GB Group
GB Group plc is a UK-listed global identity-technology business providing identity verification, fraud prevention and location intelligence services to 20,000+ enterprise and public-sector customers across financial services, gaming, eCommerce and government via its GBG Go platform and Loqate address-verification franchise.
- Company typePublic
- Founded1989
- HeadquartersChester, United Kingdom
- Headcount1,001–5,000
- GTM typeB2B
- OfferingSoftware
What GB Group does
GB Group plc (LSE: GBG, FTSE 250) is a UK-headquartered, global identity-technology business that provides identity verification, fraud prevention and location intelligence services to more than 20,000 enterprise and public-sector customers across financial services, eCommerce, gaming, marketplaces, public sector and utilities. Founded in 1989 and headquartered in Chester, GBG operates a platform-plus-modules architecture centered on GBG Go — an all-in-one adaptive identity platform launched in April 2025 that connects 80+ identity and fraud modules through a single API — alongside sub-brands including Loqate (global address verification and geocoding at 5,500 validations per second), ID3global (identity verification), GBG Trust (cross-industry fraud network covering 1,000+ brands and 62 billion annual transactions), and GBG Foresight (AI-driven onboarding analytics). The business is supported by wholly-owned subsidiaries acquired over the past decade, notably Acuant (2021, $736M), IDology, Cloudcheck (2022, £10M) and DataTools (2025, AUD $16M), giving GBG coverage across 50 countries for data verification and 195 countries for document and biometric verification.
GBG generates revenue primarily through recurring B2B subscriptions priced on usage volume, verification checks and enterprise agreements, distributed via direct enterprise field sales, an active channel partner network (particularly strong in Government and travel/border control) and the GBG Go self-configure platform. For FY26 (year ended 31 March 2026), the company reported revenue of £285 million, up 3.2% on a constant-currency basis, with adjusted EBIT of £67.5 million (23.7% margin); a statutory pre-tax loss of c.£75 million reflects non-cash impairment charges rather than operating deterioration. Major recent commercial moves include the transition from AIM to the LSE Main Market (October 2025), selection of AWS as preferred cloud provider (November 2025), an expanded global partnership with Equifax (May 2026), and acquisitions strengthening the ANZ location-intelligence franchise. The company holds ISO 27001, PCI-DSS, Cyber Essentials and Cyber Essentials Plus certifications and is led by CEO Dev Dhiman (appointed January 2024, ex-Experian) and CFO David Ward (appointed 2021, ex-AVEVA).
GB Group firmographics
Firmographics- Name
- GB Group
- Legal name
- GB Group plc
- Website
- https://gbgplc.com
- Company type
- Public
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- GB Group plc is a UK-listed global identity-technology business providing identity verification, fraud prevention and location intelligence services to 20,000+ enterprise and public-sector customers across financial services, gaming, eCommerce and government via its GBG Go platform and Loqate address-verification franchise.
- Ownership category
- akta.pro rank
GB Group industry classification
Industry- Product category
- Identity Verification and Fraud Prevention Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Identity Verification, Proofing & KYC (IDV) (HDAEAJAI)
Keywords
Where GB Group is headquartered
LocationHeadquarters
- HQ city
- Chester
- HQ country
- United Kingdom
- HQ region
- Europe
Offices15 records
Markets served
GB Group business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Identity Verification Services: Subscription-based identity verification services including data verification, document authentication, and biometric verification. Customers use GBG products to verify identity information against third-party reference data from data suppliers such as credit reference agencies and public sources.
- Location Intelligence Services: Address capture, verification, and geocoding services through GBG Loqate. Services include real-time address validation, data cleansing, and email/phone validation.
- Fraud Prevention Services: Risk scoring, fraud alerts, and synthetic identity screening through cross-industry network. Generates risk scores and fraud insights via fraud networks.
- Compliance and Risk Intelligence: Know Your Customer (KYC), Know Your Business (KYB), PEPs & Sanctions screening, and transaction monitoring services for regulatory compliance.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise subscription agreements with custom pricing based on usage volume and service scope |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels4 records
GB Group product offering
Product offeringCore offering
GBG provides an AI-driven identity and location intelligence platform that helps organizations verify customer identities, prevent fraud, and validate addresses globally. The GBG Go platform connects 80+ identity and fraud protection modules through a single API, covering identity verification, biometric and document authentication, KYC/KYB compliance, PEPs and sanctions screening, synthetic identity screening, and address verification (Loqate). The company serves over 20,000 enterprise customers across 50+ countries with 400 million core identity checks and 62 billion+ transactions processed annually.
Product overview
GBG operates as a global identity and location technology business with a platform-plus-modules architecture centered on the GBG Go adaptive identity platform (launched April 2025), which connects 80+ identity and fraud protection modules through a single API. The core product portfolio includes ID3global for identity verification, Loqate for global address verification and geocoding, and Connexus for identity tracing. Add-on modules cover identity data verification, document authentication, biometric verification, identity scoring, digital IDs, KYC, KYB (including GBG Detected), risk intelligence, PEPs & sanctions screening, GBG Trust cross-industry fraud network, and GBG Foresight AI-powered optimization. The company also maintains acquired brands including Acuant, IDology, Cloudcheck, greenIDscan, IDScan, ExpectID, FaceID, ProID, and DataTools. The portfolio processes over 62 billion transactions annually across 50 countries for data verification and 195 countries for document/biometric verification, serving 20,000+ customers.
Differentiator
Problem solved
Functional benefit
Brands
- GBG Loqate: Location intelligence brand providing global address verification and geocoding services
- GBG Go
- ID3global
- GBG Trust
Products and services
- GBG Go All-in-one adaptive identity platform connecting 80+ global identity and fraud protection modules through a single API, enabling businesses to optimize customer onboarding, prevent fraud, and ensure compliance through configurable workflows. Designed for enterprise customers across financial services, eCommerce, gaming, and public sector.
- ID3global Identity verification platform providing global identity data checks, document authentication, and biometric verification services for customer onboarding. Available to existing enterprise customers via dedicated login portal.
- Loqate (GBG Loqate) Global address verification and geocoding solution enabling businesses to capture, validate, and verify addresses worldwide with 5,500 address validations per second. Used by retail, finance, government, healthcare, and logistics organizations for delivery accuracy and customer data quality.
- Connexus Identity tracing and investigation solution for locating individuals using limited or old information, with use cases including law enforcement, fraud, asset reunification, and debt collection.
- GBG Trust Cross-industry fraud network providing real-time actionable customer intelligence from over 1,000 brand contributors to support informed decisions and detect fraud patterns. Available as a standalone module within GBG Go.
- GBG Foresight AI-powered identity optimization platform that analyzes 800+ million annual identity checks to provide actionable intelligence and improve pass rates for customer onboarding. Delivered as an AI analytics feature within GBG Go.
- GBG Detected Know Your Business (KYB) solution providing end-to-end business verification with automation, real-time data from 600 million company records, ownership registries, and ongoing monitoring capabilities for marketplace and enterprise customers.
Quantifiable outcome
- Customer pass rate improved from 68% to 82% for casino players after implementing GBG identity data verification
- +2 more outcomes
Companies that use GB Group
Customer profileNamed customers23 records
Segments7 records
Ideal customer profiles4 records
GB Group technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability9 records
Feature8 records
GB Group partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and supporting.
- EquifaxcoreEquifax and GBG have expanded their global partnership into the United States and strengthened identity and fraud protection offerings globally. Equifax Identity and Fraud solutions will be integrated into GBG Go platform, allowing businesses to leverage proprietary Equifax data to protect against rising fraud costs. Equifax maintains proprietary trust and fraud signals from more than 60 billion consumer interactions. Additionally, Equifax will integrate GBG's data verification capabilities in the U.S. with global use in 2027.
- Amazon Web Services (AWS)coreGBG selected AWS as its preferred cloud provider to accelerate growth globally while simplifying operations, strengthening compliance, and unlocking innovation opportunities. GBG will migrate workloads from multiple providers into AWS, streamlining infrastructure and consolidating international operations. The partnership enables GBG to leverage AWS AI services including Amazon Bedrock and AWS Incubator and Innovation Services.
- TrinsicsupportingPartnership enabling GBG's Digital ID solution to accept verified Digital IDs from around the world. Trinsic provides the infrastructure for standards-based verifiable credentials using W3C Verifiable Credentials framework and end-to-end encryption.
- MATTRsupportingGBG enabled support for mobile driver's licenses (mDLs) in Australia through partnership with MATTR, facilitating identity verification based on ISO standards. The rollout involves several Australian states and territories with planned full implementation.
Scale indicators13 records
Recent moves7 records
Expansion highlights6 records
GB Group competitors and assessment
Company assessmentBroad incumbents
- Experian: Global credit bureau with a sizeable Identity and Fraud Solutions arm. Not a direct platform competitor but overlaps in KYC, fraud prevention and consumer credit data — and is also where GBG's CEO previously spent 12 years.
- LexisNexis Risk Solutions: Large incumbent risk-data and analytics provider serving insurance, financial services and government. Overlaps with GBG's fraud prevention and KYC offerings as part of a broader data portfolio.
- Equifax: Global credit bureau and identity/fraud solutions provider. Both a strategic partner of GBG (via the May 2026 integration) and an incumbent competitor in KYC, fraud and identity resolution at large enterprises.
Direct peers
- Jumio: Direct competitor offering AI-powered identity verification, KYC and AML screening globally. Targets the same financial services, gaming and e-commerce buyers as GBG and is frequently compared head-to-head on price and pass rates.
- Veriff: Identity verification platform offering document, biometric and fraud checks with strong presence in financial services, mobility and online marketplaces — overlapping directly with GBG's verticals.
- ID.me: Identity verification network with strong US public-sector and commercial footprint. Comparable to GBG's identity verification and government segment, though more concentrated in the US.
- Trulioo: Global identity verification platform with coverage across 195+ countries for business and consumer KYC/AML. Competes directly with GBG Go on cross-border coverage and enterprise onboarding workflows.
- Onfido: London-headquartered IDV competitor (now part of Entrust) offering document and biometric verification via a single API. Closely comparable to GBG on architecture, customer segment and geographic reach.
- Persona: Unified identity platform offering configurable KYC, KYB, fraud and AML workflows via API. Competes with GBG Go on configurability and increasingly on enterprise buyers in fintech and digital economy verticals.
- Mitek Systems: Public US-listed mobile identity and digital fraud prevention vendor with comparable document verification, biometric and liveness capabilities. Competes with GBG particularly in North American financial services.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights6 records
Customer concentration
GB Group social profiles
Digital presenceGB Group compliance and trust
Trust signalCompliance4 records
GB Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
GB Group leadership team
Management profileNumber of profiles
Profiles9 records
GB Group subsidiaries and ownership
Company hierarchySubsidiaries11 records
GB Group funding detail
Funding detailFunding overview
Funding rounds3 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GB Group M&A and investment
M&A and investmentM&A16 records
Investments2 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GB Group
What does GB Group do?
GBG provides an AI-driven identity and location intelligence platform that helps organizations verify customer identities, prevent fraud, and validate addresses globally. The GBG Go platform connects 80+ identity and fraud protection modules through a single API, covering identity verification, biometric and document authentication, KYC/KYB compliance, PEPs and sanctions screening, synthetic identity screening, and address verification (Loqate). The company serves over 20,000 enterprise customers across 50+ countries with 400 million core identity checks and 62 billion+ transactions processed annually.
Is GB Group a public or private company?
GB Group is a public company. It is classified as public and is currently operating.
When was GB Group founded?
GB Group was founded in 1989. It employs 1,001 to 5,000 people.
Where is GB Group based?
GB Group is headquartered in Chester, United Kingdom, in the Europe region.
How does GB Group make money?
Four revenue lines are on record. Identity Verification Services are the primary driver. The others are location Intelligence Services, fraud Prevention Services and compliance and Risk Intelligence.
Who are GB Group's main competitors?
Broad incumbents on record are Experian, LexisNexis Risk Solutions and Equifax. Direct peers are Jumio, Veriff, ID.me, Trulioo, Onfido, Persona and Mitek Systems.
Does GB Group have an API?
Yes. GBG Go platform offers a single API connecting to over 80 global identity and fraud protection modules, enabling businesses to deploy ready-made or customized customer journeys. The platform allows businesses to create and configure new journeys and modules in minutes.
What industry is GB Group in?
GB Group's product category is Identity Verification and Fraud Prevention Software. Its primary akta.pro industry code is HDAEAJAI, Identity Verification, Proofing & KYC (IDV). Its NAICS code is 518 and its SIC code is 7370.