Yolcu360

What Yolcu360 does

Yolcu360 is a Turkey-headquartered online travel marketplace founded in 2015 and based in Istanbul. The platform aggregates supply from 110+ car rental companies across 180+ countries with 30,000+ rental locations, alongside fares from multiple airlines, and allows consumers to compare, filter, and book car rentals, flight tickets, and chauffeured transfers within a single interface. The technology stack comprises a web platform plus native iOS, Android, and Huawei AppGallery mobile applications, with a 24/7 customer support center that combines human agents with an AI-supported assistant. The platform is offered in 14+ languages (Turkish, English, German, Spanish, French, Italian, Portuguese, Dutch, Russian, Japanese, Chinese, Korean, Hindi, Arabic) and supports TRY, EUR, USD, and GBP currencies; international markets are addressed through the Bookcars.com brand.

The company operates a marketplace commission revenue model, earning fees on car rental and flight transactions routed through the platform. Distribution is primarily direct-to-consumer via self-serve web and mobile channels, supplemented by a 24/7 phone-based call center. A dedicated B2B sub-brand, Yolcu360 Pro, addresses corporate fleet and business travel customers with volume pricing and account management. The company also operates co-marketing distribution partnerships with major Turkish banks (Garanti BBVA, Ziraat Bank, Türkiye Finans) and telcos (Türk Telekom, Turkcell), granting subscriber-exclusive discounts, and runs student-targeted promotional pricing. Yolcu360 is a privately held company with IATA and TÜRSAB accreditations, registered under Turkish identifiers (Mersis), and has received recognition including Great Place to Work, Stevie Award, Deloitte Technology Fast 50, and Uzakrota. The most recent disclosed funding was a $6 million Series 2 in April 2021, led by Eksim Ventures with Manivela Ventures.

Name

Yolcu360

Legal name

Yolcu360

Website

https://yolcu360.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

101–250 employees

Short description

Yolcu360 is a Turkey-based online travel marketplace aggregating 110+ car rental suppliers and multiple airlines, serving consumers and corporate clients across 180+ countries through a comparison-driven platform for car rentals, flights, and transfers.

Ownership category

akta.pro rank

Product category

Online Travel Marketplace

NAICS

Passenger Car Rental and Leasing (53211)

SIC

Services-Auto Rental & Leasing (No Drivers) (7510)

akta.pro primary industry

Local City / In-Town Car Rental (THADAAAC)

akta.pro secondary industries

Long-Term Corporate Rentals (Monthly/Project-Based) (THADAOAH), Long-Term / Monthly Car Rental (THADAAAE), Long-Term Car Rental (Monthly/Extended Hire) (TLABAAAD)

Keywords

• Car rental marketplace
• Flight booking comparison
• Online travel agency
• Travel metasearch platform
• Vehicle rental services

Headquarters

HQ city

Istanbul

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure

Revenue model

1. Car Rental Commission: Yolcu360 earns commissions from car rental transactions when customers book through their platform. The company partners with 110+ car rental companies worldwide and takes a transaction fee or commission on completed bookings.
2. Flight Booking Commission: Revenue generated from flight ticket bookings through the platform, partnering with numerous airlines including Turkish Airlines, Pegasus, SunExpress, and international carriers.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Yolcu360 is an online travel platform that aggregates car rental inventory from 110+ rental companies and flight inventory from numerous airlines, allowing consumers to search, compare prices, and book both services through a single interface. Coverage spans 180+ countries with 30,000+ rental locations, complemented by native mobile apps, a corporate tier (Yolcu360 Pro), and 24/7 AI-assisted customer support.

Product overview

Yolcu360 is an online travel agency platform combining car rental comparison/booking and flight ticket comparison/booking into a single unified platform. The core offering consists of three main services: Araç Kiralama (Car Rental), Uçak Bileti (Flight Tickets), and Transfer (chauffeured car hire). The Car Rental service aggregates 110+ car rental companies across 100+ countries with filtering by vehicle category, brand, fuel type, and price; the Flight Ticket service aggregates hundreds of airline carriers for domestic and international routes. The platform is supplemented by a mobile app (iOS, Android, App Gallery) with app-exclusive pricing, a corporate-tier product called Yolcu360 Pro for fleet and business rentals, and a Yolcu360 Blog for travel content. The platform supports multiple languages (Turkish, English, German, Spanish, French, Italian, Portuguese, Dutch, Russian, Japanese, Chinese, Korean, Hindi, Arabic) and currencies (TRY, EUR, USD, GBP).

Differentiator

Problem solved

Functional benefit

Brands

• Yolcu360 Pro: Corporate car rental service for business customers with dedicated fleet management and corporate solutions

Products and services

• Car Rental (Araç Kiralama)

Quantifiable outcome

• 30,000+ rental locations available on the platform
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• AviscoreChannel Partner/ Reseller/ DistributorAvis is a major international car rental brand available on the Yolcu360 platform. Customers can compare Avis prices alongside other suppliers on the platform.
• BudgetcoreChannel Partner/ Reseller/ DistributorBudget car rental company available through the Yolcu360 platform for price comparison and booking.
• SixtcoreChannel Partner/ Reseller/ DistributorSixt premium car rental services available on the platform with special promotional campaigns.
• GarentacoreChannel Partner/ Reseller/ DistributorTurkish car rental company Garenta available through the platform with local market coverage.
• Turkish AirlinescoreChannel Partner/ Reseller/ DistributorFlag carrier airline featured prominently on the flight booking platform with competitive pricing.
• Pegasus AirlinescoreChannel Partner/ Reseller/ DistributorLow-cost Turkish carrier available for domestic and international flight bookings on the platform.
• Turkish Telecom (Türk Telekom)minorGTM or Marketing PartnerTelecom company with Selfy brand offering exclusive flight discounts to subscribers through co-branded campaigns.
• TurkcellminorGTM or Marketing PartnerMajor Turkish telecom operator with Platinum program offering exclusive car rental and flight discounts to members.
• Garanti BBVAminorGTM or Marketing PartnerGaranti BBVA bank customers receive exclusive discounts on car rentals through Garanti Bonus campaign.
• Ziraat BankminorGTM or Marketing PartnerBankkart holders from Ziraat Bank receive special car rental and flight discounts through partnership campaigns.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Rentalcars.com: Rentalcars.com is the Booking Holdings-owned global car rental aggregator, the most direct functional peer to Yolcu360, comparing prices from hundreds of suppliers worldwide with multi-language support.
• DiscoverCars.com: DiscoverCars.com is a Riga-headquartered car rental comparison marketplace aggregating global suppliers with a strong presence in European and Mediterranean markets — closely comparable in product, model, and target traveler.
• AutoSlash: AutoSlash is a US car rental price comparison and tracking platform that aggregates supplier rates — directly comparable aggregator model focused on transparent price comparison for travelers.
• EconomyBookings: EconomyBookings is a global online car rental booking platform operating across many geographies with multi-language support, closely mirroring Yolcu360's marketplace-and-comparison model.

Broad incumbents

• Kayak: Kayak (Booking Holdings) is a broad metasearch engine covering flights, hotels, and car rentals globally — a larger incumbent with overlapping car rental comparison capability as part of a wider travel portfolio.
• Booking.com: Booking.com is the dominant global OTA offering car rental alongside hotels and flights with massive marketing reach — a broad incumbent whose car rental vertical directly overlaps Yolcu360's core offering.
• Skyscanner: Skyscanner is a global travel metasearch platform owned by Trip.com Group, covering flights, hotels, and car rentals with multi-language support — directly comparable for Yolcu360's flight booking business and adjacent for cars.

Regional players

• Enuygun: Enuygun is a leading Turkish travel comparison platform for flights, hotels, and car rentals — the most direct domestic competitor to Yolcu360 in the Turkish consumer market with overlapping product offering.
• Biletall: Biletall is a Turkish online travel agency offering flight and hotel booking with car rental services — a regional peer competing with Yolcu360 for Turkish outbound and domestic travel bookings.

Emerging players

• GetTransfer: GetTransfer is a global marketplace for chauffeured transfers and car rentals, comparable to Yolcu360's Transfer product line and overlapping the broader mobility aggregator space.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/YOLCU360
• YouTubeyoutube.com/@Yolcu360
• Facebookfacebook.com/yolcu360
• LinkedInlinkedin.com/company/yolcu-360
• Instagraminstagram.com/yolcu360
• TikToktiktok.com/@yolcu360

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Yolcu360