• Case management software
• Speak-up culture solutions
• HR compliance platform

Headquarters

HQ city

Manchester

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. SaaS Platform Subscription: Annual or multi-year subscription to the Report + Support™ platform. Organisations pay for access to the reporting, case management, and analytics capabilities. Pricing is relative to organisation size.
2. Training Programmes: Additional revenue stream from sexual harassment training programmes and other educational courses offered through the Training Academy, available online or in person.
3. Two-Way Messaging Add-on: Premium add-on feature priced relative to organisation size, available at an affordable rate without requiring full platform upgrade.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels9 records

Core offering

Culture Shift provides Report + Support™, a SaaS platform that allows employees and students to confidentially report workplace misconduct (harassment, bullying, discrimination) either anonymously or by name. The platform combines guided reporting, secure two-way anonymous messaging, centralised case management with audit trails, name-matching analytics for pattern and risk detection, and a Training Academy for leaders, managers, and staff. Customers include UK and Irish universities, NHS trusts, financial services firms, public sector bodies, and creative industry organisations.

Product overview

Culture Shift offers a unified SaaS platform centred on Report + Support™, which provides anonymous and named workplace misconduct reporting combined with case management, analytics, and two-way messaging. The platform is sold as a core product with modular sub-components (Reporting, Case Management, Analytics, Campaigns) and add-ons (Two-Way Messaging, Training Academy). Supporting services include a Community of Practice, Annual Conference, Culture Clinic, ROI Calculator, and a library of compliance toolkits and guides covering the Employment Rights Act and Worker Protection Act. Training is available as standalone courses for staff, managers, and leaders, or as part of the broader Training Academy.

Differentiator

Problem solved

Functional benefit

Brands

• Report + Support™: The reporting and case management platform enabling anonymous or named reporting of workplace misconduct, with integrated case management and analytics.
• Training Academy
• Community of Practice
• Two-Way Messaging

Products and services

• Report + Support™ Platform A cloud-based SaaS platform that enables organisations to receive anonymous or named reports of workplace misconduct (harassment, bullying, discrimination), manage investigations through structured case management with full audit trails, identify repeat behaviours via name-matching and pattern analytics, and trigger awareness campaigns — sold to HR, compliance, and leadership teams in higher education, healthcare, financial services, public sector, and creative industries.
• Training Academy

Quantifiable outcome

• 60% of people who experience bullying or harassment do not report it - Culture Shift's platform helps address this underreporting crisis.
• +3 more outcomes

Named customers11 records

Segments7 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

AI capability4 records

Feature9 records

Partnerships

Four partnerships are on record, tiered core, strategic and foundational.

• Praetura GroupcoreStrategic or Co-development PartnerPraetura Group, an investment company with around 150 employees, has been using Culture Shift's Report + Support since December 2021. They champion the platform as part of being a progressive employer and actively promote it through their communications and hiring processes. Culture Shift has featured Praetura as a partner case study demonstrating how financial services companies can use anonymous reporting to support employee voice and culture.
• NHS (via NHS Sexual Safety Charter)coreStrategic or Co-development PartnerCulture Shift works with over 270 NHS organisations including all 215 NHS Trusts and 10 ambulance bodies that have signed the NHS Sexual Safety Charter. The company supports NHS trusts in implementing effective anonymous reporting to comply with the charter's 10 principles around sexual safety and workplace conduct.
• Equality and Human Rights CommissionstrategicStrategic or Co-development PartnerCEO Gemma McCall collaborates with the Equality and Human Rights Commission as a sought-after voice on workplace harassment and inclusion, contributing to national discussions on preventing workplace misconduct.
• University of ManchesterfoundationalStrategic or Co-development PartnerCulture Shift's Report + Support platform was originally developed in collaboration with the University of Manchester. This foundational partnership led to the creation of the reporting system that has since grown to serve organisations across all sectors.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• NAVEX Global: Largest global provider of ethics and compliance software including whistleblowing hotlines and case management. Comparable to Culture Shift as a broad incumbent offering overlapping anonymous reporting and case management, though its portfolio spans a much wider set of GRC use cases.
• LRN Corporation: Ethics & compliance platform combining training, speak-up, and advisory services. Comparable to Culture Shift in the ethics/speak-up domain but operates at broader scale and includes substantial consulting and content services.

Direct peers

• Vault Platform: Workplace misconduct reporting and case management SaaS used by enterprises. Closely comparable to Culture Shift in product scope (anonymous reporting, case management, analytics) and target buyers (HR, compliance, legal teams), though Vault is more globally distributed.
• EQS Integrity Line: Whistleblower and integrity hotline SaaS from EQS Group serving regulated organisations. Comparable to Culture Shift's anonymous reporting and case management capabilities and overlap with FCA-style regulatory compliance buyers.
• WhistleB: Whistleblowing and speak-up SaaS used by European organisations to meet EU Whistleblower Directive obligations. Comparable product scope (confidential reporting, case management) and a closely aligned regulatory compliance thesis.
• People Intouch: European provider of whistleblower and speak-up software. Comparable to Culture Shift in offering anonymous reporting hotlines and case management for compliance with European whistleblower protection regulations.
• Stopline: Whistleblower hotline and case management provider for organisations needing compliant reporting channels. Closely comparable to Culture Shift's reporting and case management capabilities for regulated clients.
• SpeakUp (PeopleMetrics/independent providers): Anonymous ethics and compliance reporting hotline service. Comparable to Culture Shift in core anonymous reporting functionality, though typically positioned as a hotline-first solution rather than an integrated platform.

Emerging players

• WorkHound: Workplace feedback and reporting platform focused on frontline industries. Comparable concept (employee voice, anonymous reporting) but narrower vertical focus, making it an emerging player in adjacent use cases.
• AllVoices: Employee feedback and misconduct reporting platform. Comparable concept of anonymous employee reporting, though more US-centric and positioned as an emerging player in the workplace misconduct reporting category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/culture-shift-communications-ltd
• Xx.com/UKCultureShift

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds2 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Culture Shift