The Acrelec Group

What The Acrelec Group does

The Acrelec Group (legally AKSOR SAS, headquartered in Saint-Thibault-Des-Vignes, France; U.S. operations via HyperActive Technologies Inc. in Pittsburgh, PA) designs, manufactures, and integrates self-service hardware, digital signage, and cloud software for quick-service restaurant (QSR), retail, cinema, and travel-hub operators. Founded in 2004 as a pioneer of the digital ordering kiosk, the company now operates across 22 countries with over 1,100 employees, 20,000+ drive-thru installations worldwide, and a marquee customer base that includes McDonald's, Walmart, Starbucks, KFC, Burger King, Carrefour, Auchan, Leroy Merlin, Lagardère, SSP, and Pathé Gaumont. Following Glory's December 2025 acquisition of the remaining equity, Acrelec is a wholly owned subsidiary of the Japanese Glory group.

The product portfolio is organized as a four-pillar platform-plus-modules architecture. The Digital Signage pillar includes Outdoor Digital Menu Boards (ODMB), Indoor Digital Menu Boards (IDMB), and the cloud-based Acrelec Creative Studio (ACS) content management platform with direct POS integration. The Kiosk pillar spans the K22, K27 Lite, K27, K27 Outdoor, and C27 self-ordering kiosks, with optional touchless interaction and PopID facial authentication. The Self-Checkout pillar includes the S22, S22 Lite, and Module S units deployed in retail and grab-and-go environments. The Operational Solutions pillar covers QTimer 2.0 (drive-thru flow management with XXII computer-vision integration), Table Service V2 (Bluetooth Low Energy beacon-based table delivery), Double Check (order verification), Order Ready Boards, the OrderMatic drive-in audio and order-taking sub-brand, and add-ons including Drive ID (Bluetooth proximity personalization), Touchless (gesture recognition), Acrelec Play (tablet engagement), and Arrival (delivery platform). The platform applies AI across content automation, predictive product recommendation, drive-thru flow optimization, and order verification.

Acrelec generates revenue through a mix of hardware sales (proprietary kiosks, ODMB, IDMB, S22 family, manufactured in France and China), cloud software subscriptions (Creative Studio and related platforms), professional services and implementation, and recurring maintenance and support contracts — all delivered via country-specific contractual terms in eight jurisdictions (UK, USA, Finland, France, New Zealand, Hong Kong, Singapore, Australia) under a primarily enterprise field-sales motion supplemented by strategic channel partners (XXII, PopID, SSP). Public pricing is not disclosed; the company sells bundled multi-year contracts following a demo-request lead capture flow. Corporate entities include the French AKSOR SAS (RCS Meaux 453 689 978; share capital €1,112,768.00) and the ACRELEC GROUP holding (RCS Meaux 821 092 301), presided by Christophe Naillot.

Name

The Acrelec Group

Legal name

AKSOR SAS

Website

https://acrelec.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

501–1,000 employees

Short description

The Acrelec Group (legally AKSOR SAS) provides integrated self-service kiosks, digital signage, self-checkout, and AI-enabled operational software for QSR, retail, cinema, and travel-hub operators, with 1,100+ employees across 22 countries and marquee customers including McDonald's, Walmart, and Starbucks. Now a wholly owned subsidiary of Japan's Glory group.

Ownership category

akta.pro rank

Product category

Restaurant Technology / QSR Self-Service Solutions

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)

SIC

Electronic Computers (3571)

akta.pro primary industry

EDA Cloud/SaaS, Design Data Management & Collaboration (HDAHAFAJ)

akta.pro secondary industry

Intent-Based Networking & Automation (NetOps) (HDABAFAF)

Keywords

• Self-service kiosks
• Digital menu boards
• Drive-thru technology
• Self-checkout systems
• QSR automation software

Headquarters

HQ city

Pittsburgh

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Hardware sales (kiosks, digital menu boards, self-checkout): Sale of proprietary hardware including K22, K27 Lite, K27, C27, K27 Outdoor kiosks, indoor and outdoor digital menu boards (IDMB, ODMB, D55), Module S and S22 Lite self-checkout terminals, and Table Service table indicators. Manufacturing in France and China.
2. Cloud software subscriptions (Creative Studio, ODMB software, etc.): Recurring revenue from cloud-based platforms such as ACRELEC Creative Studio for content management, plus on-premise software terms (per AU T&Cs). Enables ongoing campaign management, POS-integrated updates and analytics.
3. Professional Services and Implementation: Per-country General Terms and Conditions for Professional Services include deployment, integration, training, and consulting associated with hardware and software rollouts.
4. Maintenance and Support contracts: Recurring maintenance services backed by dedicated General Terms and Conditions of Maintenance per country, plus a hotline service for ongoing customer support.
5. Online payment processing facilitation: Customer payment portal for ACRELEC solutions routes transactions via Paya Inc. (credit card processor) for HYPERACTIVE TECHNOLOGIES INC. (US entity), serving as an indirect revenue-adjacent channel.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels9 records

Core offering

ACRELEC provides an integrated phygital (physical + digital) technology platform for quick-service restaurants and retail brands, combining self-ordering kiosks (K22, K27 family, C27, K27 Outdoor), indoor and outdoor digital menu boards (IDMB, ODMB, D55), self-checkout terminals (Module S, S22, S22 Lite) and operational solutions (QTimer 2.0, Table Service, Double Check, OrderMatic, Drive ID, Touchless, Order Ready Boards), all unified by the cloud-based ACRELEC Creative Studio content management platform with direct POS integration and AI-driven personalization.

Product overview

The Acrelec Group sells a phygital (physical + digital) technology platform for restaurants and retail brands, organized as a platform-plus-modules architecture anchored on four pillars: Digital Signage (Outdoor Digital Menu Boards - ODMB, Indoor Digital Menu Boards - IDMB, and the cloud-based Acrelec Creative Studio/ACS content platform), Kiosks (K22, K27, K27 Lite, K27 Outdoor, C27), Self-Checkout (S22, S22 Lite, Module S), and Operational Solutions (Double Check, QTimer 2.0, Table Service V1/V2, OrderMatic, Cash, plus the Drive ID, Touchless, ORB, Acrelec Play and Arrival add-ons). All four pillars share the Acrelec Creative Studio AI-driven content engine and a direct POS integration, so updates on price, availability and graphics flow from the POS to ODMB/IDMB/kiosk screens in real time. The portfolio also bundles AI-driven capabilities such as AI-powered product recommendation on ODMB, camera-based drive-thru computer vision via the XXII/QTimer 2.0 integration, and PopID-based facial authentication for kiosk check-in and payment.

Differentiator

Problem solved

Functional benefit

Brands

• OrderMatic: Drive-in technology solutions (audio/drive-thru ordering systems) for quick-service restaurants, acquired by Acrelec in December 2021 and retained as a distinct brand within the Acrelec portfolio.

Products and services

• ODMB (Outdoor Digital Menu Boards) AI-enabled outdoor digital menu boards for the drive-thru that deliver personalized content and adapt to real-time traffic flow to maximize throughput. Integrates with POS via Acrelec Creative Studio. Acrelec reports over 20,000 drive-thru installations worldwide.
• IDMB (Indoor Digital Menu Boards) In-store digital menu boards that personalize the in-restaurant customer journey by showing customers where to order and what is available, intended to increase sales and customer retention.
• ACRELEC Creative Studio (ACS) Cloud-based content management and marketing platform with a powerful AI engine that integrates directly with the customer's POS to automate and localize campaigns, pricing, product availability, and graphics on digital signage (ODMB, IDMB, in-store screens).
• K22 Kiosk Self-ordering kiosk model in Acrelec's indoor kiosk lineup.
• K27 Lite Kiosk Lighter configuration of the K27 self-ordering kiosk.
• K27 Kiosk Flagship self-ordering kiosk model (K27), part of the K27 family (K27 Lite, K27, K27 Outdoor). Supports touchless interaction and integrates with optional facial authentication via PopID.
• C27 Kiosk Self-ordering kiosk model in the C-series lineup.
• K27 Outdoor Kiosk Outdoor-rated variant of the K27 self-ordering kiosk designed to withstand external conditions.
• Module S Self-Checkout Modular self-checkout solution in Acrelec's self-checkout lineup.
• S22 Lite Self-Checkout Lighter configuration of the S22 self-checkout unit, used in retail and grab-and-go environments such as SSP's Arlanda Airport deployment.
• S22 Self-Checkout Self-checkout unit deployed in both retail and restaurant units (referenced in the SSP/Arlanda case study). Streamlines grab-and-go transactions.
• Double Check Operational solution for order verification/accuracy in the restaurant workflow.
• QTimer (QTimer 2.0) Drive-thru timer and flow-management solution that displays real-time vehicle status at each stage of the drive-thru lane. Integrates with XXII AI computer vision to deliver camera-based vehicle tracking and analytics.
• Table Service (V1 / V2) Table service solution deployed in 40+ countries that lets customers order at a kiosk/counter and be served at their table. Table Service V2 adds Bluetooth Low Energy geolocation beacons under tables for staff to locate customers automatically. Reported 20-second service-time reduction and 5%+ revenue increase with 6-month ROI.
• OrderMatic Drive-in audio and order-taking technology for quick-service restaurants, acquired by Acrelec in December 2021 from Oklahoma City. Now part of Acrelec's Operational Solutions ecosystem.
• Acrelec Drive ID Bluetooth-based drive-thru identification and personalization solution. Detects approaching customers, delivers welcome messages, supports loyalty, personalized menu browsing and pre-payment, reported to save up to 20-23 seconds per car. Single-box PoE device, no drive-thru downtime required for installation.
• Order Ready Boards (ORB) Kitchen-to-customer pickup notification system deployed in restaurant units (e.g., SSP/Arlanda) that informs customers when their order is ready, improving restaurant throughput.
• D55 Menu Board Latest outdoor digital menu board from Acrelec, available in single or double configuration and in 46- and 55-inch formats, engineered to resist harsh weather conditions.

Quantifiable outcome

• 12.3 seconds gained and 9.1% increase in drive-thru volume via ODMB
• +5 more outcomes

Named customers18 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability11 records

Feature8 records

Partnerships

Four partnerships are on record, tiered core and flagship.

• SSPcoreStrategic or Co-development Partner · 14 May 2024Case study published 14 May 2024: Acrelec Nordics partnered with SSP (global travel food & retail operator present in 35+ countries, 180+ airports, 300+ railway stations, 2,800+ units) at Stockholm Arlanda Airport. Acrelec deployed kiosk hardware/software in restaurant units with branded interfaces, Order Ready Boards (ORB) for kitchen-to-customer communication, and S22 self-checkouts in retail units. Outcomes cited: increased capacity during peaks, reduced staffing dependency, higher Average Ticket Value through upselling.
• XXIIcoreStrategic or Co-development Partner · 18 January 2023Partnership announced 18 January 2023 to provide restaurants with advanced computer vision analytics for drive-thru. XXII's AI computer vision technology integrates directly with Acrelec QTimer 2.0 to track vehicles end-to-end (arrival, parking, lane tracking, exit). Replaces or complements legacy in-ground loop sensors and can leverage existing or new security cameras. Quote from XXII CEO William Eldin included in PR.
• OrderMaticflagshipStrategic or Co-development Partner · 6 December 2021OrderMatic was acquired by Acrelec in December 2021. Oklahoma City-based OrderMatic specializes in drive-in technology solutions for quick-service restaurants. The deal included ongoing collaboration with OrderMatic's key team members to enhance product offerings and integrate with Acrelec's ecosystem. OrderMatic is now listed under Acrelec's Operational Solutions portfolio alongside Double Check, QTimer, and Table Service.
• PopIDcoreTechnology or IntegrationPartnership integrates PopID's facial authentication and PopPay payment into Acrelec self-order kiosks. Enables contactless check-in for loyalty programs, retrieval of prior orders for personalization, and biometric payment. Targeted at the U.S. QSR market to improve efficiency, safety and convenience.

Scale indicators9 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Elo Touch Solutions: Elo is a leading global manufacturer of self-service kiosks and touchscreen hardware for QSR, retail and hospitality. It is the most direct hardware competitor to Acrelec's K22/K27/C27 family of kiosks and competes head-to-head for QSR deployments.
• Posiflex Technology: Posiflex designs and manufactures POS terminals, self-service kiosks and digital signage deployed in QSR and retail. It is one of the closest direct peers to Acrelec's kiosk and self-checkout hardware portfolio.
• Zivelo: Zivelo (now part of PopID) builds self-service kiosks and interactive digital signage for QSR and retail, including biometric ordering experiences. It directly mirrors Acrelec's K27 + PopID facial authentication use cases.

Broad incumbents

• NCR Voyix (NCR Atleos): NCR provides restaurant POS, self-service kiosks, digital signage and back-of-house software to large QSR and retail chains. Acrelec competes with NCR on enterprise RFPs while Acrelec's Creative Studio + ODMB positioning overlaps NCR's Aloha and self-ordering stack.
• Diebold Nixdorf: Diebold Nixdorf sells self-checkout, kiosk and digital signage solutions for retail, QSR and banking. Its DN Series SCO and Vynamic software portfolio compete with Acrelec's S22/Module S self-checkouts and Cloud Studio content management.
• Panasonic Connect: Panasonic Connect supplies ruggedized kiosks, displays and digital signage for QSR and retail chains. Its Toughbook and ProAV displays overlap with Acrelec's K27 Outdoor and ODMB outdoor digital menu board products.
• Stratacache: Stratacache (which acquired Scala) is a major digital signage, in-store media and analytics provider serving retail, QSR and grocery. It competes with Acrelec Creative Studio as a CMS/analytics layer for digital menu boards and in-store screens.
• Toshiba Global Commerce Solutions: Toshiba Global Commerce Solutions provides retail POS, self-checkout and store-integration technology for large retailers and grocers. Its self-checkout portfolio is a direct competitor to Acrelec's S22 / Module S.

Emerging players

• Presto Automation: Presto provides drive-thru automation, voice AI for order-taking and computer-vision analytics for QSR chains. It overlaps with Acrelec's QTimer 2.0 / XXII computer-vision drive-thru stack as a software-led emerging competitor.
• SoundHound for Restaurants: SoundHound offers voice-AI ordering for drive-thru and phone channels in QSR. It competes with Acrelec's drive-thru stack on the AI software layer, complementing/competing with the XXII + QTimer 2.0 integration.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat7 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC3l1TFjHhCljs3FusoIgrYA
• LinkedInlinkedin.com/company/acrelec
• Instagraminstagram.com/acrelec
• Xx.com/acrelec
• Facebookfacebook.com/acrelec

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries3 records

Funding overview

Funding rounds2 records

Investors3 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A3 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Acrelec Group