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Devii

Full company profile

uuid00031e5

Namestring
Devii
Legal namestring
Project Phoenix Technologies, Inc.
Websiteurl
devii.io
Company typeenum
Private
Founded yearint
2018
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersFargo, United States
HQ citystring
Fargo
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
GraphQL API generation, SQL database API, database API platform, access control software, API management software
Industry4 codes
1Database/Application Data Layer Modernization (DB migration, ORM, caching)
CodeBPAEAFALPrimaryYes
2Database-as-a-Service (DBaaS) Platforms
CodeHDAEAAANPrimaryNo
3Query Engines & SQL Analytics Layers for Warehouses/Lakes
CodeHDAEABAIPrimaryNo
4Database Tools & Ecosystem (Replication, Backup/Recovery, HA/DR, Monitoring)
CodeHDAEAAAOPrimaryNo
NAICS code3 codes
  • Computer Systems Design and Related Services5415
  • Custom Computer Programming Services541511
  • Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services518
SIC code3 codes
  • Services-Prepackaged Software7372
  • Services-Computer Programming Services7371
  • Services-Computer Integrated Systems Design7373
Product category
API Management Software
Social media profiles2 records
GTM motion3 records

Each record includes

Type, Description, Source

Revenue model5 records
1SaaS Subscription (Standard)
TypeSubscription Recurring
Description

Standard plan at $49/month per user offering hosted GraphQL API generation, policy-based access controls, unlimited database connections, 250 GB storage, 300 processing minutes, and auto-resolver. Free first month trial. Query-based resource allocation rather than arbitrary limits.

devii.io
2SaaS Subscription (Hosted Enterprise)
TypeSubscription Recurring
Description

Hosted Enterprise plan at $6,000/month for teams with annual contract pricing. Includes everything in Standard plus Tier 1 Team Help Desk, usage-based features up to limits, and all SQL database connectivity.

devii.io
3Self-Hosted Enterprise License
TypeSubscription Recurring
Description

Self-hosted enterprise deployment with custom pricing (Quote-based). Customer manages their own environment, scaling, and infrastructure. Optional Tier 2 Team Help Desk, reseller opportunity, and custom extensions available.

devii.io
4Custom Government/Defense Deployment
TypeSubscription Recurring
Description

Custom per-seat pricing for government and defense deployments. Includes air-gapped installation, FedRAMP-compliant deployment, on-premises installation, white-glove managed service, and white-label solutions. Pricing tailored to usage and deployment requirements.

devii.io
5Query-Based Resource Usage
TypeUsage Based
Description

Usage allocation based on computational complexity of GraphQL queries (simple, medium, complex) rather than arbitrary limits. Provides rough equivalent of AWS EC2 small instance compute. Excess usage handled through direct customer conversation rather than auto-throttling.

devii.io
Marketing channels7 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales
Pricing details4 tiers
1Standard plan for individual developers and small teams
ModelSubscriptionBilling cadenceMonthly
Notes

$49/month per user. Free first month. Includes: usage-based features (up to limits), unlimited SQL database connections, Policy-Based Access Controls, 250 GB Storage, 300 Processing Minutes, auto-resolver.

devii.io
2Hosted enterprise plan for teams requiring managed infrastructure
ModelSubscriptionBilling cadenceAnnual
Notes

$6,000/month per team. Annual contract pricing (monthly price reflected). Includes everything from Standard, plus: usage-based features up to limits, unlimited SQL database connections, PBAC, auto-resolver, Tier 1 Team Help Desk.

devii.io
3Self-hosted enterprise for organizations managing their own infrastructure
ModelOne time/ perpetual licenseBilling cadenceMulti-year contract
Notes

Quote-based pricing. Free first month trial. Usage according to customer's own environment and scaling needs. Optional Tier 2 Team Help Desk, reseller opportunity, custom extensions available.

devii.io
4Custom government and defense deployment options
ModelSubscriptionBilling cadenceMulti-year contract
Notes

Custom per-seat pricing. No-risk trial period. Customized for usage. All SQL databases unified and connected. Policy and Role Based Controls. Help Desk to scale. Options include On-Premises Installation (air-gapped, classified environments), White-Glove Managed Service (dedicated customer success engineer, 24/7 monitoring, direct engineering access), White-Label Solution (complete UI/UX customization, custom domain, integrated billing, revenue sharing or licensing models).

devii.io
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

Devii automatically transforms any SQL database (PostgreSQL, MySQL/MariaDB, Oracle, SQL Server, SQLite, IBM Db2, Sybase) into a production-ready GraphQL API with built-in queries, mutations, resolvers, filtering, sorting, pagination, aggregate queries, and CRUD operations. The platform layers on Policy-Based Access Control (PBAC) with deny-by-default security, a Python-based Process Rules engine for server-side extensibility, optional multimedia and geospatial packages, and a Natural Language API (NLAPI) for conversational database interaction. It is delivered as a cloud-hosted SaaS, a self-hosted enterprise license, and a specialized Government+Defense deployment.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Devii is a unified GraphQL API platform that transforms SQL databases into production-ready GraphQL APIs. The core Devii Core Platform automatically reflects database schemas into GraphQL schemas with built-in security and extensibility. Additional modules include Devii Portal (web management interface), Devii NLAPI (natural language database interaction), and the Devii Backbone.js Library (JavaScript client SDK). Optional packages extend functionality for multimedia file handling (with Azure/GCS/S3 support), geospatial capabilities, geoimaging, alerts, reporting, and financial transactions. Pricing tiers span from $49/month Standard (individual) to custom-quote Self-Hosted Enterprise and specialized Government+Defense deployments with IL5+ security hardening.

Product and service2 records
1Devii Core Platform
CategoryAPI Generation Platform
Description

Cloud-hosted SaaS platform that automatically transforms any SQL database (PostgreSQL, MySQL/MariaDB, Oracle, SQL Server, SQLite, IBM Db2, Sybase) into a production-ready GraphQL API with built-in queries, mutations, resolvers, filtering, sorting, pagination, aggregate queries, and CRUD operations. Includes Policy-Based Access Control with deny-by-default security, multi-tenant architecture, automatic schema synchronization, and a Python-based Process Rules engine for server-side extensibility.

2Devii NLAPI (Natural Language API)
CategoryNatural Language API
Description

Natural language interface that lets users interact with any connected relational database using plain English. Translates conversational commands into database queries and mutations, supports threaded conversations, context injection, multiple LLM providers, and streams results via Server-Sent Events from the endpoint at api.nlapi.io/nlapi.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight7 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Hasura is the most direct competitor: an instantly-generated GraphQL API platform for databases (primarily PostgreSQL) with role-based access controls. It targets the same developer-first-to-enterprise motion and competes head-to-head in auto-GraphQL generation, though Hasura has stronger Postgres focus and far greater funding and scale than Devii.

TypeDirect peer
Description

Apollo provides a GraphQL API platform including GraphOS, Federation, and Router — overlapping with Devii's GraphQL API generation and enterprise governance use cases. Apollo is broader in scope (federation across services) but competes for the same developer-tooling and enterprise GraphQL platform budget.

TypeDirect peer
Description

Supabase offers a Postgres backend-as-a-service with auto-generated REST and GraphQL APIs (via PostgREST and pg_graphql), targeting developers who want to skip backend plumbing. It is a direct competitor in the auto-API-from-database category but is Postgres-only versus Devii's universal SQL.

4PostgREST
TypeEmerging player
Description

PostgREST automatically generates a RESTful API from any PostgreSQL database, conceptually similar to Devii's SQL-to-API automation. It is open-source and Postgres-only, making it a more limited but free alternative for PostgreSQL shops that Devii's universal-SQL positioning must overcome.

TypeBroad incumbent
Description

AWS AppSync is a managed GraphQL service integrated with the AWS ecosystem (DynamoDB, Aurora, Lambda, OpenSearch). It is a broad-incumbent competitor for enterprise GraphQL deployments, especially within AWS-shop government and healthcare customers where Devii also pursues IL5+ and FedRAMP opportunities.

TypeEmerging player
Description

Nhost provides a GraphQL backend-as-a-service built on Postgres, Hasura, and serverless functions. It competes for the same developer-first GraphQL-from-database use case as Devii's PLG motion, particularly with small teams that want managed infrastructure.

TypeEmerging player
Description

Prisma is a Node.js/TypeScript ORM and query builder that generates type-safe database access — overlapping with Devii's automatic-schema-from-database positioning. While Prisma is a developer library rather than a hosted service, it competes for the same 'eliminate boilerplate data-layer code' budget.

8Azure Data API Builder
TypeBroad incumbent
Description

Microsoft's Data API Builder automatically generates REST and GraphQL APIs from SQL Server, Cosmos DB, and PostgreSQL. As a Microsoft-incumbent offering, it competes with Devii in enterprise and government (FedRAMP) accounts that are Microsoft-centric, particularly where Azure-only deployments are required.

TypeRegional player
Description

Neon is a serverless PostgreSQL platform with auto-scaling and branching, positioned as modern Postgres infrastructure rather than a GraphQL API layer. It is comparable to the database-tier component of Devii's offering and overlaps in the developer-first, hosted-database market.

TypeEmerging player
Description

Directus is an open-source data platform that sits on top of existing SQL databases and exposes REST and GraphQL APIs with role-based permissions. It competes with Devii for developers who want instant APIs with admin UIs and policy controls, and it supports multiple SQL databases similarly to Devii's universal-SQL claim.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers1 record

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile5 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
Yes

Docs URL, Description

Integration5 records

Each record includes

Title, Type, Description, Source

AI capability6 records

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature11 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance4 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds5 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors7 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Devii

API Management Softwaredevii.io

Devii firmographics

Firmographics
Name
Devii
Legal name
Project Phoenix Technologies, Inc.
Website
https://devii.io
Company type
Private
Founded year
2018
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

Devii industry classification

Industry
Product category
API Management Software
NAICS
Computer Systems Design and Related Services (5415), Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
SIC
Services-Prepackaged Software (7372), Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)
akta.pro primary industry
Database/Application Data Layer Modernization (DB migration, ORM, caching) (BPAEAFAL)
akta.pro secondary industries
Database-as-a-Service (DBaaS) Platforms (HDAEAAAN), Query Engines & SQL Analytics Layers for Warehouses/Lakes (HDAEABAI), Database Tools & Ecosystem (Replication, Backup/Recovery, HA/DR, Monitoring) (HDAEAAAO)

Keywords

  • GraphQL API generation
  • SQL database API
  • Database API platform
  • Access control software
  • API management software

Where Devii is headquartered

Location

Headquarters

HQ city
Fargo
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Devii business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales

Revenue model

  1. SaaS Subscription (Standard): Standard plan at $49/month per user offering hosted GraphQL API generation, policy-based access controls, unlimited database connections, 250 GB storage, 300 processing minutes, and auto-resolver. Free first month trial. Query-based resource allocation rather than arbitrary limits.
  2. SaaS Subscription (Hosted Enterprise): Hosted Enterprise plan at $6,000/month for teams with annual contract pricing. Includes everything in Standard plus Tier 1 Team Help Desk, usage-based features up to limits, and all SQL database connectivity.
  3. Self-Hosted Enterprise License: Self-hosted enterprise deployment with custom pricing (Quote-based). Customer manages their own environment, scaling, and infrastructure. Optional Tier 2 Team Help Desk, reseller opportunity, and custom extensions available.
  4. Custom Government/Defense Deployment: Custom per-seat pricing for government and defense deployments. Includes air-gapped installation, FedRAMP-compliant deployment, on-premises installation, white-glove managed service, and white-label solutions. Pricing tailored to usage and deployment requirements.
  5. Query-Based Resource Usage: Usage allocation based on computational complexity of GraphQL queries (simple, medium, complex) rather than arbitrary limits. Provides rough equivalent of AWS EC2 small instance compute. Excess usage handled through direct customer conversation rather than auto-throttling.

Pricing tiers

ModelBillingPrice
SubscriptionMonthlyStandard plan for individual developers and small teams
SubscriptionAnnualHosted enterprise plan for teams requiring managed infrastructure
One time/ perpetual licenseMulti-year contractSelf-hosted enterprise for organizations managing their own infrastructure
SubscriptionMulti-year contractCustom government and defense deployment options

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Devii product offering

Product offering

Core offering

Devii automatically transforms any SQL database (PostgreSQL, MySQL/MariaDB, Oracle, SQL Server, SQLite, IBM Db2, Sybase) into a production-ready GraphQL API with built-in queries, mutations, resolvers, filtering, sorting, pagination, aggregate queries, and CRUD operations. The platform layers on Policy-Based Access Control (PBAC) with deny-by-default security, a Python-based Process Rules engine for server-side extensibility, optional multimedia and geospatial packages, and a Natural Language API (NLAPI) for conversational database interaction. It is delivered as a cloud-hosted SaaS, a self-hosted enterprise license, and a specialized Government+Defense deployment.

Product overview

Devii is a unified GraphQL API platform that transforms SQL databases into production-ready GraphQL APIs. The core Devii Core Platform automatically reflects database schemas into GraphQL schemas with built-in security and extensibility. Additional modules include Devii Portal (web management interface), Devii NLAPI (natural language database interaction), and the Devii Backbone.js Library (JavaScript client SDK). Optional packages extend functionality for multimedia file handling (with Azure/GCS/S3 support), geospatial capabilities, geoimaging, alerts, reporting, and financial transactions. Pricing tiers span from $49/month Standard (individual) to custom-quote Self-Hosted Enterprise and specialized Government+Defense deployments with IL5+ security hardening.

Differentiator

Problem solved

Functional benefit

Products and services

  • Devii Core Platform Cloud-hosted SaaS platform that automatically transforms any SQL database (PostgreSQL, MySQL/MariaDB, Oracle, SQL Server, SQLite, IBM Db2, Sybase) into a production-ready GraphQL API with built-in queries, mutations, resolvers, filtering, sorting, pagination, aggregate queries, and CRUD operations. Includes Policy-Based Access Control with deny-by-default security, multi-tenant architecture, automatic schema synchronization, and a Python-based Process Rules engine for server-side extensibility.
  • Devii NLAPI (Natural Language API) Natural language interface that lets users interact with any connected relational database using plain English. Translates conversational commands into database queries and mutations, supports threaded conversations, context injection, multiple LLM providers, and streams results via Server-Sent Events from the endpoint at api.nlapi.io/nlapi.

Companies that use Devii

Customer profile

Named customers1 record

Segments5 records

Ideal customer profiles5 records

Devii technology and API

Technology

Technology focussed Yes

API detail

Has API
Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability6 records

Feature11 records

Devii partnerships and signals

Strategic signal

Recent moves6 records

Expansion highlights7 records

Devii competitors and assessment

Company assessment

Direct peers

  • Hasura: Hasura is the most direct competitor: an instantly-generated GraphQL API platform for databases (primarily PostgreSQL) with role-based access controls. It targets the same developer-first-to-enterprise motion and competes head-to-head in auto-GraphQL generation, though Hasura has stronger Postgres focus and far greater funding and scale than Devii.
  • Apollo GraphQL: Apollo provides a GraphQL API platform including GraphOS, Federation, and Router — overlapping with Devii's GraphQL API generation and enterprise governance use cases. Apollo is broader in scope (federation across services) but competes for the same developer-tooling and enterprise GraphQL platform budget.
  • Supabase: Supabase offers a Postgres backend-as-a-service with auto-generated REST and GraphQL APIs (via PostgREST and pg_graphql), targeting developers who want to skip backend plumbing. It is a direct competitor in the auto-API-from-database category but is Postgres-only versus Devii's universal SQL.

Emerging players

  • PostgREST: PostgREST automatically generates a RESTful API from any PostgreSQL database, conceptually similar to Devii's SQL-to-API automation. It is open-source and Postgres-only, making it a more limited but free alternative for PostgreSQL shops that Devii's universal-SQL positioning must overcome.
  • Nhost: Nhost provides a GraphQL backend-as-a-service built on Postgres, Hasura, and serverless functions. It competes for the same developer-first GraphQL-from-database use case as Devii's PLG motion, particularly with small teams that want managed infrastructure.
  • Prisma: Prisma is a Node.js/TypeScript ORM and query builder that generates type-safe database access — overlapping with Devii's automatic-schema-from-database positioning. While Prisma is a developer library rather than a hosted service, it competes for the same 'eliminate boilerplate data-layer code' budget.
  • Directus: Directus is an open-source data platform that sits on top of existing SQL databases and exposes REST and GraphQL APIs with role-based permissions. It competes with Devii for developers who want instant APIs with admin UIs and policy controls, and it supports multiple SQL databases similarly to Devii's universal-SQL claim.

Broad incumbents

  • AWS AppSync: AWS AppSync is a managed GraphQL service integrated with the AWS ecosystem (DynamoDB, Aurora, Lambda, OpenSearch). It is a broad-incumbent competitor for enterprise GraphQL deployments, especially within AWS-shop government and healthcare customers where Devii also pursues IL5+ and FedRAMP opportunities.
  • Azure Data API Builder: Microsoft's Data API Builder automatically generates REST and GraphQL APIs from SQL Server, Cosmos DB, and PostgreSQL. As a Microsoft-incumbent offering, it competes with Devii in enterprise and government (FedRAMP) accounts that are Microsoft-centric, particularly where Azure-only deployments are required.

Regional players

  • Neon: Neon is a serverless PostgreSQL platform with auto-scaling and branching, positioned as modern Postgres infrastructure rather than a GraphQL API layer. It is comparable to the database-tier component of Devii's offering and overlaps in the developer-first, hosted-database market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Devii social profiles

Digital presence

Devii compliance and trust

Trust signal

Compliance4 records

Devii financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Devii leadership team

Management profile

Number of profiles

Profiles3 records

Devii funding detail

Funding detail

Funding overview

Funding rounds5 records

Investors7 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Devii M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Devii

What does Devii do?

Devii automatically transforms any SQL database (PostgreSQL, MySQL/MariaDB, Oracle, SQL Server, SQLite, IBM Db2, Sybase) into a production-ready GraphQL API with built-in queries, mutations, resolvers, filtering, sorting, pagination, aggregate queries, and CRUD operations. The platform layers on Policy-Based Access Control (PBAC) with deny-by-default security, a Python-based Process Rules engine for server-side extensibility, optional multimedia and geospatial packages, and a Natural Language API (NLAPI) for conversational database interaction. It is delivered as a cloud-hosted SaaS, a self-hosted enterprise license, and a specialized Government+Defense deployment.

Is Devii a public or private company?

Devii is a private company. It is classified as venture growth investor backed and is currently operating.

When was Devii founded?

Devii was founded in 2018. It employs 1 to 10 people.

Where is Devii based?

Devii is headquartered in Fargo, United States, in the North America region.

How does Devii make money?

Five revenue lines are on record. SaaS Subscription (Standard) is the primary driver. The others are saaS Subscription (Hosted Enterprise), self-Hosted Enterprise License, custom Government/Defense Deployment and query-Based Resource Usage.

Who are Devii's main competitors?

Direct peers on record are Hasura, Apollo GraphQL and Supabase. Emerging players are PostgREST, Nhost, Prisma and Directus. Broad incumbents are AWS AppSync and Azure Data API Builder. Neon is listed as a regional player.

Does Devii have an API?

Yes. Devii exposes multiple GraphQL API endpoints: (1) Auth endpoint (POST https://api.devii.io/auth) for login with JWT token issuance, (2) Query endpoint (POST https://api.devii.io/query) for the generated GraphQL API from the user's database, (3) roles_pbac endpoint (POST https://api.devii.io/roles_pbac) for managing tenants, roles, role classes, and policy rules, (4) anonauth endpoint for anonymous/self-registration logins, (5) NLAPI endpoint (POST https://api.nlapi.io/nlapi) for natural language database interaction, and (6) OWS (Geospatial) endpoint. Access tokens default to 24 hours expiration; refresh tokens to 7 days. Password policies and token expiration are configurable per tenant. Developer documentation is at docs.devii.io.

What industry is Devii in?

Devii's product category is API Management Software. Its primary akta.pro industry code is BPAEAFAL, Database/Application Data Layer Modernization (DB migration, ORM, caching), with a secondary code of HDAEAAAN, Database-as-a-Service (DBaaS) Platforms. Its NAICS code is 5415 and its SIC code is 7372.

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